reverb magazine media kit
DESCRIPTION
Reverb Magazine media kitTRANSCRIPT
Reverb’s primary target market is Hunter, Central Coast, Mid- and Far North Coast residents aged 18-30 with low-cost living expenses and relatively high disposable incomes.
Readers are both male and female and enjoy reading about entertainment news, promotions, local and national events.
A large proportion of the readership is young and socialises regularly in cafés, shops, clubs, bars and at live performances. They aspire to be modern, exclusive and culturally informed.
Reverb is the perfect vehicle to keep them up-to-date with the latest upcoming music, fashion and city-lifestyle trends.
Media Kit 2010
target market
reaDerSHIP ProfIleCirculation 18,000Primary demographic: 18-30 years Secondary target: 15-40 years
Reaching 33% of the total population
46% Female 54% Male
MaleFemale
Target market
Reaching 33% of the total population
46% Female 54% Male
MaleFemale
Target market
DroP zoneSRegioN AddRess
Newcastle
Newcastle, Hamilton, The Junction, Broadmeadow, Mayfield, Waratah, Jesmond, Wallsend, Newcastle University, Lambton, Merewether, Adamstown, Kotara, glendale, Charlestown, Belmont, swansea, and surrounding areas.
HunterMaitland, east Maitland, Rutherford, Lochinvar, Telarah, Morpeth, Metford, Thornton, Beresfield, Woodberry, green Hills
Central Coast
gosford, Woy Woy, erina, Avoca, Wyong, Tuggerah, Wyee, Toukley, Lake Haven, The entrance, Bataeu Bay, san Remo, doyalson, and surrounding areas
Mid North Coast Port Macquarie, Lake Cathie, Urunga, sawtell, Coffs Harbour, Bellingen, Macksville, Nambucca Heads, and surrounding areas
Far North CoastLismore, Byron Bay, Mullimbimby, Ballina, Kingscliff, Tweed Heads/Coolangatta, and surrounding areas
social Hotels, pubs, clubs and cafés
Lifestyle Cinemas, takeaway shops, hairdressers, tattoo studios
Retail surf/skate shops, fashion & clothing stores, music retailers
educational University & TAFe campuses
DroP PoIntS
Age PRoFiLe oF ReveRB’s geogRAPHiC segMeNTATioN
15-17 yo 6% of total population
18-30 yo 14% of total population
31-40 yo 13% of total population
The Hunter region, Central Coast, Mid- and Far North Coast is home to over 1.2 million people, which makes for a massive 400,000 potential readers.
age ProfIle
arts & entertainment news monthly newcastle|hunter|coast
FREE
#038
Sep
‘09
ALSO INSIDE: DOES IT OFFEND YOU, YEAH? + TEX PERKINS + THE PANICS + GIN WIGMORE
WU-TANG TALK
GZA/GENIUS
EXITING EXILE
AFTER THE FALL
Sarah BlaskoSINGING THE BLUES AWAY
arts & entertainment news monthly
newcastle|hunter|coast
FREE
#036
Jul
y ‘0
9
ALSO INSIDE: PATRICK WOLF + MEAT PUPPETS + YUKSEK + FRIENDLY FIRES
Bringing Splendour To Newcastle
BRANDON BOYD
The Art Of Incubus
MANIC STREET PREACHERS
Opening the Journal
Size meaSurementS (in millimetreS) Colour mono
Full page gloss
Full page matte
265w x 370h (trim)
245w x 349h
$1300
$1100
—
$850
Half page — bastard
Half page — vertical
Half page — horizontal
182.5w x 231h
120w x 349h
245w x 172h
$800
$700
$700
$600
$550
$550
Quarter page
Quarter page — vertical
Quarter page — horizontal
120w x 172h
57.5w x 349h
245w x 83.5h
$450
$450
$450
$350
$350
$350
Media Kit 2010
PrIce lISt (ex gSt)
artwork for instructions on how to download ad templates, send blank email to [email protected]
Supported unSupported
PReFeRRed PdF
PdF 1.4/Acrobat 5Flattened transparency300dpi imagesAll fonts embedded
PdF 1.5 or later/Acrobat 6 or laterPostscript 3 and/or transparency — please print your file as Postscript 2, then distill it.
ACCePTABLe
PsdAll text as vector outlines or smart group
RgB mode
ePs, AiLinked images embedded or supplied separatelyText must be outlined
RgB mode
TiFF, JPeg, JPeg2000 TiFF: LZW JPg: Level 8 min JPeg Level 7 or less
UNACCePTABLe Ms Word, Publisher or PowerPoint files. images at screen resolution. Unlicensed copyright material.
FULL PAge BLeed (gLoss oNLy)
Trim size ................265w x 370h Type safe .......... 10mm margin all sidesBleed ......................5mm NO CROP MARKS, PLEASE
Any artwork supplied in RgB will be converted to CMyK. Reverb cannot take responsibility for subsequent colour shift.
Please name your files responsibly. Try nomenclature such as ‘yourname_monthyear.pdf’.
email your finished art to [email protected]
arts & entertainment news monthly newcastle|hunter|coast
FREE
#038
Sep
‘09
ALSO INSIDE: DOES IT OFFEND YOU, YEAH? + TEX PERKINS + THE PANICS + GIN WIGMORE
WU-TANG TALK
GZA/GENIUS
EXITING EXILE
AFTER THE FALL
Sarah BlaskoSINGING THE BLUES AWAY
arts & entertainment news monthly
newcastle|hunter|coast
FREE
#036
Jul
y ‘0
9
ALSO INSIDE: PATRICK WOLF + MEAT PUPPETS + YUKSEK + FRIENDLY FIRES
Bringing Splendour To Newcastle
BRANDON BOYD
The Art Of Incubus
MANIC STREET PREACHERS
Opening the Journal
REvERB MEdiA KiT 02/2010/NEwC