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v D2 OFFICE FURNITURE + DESIGN Newsletter ( July 2012 )

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Page 1: Revised (7/3/12)

v

D2 OFFICE FURNITURE + DESIGN

Newsletter

( July 2012 )

Dear Friends,

We're excited to announce the opening of our "Showroom."

Location: 150 East 39th Street (between Lexington & Third Ave).

Store hours: 9 AM - 5:30 PM | Monday - Friday.

We are also available other days and time by appointment.

We welcome both the public and the trades.

Please join us in welcoming the newest member of our Team Gerijo Matyka, VP of Sales & Marketing for D2.

She comes from a tremendously diversified background to find out more about her continue reading, or check our website.

We look forward to assisting you on all your current and future office furniture + design needs.

Sincerely,The D2 Team

“Your Office Furniture + Design Experts”

Page 2: Revised (7/3/12)

Expertisefrom Experience.

Commitmentto excellence.

diverseSpecialized services.

D2 is a leader in designing and furnishing stylish and functional workplace environments, from the most modern and contemporary office to traditional and classic spaces.

We are experts in the office furniture industry, providing complete space planning and design services that help companies and institutions of all sizes effectively address their needs, priorities and vision.

Our team of accomplished and experienced professionals brings the highest level of personal service, creativity and accountability to each and every project.

Clients come to us-and stay with us-because we are reliable, dependable and trustworthy, and because we deliver outstanding products that have style and value.

D2 is committed to excellence and dedicated to achieving exceptional results.

Every day.

For every job and for every client.

At the end of the day, we take great pride in our product and stand by everything that we do.

D2 offers a wide range of specialized creative services that can help realize your specific design needs, resulting in stylish and cost-effective solutions that maximize space efficiency.

From feasibility studies, space selection and total interior architectural design to multiple workstation or a single-office installation, we are experts in creating functional, flexible and practical workspaces for businesses, schools and colleges, places of worship, not-for-profit institutions as well as other organizations and individuals.

Page 3: Revised (7/3/12)

D2 FUrnitureOffice Furniture & Design

Couponrules & regulations

couponon your Next Purchase

Showroom:150 East 39th StreetNew York, NY 10009

Phone: 1.212.288.0800

WWW.D2NYC.COM

Please print and present this email upon your next visit to our showroom to receive your special savings.

Coupon limited one per person and is not transferable.

Coupon is good toward the purchase of any floor stock items.

Pass along the savings to friends and family by forwarding this email and registering by just clicking.

Page 4: Revised (7/3/12)

• A longtime veteran of the office furnishing industry.

• For more than 30 years, Howard has worked with thousands of clients,

from small and medium-sized firms to multinational companies and

international organizations.

• His comprehensive knowledge of the furniture market makes him an

invaluable resource for D2’s clients, who turn to Howard for guidance

in selecting the most appropriate office furniture and essential

furnishings.

• Howard worked with the D2’s co-founders, Neil and Marc Schwartzberg,

at Dallek for over two decades and managed Westchester County’s

largest office furniture showroom serving the tri state area.

• He has been instrumental in maintaining D2’s reputation for delivering

the highest level of client service and providing outstanding, stylish

products to its customers.

• Howard, a proud member of the Westchester County Association,

lives in Rockland County with his wife and four children.

Co-founder

Creative DirectorNeilSchwartzberg

HughSchwartzberg

HowardSelsky

$74 525 PDFpages pagesprice

• Manages the daily business and administrative operations of the firm.

• Directly responsible for all financial record-keeping & accounting

functions.

• plays a key role in establishing and managing all vendor relations.

• Hugh coordinates the purchasing for the company.

• Hugh is on the front line for all customer service interaction.

• His high regard and respect for our client’s needs is an essential

component of D2’s commitment to the highest level of customer

service.

• Hugh is in constant communication with D2’s worldwide furniture

suppliers and manufacturers.

• In addition, Hugh oversees D2’s state-of-the-art website, analyzing

customer traffic and updating and maintaining content on a regular

basis.

• Hugh is a dedicated boatsman and loves spending time with his two

Dachshunds, Pinot and Gunther.

• Specializes in creating, developing and building spaces where people live and work.

• He plans and directs all of the company’s design projects, bringing his considerable

knowledge and expertise of interior architecture to D2’s corporate, institutional and

individual clientele.

• In addition, Neil plays a key role in the firm’s overall strategic planning efforts and is

directly responsible for numerous client relationships.

• Neil’s ability to help customers develop original concepts for an office or living

space and effectively implement it from start to finish is a critical component of D2’s

and its clients’ success.

• He is a master at taking customers’ ideas to a higher level, as well as efficiently

managing the build-out process with contractors, suppliers and vendors.

• Neil’s interior architecture design career spans more than 45 years, including serving

as a partner with his brother Marc at Dallek, their family’s office furniture business,

and attending the prestigious Pratt Institute.

