research into potential target audience

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Research into potential target audience Ed Tyce

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Page 1: Research into potential target audience

Research into potential target audience

Ed Tyce

Page 2: Research into potential target audience

What Music Magazine do you believe fits you?

NMEKerrangQ MagazineRolling StoneMojoVibe

Page 3: Research into potential target audience

How much would you be willing to pay for a Music Magazine?

£0.00-£1.00£1.00-£2.00£2.00-£3.00£3.00-£4.00£4.00+

Page 4: Research into potential target audience

What is vital to you in a Music Magazine?

Reviews/PreviewsInterviewsExclusive News/StoriesGig/Festival CoveragePostersOther

Page 5: Research into potential target audience

What would make you buy a Music Magazine?

Cover StoryBrand LoyaltyStay InformedPriceEntertainmentOther

Page 6: Research into potential target audience

What genres of music are you into?

RockBrit-PopProg-RockAlternativeIndieD&B/DubstepClassicalMetalR&BRapJungleSoulGrimeHip-HopGarage

1. D&B/Dubstep2. Alternative3. Grime4. Rock5. Brit-Pop

Page 7: Research into potential target audience

Who do you consider yourself to be a fan of?

RadioheadJay-ZOasisThe StreetsPink FloydLady GagaThe SmithsBlurLed ZeppelinThe StrokesAndy CBeyonceEminemMetallicaSkrillexThe Stone RosesBob DylanJimi Hendrix

1. Radiohead2. The Stone Roses3. Skrillex4. Bob Dylan5. The Streets