reaching retail investors with waggle, the tsx's new social network
TRANSCRIPT
We can help.
Want to connect with retail investors?
You love retail investors.
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1 in 2 Canadians own stock.
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It’s a lucrative market$$$!
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An average portfolio size of$60-$100K
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It’s a stable market.
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Only 1 in 5 retail investors trades on a monthly basis.
But it’s a tough market to reach.
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“ I can’t afford an advertising campaign.”
“ I can’t possibly call them all.”
“ I don’t always get a lot of media coverage.”
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SOCIAL MEDIA!
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“No way.”
“ Investors don’t really use social media.”
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Yes, they do.
10.2 million visitors monthly
1 billion tweets/week
23 million page views/month
51 million page views/month
600 million users
722,000 page views a month
4.7 million visitors monthly
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C 23 M 2Y 0K 77
C 90 M 11Y 0K 0
C 0 M 10Y 100K 0
What’s waggle?
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An online community in which companies can directly connect with investors in a credible & manageable forum.
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C 23 M 2Y 0K 77
C 90 M 11Y 0K 0
C 0 M 10Y 100K 0
Companies
Investors
How is Waggle different?
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• Limited anonymity• A managed community• Backed by the TMX Group• Quality participants will rise to the top
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Let’s go back to retail investors.
Why do they care about Waggle?
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4 good reasons.
• Connecting• Collaborating• Crowd Sourcing• Convenience
How do I become part of Waggle?
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Let me show you.
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Questions?
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