retail insights profile
TRANSCRIPT
Copyright: Retail Insights Pvt. Ltd. (Retail Our Passion) Copyright: Retail Insights Pvt. Ltd. (Retail Our Passion) www.theretailinsights.com
Single podium for any business needs - Operational and IT
Involves multi-skilled team of consultants (technical &
functional) with proven experience
Well balanced approach : on – site, off – shore capabilities
to handle the competitive lifecycle of internal and customer
engagement
High quality maintained across delivery cycles, that strive to
reduce costs while increasing customer responsiveness
Key focus areas
◦ Digital Transformation – Enablement to Online, Digital
Marketing and Social Computing
◦ Point Solutions Product development & Implementation
◦ Business Intelligence – Report Building, KPI development
◦ Retail Consulting & Training
Retail Insights
Copyright: Retail Insights Pvt. Ltd. (Retail Our Passion) Copyright: Retail Insights Pvt. Ltd. (Retail Our Passion) www.theretailinsights.com
Retail Insights Practitioner Solutions
Poin
t Solu
tions
• Product Development
and Implementation
• Point of Sales and
Inventory Management
•Markdown
Optimization
• In-store Trade
Management
•Workforce Management
Analy
tics
•Business Intelligence
• Advance Analytics
• BI/Visualization
• Business Analysis
• Report Automation
• Predictive Analytics
• Click Stream
• Package
Implementation –
Sisense, Qlickview and
Mia Intelligence, BI
Retail
IT s
erv
ices • IT Services
•Web Technologies -
.NET, Php
• CMS – Wordpress,
Jumla and Drupal
•Application
Development - BPM
•Application Migrations
• Application Support
• L1 and L2 Support
Go D
igit
al
• Digital Transformation
• E-commerce
Implementation –
Magento, Open Cart
and Facebook
•Mobility App
Development - Jquery
•Digital Marketing
•Social Computing
•Blogs
•SEO
•Click Stream
•Ad-Retargeting
•E-mail Campaigns
•Running Events
Copyright: Retail Insights Pvt. Ltd. (Retail Our Passion) Copyright: Retail Insights Pvt. Ltd. (Retail Our Passion) www.theretailinsights.com
Select Customers
On request, made available
Copyright: Retail Insights Pvt. Ltd. (Retail Our Passion) Copyright: Retail Insights Pvt. Ltd. (Retail Our Passion) www.theretailinsights.com
Case Studies
E-commerce Implementation
Increase in the reach to the customer by going
online and creating a market place for the
suppliers
Solution & Benefits
• Product Catalog
• Customer Registration
• Product Recommendations
• Payment Gateway Integration
• Mobile Web Enablement
• Order Management
• Shipping Integration
• Search Engine Optimization
Digital Marketing Road Map
Defining the target segment and reaching
them with various social channels that are
available.
Solution & Benefits
• Facebook target campaigns & groups
• Classifieds and Press Releases
• Blogging
• Ad-Retargeting
• E-mail Campaigns
• On and Off Page SEO
• Facilitate listing in price comparison sites
like Junglee, Shop Mania, Amazon etc.
