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  • 8/7/2019 Recent Work - Adam Williams

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    AdamWilliams

    recent work: April 2010 - December 2010

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    sandcrabhou

    se

    Sandcrab House-Revit Design Project

    2010 Conceptutal Design

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    Sandcrab House-Revit Design Project

    2010 Conceptutal Design

    This project was the culmination o a

    concentrated Revit design course I took

    in my nal semester at Rice University.

    Renderings and nished drawings wereall completed in Revit.

    sandcrabhouse

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    sandcrabhouse

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    1

    A201

    2

    A202

    26

    27

    26

    Level 10' - 0"

    Level 212' - 0"

    11

    Level 322' - 0"

    Level 10' - 0"

    Level 212' - 0"

    Level 322' - 0"

    2

    A202

    26

    Scale

    Project number

    Date

    Drawn by

    Checked bywww.autodesk.com/revit

    As indicated

    1/2/20116:40:14PM

    A405

    Details001

    Williams

    Studio House4/23/10

    Author

    Checker

    No. Description Date

    1/4" = 1'-0"1

    Callout of Level 11/2" = 1'-0"

    2Callout (2) of Level 1

    1/4" = 1'-0"3

    Callout of Section 31/4" = 1'-0"

    4Callout of Section 1

    sandcrabhouse

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    AuctionAuction

    LightsCameraLightsCamera

    Public Interest

    Law Auction

    Public Interest

    Law Auction

    Roger Williams UniversitySchool of Law

    Presents:Presents:

    Roger Williams Public

    Interest Law Auction-Advertising and Program Print Design

    2010-2011 Freelance Graphic Design

    I was hired to design the printed event

    program and promotional media or

    the Roger Williams University School

    o Law annual charity undraiser auc-

    tion. The committee selected the title

    Lights Camera Auction, with the idea

    o a 30s-40s Classic Hollywood theme

    or the event.

    RW

    PublicIn

    terestLawAuction

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    RW

    PublicIn

    terestLawAuction

    2

    3

    4

    5

    16:00 - 7:15 1 A Night of Class Opening Bid: $35No! Not that kind of class. Nothing says Happy Valentines Day like spending anight on the town with a $50 gift certicate to the Capital Grille and two tickets tothe Rhode Island Philharmonic (valid 2/25/2011 or 4/15/2011).

    Beantown for Two Opening Bid: $65Start your night right with two tickets to a show at the New Repertory Theater inWatertown, MA (season ends in May, 2011). Then, courtesy of Ormonde Produc-tions, enjoy a $100 gift certicate to Bostons stylish Radius Restaurant, featuringModern French cuisine and a playfully sophisticated setting.

    This Ones For The Girls Opening Bid: $50No Y-chromosomes allowed. Hash things out over dinner with a $40 gift certicateto Twist Restaurant in Providence. Then enjoy two tickets to the Veterans MemorialAuditorium in Providence for the hilariously touching Girls Night: The Musicalon Friday, February 18 featuring hit songs such as Lady Marmalade, Its RainingMen, I Will Survive, and Man I Feel Like a Woman. Afterward, throw a girlsonly get-together with the Girls Night In guidebook, showing you all the secretsto throwing perfect parties.

    Wacky Tobacky Opening Bid: $90

    Win a cigar and scotch tasting for ten guests in this annually coveted auction item,courtesy of Si r Winstons Tobacco Emporium in Providence. Kick back, relax, andenjoy the classic comfort ($1500 value).

    Mine. Mine. Mine. Opening Bid: $75These arent the seagulls from Finding Nemo. Spend a summer of eveningswatching the Newport Gulls, New Englands 2009 Collegiate Baseball LeagueChampions. Youll receive two season passes, two Summer Youth Baseball Campscholarships, Gulls t-shirts, hats, posters, and a team baseball card set. Courtesy ofProfessor Shelburne.

    4 5

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    PublicIn

    terestLawAuction

    7:15 - 8:00L1

    L2

    L3

    L4

    L6

    L7

    L8

    L9

    L10

    L5

    Heard It Through The GrapevineOpening Bid: $150Experience New Englands largest vineyard, West-port Rivers, during a private tour and wine tasting

    for seven guests with Professors Goldstein,Gutoff, and Yelnosky. Later, relive the experiencesip-by-sip with complimentary logo wineglassespresented to each guest. Courtesy of Westport Riv-ers Vineyard and Winery.

    Vermont Vacay Opening Bid: $220Get into the wild with a weekend vacation by theslopes ($600 value). This four-bedroom cabin inthe Green Mountains of Mt. Holly, VT sleeps sixguests and is just fteen minutes from the OkemoMountain Ski and Snowboarding Resort. Availableduring winter 11/12 excluding holidays, cour-tesy of the Rolleri family.

