REAL SPACES

REAL OPPORTUNITIES

REAL BRANDS

1. Background

Dobsonville is a township in greater Soweto, Johannesburg. Formerly under the Roodepoort Municipality, Dobsonville merged with Soweto in 1994. The township contains smaller suburbs, namely Extensions 1, 2, 3 and 4, Mmesi Park, Braamfischerville, Doorinkop (Snake Park) and Dobsonville Gardens. There are many primary and high schools in the area, including Hector Peterson Primary School.

Dobsonville Shopping Centre was the first shopping centre in Soweto, and started trading in 1994 with Shoprite as anchor tenant. The centre brought much needed services and is a cornerstone of the community. With over 70 stores and a taxi rank for easy access, the centre has retained its significant association with the community.

Currently, the centre services the areas of Jabulani, Fleurhof, Braamfischer, Kagiso, Meadowlands, Mofolo and Zondi.

4. Location

Dobsonville Shopping Centre is located on the corner of Elias Motsoaledi Road and Christian Dube Street.

2. Fast Facts

• Size of mall (GLA): 26 588.75 m2

• Anchor tenant:

• Number of stores: 73

• Average foot count per month: Approximately 890 000

• Average time spent: 2 – 3 hours

Region: Gauteng LSM: 4 – 8

- Shoprite

3. Shopper Demographics

• LSM: 4 – 8

• Gender

• Race

• Language

• Age

• Communication

- Female: 62%- Male: 38%

- Black: 98%- Asian: 2%- Coloured: 2%- White: 1%

- Tswana: 55%- IsiZulu: 41%- Xitsonga: 4%

Suburb: Dobsonville

BRANDING POTENTIALEnsure maximum exposure, reach and returns for your brand with dynamic indoor, outdoor and digital media advertising opportunities.

- 31 – 40 years

- SMS

5. Grow your brand with lucrative advertising opportunities

• Exhibition Court Spaces

• Digital Media

• Static In-centre Media

• Outdoor / Billboards

• Loyalty Club

• Social Media

6. Mall Map

Region: GautengLSM: 4 – 8 Suburb:

Dobsonville

STANDARDBANK

CHECKERS

ABSA

UPPER LEVEL

GROUND LEVEL

FRUIT & VEGCITY

JET MART

SHOPRITE

STANDARDBANK

CHECKERS

ABSA

UPPER LEVEL

GROUND LEVEL

FRUIT & VEGCITY

JET MART

SHOPRITE

SHOPRITE

FRUIT & VEG

STAN

DAR

D

BAN

K

ABSA

JET MART

7. Dobsonville Mall Exhibition Rates

COURT NAME SIZE RATES (DAILY) RATES (WEEKLY) RATES (MONTHLY)

Ackermans 8 m2 R750 R4 500 R10 000

Daniel J 8 m2 R750 R4 500 R10 000

Centre Court 1 8 m2 R750 R4 500 R10 000

Centre Court 2 8 m2 R750 R4 500 R10 000

Centre Court 3 8 m2 R750 R4 500 R10 000

Centre Court 4 8 m2 R750 R4 500 R10 000

Truworths 1 8 m2 R750 R4 500 R10 000

Truworths 2 8 m2 R750 R4 500 R10 000

Edgars Active 8 m2 R750 R4 500 R10 000

Pick n Pay 8 m2 R750 R3 000 R7 500

Parking Lot 1 & 3 5 parking bays R3 000 Negotiable Negotiable

BRANDING POTENTIALEnsure maximum exposure, reach and returns for your brand with dynamic indoor, outdoor and digital media advertising opportunities.

8. Contact

For any enquiries, contact Nandipha Diyasi on dobsonvillemarketing@mseed.co.za