report on eu wide dissemination activities performed by the … · 2017. 12. 11. · project title:...

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PROJECT TITLE: FIESTA – Families Intelligent Energy Saving Targeted Action INTERNAL IEE CODE: IEE/13/624/SI2.687934 Deliverable number: D 5.5 Work Package: 5 Responsible partner: AREA Authors: Anja Starec and Sean Carroll (ICLEI) Status: Final Distribution: Public Date: 30.09.2017 Report on EU wide dissemination activities performed by the subcontracted international association of Local Authorities

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Page 1: Report on EU wide dissemination activities performed by the … · 2017. 12. 11. · PROJECT TITLE: FIESTA – Families Intelligent Energy Saving Targeted Action INTERNAL IEE CODE:

PROJECT TITLE: FIESTA – Families Intelligent Energy Saving Targeted

Action

INTERNAL IEE CODE: IEE/13/624/SI2.687934

Deliverable number: D 5.5

Work Package: 5

Responsible partner: AREA

Authors: Anja Starec and Sean Carroll (ICLEI)

Status: Final

Distribution: Public

Date: 30.09.2017

Report on EU wide dissemination activities performed by the

subcontracted international association of Local Authorities

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Contents

1. Introduction .......................................................................................................................... 3

2. FIESTA promotion through website ....................................................................................4

3. FIESTA Promotion through ICLEI Europe eNewsletter ................................................... 12

4. Cities for Climate Protection Campaign reach-out mails .................................................. 17

5. Press Releases ................................................................................................................... 20

6. Promotion through ICLEI’s social media channels .......................................................... 22

7. FIESTA promotion through Buildup.eu ........................................................................... 30

8. FIESTA Promotion through mailings ................................................................................ 35

9. FIESTA workshop in Brussels .......................................................................................... 38

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1. Introduction

In order to support a wider dissemination of FIESTA outcomes and approach, AREA organized a

public procurement to select the European association of municipalities devoted to carry on the

dissemination activities at EU level. After the section, ICLEI – Local Governments for

Sustainability has been contracted and since September 2015, ICLEI Europe has disseminated

FIESTA news and outputs to policy makers, local authorities and other European stakeholders

interested in achieving greater energy efficiency. ICLEI has reached over 10,000 people while

promoting FIESTA through diverse traditional and on line communication tools.

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2. FIESTA promotion through website

1. Date: 29/09/2015

Title of event/ presentation

Type of activity

Scale Name of hosting organization

Purpose and target Group

No. of people reached

“FIESTA project provides families with tips to reduce energy use”

Online news article (www.iclei-europe.org)

European

ICLEI Europe

European stakeholders in the field of urban sustainability.

Around 6000

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2. Date: 24/03/2016

Title of event/ presentation

Type of activity

Scale Name of hosting organization

Target Group No. of people reached

“FIESTA project provides informative tips on reducing energy use in family homes”

Online news article (www.iclei-europe.org)

European

ICLEI Europe European stakeholders in the field of urban sustainability.

Around 6000

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3. Date: 02/06/2016

Title of event/ presentation

Type of activity

Scale Name of hosting organization

Target Group No. of people reached

“FIESTA uses lotteries and purchasing groups to promote energy efficiency”

Online news article (www.iclei-europe.org)

European

ICLEI Europe European stakeholders in the field of urban sustainability.

Around 6000

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4. Date: 26/10/2016

Title of event/ presentation

Type of activity

Scale Name of hosting organization

Target Group No. of people reached

“European families avail of FIESTA project services to lower energy bill”

Online news article (www.iclei-europe.org)

European

ICLEI Europe European stakeholders in the field of urban sustainability.

Around 6000

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5. Date: 03/08/2017

Title of event/ presentation

Type of activity

Scale Name of hosting organization

Target Group No. of people reached

“FIESTA guide aims to save families money on their energy bill”

Online news article (www.iclei-europe.org)

European

ICLEI Europe European stakeholders in the field of urban sustainability.

Around 6000

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6. Date: 08/08/2017

Title of event/ presentation

Type of activity

Scale Name of hosting organization

Target Group No. of people reached

“Registration open for B@S event on energy efficiency through behavioural change”

Online news article (www.iclei-europe.org)

European

ICLEI Europe European stakeholders in the field of urban sustainability.

