recruiting on twitter - margo rose
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Social Recruiting On
Twitter Assess Engage Build
Community
Margo Rose, Social Media Strategist: [email protected]
Twitter Is The New Social
Social Monitoring Tools: Listening:
90% Companies plan social recruiting this year
64% Hired via Social Recruiting
DON’T POST & PRAY: It’s About Them, Not About You
Engagement: Interaction NOT Broadcasting
@HRMargo [email protected]
Twitter Continues To Grow
CEO DICK COSTOLO SAYS: TRIPLED SINCE iOS 5 100 Million
Surpassed 250 MILLION TWEETS DAILY 10,000 Tweets per second per day Steve Jobs passed
100 GLOBAL USERS 30% LOGIN DAILY@HRMargo [email protected]
THE LAW OF ATTRACTION
THINK INBOUND MARKETINGTarget-Filter-List-Select-Source-Interact-Then Recruit
BUILD A COOL PERSONA
BUILD COMMON GROUND- Study Their Tweets Just Be Helpful-Connect-Reply-Converse
FOLLOW-REQUEST A FOLLOW: Remember people would rather follow a person verses a logo or a brand
Direct Message: Goal is to secure the phone screening interview
@HRMargo [email protected]
New Stuff
New! ActivityView favorites, follows, retweets and more by people you follow in Activity.View your mentions, tweets that were retweeted and more in @.
Check out the option: Suggestions-Who to Follow @HRMargo http://linkedin.com/in/margorose
START A TWITTER
CHAT
DRIVE TRAFFIC
PER INDUSTRY
PER JOB FAMILY
Search.Twitter.Com
MOBILE STRATEGY
Follow The
Hashtags
Participate
Build Credibility
JUST BE INTERESTING
Peak Time To Target
Candidate Outreach
@HRMargo [email protected]
Twitter Tools
Tweepz.com: ID people in specific industries
Social Who Is: Look up tool
Twello.com: Who’s who
SocialToo.com: automate, track, clean and protect
Tweetadder.com
WeFollow.com
As Eric Cartmen Would Say “Ok YOU GUYS, I’M GOING HOME,” BUT BEFORE I DO…ANY QUESTIONS?
Social Recruiting On
Twitter Assess, Engage, Build
Community
Margo Rose, Social Media Strategist: [email protected]