rating system final€¦ · ldi green day 2010 sponsored by showman fabricators 10/21/2010 creating...

LDI Green Day 2010Sponsored by Showman Fabricators

10/21/2010

Creating a Green Rating Systemfor the Entertainment Industry

CREATING A GREEN RATING SYSTEM FOR

THE ENTERTAINMENT INDUSTRY

•Ryan Bizirorek, LEED APSenior Consultant, Arup

•Katie Oman, LEED APFisher Dachs Associates

•Ian GarrettCenter for Sustainable Practice in the Arts

•Bob Usdin, LEED APShowman Fabricators, Inc

Panelists:


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Layout some basics…Pose some background questionsLook at some existing rating systemsBrainstorm on a Rating System for the Diverse Entertainment Industry

Elo rating systemMotion Picture Association of AmericaEntertainment Software Rating BoardLeadership in Energy and Environmental DesignChess rating systemSports rating systemNielsen ratingsNutritional rating systemsRiver Rating systemsDave Meltzer Rating system


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List of United States Navy ratingsGameSpot Reviews and rating systemMelodic.net Rating systemPitchfork Media Rating systemMusic Theatre International Rating SystemGayot Rating systemSüper Lig Star rating system

Rank Company Green Score

Env. Impact

Green Policies

Rep. Survey

1 Dell» 100.0 81.49 100.00 84.33

69 Walt Disney 81.21 97.92 61.34 40.33

83 General Electric 80.10 97.13 43.94 89.07

107 News Corp. 78.12 93.57 51.75 52.12

163 Time Warner 74.73 68.02 45.05 52.34210 Las Vegas Sands 72.32 43.77 45.65 35.51211 Carnival 72.31 40.40 39.58 56.40

242 Comcast 70.96 69.61 38.77 40.99

373 Wynn Resorts 65.03 42.58 27.87 32.54422 CBS 62.09 71.39 16.40 39.11


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“LEED is a tool to verify green building performance on a consistent scale. It is voluntary, performance based, leading edge, and ever evolving as new technologies, knowledge and research emerge in green building.”


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Performance BasedLeading EdgeEver Evolving

VerifiableVoluntaryConsistent

Should there be a rating system?How could it be administered?Should it be rigorous or easy to conform to?Should it be based on one criteria (eg. Carbon Footprint) or multi-criteria?Should there be different standards for different forms of the entertainment industry?What would be the benefit for participating?More?


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“I’m an American, I drive a Corvette and nobody’s going to tell me what I can drive. I own lots of stock in Mobil and I know there’s plenty of oil for the next 100 years. After that, I won’t be around… But I’m all for sustainability!”

LDI Exhibitor November, 2009


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BS 8901

Sustainability Management Systems for Events

What is BSI and BS 8901

• BSI Group was founded as the Engineering Standards Committee in London in 1901

• Became the British Engineering Standards Association in 1918, adopting the name British Standards Institution in 1931 after receiving its Royal Charter in 1929.

• In 1998 a revision of the Charter enabled the organization to diversify and acquire other businesses, and the trading name was changed to BSI Group.

• Operates internationally in 147 countries. • Core business is standards and standards related services• Revenue now comes from assessment and certification


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• BS 8901 is the British Standard which has been developed specifically for the events industry.

• Provides a framework of good practice and defines the requirements for a sustainable event management system to ensure an enduring and balanced approach to economic activity, environmental responsibility and social progress.


• Certification involves:– Independent audit, by an experienced and competent body such as BSI Management Systems, of the system under which your events or event activities are managed and confirms whether the sustainable event management system meets the requirements of BS 8901.

– Event organizers and suppliers will have their systems assessed for the planning, implementation and reviewing of their activities in accordance with BS 8901.

– Certificate to BS 8901 is issued allowing the event organizer or supplier to claim that they are BS 8901 compliant and the event owner or event organiser to claim that an event has been managed in accordance with BS 8901.


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BS 8901

• Phase 1 – Planning – About planning the event and requires an organization to define its

policy and commitment to sustainable development. Identify key stakeholders, the sustainability issues and set key performance indicators for improved event sustainability.