Around 6000

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7. Date: 23/08/2017

Title of event/ presentation

Type of activity

Scale Name of hosting organization

Target Group No. of people reached

“Lowering energy use in family homes - the FIESTA approach”

Online news article (www.iclei-europe.org)

European

ICLEI Europe European stakeholders in the field of urban sustainability.

Around 6000

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8. Date: 5/09/2017

Title of event/ presentation

Type of activity

Scale Name of hosting organization

Target Group No. of people reached

“Lowering energy use in family homes - the FIESTA approach 25th Breakfast at Sustainability's”

Online event entry (www.iclei-europe.org)

European

ICLEI Europe European stakeholders in the field of urban sustainability.

Around 6000

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3. FIESTA Promotion through ICLEI Europe eNewsletter

1. Date: October 2015

Title of event/ presentation

Type of activity

Scale Name of hosting organization

Target Group No. of people reached

“FIESTA project provides families with tips to reduce energy use”

ICLEI Europe newsletter

European

ICLEI Europe European stakeholders in the field of urban sustainability.

1800

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2. Date: April 2016

Title of event/ presentation

Type of activity

Scale Name of hosting organization

Target Group No. of people reached

“FIESTA project provides informative tips on reducing energy use in family homes”

ICLEI Europe newsletter

European

ICLEI Europe European stakeholders in the field of urban sustainability.

1800

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3. Date: October 2016

Title of event/ presentation

Type of activity

Scale Name of hosting organization

Target Group No. of people reached

“European families avail of FIESTA project services to lower energy bill”

ICLEI Europe newsletter

European

ICLEI Europe European stakeholders in the field of urban sustainability.

1800

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4. Date: July 2017

Title of event/ presentation

Type of activity

Scale Name of hosting organization

Target Group No. of people reached

“Lowering energy use in family homes – the FIESTA approach”

ICLEI Europe newsletter

European

ICLEI Europe European stakeholders in the field of urban sustainability.

1800

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5. Date: August 2017

Title of event/ presentation

Type of activity

Scale Name of hosting organization

Target Group No. of people reached

“FIESTA guide aims to save families money on their energy bill”

ICLEI Europe newsletter

European

ICLEI Europe European stakeholders in the field of urban sustainability.

1800

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4. Cities for Climate Protection Campaign reach-out mails

1. Date: 23/03/2016

Title of event/ presentation

Type of activity

Scale Name of hosting organization

Purpose and target Group

No. of people reached

“FIESTA project provides informative tips on reducing energy use in family homes”

Cities for Climate Protection campaign mailing list

European

ICLEI Europe European local authorities, heads of departments, frontrunner cities in the field of climate mitigation.

419

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2. Date: 15/12/2016

Title of event/ presentation

Type of activity

Scale Name of hosting organization

Purpose and target Group

No. of people reached

“European families avail of FIESTA project services to lower energy bill”

Cities for Climate Protection campaign mailing list

European

ICLEI Europe European local authorities, heads of departments, frontrunner cities in the field of climate mitigation.

419

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3. Date: 9/08/2017

Title of event/ presentation

Type of activity

Scale Name of hosting organization

Purpose and target Group

No. of people reached

“Registration open for free Breakfast at Sustainability's event on energy efficiency - 5 September, Brussels”

Cities for Climate Protection campaign mailing list

European

ICLEI Europe European local authorities, heads of departments, frontrunner cities in the field of climate mitigation.

419

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5. Press Releases

1. Date: 10/10/2016

Title of event/ presentation

Type of activity

Scale Name of hosting organization

Purpose and target Group

No. of people reached

European families avail of FIESTA project services to lower energy bill

Press release

International

ICLEI Europe Journalists 267

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2. Date: 11/09/2017

Title of event/ presentation

Type of activity

Scale Name of hosting organization

Purpose and target Group

No. of people reached

FIESTA saves over 2 million kWh through behavioural change

Press release

International

ICLEI Europe Journalists 267

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6. Promotion through ICLEI’s social media channels

1. Date: 6/05/2016

Title of event/ presentation

Type of activity

Scale Name of hosting organization

Purpose and target Group

No. of people reached

Twitter message

Social media

International

ICLEI Europe International stakeholders in the field of urban sustainability.

7303

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2. Date: 24/03/2016

Title of event/ presentation

Type of activity

Scale Name of hosting organization

Purpose and target Group

No. of people reached

Twitter message

Social media

International

ICLEI Europe European stakeholders in the field of urban sustainability.

