Group Assignment Cover Sheet

for OUA Students

A Group Assignment Cover Sheet needs to be included at the front of each assignment submitted.

Details of one group member is to be provided – this is where your group assignment will be returned once

marked

Address details

Full name:

Address:

Postcode:

Assignment details

Unit code: ACG10 Unit name: Communication and Information Systems in Business

Assignment no.1 Due date: 29 April 2012

Assignment topic (as stated in the Unit Information Booklet): REPORT

Student names UniSA email ID

1. Courtney Peake peacy002@mymail.unisa.edu.au

2. @mymail.unisa.edu.au

3. @mymail.unisa.edu.au

4. @mymail.unisa.edu.au

Student Declaration

We declare the work contained in this assignment is our own, except where acknowledgement of sources is made.

We authorise the University to test any work submitted by us, using text comparison software, for instances of

plagiarism. We understand that this will involve the University or its contractor copying our work and storing it on a

database to be used in future to test work submitted by others. We understand that we can obtain further information

on this matter at http://www.unisa.edu.au/learningadvice/integrity/default.asp

Note: The attachment of this statement on any electronically submitted assignments will be deemed to have the same

authority as a signed statement.

Signed Date

29.04.2012

29.04.2012

29.04.2012

29.04.2012

LODGING YOUR ASSIGNMENT

If you are submitting the assignment in hardcopy please staple this sheet to the front of the assignment.

If you are submitting the assignment online via AssignIT or Gradebook on your myUniSA course page please ensure

this cover sheet is included at the start of your document, rather than a separate attachment.

OFFICE USE ONLY

Date received: Received by:

Assessed by:: Assessment/grade:

Date recorded and dispatched to student: Recorded and dispatched by:

University of South Australia

Communication and Information Systems in Business (CISB)

DECLARATION OF CONTRIBUTION

Assessment Name: Assessment 2 Report Group No: DAVID 16

The following is a declaration of your individual contributions towards this team assessment. If any contribution does not meet the assessment requirements, the coordinator may adjust individual marks up or down, depending on the level of contribution made.

Team Member 1

Name: Courtney Peake

I contributed _____________ words/slides (select whichever is appropriate) towards this assessment.

I worked on the following sections/questions/slides (select whichever is appropriate).

_________________________________________________________________________________

_________________________________________________________________________________

Team Member 2

Name: Lauren Philp

I contributed _____________ words/slides (select whichever is appropriate) towards this assessment.

I worked on the following sections/questions/slides (select whichever is appropriate).

_________________________________________________________________________________

_________________________________________________________________________________

Team Member 3

Name: Christy-Lee Czerny

I contributed _____________ words/slides (select whichever is appropriate) towards this assessment.

I worked on the following sections/questions/slides (select whichever is appropriate).

_________________________________________________________________________________

_________________________________________________________________________________

Team Member 4

Name: Glen Phelps

I contributed _____________ words/slides (select whichever is appropriate) towards this assessment.

I worked on the following sections/questions/slides (select whichever is appropriate).

_________________________________________________________________________________

_________________________________________________________________________________

ASSESSMENT 2

REPORT

Case Study

Google, Apple, and Microsoft Struggle for Your Internet ExperienceLaudon, K. C., and Laudon, J. P. (2012), Management Information Systems: Managing the

Digital Firm, Global Edition,12 Edition, Prentice Hall.Word Count 2500

Due 29 April 2012

Prepared byCourtney Peake

Lauren PhilpChristy-Lee Czerny

Glen Phelps

Table of Contents

Executive Summary..................................................................................................................4

Introduction............................................................................................................................. 5

Q1. Define and compare the business communication processes and businessmodels and areas of strength of Apple, Google, and Microsoft...............................................6

Q2. Why is mobile computing so important to these three firms? Evaluate the mobileplatform offerings of each firm................................................................................................7

Q3. What is the significance of applications and app stores to the success or failure ofmobile computing?.................................................................................................................................8