    Yes, I Made a Reservation Opening Bid: $400Forget about ghting for a good parking space or trudging to the law schoolthrough wind and rain. The winner of this auction gets exclusive use of DeanLogans reserved parking spot during the entire month of April, 2011.

    Sophistication and Style with the Tax Man Opening Bid: $375Enjoy dinner for six with Professor and Mrs. Santoro at Capriccio, thesophisticated, stylish, and classic restaurant landmark in the heart of down-town Providence.

    Batter Up with the Sox Opening Bid: $350Dont strike out by passing up this once-in-a-lifetime opportunity. Youll throwthe rst pitch for the Pawtucket Red Sox and watch the game from a VIP Suitefor you and fourteen of your friends ($1500 value). Food and non-alcoholicbeverages included. Game to occur in May 2011.

    You Got Served Opening Bid: $175Game, set, match! Enjoy doubles tennis withJudge William E. Smith of theUnited States District Court for the District of Rhode Island andJustice Francis

    X. Flahertyof the Rhode Island Supreme Court, with dinner to follow.

    Imbibe with Partners in Crime Opening Bid: $150Fifteen guests will enjoy a brewery tour at Newport Storm in Middletown

    with Professors Shelburne and Ritchie, followed by heavy appetizers at theValley Inn.

    Lifes A Beach Opening Bid: $275Take time out to relax for a whole week at a cozy cottage nestled in the scenicbeaches of Cape Cod. Located less than one mile from Cold Storage Beach,this two-bedroom space accommodates up to six people and includes all of theexpected amenities, plus cable TV, high-speed internet, and just about anythingelse you might need ($1200 value). The cottage is located in North Truro, MA.Courtesy of Bay View Limited Partnership.

    Goldstein, Cocktails, and Cool Opening Bid: $120Have a 1950s Mad Men style cocktail party for four students at the Gold-stein-Pickworth Pad, hosted byProfessor Goldstein and his lovely wife,AmyPickworth. Think smart slacks and little black dresses. Think highball glassesand vintage cocktail shakers. Think hot Ritz cracker hors doeuvres and pigsin a blanket. Think three martinis and someone else driving you home. Cabfare up to $50 is included. Courtesy of Professor Goldstein.

    The Future Pirates, Novelists, and RevolutionariesCocktail Hour Opening Bid: $100Enjoy cocktails for four with Professors Cahill andGutoff at La Laiterie in Providence. La Laiterie offersan intimate yet contemporary atmosphere inspiredby its owners overseas travels and the cafes, trat-torias, enotecas, bodegas and wine bars discoveredduring those trips.

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    Leadership

    decision factors

    Finance

    Risk

    Internal

    External

    re-energize

    Brand

    BrandEquity

    healthyunhealthy

    takeacon

    Rere

    Growth

    Presge

    Stability

    objective

    Rebrand

    Rename

    Brand Audit

    reposition options

    improved

    decrease negatveincrease positve

    increase publicity

    Brand Renaming-inographic fowchart

    2010 Freelance Graphic Design

    I was commisioned to develop this

    fowchart depicting the Service Or-

    ganization Corporate Brand Renam-ing Model or a paper submitted to

    the Journal o Marketing Manage-

    ment.

    brandrenam

    ing

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    Value Flame-diagrams or marketing article

    2010 Freelance Graphic - published

    This set o diagrams was published

    in the Marketing Intelligence & Plan-

    ning Journal, and will be eaturedin a orthcoming publication in the

    Journal o Marketing Management

    tit led Sourcing and Selling: The

    Value Flame at the Base o the Pyra-

    mid. The diagrams were also used

    as part o the course material or the

    International Marketing course at St.Marys College, Notre Dame, IN.

    costs

    value

    innovaton

    buyer value

    > $20,000

    $1,500 - 20,000

    $1,500

    < $1,500

    75 - 100

    1,500 - 1,750

    4,000

    value

    innovaton

    costs

    buyer valueValueFlame

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    Chefs List-Brand Identity Consulting

    2010 Freelance Branding

    Ches List is a proposed gourmet

    ood networking organization that

    will specialize in shopping and din-ing reviews written by a network

    o certied ches. I developed the

    Brand Image, taglines, color pallete,

    etc. I am the ongoing Brand Identity

    Consultant or the organization.

