2018cloud1.opensystemsmedia.com/mes+rate+card+2020.pdf · online awareness 2 online lead generation...

Our goal is to make our clients incredibly successful

Online Awareness 2Online Lead Generation 3 Webcast Rates 4 Embedded University 5 Print Advertisement Options 6Banner Rates 7Live Vendor Specific Events 8 Tradeshow Promotions 9 Best in Show Awards 10 Podcasting, Videos 11Content Creation, Marketing Services 12Contacts 13

>DeSIGNAvionics CyberDefense THE THE RADAR

Electronic Warfare&

2018MediaKit

mil-embedded.com

@military_cots | @JMcHaleIII

@mariana_iriarte

mil-embedded.com/facebook

mil-embedded.com/linkedin

About the future of military technology2020 RATE CARD

mil-embedded.com

@military_cots I @[email protected]/facebooklinkedin.com/groups/1864255/in

2018MediaKit

mil-embedded.com


@mariana_iriarte



About the future of military technology

$2,000

Native Ads/Sponsored Online Content – Native ads featured across Military Embedded Systems sites, E-newsletter, plus Facebook, Twitter and Google Ad Words promotion. Suggest 400-700 words, photo and link. 15,000 impressions

$650 Social Media – Promote your message across Military Embedded Systems social channels.

Custom consulting is also available on Facebook, Twitter and LinkedIn

E-letter (Military Embedded Systems, PC/104 and Small Form Factors, PICMG Systems & Technology, and VITA Technologies) 1x 2-5x 6-9x 10+

Sponsorship: 125 x 125 static banner, PLUS a product placement. $1,100 $1,000 $975 $950

Product: 250 words, 1-3 photos, logo, link, and contact information. $850 $775 $725 $675

White Paper Promotion: 10-15 words, 106 x 70 px image, and link to your website. $775 $700 $675 $650

Avionics Design, Cyber Defense Report and Radar & EW

Top Leaderboard (728 x 90 resized to 600 x 74px) $1,500/issue

Top Square (300px x 250px) $1,000/issue

Middle Square (300px x 250px) $850/issue

2nd Middle Square (300px x 250px) $850/issue

Text Ad (20 Words, Title, and Link) $750/issue

Bottom Text Ad (20 Words, Title, and Link) $750/issue

Bottom Square (300px x 250px) $750/issue

Bottom Leaderboard (600px x 74px) $750/issue

The McHale Report

$1,650/issue

$1,100/issue

$935/issue

$935/issue

$825/issue

$825/issue

$825/issue

$1,100/issue

Reports include number of subscribers sent to, opens, and clickthroughs. Need assistance with layout? We can help, ask for details.

$3,400 $3,200 $3,000 $2,800

Email Blast 1x 2-5x 6-9x 10+

2

Rates effective 10/20/19

Avionics Design, CyberDefense Report, Radar & Electronic Warfare and Military AI

The McHale Report

2020 Online Awareness

2018MediaKit

mil-embedded.com


@mariana_iriarte




>DeSIGNAvionics CyberDefense THE THE RADAR

Electronic Warfare&

2020 Online Lead Generation

Send a custom email to our segmented database. Content should include a data sheet, video, case study, executive brief, eBook, infographics, white paper , or other resource. You can also include a “Buy it Now” link. Leads are provided.

$4,900

Email Blast with Leads

Includes 6 pieces of content (video, articles, blogs, white papers) plus a 300 x 250 banner ad, sent to our custom database based on your demographics.

Custom Email E-newsletters

$5,500

$5,500

Topic-based custom e-newsletters focused on key subjects such as Radar, Electronic Warfare, Ethernet, Cybersecurity, Avionics, Rugged Computing, Safety-Certification, etc., that have resonated with the Military Embedded Systems audience over time. Includes 6-8 pieces of content (video, articles, blogs, white papers) plus a 300 x 250 banner ad, sent to our custom database based on your criteria. Editorial consultation available upon request.

Special Reports

Your survey includes up to 10 questions plus a giveaway. It will be emailed to our segment audience plus it will be featured on Facebook and Twitter. All leads and all data will be provided.

Survey

$5,500

White Paper Posting Term 1x 2-5x 6-9x

Tier 1: Posting online, home page rotation, 1 monthly e-mail blast with other vendors, tracking, E-letter coverage, social media, tracking and lead reporting.

Tier 2: Tier 2 plus promotion in a custom e-mail blast to selected subscriber list; $1,500 charge per additional list.