7303

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3. Date: 11/03/2016

Title of event/ presentation

Type of activity

Scale Name of hosting organization

Purpose and target Group

No. of people reached

Twitter message

Social media

International

ICLEI Europe European stakeholders in the field of urban sustainability.

8003

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4. Date: 29/09/2016

Title of event/ presentation

Type of activity

Scale Name of hosting organization

Purpose and target Group

No. of people reached

Twitter message

Social media

International

ICLEI Europe European stakeholders in the field of urban sustainability.

9003

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4. Date: 02/06/2016

Title of event/ presentation

Type of activity

Scale Name of hosting organization

Purpose and target Group

No. of people reached

Twitter message

Social media

International

ICLEI Europe European stakeholders in the field of urban sustainability.

8703

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5. Date: 26/10/2016

Title of event/ presentation

Type of activity

Scale Name of hosting organization

Purpose and target Group

No. of people reached

Twitter message

Social media

International

ICLEI Europe European stakeholders in the field of urban sustainability.

9335

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6. Date: 03/08/2017

Title of event/ presentation

Type of activity

Scale Name of hosting organization

Purpose and target Group

No. of people reached

Twitter message

Social media

International

ICLEI Europe European stakeholders in the field of urban sustainability.

10600

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8. Date: 23/08/2017

Title of event/ presentation

Type of activity

Scale Name of hosting organization

Purpose and target Group

No. of people reached

Twitter message

Social media

International

ICLEI Europe European stakeholders in the field of urban sustainability.

10600

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7. FIESTA promotion through Buildup.eu

1. Date: 02/11/2016

Title of event/ presentation

Type of activity

Scale Name of hosting organization

Purpose and target Group

No. of people reached

European families are availed with FIESTA project services to lower energy bill

Online news article (www.buildup.eu)

International

Buildup European stakeholders in the field of urban sustainability.

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2. Date: 03/08/2017

Title of event/ presentation

Type of activity

Scale Name of hosting organization

Purpose and target Group

No. of people reached

FIESTA guide aims to save families money on their energy bill

Online news article (www.buildup.eu)

International

Buildup European stakeholders in the field of urban sustainability.

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3. Date: 03/08/2017

Title of event/ presentation

Type of activity

Scale Name of hosting organization

Purpose and target Group

No. of people reached

FIESTA guide aims to save families money on their energy bill

Online news article (www.buildup.eu)

International

Buildup European stakeholders in the field of urban sustainability.

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4. Date: 05/09/2017

Title of event/ presentation

Type of activity

Scale Name of hosting organization

Purpose and target Group

No. of people reached

Lowering energy use in family homes - the FIESTA approach

Online news article (www.buildup.eu)

International

Buildup European stakeholders in the field of urban sustainability.

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5. Date: 21/08/2017

Title of event/ presentation

Type of activity

Scale Name of hosting organization

Purpose and target Group

No. of people reached

FIESTA project

Online news article (www.buildup.eu)

International

Buildup European stakeholders in the field of urban sustainability.

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8. FIESTA Promotion through mailings

1. Date: 07/08/2017

Title of event/ presentation

Type of activity

Scale Name of hosting organization

Purpose and target Group

No. of people reached

FIESTA project

Promotional mailing

International

Vertical Response

European stakeholders in the field of urban sustainability.

631

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2. Date: 22/08/2017

Title of event/ presentation

Type of activity

Scale Name of hosting organization

Purpose and target Group

No. of people reached

FIESTA project

Promotional mailing

International

Vertical Response

European stakeholders in the field of urban sustainability.

722

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3. Date: 01.09.2017

Title of event/ presentation

Type of activity

Scale Name of hosting organization

Purpose and target Group

No. of people reached

FIESTA project

Promotional mailing

International

Vertical Response

European stakeholders in the field of urban sustainability.

711

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9. FIESTA workshop in Brussels

A workshop to mark the end of the project was held in Brussels (Belgium) on 5 September, which

saw discussion and debate on the best methods to encourage the adoption of energy efficient

behaviour. Project partners from the municipalities of Logrono and Pamplona (Spain), and

Pazardzhik (Bulgaria) shared their experiences from participating in FIESTA, outlining what

worked in their local context in terms of reaching citizens.

The workshop was successfully organized jointly by AREA Science Park and ICLEI and

acknowledged the participation of 25 relevant European stakeholders.

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Workshop in Brussels: agenda and attendance sheet