• Among Neil’s many skills are designing high-end residential architecture as well as

stylish and functional chairs, desks, cabinetry, innovative lighting schemes and other

furniture accessories. He is also a licensed pilot and an accomplished equestrian.

ChiefOperating

Officer

SeniorAccount

Executive

Page 5: Revised (7/3/12)

With a highly diversified career background that ranges from couture fashion, interior design, to real estate and management consulting,

Gerijo has always been a practical innovator, the “ go to” person who can analyze a situation, develop a strategy, paint the picture and then implement it successfully.

With a degree in both business and interior design, Gerijo combines her creative and operational skills to transform vision into reality, goals into action, and philosophy into practice.

Say Helloto

GerijoMatyka

Sales&MarketingVP at D2

Fashion

Marketing

NEW

Page 6: Revised (7/3/12)

Featured Articles

Historyof the chair

Choosingthe right chair

Page 7 page 8-9

Page 7: Revised (7/3/12)

2012Thechair TimelinereviewHistory & Choice

Few objects tell the history of modern design as eloquently as the chair.

Aesthetics trends, the emergence of new technologies, ergonomics, social and cultural developments are all reflected in the evolution of chair design.

In the beginning, most chairs were made of wood.

The nature of wood and wood-working techniques dictated the basic shape of chairs.

Over centuries, some chairs and seats evolved which were elegant, practical, and extremely well suited to the human body.

The purpose of furniture has not changed significantly since the first

man quit his animal posture and pulled up a rock to sit upon. And

ownership of furniture still implies certain cultural values, as it did to the

Egyptians 5,000 years ago.

But people continually seek more advanced technologies, and de-

signers will always look for ways to apply discoveries in the creation of

new furniture forms.

In this century, furniture design has changed more radically than at

any other time in history. New materials and manufacturing technolo-

gies have allowed designers to develop shapes that are better

adapted to the body. And humans are learning to better understand

how important it is to adapt to the right chairs.

Over time our lifestyles have changed and many of us now spend large amounts of our lives sitting down.

This unnatural lifestyle has lead to deterioration in posture and physical strength and many people now habitually slump.

All the more reason to take your time in finding a chair that supports you properly.

Which Chairfits for you ?

Page 8: Revised (7/3/12)

Understanding pricing along with the many available features can be quite daunting when searching for a quality ergonomic chair design that suites your needs, the time you spend in your chair is worth the investment to speak to the professionals.

Comfort, stability and support that a customized chair provides will last a very long time so it’s worth spending time to find the right one that suits you.

When focusing on finding lowest price available, people often mistakenly purchase any old chair chair at their local office store with limited resources.Unfortunately they get exactly what they paid for, a poorly designed chair that lacks proper support, falls apart and will most likely need to be replaced very often. It’s important for those who sit for long periods of time at a desk to understand the importance of a quality ergonomic chair, a chair designed and customized to their body specifications. (See Next Page for Tips).

FeaturedArticle

Selectionmatters

Page 9: Revised (7/3/12)

Featured

Patienceis a virtue

PhysicalHealth

FloorCarpet or Hard?

Use& Function

Take Your Time.

How do you use your desk?

Experts agree that you have to try a chair for more than a few minutes in the store.

To know if the chair you’re considering is right for you, have it delivered to your office and work in it for several days.

If it turns out that you’re not comfortable in it, don’t be afraid to contact your salesperson to inquire about the return policy. When equipping an entire company with chairs, it’s impractical to custom-fit each employee. Rather, you’ll want a chair that’s sufficiently adjustable to fit most of your workers offering the most support.

Do you lean forward a lot, working on paperwork or a computer?

If so, you need what’s referred to today as a task chair.

Workers who lean back a lot, while talking on the phone, for example, will benefit from a different kind of chair.

However, some newer task chairs, are built to provide comfort in a range of sitting postures.

Look for a seat with a rounded front edge, which helps blood circulation in the legs.

Look for a good proportion -- your feet should be firmly planted on the floor.

An improperly proportioned chair will stop just behind the knees and cut off circulation.

Make sure there’s at least one extra inch of chair extending beyond your hips for comfort and thigh support.

The casters may not roll as smoothly on one type of surface as on another so make sure you specify what surface the chair will be used on. Also, the overall seat height with casters should ensure that your feet are always flat on the floor.

Cloth, leather or vinyl? Vinyl and leather clean easily, but they can trap heat because they don’t breathe well. Cloth is usually more comfortable, but if you eat at your desk a lot, spills will eventually show. With newer “mesh models” this won’t be a factor.

Roll On Carpet or Hard Floor?

ALlow for Proper Blood Circulation.

Page 10: Revised (7/3/12)

comfort

task

task

comfort

task

office

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