Customer awareness to the right segment Enhanced Customer
Facebook – Gamification
Engaging the existing and potential customer
with gamification
Solution & Benefits
• Built Slot Machine with rich UI design
• Promoted party coupons for the various
outcomes
• Published the slot machine app in
Facebook, Google+
• Increase the brand penetration among the
loyal customers
• Help in new customer acquisitions
Engaging the Customer
Copyright: Retail Insights Pvt. Ltd. (Retail Our Passion) Copyright: Retail Insights Pvt. Ltd. (Retail Our Passion) www.theretailinsights.com
Case Studies
Markdown Optimization
Analyze items to go markdown, foresee the
impact and execute
Solution & Benefits
• Workflow application – Buying and
Merchandise Department
• Markdown Plan – Store Clusters or
Individual stores
• Create multiple scenarios – Create,
forecast , compare and freeze
• Automate and streamline the process
• Collation of 30 KPIs
Hotel & Ad-Space Booking
B2B and B2C application allow s to book the rooms and same
time allow s brand to reserve available ad spaces
Solution & Benefits
• Central application – Room and Ad-Space
availability
• Capturing and listing the photos of hotspot
areas
• Price and Discount Displays
• Role Definitions for approval process
• Compliance and Utilization Reports
Improve revenues and utilization levels Single platform for markdowns
Report & KPI Development
Develop retailers operational products, scorecards, KPIs to
improve store overall thruput
Solution & Benefits
• Retailer ready BI – Sales, Merchandising,
Inventory, Markdown and Supplier
Intelligence with 60 KPIs
• Centralize all your data in one place with
easy built in-reporting
• Role based dashboards
• Best in class visualization
• Reports – SKU Optimization, Age of stock
Insight to action
Copyright: Retail Insights Pvt. Ltd. (Retail Our Passion)
Retail Insights Solutions In Detail
E-commerce Implementation
Digital Marketing
Product Implementations – Markdown, Space Management
IT Services
Business Intelligence
Copyright: Retail Insights Pvt. Ltd. (Retail Our Passion)
E-commerce Functions – Go Online
Product Browsing - Multiple images for products, options for
extensive reviews, wishlists and much more
Catalog Browsing - Easy navigation, advanced product filtering system, product comparison
Catalog Management - Inventory management, batch import and export of products, different tax rates per location, additional product attributes
Order Management - Create orders & multiple invoices shipments and credit memos
Payment – Multiple payment methods: Credit cards, PayPal, Google Checkout, support of external payment modules Payu, ICICI and many more.
Shipping - Shipping to multiple addresses, flat rating shipping, supports UPS, UPS XML (account rates), FedEx (account rates), USPS and DHL
Checkout - One page checkout, SSL support, checkout without having an account.
Search Engine Optimization - 100% Search Engine Friendly, Google Site map support.
Analytics and Reporting - Google Analytics and offers many different reports.
Copyright: Retail Insights Pvt. Ltd. (Retail Our Passion)
Retail Insights Solutions In Detail
E-commerce Implementation
Digital Marketing
Product Implementations – Markdown, Space Management
IT Services
Business Intelligence
Copyright: Retail Insights Pvt. Ltd. (Retail Our Passion)
Digital Marketing
Online Marketing
◦ Blogs
◦ E-mail Campaigns
◦ Facilitate listing the products catalog on the
sites like Shop Mania, Junglee, Amazon,
Snapdeal etc.
Facebook and Press Releases
◦ Facebook events with target messaging
◦ Facebook target campaigns on Region,
Occupation
◦ Ad-retargets
Technical Support
◦ L1, L2 and L3 support – Manage, Support
and Report
Gamification - Engaging the existing and
potential customer with gamification
◦ Run events with customs app
◦ Reward and offers
Analytics and Reporting - Google Analytics
and offers many different reports.
Copyright: Retail Insights Pvt. Ltd. (Retail Our Passion)
Retail Insights Solutions In Detail
E-commerce Implementation
Digital Marketing
Product Implementations – Markdown, Brand Space Management
IT Services
Business Intelligence
Copyright: Retail Insights Pvt. Ltd. (Retail Our Passion) www.theretailinsights.com Copyright: Retail Insights Pvt. Ltd. (Retail Our Passion)
Retail Insights Markdown Optimizer
o Single source of truth - Retail Buying Managers and
