ree presentation sebrae sp - stanford...
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Developing Entrepreneurship and
Small Business in Brazil:The Role of Sebrae-SP
Gustavo Carrer I. Azevedo, MScRenato Fonseca Andrade, MSc
Business Orientation UnitSebrae-SP
Developing Developing Entrepreneurship andEntrepreneurship and
Small Business in Brazil:Small Business in Brazil:The Role of The Role of SebraeSebrae--SPSP
Gustavo Carrer I. Azevedo, Gustavo Carrer I. Azevedo, MScMScRenato Fonseca Andrade, Renato Fonseca Andrade, MScMSc
Business Business OrientationOrientation UnitUnitSebraeSebrae--SPSP
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BRAZILA continental country
• Size: 8.5 million of km2
• Population: 184 million
• GDP: US$ 796 billion (2005)
• GDP per capta: US$ 4.500
• HDI: 0.792 (63º - 2005)
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13,5 million (100%)
(0%)
4,9 million (99%)
40 thousands(1%)
3,3 million(99%)
33 thousands(1%)
12,1 million(54%)
10,4 million(46%)
0%
50%
100%
Self Owner FormalEnterprises
Employer EmployeesCLT
Middle and Big EnterprisesMicro and Small Enterprises
Business ProfileThe strength of small business
Fonte: Pesquisa Nacional por Amostra de Domicílios (PNAD) do IBGE, 2003 (conta-própria e empregadores).
Relação Anual de Informações Sociais (RAIS) do Ministério do Trabalho e Emprego, 2003 (empregados CLT).
Unidade de Estratégias e Diretrizes do SEBRAE-NA, 2002 (empresas formais).
MGEs
Average of 213 employees by
enterprise
MPEs
Average of 6 employees by
enterprise
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Business ProfileStart-up business in Brazilper year (1995-2003)
Fonte: Departamento Nacional de Registro do Comércio (DNRC)
483
533
467
477
461
491
445
472
519
200
400
600
1995 1996 1997 1998 1999 2000 2001 2002 2003
Thou
sand
s of
ent
erpr
ises
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SEBRAE System
• SEBRAE - Brazilian Support Service to Micro and Small Enterprises is a non-profit private organization, resultant from the union of both public and private sectors and the country’s main fostering and research entities.
• Its purpose is to support the development of small-sized business activity and to stimulate and strength small Brazilian entrepreneurs through the managerial enhancement of national micro and small enterprises, giving them the best conditions for sustainable development.
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The São Paulo State
• Population: 40 million
• Strongest economy
• Highest GDP
• 1.3 million enterprises
• 2.3 million no-regular
• 600 thousands of potential entrepreneurs
• About 12.000 start-ups by month
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1.3 million of enterprises
2.6 million of no-regular
600 thousands potential entrepreneurs
SEBRAE-SPThe target in the state
Reduction of mortality rate
Contraction rising
Invoicing rising
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SEBRAE in São Paulo State
Headquarter30 Regional Offices
+ 80 points of attendance to the entrepreneur
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Main programs
• Business Incubators• Cluster's Development• Knowledge diffusion• Training• Consulting• Market access• Technology and Innovation• Public Policy• Business Associations• Agribusiness program• Tourism, Handcraft and Culture programs• Young Entrepreneurs programs
Challenge SEBRAE
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SEBRAE-SPIncubators
75 incubators
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•• Media diffusionMedia diffusion
• Television• Radio• Internet• Editorial series• External media
SEBRAE-SPKnowledge Diffusion
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SEBRAE-SPEntrepreneurship Center
“Knowledge in the field of entrepreneurship and entrepreneur education”
- Academy of Entrepreneur
- Observatory of entrepreneurship and small business
- Knowledge Management Unit
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• Academy of Entrepreneur
- Open school - process of continued education
- Formation of multipliers
- Technologies of education in the distance
• Observatory of entrepreneurship and small business
- Analysis of scenaries and trends on empreendedorismo and small business
- Presentation of inputs for the development of new projects and methodologies
• Knowledge Management Unit
- Treatment and dissemination of entrepreneurship and small business management knowledge
SEBRAE-SPEntrepreneurship Center
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SEBRAE-SP
International Partnerships • Share knowledge, techniques and experiences in the education, training, consultancy and diffusion of information on entrepreneurship and management of micro and small businesses.
Joint Us !
Sebrae-SP Headquarter
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ContactsGustavo Carrer I. Azevedo, [email protected] Fonseca Andrade, MSc. [email protected]
SEBRAE-SPRua Vergueiro, 1117CEP 01504-001 São Paulo – SP+55 (11) 3177-4500www.sebraesp.com.br