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Propriety and Confidential
Lendit April 2016
Reinventing Fraud Prevention & Underwriting with Machine Learning
Ido Lustig – VP Risk
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BlueVine – flexible business lines of credit and invoice factoring
Tel Aviv, Israel• R&D, Risk• 32 Employees
Palo Alto, CA• Biz, Ops, Sales• 34 Employees
$64M in equity and debt financing to date
06/2014 12/201408/2013 03/2014 12/2015
Founded + Seed
Beta launch Full launch Series B Series C
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3 QUESTIONSunderlie our underwriting process
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?
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We need to ask the right questions and answer them like (smart) humans would have.
Machine-human interaction is the key for scale and accuracy
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Machine-learning capabilities continually advancing
http://www.bloomberg.com/news/articles/2016-01-03/after-winning-at-chess-this-computer-may-help-decide-on-loans
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But it’s still not perfect
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- First and last name correlation with loss
- Number of letters in each word
- Total number of letters
- Number of times each letter appears
- Order of letters
- …..
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Problem #1 - overfitting
Observations
https://shapeofdata.wordpress.com/2013/03/26/general-regression-and-over-fitting/
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Problem #2 – Equal Credit Opportunity Act: things you can’t use (and end up using…)
https://www.washingtonpost.com/news/wonk/wp/2015/05/26/what-your-name-says-about-your-age-state-job-and-political-leanings/
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https://www.washingtonpost.com/news/wonk/wp/2015/05/26/what-your-name-says-about-your-age-state-job-and-political-leanings/
Problem #2 – Equal Credit Opportunity Act: things you can’t use (and end up using…)
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http://fivethirtyeight.com/features/how-to-tell-someones-age-when-all-you-know-is-her-name/
Problem #2 – Equal Credit Opportunity Act: things you can’t use (and end up using…)
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https://www.washingtonpost.com/news/wonk/wp/2015/05/26/what-your-name-says-about-your-age-state-job-and-political-leanings/
Problem #2 – Equal Credit Opportunity Act: things you can’t use (and end up using…)
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Problem #2 – Equal Credit Opportunity Act: things you can’t use (and end up using…)
So what’s OK to ask?And what would we be better off not asking at all?
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Problem #3 – understanding the outcome
• Clear rejection reasoning (ECOA)
• Debrief and improve your policies
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Our 2¢
Insight driven and data backed automation process
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Map Questions
Automate Answers
Expose to analysts
Get feedback
Fine tune features
Retrain models
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Are documents doctored?
Is the person who she claims
she is? Does the business exist?
Any evidence of criminal activity?
Does the business have a decent
website?
Ask the right questions (fraud example)
Does the activity match the client’s
industry?
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Does the business have a decent website? (automation)
Guess URL
✓ Use user provided (www.idosbiz.com) ✓ Use email domain ([email protected]) ✓ Use search engine API (search ido (AND
biz OR business)
Crawl Website
✓ Download website ✓ Classify using internal model ✓ Use Industry as a standard
Website score
➢ Down ➢ Not found ➢ Weak ➢ Medium ➢ High
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http://glo4led.com/
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http://www.valleyisleaquatics.com/
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http://www.royalgranitesandgems.com/
Does the business have a decent website?Does the business have a decent website given the industry?
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• Not self-derived from the data • Answer critical questions • Fine tuned, highly accurate • High coverage
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Map Questions
Automate Answers
Expose to analysts
Get feedback
Fine tune features
Retrain models
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• Hold both calculated and analyst values
• Auto-retrain low performing variables
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Map Questions
Automate Answers
Expose to analysts
Get feedback
Fine tune features
Retrain models
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• Same process for features, models, and decisions
• For high level models – use tagging (fully automated)
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Feature
Deploy
Human Feedb
ack
Auto Retrain
Feature
Deploy
Reality Feedb
ack
Auto Retrain
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Automated Decision Rate and Accuracy
0%
25%
50%
75%
100%
Q2 2015 Q3 2015 Q4 2015 Q1 2016 Q2 2016
Coverage Accuracy
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Thank You