Merchandisers o Analyse, Identify SKUs that to be markdown o Complete workflow to give better yields o Forecast the impact of markdown with What – If analysis o Execute and monitor the results
Continuous process to achieve inventory, profit and revenue objectives of the organization
Build Top Down or Bottom Up markdown plan for a store and product hierarchy
Compare and evaluate multiple markdown pricing strategies and scenarios
Standalone or Integrate with enterprise applications
Analyze
product
Performance
Monitor, React
& Repeat
Communicate
price action for
execution
Determine
appropriate
action
Analyze
financial
impact
Copyright: Retail Insights Pvt. Ltd. (Retail Our Passion) www.theretailinsights.com Copyright: Retail Insights Pvt. Ltd. (Retail Our Passion)
Markdown Strategies:
Discounting
Margin
Phase out
Staged Phase out
Markdown parameters:
Store level inv on hand
Sales Velocity
Weeks in Store
Price Elasticity
Markdown Financials:
Markdown Cost
Margin
Profit
Inventory levels
On request, made available
Copyright: Retail Insights Pvt. Ltd. (Retail Our Passion) www.theretailinsights.com Copyright: Retail Insights Pvt. Ltd. (Retail Our Passion)
Central Application to stock/track Promotional
Display Spaces
Display Space Catalogue by Store
Price and Discount Master
Store Attributes and Clustering
Booking and Availability
Compliance and Utilization Reports
Workflow -Role Definition & Approval Process
Define
Ad-Space
Stock
Displays
Booking
&
Availability
Price/Discount Approval
Compliance Reports
Copyright: Retail Insights Pvt. Ltd. (Retail Our Passion) www.theretailinsights.com Copyright: Retail Insights Pvt. Ltd. (Retail Our Passion)
On request, made available
Copyright: Retail Insights Pvt. Ltd. (Retail Our Passion)
Retail Insights Solutions In Detail
E-commerce Implementation
Digital Marketing
Product Implementations – Markdown, Brand Space Management
IT Services
Business Intelligence
Copyright: Retail Insights Pvt. Ltd. (Retail Our Passion) Copyright: Retail Insights Pvt. Ltd. (Retail Our Passion) www.theretailinsights.com
Retail Insights manage end to end execution from design,
development, testing and support
Developing Business Specification Documents, Business
Requirement Documents, End to End Testing and UAT
Business interface to the technical product development team
Proof of Concept
Project Management
Be-spoke Applications
E-commerce Application
Mobile Apps IPhone/Android/Windows
Web Sites with CMS
Outsource Product Development
Copyright: Retail Insights Pvt. Ltd. (Retail Our Passion)
Retail Insights Solutions In Detail
E-commerce Implementation
Digital Marketing
Product Implementations – Markdown, Brand Space Management
IT Services
Business Intelligence & Analytics
Copyright: Retail Insights Pvt. Ltd. (Retail Our Passion) www.theretailinsights.com Copyright: Retail Insights Pvt. Ltd. (Retail Our Passion)
Dashboard/KPI – Sales, Merchandising,
Inventory, Markdown and Supplier intelligence.
Successfully implemented with leading retailers
and franchisee in India.
Centralize all your data in one place with easy
built in-reporting
Role based dashboards
Best in class visualization
Reports – SKU Optimization, Age of stock
Solution so affordable it can pay for itself within 6
months.
Copyright: Retail Insights Pvt. Ltd.
Category Reviews
Category/Item Performance – Sales, Stock and Price
Product Mix – Identify Products fit into the Category
New products introduction
Discontinue products
Range Planning - Price Sensitive, Up market and Midmarket
Planograms - Shelf/Facings level - Shelf logic
Shelf capacities and setting up MBQ’s
Sample Output Templates are shown below for reference
Winners
Opportunity Gaps Questionable
Sleeper
13 6
11 11
2 2 0
2 1
0 0
5
0
20
CTC TEA DUST TEA INSTANT
TEA BAGS
LEAF TEA SPECIALITY
TEA
Count of Items
count of underperforming items
Product Performance Discontinue/New Items
Product Mix Store Clusters Planogram
Copyright: Retail Insights Pvt. Ltd. (Retail Our Passion) www.theretailinsights.com Copyright: Retail Insights Pvt. Ltd. (Retail Our Passion)
Copyright: Retail Insights Pvt. Ltd. (Retail Our Passion) www.theretailinsights.com Copyright: Retail Insights Pvt. Ltd. (Retail Our Passion)
Copyright: Retail Insights Pvt. Ltd. (Retail Our Passion) Copyright: Retail Insights Pvt. Ltd. (Retail Our Passion) www.theretailinsights.com
Retail Insights Pvt. Ltd, Kasturi Nagar,
Bangalore,
India – 560043
Call: +91 7795001231
Skype – Retail insights
Mail us – [email protected]
Thanks…lets execute