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Research in Design and Development Research in Design and Development Dr. Brenda Bannan-Ritland George Mason University

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Page 1: Research in Design and Developmentelearningsymposium.gmu.edu/2005/sessioncontent/BrendaBan... · 2006. 1. 17. · – Generate knowledge about design and development processes to

Research in Design and DevelopmentResearch in Design and Development

Dr. Brenda Bannan-RitlandGeorge Mason University

Page 2: Research in Design and Developmentelearningsymposium.gmu.edu/2005/sessioncontent/BrendaBan... · 2006. 1. 17. · – Generate knowledge about design and development processes to

Introductione-Learning

Research

Design

Development

What is the nexus of these three activities?

How and why should they intersect?

Page 3: Research in Design and Developmentelearningsymposium.gmu.edu/2005/sessioncontent/BrendaBan... · 2006. 1. 17. · – Generate knowledge about design and development processes to

State of e-Learning

ResearchFew empirical studiesReliance on heuristics Focus on the “science” of learningResearch to practice gap

Corporate, industry, military, education

Page 4: Research in Design and Developmentelearningsymposium.gmu.edu/2005/sessioncontent/BrendaBan... · 2006. 1. 17. · – Generate knowledge about design and development processes to

State of e-Learning

DesignRediscovering the value of designBroadening of definitionMessy, chaotic problem solvingCreative, inductive processEmerging, interdisciplinary perspectives

Page 5: Research in Design and Developmentelearningsymposium.gmu.edu/2005/sessioncontent/BrendaBan... · 2006. 1. 17. · – Generate knowledge about design and development processes to

State of e-Learning

DevelopmentRapid prototyping and efficiencyInnovation development cyclesWorkflow, work processIncrease productivity, learning and performanceAffordances of current technologies

Page 6: Research in Design and Developmentelearningsymposium.gmu.edu/2005/sessioncontent/BrendaBan... · 2006. 1. 17. · – Generate knowledge about design and development processes to

Future of e-Learning?

• What if we could…?– generate new knowledge about learning

and performance while engaged in e-Learning design and development?

– codify e-Learning design knowledge (principles and processes) to inform future design?

– learn from what worked and more importantly, what did not work in e-Learning development to improve processes and workflow?

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Design Research

• Historical and emerging definitions

• “…engineer innovative educational environments and simultaneously conduct experimental studies of those innovations”(Brown, 1992, p.141).

• “…theory-driven process of designing and a data-driven process of refining instructional strategies to produce explanatory models of how we come to understand (NRC, 2002; p. 122)”.

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e-Learning Design Research• Characteristics of design research

– Theoretically-based– Participatory– Iterative– Generative– Transformative– Analytical– Adaptive– Takes advantage of messy, ill-structured,

ambiguous nature of design to investigate phenomena related to learning and performance

• (Educational Researcher special issue, Vol 32, 2003):

Page 9: Research in Design and Developmentelearningsymposium.gmu.edu/2005/sessioncontent/BrendaBan... · 2006. 1. 17. · – Generate knowledge about design and development processes to

A Model for Design Research

• Integrative Learning Design Framework– Blending of systematic processes from

multiple design fields• Instructional systems design• Product design• Usage-centered design• Innovation design and development

– And educational research processes• Identifying the gaps in these processes

as well as their commonalities to produce an integrated model

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Example of Design Research

• Literacy AccessOnline (LAO)– Web-based environment – Provides performance support for literacy

facilitators (teachers, parents, tutors, etc.) and children

– To improve tutoring techniques and literacy activity performance (reading and writing)

– Providing research-based reading strategy and assistive technology support

– While engaged in the collaborative reading process

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A Model of Design Research

• Informed Exploration– Identify need, opportunity, context– Locate related literature– What do others think is going on in

learning/performance? (available theory)– If ideas are not readily available, what do

you think is going on or influencing learning and performance? (generated theory)

– Investigate and characterize end-users to focus design (role models, personas)

– Make initial theory explicit and document

Page 13: Research in Design and Developmentelearningsymposium.gmu.edu/2005/sessioncontent/BrendaBan... · 2006. 1. 17. · – Generate knowledge about design and development processes to

Informed Exploration Phase of LAO• Research Question

– What are best practices and technology support opportunities in literacy acquisition for 4th-8th grade students with or without learning disabilities?

• Research/Applied Methods– Benchmarking of related commercial products– Needs Analysis/Literature review– Performance analysis– Interviews– Literature review– Focus groups– Survey of experts– Observations of target audience members

engaged in task

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A Model of Design Research

• Enactment– Synthesize information from informed

exploration– Translate specific, explicit ideas of how

people learn/perform to system design– Document design principles (translated,

embedded theory)– Identify intriguing relationships or

“researchable” ideas of interest– Involve users in emergent design

(participatory design)

Page 15: Research in Design and Developmentelearningsymposium.gmu.edu/2005/sessioncontent/BrendaBan... · 2006. 1. 17. · – Generate knowledge about design and development processes to

Enactment Phase of LAO• Research Question

– Does the design reflect consistent, performance support for both literacy facilitator and child that promotes collaborative engagement in high level literacy activities?

