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Real World WEM Solutions Using Alfresco & Crafter Rivet

Russ Danner WEM Practice Director, Rivet Logic

Rivet Logic Corporation 11410 Isaac Newton Square N. Suite 210 Reston, VA 20190 Ph: 703.955.3480 Fax: 703.234.7711

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The Alfresco Platform

Document Management Capture, share & retain corporate content, including documents, video, images & graphics files

Records Management Ensure governance, compliance and retention of company or government records

Web Content Services Author, collaborate & publish to Crafter Rivet, Drupal, Liferay, JBoss Portal or your custom web app

Enterprise Collaboration Create, share, collaborate, iterate & discuss content. Then publish to social channels.

Open Source Platform Build content-rich apps and websites using RESTful APIs or Java & open standards like CMIS & JSR 168

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Classic CMS Objective Remove Organizational Bottlenecks

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Decouple Business and IT

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This Alone does not meet today’s CMS Needs

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We live is a new reality

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Social

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Local

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Mobile

ARTISANS OF OPEN SOURCE Copyright © 2011. Rivet Logic Corporation. All rights reserved. 10

Mobile is taking over as the medium

ARTISANS OF OPEN SOURCE Copyright © 2011. Rivet Logic Corporation. All rights reserved. 11

Re-enforcing

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Web Experience Management

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The Capabilities

Multi Channel

Targeting

Analytics

CRM Integration

Social Engagement

eCommerce Translation

Content Capture / Review

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Content Capture / Review

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Multi Channel

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Targeting

Just for ME!

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Social Engagement

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Analytics

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Marketing Automation Integration

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CRM Integration

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eCommerce

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Recipe for Success

SUCCESS! BAM!!

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Start With Your Business Goals

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Align Content and Communication Strategies With Business Goals

STRATEGY

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Have the Right Tools For the Job

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Take an Integration Based Approach

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Favor Open Standards and Open Source

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Decouple Authoring and Delivery

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Multi-Channel WEM Architecture

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Crafter Engine: Engagement

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Crafter Engine: Details

  Very High Performance

  Ease of Integration

  Personalized Experience

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Single Node: Hello World JSP

8.9M pages per hour

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Single Node: Crafter Engine Page

5M+ pages per hour

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Content Enabled Mobile App

Manage mobile app content and behavior from Crafter Studio

•  Preview and publish changes in seconds

•  No re-certification process

•  Optimize customer experience

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rivetlogic.com

blogs.rivetlogic.com

facebook.com/rivetlogic

youtube.com/rivetlogic

twitter.com/rivetlogic