    ChefsList'

    ChefsList'

    eat well, cook well

    eat well, cook welleat well, cook welleat well, cook well

    eat well, cook welleat well, cook welleat well, cook well

    www.chefslist.com

    New York Boston Houston

    Baltimore PortlandDenver New Orleans

    ChicagoMiami

    eat well, cook well

    eat well, cook welleat well, cook welleat well, cook well

    eat well, cook welleat well, cook welleat well, cook welleat well, cook well

    ChefsList'shop well, cook well, eat well

    ChefsList

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    PRODUCE

    MEAT

    DAIRY

    DAIRY

    New York Chef One, Chef Two, Chef Three

    ChefsList'

    Shop

    Well

    BREAKFAST

    LUNCHDINNER

    DRINKS

    EatWell

    ChefsList

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    SNAP

    S

    N

    A

    P

    N

    O

    W

    upplemental

    utrition

    ssistance

    rogram

    eighborhood

    utreach

    agons

    S

    N

    A

    P

    N

    O

    W

    upplemental

    utrition

    ssistance

    rogram

    eighborhood

    utreach

    agons

    Bringing Healthy Food to ALL AMERICANS NOW

    YOU can have a snap card

    look for a snapNOW truck in your neighborhood

    I EAT FOOD,I have a snap card

    SNAPBringing Healthy Foodto ALL AMERICANS NOW

    snapNOW-Brand Identity Consulting

    2010 Freelance Branding

    snapNOW is a proposed program

    to devlop a mobile ood service

    system that integrates with theexisting SNAP ederal program.

    The goal o the snapNOW pro-

    gram is to bring ood trucks to

    underprividged neighborhoods

    to provide healthy, local ood.

    All ood would be supplemented

    through the SNAP (ormerly oodstamps) program. The branding

    materials I create will be used in

    the application or a ederal grant

    to realized the project. The truck

    image relates directly to the exist-

    ing image or SNAP, shown below.

    snapNOW

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    SNAP

    Bringing Healthy Food to ALL AMERICANS, NOW

    Bringing Healthy Food to ALL AMERICANS, NOW

    local food has never been closer

    healthy food has never been greener

    SNAPBringing Healthy Foodto ALL AMERICANS NOW

    snapNOW

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    OTwist

    Get Lucky

    LuckLorem ipsum dolor sit amet, consectetur

    adipisicing elit, sed do eiusmod tempor

    incididunt ut labore et dolore magna aliqua.

    Ut enim ad minim veniam, quis nostrudexercitation ullamco laboris nisi ut aliquip ex

    ea commodo consequat.

    Lorem ipsum dolor sit amet, consectetur

    adipisicing elit, sed do eiusmod tempor

    incididunt ut labore et dolore magna aliqua.

    Ut enim ad minim veniam, quis nostrudexercitation ullamco laboris nisi ut aliquip ex

    ea commodo consequat.

    OTwist LuckLorem ipsum dolor sit amet, consectetur

    adipisicing elit, sed do eiusmod tempor

    incididunt ut labore et dolore magna aliqua.

    Ut enim ad minim veniam, quis nostrud

    exercitation ullamco laboris nisi ut aliquip ex

    ea commodo consequat.

    Twist O Luck-Logo, Label and Branding

    2010 Freelance Branding

    Twist O Luck is an independant

    start-up soda company ounded by

    students at St. Marys College. Idesigned the bottle lable, logo, and

    marketing materials or the compa-

    ny. The soda is currently in produc-

    tion and case orders have already

    been sold.

    TwistOLuck

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    O

    Nutrition Facts

    Serving Size: 1 BottleAmount Per Serving:Calories 130, Total Fat 0g(0%DV), Sodium 20mg(1%DV), Total Carb 33g(11%DV), Protein 0g.Percent Daily Values (DV)are based on a 2,000calorie diet.

    Contains:CarbonatedWater, Pure Cane Sugar,Natural and ArtificialFlavors, Citric Acid,and Sodium Benzoateto Preserve Quality

    12 oz (355 mL) made with pure cane sugar

    please recycle

    TwistOLuck

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    BODYTIME-Cover Art, Brand Identity

    2010 Personal Project

    BODYTIME is the moniker

    o my musical endeavors. To

    date I have primarily ocusedon electronic remixes, but I

    have a selection o original

    work soon to be released as

    a digital EP. The music is

    primarily maximalist synth-

    pop with a ocus on layer dy-

    namics, sonic textures, poplyrics, and danceable beats.

    I have designed album art

    or a number o the remixes

    I completed by applying the

    mentality o remixing to the

    original songs graphic iden-

    tity, integrating a refectiono my own style. BODYTIME

    has been published on nu-

    merous music blogs, and

    gained a winning spot in an

    ocial remix competition

    sponsored by a major record

    label.

    www.bodytime.bandcamp.comBODYTIME

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    I intend to release

    a debut EP entitled

    Dont Think/Forget.

    This is the cover

    art or the EP.

    ODYTIME