resume template: why do you need one?
DESCRIPTION
Applicant tracking Systems (ATS) allow you to answer a job ad directly to a recruiter or company online. An ATS is set up to find matches by keywords and weighted keywords for importance. According to The Undercover Recruiter, 100% of large companies use ATS; 50% of mid-sized companies.TRANSCRIPT
Resume Template Why Do You Need One?
Why?
Applicant tracking Systems (ATS) allow you to answer a job ad directly to a recruiter or company online. An ATS is set up to find matches by keywords and weighted keywords for importance.
According to The Undercover Recruiter, 100% of large companies use ATS; 50% of mid-sized companies.
Why? Since you don’t know how the ATS is set up for a particular job, you must customize each resume submission.
ATS
Resume keywords must match description/ad EXACTLY
Job titles should match or be as close as possible
Must match keyword weighting
Add keywords related to the industry, if possible.
Resume Templates What should be on the template?
Resume Templates
Redoing your resume for each submission is extremely time-consuming. You should have a template with the base information and bullet points you can easy copy into the document. You can find and replace keywords to have an exact match in your resume.
Resume Templates
Margins Matter: Minimum of 1” on all four sides
Contact information on the top – 4 to 5 lines
White space is important
Resume Template
Summary. Who you are in relation to the job description or ad. You don’t know if the ATS is set to reach keywords from the Summary so keep it concise and make sure any keywords in the summary are also in the body of your resume.
Resume Template
Qualifications/skills can be listed. They must match the description/ad.
Resume Template
Experience. Have bullet points for each discipline you practice.
Cut and paste bullet points into resume.
Resume Template
Education. If you have an exact match, list it.
If not, you can keep general, i.e, school/BA, MA etc./dates
What is a Resume Template
It’s a platform where you can customize your background
It’s a basic resume so you can add or delete pertinent and non-pertinent information
You want to match 80% or more of the job requirements
Create a document of bulleted items so that you can cut and paste as needed
Finding and Matching Keywords
Sample Job Description
Director of Communications
This individual will assist the Vice President of Communications in implementing a full-service corporate communications program focusing on both internal and external audiences: providing support for colleagues within various business units and responsible for the day-to-day needs, which arise from news developments and organizational initiatives. The ideal candidate will be comfortable working with people at various levels.
Responsibilities:
Preparation of articles, speeches, letters-to-the-editor, press releases, executive bios, fact sheets, FAQs and other media-focused editorial materials.
Project oversight for annual corporate brochure, daily news (traditional and social media) digest, monthly newsletter.
Support Communications Managers in business units by providing editorial review, research assistance and support materials.
Develop relationships with key national media.
Interact with staff and executives on all levels.
Maintain distribution lists, master press list, research and photo files.
Handle business relationships with third party vendors such as Factiva, Prof-Net etc.
Qualifications:
Minimum 10 years of experience in public relations, journalism or related field.
Bachelor’s degree. Major in Journalism, English, Marketing and/or Communications preferred.
Adept at social media with experience using Facebook, Twitter and/or blogs.
Familiarity with online databases.
Excellent writing and editing skills.
Ability to work against deadlines and effectively prioritize assignments.
Ability to multi-task and handle pressure situations.
Ability to develop and maintain strong relationships with senior management.
Must be a team player.
Job Description with Keywords
Responsibilities:
Preparation of articles, speeches, letters-to-the-editor, press releases, executive bios, fact sheets, FAQs and other media-focused editorial materials.
Project oversight for annual corporate brochure, daily news (traditional and social media) digest, monthly newsletter.
Support Communications Managers in business units by providing editorial review, research assistance and support materials.
Develop relationships with key national media.
Interact with staff and executives on all levels.
Maintain distribution lists, master press list, research and photo files.
Handle business relationships with third party vendors such as Factiva, Prof-Net etc.
Summary with Keywords noted
This individual will assist the Vice President of Communications in implementing a full-service corporate communications program focusing on both internal and external audiences: providing support for colleagues within various business units and responsible for the day-to-day needs, which arise from news developments and organizational initiatives. The ideal candidate will be comfortable working with people at various levels.
Note the words in bold
Qualification Keywords
Qualifications:
Minimum 10 years of experience in public relations, journalism or related field.
Bachelor’s degree. Major in Journalism, English, Marketing and/or Communications preferred.
Adept at social media with experience using Facebook, Twitter and/or blogs.
Familiarity with online databases.
Excellent writing and editing skills.
Ability to work against deadlines and effectively prioritize assignments.
Ability to multi-task and handle pressure situations.
Ability to develop and maintain strong relationships with senior management.
Must be a team player.
Keywords
This description had keywords in the summary, responsibilities and qualifications
The keywords that came up the most dealt with management (team, supporting groups, working with senior management etc.).
You can assume that the keywords are ‘weighted’ for someone with this experience and you should highlight your strength in this area a few times in your resume for this opportunity.
Questions?
Marie Raperto
President
CIMSearch
115 East 57 St., 11th Floor
New York, NY 10022
T – 646-202-9651
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