reputation is everything! how can you protect yours?
TRANSCRIPT
Building Your Business
Reputation is everything! How can you protect yours?
A business’ reputation can have a major impact on its survival.
It can be the difference between
and
Photos by Enrico Donnell and Iain Farrell
How is your reputation created?
Marketed
You can establish a reputation through strong marketing to begin building your name in
your industry.
Marketed
How do you present your business? - Overall look and feel- Business values - Products offered - Messaging- Media (newspapers)
?
Organic
Reputation can be built from:
Word of mouth
Online reviews
Quality of work
Customer Service
Response to complaints
How long does it take to build a strong reputation?
It can take years to build a solid reputation.
A business must build trust and prove themselves.
Building your reputation
How long does it take to ruin reputation?
Instantly.
In this new digital age a business’ reputation
can be ruined at the click of a button.
Building your reputation
How can you protect your reputation?
Ensure your business operates in a way that reflects your
promises.
Building your reputation
Be truthful and deliver what you’ve agreed upon.
Building your reputation
Hotondo Homes has developed a strong
reputation since its launch in 1979.
The national building franchise works hard to
protect the brand and its reputation by delivering
what is promised.
If you would like to learn more, please visit franchise.hotondo.com.au