• Research/Applied Methods– Task analysis– Usage-centered design – Designer log (project site)– Expert review– Multiple, participatory design sessions with

targeted users and design reviews

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A Model of Design Research• Local Impact

– Conduct iterative, formative cycles of investigation and design in local contexts

– Remain open to the unexpected– Data-driven revision and documented decision-

making (what worked/what didn’t)– Refine design principles and system– Gather information about users and needs during

development cycles (proto-diffusion)– Determine how the design and principles (theory)

should evolve and change based on user input and engagement with design

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Local Impact Phase of LAO• Research Question

– How do literacy facilitators and children perceive and interact with Web-based support in the collaborative literacy process?

• Research/Applied Methods– Usability testing– Expert reviews– Observation/video records– Interviews– Qualitative studies– Quasi-experimental studies

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A Model of Design Research• Broader Impact

– Investigate how and why users adopt the design or do not adopt

– Attend to how the design is actually used, adapted or modified by the user

– Attend to how the design diffuses or does not diffuse through an organization (social networks)

– Publicize findings across phases– Broaden traditional dissemination outlets beyond

academic and trade publication• Project sites• Design knowledge repository

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Broad Impact Phase of LAO

• Potential Research Questions– How do facilitators and children actually

use LAO?– What is the perceived “fit” of LAO in the

specific organization?• Potential Research/Applied Methods

– Analysis of computer logs of activity– Multi-site interviews– Surveys– Observations– Data mining

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e-Learning Design Research• Potential to:

– Generate new knowledge about learning & performance

• Research-to-practice connections• Practice-to-research connections

– Produce and test design principles (enacted theory)

• To inform other design efforts– Meta-design

• To articulate and investigate processes of design and development

– Prevent information loss in design• Design process offers multiple opportunities to learn

about learning and performance

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e-Learning Design Research

• New Perspectives on Research– Emphasizing connections between

research, design and development• "Directly witnessing and experiencing aspects

of behavior in the real world is a proven way of inspiring and informing [new] ideas. The insights that emerge from careful observation of people's behavior . . . uncover all kinds of opportunities that were not previously evident.“

» Jane Fulton Suri (2005)

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e-Learning Design Research• New perspectives on Design

– Thinking about learning and performance through design

• “Design thinking is inherently a prototyping process. Once you spot a promising idea, you build it. The prototype is typically a drawing, model, or film that describes a product, system, or service. We build these models very quickly; they're rough, ready, and not at all elegant, but they work.

• The goal isn't to create a close approximation of the finished product or process; the goal is to elicit feedback that helps us work through the problem we're trying to solve.

• In a sense, we build to think.”» Tim Brown (2005)

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e-Learning Design Research

• New perspectives on Development– Generate knowledge about design and

development processes to boost productivity

• Organizations need to take design thinking seriously. We need to spend more time making people conscious of design thinking -- not because design is wondrous or magical, but simply because by focusing on it, we'll make it better. And that's an imperative for any business, because design thinking is indisputably a catalyst for innovation productivity

» Tim Brown, 2005

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e-Learning Design Research

• Needs: – Capitalize on affordances of technology to:

• Create design process models – that support efficient and effective design documentation

• Codify design principles and applied/basic research results for others benefit

• Capitalize on the successes and failures of particular designs and design approaches

• Apply workflow, KM and design research processes to the e-Learning community of practice

• Shareable, collaborative, e-Learning designs– Improve our knowledge of learning & performance

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Recommended Readings• Bannan-Ritland, B. (2003). The role of design in research: The integrative

learning design framework. Educational Researcher, 32(1), 21-24.

• Bannan-Ritland, B., Egerton, E., Page, J., & Behrman, M.(2000). Literacy explorer: A support tool for novice reading facilitators. Performance Improvement Journal, 39(6), 47-54.

• Constantine, L.L. & Lockwood, L. A. (1999) Software for use: A practical guide to the models and methods of usage-centered design. Addison, Wesley Longman, Inc.

• Kelly, A.E. (2003). Research as design. Educational Resarcher, 32(1), 3-4.

• Kuniavsky, M. (2003). Observing the user experience: A practitioner’s guide to user research. San Francisco: Morgan Kaufmann Publishers.

• Middleton, J.A., Gorard, S., Taylor, C. & Bannan-Ritland, (2004). The underlying syntax of design experiments. Paper presented at the annual conference of the American Educational Research Association. San Diego, CA