• Phase 2 – Implementation– Define responsibilities, ensure staff are sufficiently trained and

competent and provide sufficient resources to implement and operate your event management system. It also requires you to manage your supply chain.

• Phase 3 – Check and Review – The final phase is about monitoring, measuring and evaluating the

event in relation to the management system and the objectives set, and then taking action to continually improve event performance.

BS 8901

• Phase 1 – Planning – Define policy and commitment to sustainable development. Identify key stakeholders, issues and set key performance indicators.

• Phase 2 – Implementation– Define responsibilities, ensure training and provide resources to implement.

• Phase 3 – Check and Review – Monitor, measure and evaluate and then taking action to continually improve event performance.

• Rinse, and Repeat!


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BS 8901

• Does not dictate specific practices but provides methodology for creating one’s own

• Focuses on managerial tools like defining objectives, performance level, criteria and consistency, using key performance indicators (KPI) to measure progress, and documenting results.

• Sustainability “should be an integral part of the event management process, and not regarded as an ‘add‐on’component,” and that “its influence should extend throughout the entire supply chain.”

• Targets the higher goal of redefining event management.• £120 per copy = inaccessible for grassroots events, it

attracts high profile companies such as Live Nation.

BS 8901

• Live Nation, the world’s biggest concert producer, became an early adopter

• Production Manager Andy Pearson frames the decision in terms of savvy business advantage:– “Sustainability might not be a massive issue now but I think in the next few years it will become one. If you fail to do something now, you will find yourself in a position of scrambling to catch up, or simply out of business.”

• Other high‐profile implementers of BS 8901:– Conference organisers EC&O– sports venue the Lord’s Cricket Ground– Major arts event the Manchester International Festival.


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BS 8901

• Other major event producers see as an opaque document• Ben Challis, lawyer Glastonbury Festival, co‐founded A Greener

Festival in 2006 as an informational resource and an awards scheme to promote and validate outstanding Green Events.– He was unimpressed by an early copy of BS 8901, saying that," It was

the most appalling document I had ever seen. Fifty pages of nonsense and a really good spreadsheet. It was unreadable, and we knew full well that no small festival would ever use it at that stage. It is bureaucratic. It provides the processes, and that is what British Standards can be like.”

• Argues it created in a vacuum, without proper input from actual producers of Green Events.

• Unlikely that the document will target smaller festivals.• Being refined to serve a greater geopolitical purpose, what event

scholars term a “mega event,” the London 2012 Olympic Games.

BREEAM

BRE Environmental Assessment Method


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How does BREEAM work?

• BREEAM assesses buildings against a set criteria and provides an overall score which will fall within a band providing either a; PASS, GOOD, VERY GOOD, EXCELLENT or OUTSTANDING rating.

• BREEAM rewards performance above regulation which delivers environmental, higher comfort or health benefits.


• Energy: operational energy and carbon dioxide (CO2)• Management:management policy, commissioning, site

management and procurement• Health and Well being: indoor and external• Transport: transport‐related CO2 and location‐related factors• Water: consumption and efficiency inside and out• Materials: embodied impacts of building materials• Waste: construction resource efficiency and operational waste• Land Use: type of site and building footprint• Pollution: external air and water pollution• Ecology: ecological value, conservation and site enhancement


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• Credits are multiplied by an environmental weighting factor which takes into account the relative importance of each section.

• Section added together to produce overall score.

• Translated into a rating on a scale of:Pass ‐ Good ‐ Very Good ‐ Excellent – Outstanding

• A star rating from 1 to 5 stars is also provided

OMSI GREEN EXHIBIT CERTIFICATION


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“The museum industry has shown great interest in the green movement,

but without a consistent standard

of measurement there can be no way

to compare the relative “green

value” from one exhibition to the

next.”