Q4. Which company, communication and business models do you believe will prevailin this epic struggle? Explain your answer................................................................................9

Q5. What difference would it make to you as a manager or individual consumer ifApple, Google, or Microsoft dominated the Internet experience? Explain youranswer. What would be the impact and/or implications for your businesscommunication processes?................................................................................................... 10

Conclusion..............................................................................................................................11

Recommendations.................................................................................................................12

References..............................................................................................................................13

Appendices.............................................................................................................................14

Executive Summary

An executive summary is no longer than half a page. It provides a snapshot of your assignment in the order in which the sections appear. <REMEMBER TO DELETE THIS TEXT>

<Place your text here>.

Introduction

<Place your text here>.

Q1.

Define and compare the business communication processes and businessmodels and areas of strength of Apple, Google, and Microsoft.

<Place your text here>.

Q2.

Why is mobile computing so important to these three firms? Evaluate the mobileplatform offerings of each firm

<Place your text here>.

Q3.

What is the significance of applications and app stores to the success or failure ofmobile computing?

<Place your text here>.

Q4.

Which company, communication and business models do you believe will prevailin this epic struggle? Explain your answer

<Place your text here>.

Q5.

What difference would it make to you as a manager or individual consumer ifApple, Google, or Microsoft dominated the Internet experience? Explain youranswer. What would be the impact and/or implications for your businesscommunication processes?

<Place your text here>.

Conclusion

<Place your text here>.

Recommendations

For the recommendation section of the report, you should look at adding to the case study your point of view in relation to the future direction of the case study. For example, identifying potential opportunities for businesses to improve their IS and Comm areas with the issues raised in the case study. You could also identify potential risks and a small direction or suggestion to avoid the risks from the business perspectives. <REMEMBER TO DELETE THIS TEXT>

<Place your text here>.

<Insert number of words here> words

Note: The word count for the case study DOES NOT include the Executive Summary, References and Appendices sections. Sections included are: Intro, Body, Conclusion and Recommendations. <REMEMBER TO DELETE THIS TEXT>

References

Provide details of all references used in your work here. References must use the Harvard standard for referencing, see http://www.unisa.edu.au/learningadvice/referencing/default.asp for further details. <REMEMBER TO DELETE THIS TEXT>

<Place your text here>.

Appendices

This is supplementary material and not included in the word count of your assignment. Appendices are labelled by letter, rather than by number (eg refer to Appendix A).This section is optional. <REMEMBER TO DELETE THIS TEXT>

<Place your text here>.

Assessment feedback

Communication and Information Systems in Business

Assessment 2 : Report - Case Study (2500 Word limit, + or – 150 words) 35% of final grade

Group Number & Case Study: ______David-32________________________________________

Student Names: Craig Lawson, Gerrie De Wet, Christopher Glynn Robinson, Christiane Guise ____

Student Names: _______________________________________________________________________

Key assignment criteria Performance on this component Comment

Very

Poor

Poor Fair Good Excellent

PRESENTATION AND FORMAT:

Display accuracy and guidelines met

Introduction, main body and conclusion

Correct spelling, grammar, punctuation and use of inclusive language

Word length (as per course info.)

REFERENCING:

Harvard, author-date format

Correct use of references within text

References - minimum 6

Evidence of wider reading

CONTENT AND STRUCTURE:

Identification, clarity and comprehensive discussion of key ideas with adequate depth

Relevance of answer to the question

Logical planning & sequence of ideas

Supporting documentation for arguments

Engagement with key readings and theory

Summary comment

The Graduate qualities being assessed by this assignment are indicated by an X:

X GQ1: operate effectively with and upon a body of

knowledge

GQ5: are committed to ethical action and

social responsibility

GQ2: are prepared for lifelong learning X GQ6: communicate effectively

GQ3: are effective problem solvers X GQ7: demonstrate an international

perspective

GQ4:can work both autonomously and collaboratively

Assignment grade/mark: _______