OMSI Green Exhibit CertificationOMSI Green Exhibit CertificationAn industry-specific green rating system.“Innovation Station” began process– 80% of materials either recycled or reused at end-of-life– but: no good way to measure results or compare strategies

Inspired by LEED– point-based system– developers reviewed Materials & Resources LEED requirements

Optimized for museum industry– reduced paperwork (minimal staff, low op budgets)– simplified none, some, most, all distinctions (0-4 points)– categories & requirements directly address exhibit issues

Ongoing development & refinement– Need at least1 year of Utility Data & other metrics


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The ChecklistThe ChecklistRapidly Renewable Materials

Does the exhibit use resources that renew themselves quickly in nature?

Resource ReuseCan exhibit materials be reused in the future? Have exhibit materials been used

before?

Recycled ContentDoes the exhibit use recycled materials?

End-Life AssessmentWhat portion of the exhibit can be reused at the end of the exhibit?

Low-Emitting MaterialsDoes the exhibit use low- or zero-VOC paints, adhesives, and sealants?

Certified WoodDoes the exhibit use wood that has been harvested by environmentally-managed

forests?

ConservationIs the exhibit designed for energy efficiency?

Regional MaterialsDoes it use regional materials and reduce environmental impact from materials

transport?

Can we apply this thinking to entertainment Can we apply this thinking to entertainment projects?projects?I think it’s good!

Pro•This approach could be optimized for entertainment facilities•Easy to use templates encourage participation & minimize cost•Can be used as an ‘overlay’ on a LEED project•Encourages collaboration throughout industry

Con•Non-technical rating system may encourage oversimplification•Would not contribute to benchmarking energy and waste metrics•Doesn’t deal with the rest of the facility•We’d have to do the work to make it up!


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LEED For Existing LEED For Existing Buildings:Buildings:Operations & Operations & MaintenanceMaintenance


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LEED LEED EB:O&MEB:O&M

(e-bom!)


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LEEDLEED––EBOM Eligible BuildingsEBOM Eligible BuildingsWho can participate?

Building– minimum size: 1000sf– ‘reasonable’ project boundary – no gerrymandering!– prerequisite: 69 or higher Energy Star score

Scope of LEED EB Program– Covers 100% of building

Performance Period– Need at least1 year of occupancy, utility data & other metrics

Project Type– Any kind of building is eligible, but only certain types of buildings are benchmarked in Energy Star.

Why Operations & Why Operations & Maintenance?Maintenance?Is this really going to make a difference?

Graph: Architecture 2030


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The ChecklistThe ChecklistAll kinds of paperwork.


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Categories & PointsCategories & Points

Sustainable Sites 26 pointsHardscape management, Integrated Pest Management, Commuting, Habitat,

Stormwater, Heat Island, Light Pollution

Water Efficiency 14 pointsIndoor fixtures, water efficient landscaping, cooling tower water management

Energy & Atmosphere 35 pointsEnergy Performance, Refrigerants, Commissioning, Performance Measurement,

Renewables, Emissions

Materials & Resources 10 pointsSustainable Purchasing, Solid Waste Management

Indoor Environmental Quality 15 pointsETS Control, IAQ Best Practices, Occupant Comfort, Daylight & Views, Green Cleaning

Innovation in Operations 6 pointsBonus points, LEED AP, Cost documentation

Regional Priority Credits 4 pointsLasVegas: energy, solid waste, renewables, sustainable food, increased ventilation.Seattle: commuting, heat island, energy, renewables, daylightNew York: habitat, stormwater, water mgt, renewables, thermal comfort

Relevant for Entertainment Facilities?Relevant for Entertainment Facilities?Yes, to an extent . . .

Pro•Measurable performance standard for complex facilities•Holistic approach to sustainability•Benchmarks improving all the time•Can be used as a template even if certification is not pursued•Incentivizes ongoing improvement and reporting

Con•Major energy use and waste stream contributors are exempt•Benchmarking not great for unusual buildings•Full certification can require a lot of time/paperwork•Doesn’t address specific issues around places of assembly


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Developing a Green Rating System for Entertainment Projects

ISO 14001 – Environmental Management SystemsRyan Biziorek , LEED AP

LDI 2010 – Green Day Think Tank – Session GD02

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Fostering Sustainability


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ISO 14001 – Origins

International Organization for Standardization (ISO)

“The ISO 14000 family grew out of ISO's commitment to support the objective of sustainable development discussed at the UnitedNations Conference on Environment and Development, in Rio de Janeiro, in 1992.”

First edition of 14001 standard released in 1994. Current edition is 2004

United Nations Conference on Environment and Development, Rio de Janerio, 1992 (aka Earth Summit)

172 Governments, 108 Heads of State, 2,400 Representatives from

Non-Governmental Organizations

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Triple Bottom Line

Societal Benefits

Environmental Benefits

EconomicBenefits


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ISO 14001 – “Environment”

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ISO 14001 – Framework

ISO 14001 is a framework for Environmental Management Systems (EMS)Performance targets are not defined“Top management” define a policy to reduce their impact on the environment

“Prevention of Pollution”Comply with applicable legal requirementsDocumented, implemented, maintainedCommunicated within organization, available to public


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Implementation Cycle

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Implementation Cycle - PLAN

Identify Environmental Aspects Within Your Control

Establish Applicable Legal Requirements

i.e. Energy Codes

Set Environmental Objectives and Targets

Must be measurable


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Implementation Cycle - DO

Define Roles and Responsibility

Communicate the PolicyDocumentation of the Policy, Management System, Processes and Procedures to Ensure EffectivenessEmergency Preparedness and Response

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Implementation Cycle - CHECK

Monitor and Measure Against Your Goals on a Regular Basis Using Established Procedures Corrective Action and Preventative ActionRecords Must Demonstrate Conformity to Your PolicyInternal Audits


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Implementation Cycle - ACT

Management Reviews at Planned IntervalsModify processes and/or change objectives?Commitment to Continual ImprovementExternal Audits

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ISO 14001 Certification

Certification Body/External

Auditor


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ISO 14001 Certification

Operating EMS for 6 Months

Frequency and Length of External Audits Related to Organization Size

Plaque?

Copyright © 2010 U.S. Green Building Council

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Who’s ISO 14001 Certified?


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ISO 14001 – Potential Examples of Sustainable Policies for the Entertainment Industry

Jack Johnson, To The Sea Tour, 2010

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ISO 14001 – Potential Examples of Sustainable Policies for the Entertainment Industry

Jack Johnson, To The Sea Tour, 2010

4,872 fans took the pledge

More than 40,615 bottles of 16 oz water saved


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Shaping A Better World

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Shaping A Better World


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Mo`olelo's GTCT

Green Theater Choices Toolkit

Mo`olelo GTCT

• MetLife/TCG A‐ha! Think it, Do it grant • Research and develop a tool to measure the environmental impact of theater and help the industry make choices that do not cause long‐term damage to our communities.

• Partnered with Brown & WilmannsEnvironmental Consulting and adapted their "Green Choices" methodology to theater.

• Completed on December 18, 2009.


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Mo`olelo GTCT

• Scored 4 (Best) – 0 (Worst) in sections:– Wood– Glass, Ceramics, Earthen Materials– Textile Treatments and Colorants– Metals– Plastics and Foams– Paint and Adhesives– Textile– Lighting and Electronics– Audience Interface Materials

• Higher Score = Better Choices

Mo`olelo GTCT

• Examples: lighting– 4: Daylight, Mercury Free Fluorescent (T5/T8), LED

– 3: Low Mercury Fluorescent (T5/T8), HPS

– 2: Fluorescent (T5/T8), Halogen for Spot, LPS, Metal Halide

– 1: Fluorescent (T12 or w/ Magnetic Ballast), Halogen for Ambient, Mercury Vapor, Standard Incandescent

– 0: Fluorescent (standard mercury) with magnetic ballast that contains


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Should there be a rating system?How could it be administered?Should it be rigorous or easy to conform to?Should it be based on one criteria (eg. Carbon Footprint) or multi-criteria?Should there be different standards for different forms of the entertainment industry?What would be the benefit for participating?More?

rating system final€¦ · ldi green day 2010 sponsored by showman fabricators 10/21/2010 creating...

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