6 months $2,000 $1,800 $1,620

6 months $5,250 $4,950 $4,750

3


2018MediaKit

mil-embedded.com


@mariana_iriarte




Registration

Archive

Logo branding

Leads delivery

Webcast manager facilitating the event

Live event with Q&A

OSM moderator

MP3 (Podcast) available after archive

*Time allotted per speaker

Approximate Number of slides/speaker

Event posted on E-cast home page

Targeted E-mail invitations

Web Ads on OSM sites

Promotion in OSM Newsletters

Social media promotion (Twitter, LinkedIn and Facebook)

E-mail to non-attendees

Pick your partner

Video Clip Playback during broadcast

Audience Polling Questions during broadcast

Exit interview survey after breakfast

Pre-recorded Webcast

Early broadcast time for EMEA/APAC audience

Webcast transcript

Rush-Cast - Webcast hosted with 2 or 3 weeks advance notice

30 minute TechCast

Wide-screen slides and player console

Screen-share demo in Webcast

Partner (Pricing is per partner)

2 partners

Solo

Panel Discussion (Pricing is per sponsor)

4-5 sponsors

Co-sponsored event (Pricing is per sponsor)

3-4 sponsors

Webcast Series (3 or More Solo Webcasts

on related topics)

$9,400 per webcast

✔ ✔ ✔ ✔ ✔

1 yr 1 yr 1 yr 1 yr 1 yr

✔ ✔ ✔ ✔ ✔

Leads Report or URL Leads Report or URL Leads Report or URL Leads Report or URL Leads Report or URL

✔ ✔ ✔ ✔ ✔

✔ ✔ ✔ ✔ ✔

✔ ✔ ✔ ✔ ✔

✔ ✔ ✔ ✔ ✔

40 minutes 11-19 minutes Round-table format Varies 40 minutes

Approximately Approximately OpenSystems Media Approximately Approximately 25-35 slides/speaker 13-18 slides/speaker moderator creates 9-12 slides/speaker 25-35 slides/speaker all slides ✔ ✔ ✔ ✔ ✔

3 @ 45k 2 @ 45k 3 @ 45k 2 @ 45k 3 @ 45k

✔ ✔ ✔ ✔ ✔

✔ ✔ ✔ ✔ ✔

✔ ✔ ✔ ✔ ✔

✔ ✔ ✔ ✔ ✔

✔

Optional add-ons

$10,650 $4,500 $4,500 $3,500

$10,150 $4,200 $4,200 $3,300

$9,400 $3,800 #3,800 $3,000

1x

2-5x

6+

Price

Contact Us for Pricing

*Note: OpenSystems Media reserves the right to pass on up to 50% of the cost for international phone charges that exceed OpenSystems Media’s standard rates negotiated with their service provider. The client will be notified by OpenSystems Media prior to the event if the originating country is disclosed and a surcharge fee applies.

4

Solo webcast, no partners


2020 Webcast Rates

2018MediaKit

mil-embedded.com


@mariana_iriarte





Embedded University – $18,000 for 3 consecutive days Notes

• Three online professional classes• Pre-class E-mail Campaigns• Post-class E-mail Campaigns

• Social Media Promotions• Banners

Instructors supplied and compensated by OpenSystems Media. Email sent by OpenSystems Media, driving registration to classes and assets. Follow-up to registrants, highlighting sponsor and assets. Classes promoted via OpenSystems Media’s social media Channels

5

University

The only on-line educational program designed for today’s engineers working on embedded and IoT applications.

University

Embedded University is the premier platform to provide online education for design engineers and developers in the embedded industry. Application spaces that may be covered include the IoT, industry 4.0, automotive, security, medical, and consumer electronics. By providing an online education, engineers get the opportunity to ask questions in real time, and get immediate responses from the expert instructors.

The only on-line educational program developed specifically for engineers working in the embedded and IoT application areas.

Deliverables Notes

Three-day online class

Pre-class email campaigns

Downloadable assets

Social media promotions

Ads on sites and newsletters

E-newsletter coverage

Expert instructors suppled and compensated by OpenSystems Media

Created by OpenSystems Media, driving registration to classes and assets

Your opportunity to place your white papers in front of all attendees

Classes promoted via OpenSystems Media’s social media channels

25,000 impressions across OpenSystems Media for the month of your course

Highlighted in OpenSystems Media newsletters, including Embedded Daily

Previous Sponsors

2020 Embedded University

2018MediaKit

mil-embedded.com


@mariana_iriarte





6

Rate CombinationsInsertions can be combined for the maximum discount. High-impact ads OpenSystems Media has a variety of high-impact advertising options for you next marketing campaign: Inserts and outserts, Belly Bands, Gate Folds, Post-its, Tabs and Mini-tabs, Products on cover, Cover peel backs, and Polybags. Contact your account manager for specifications. Deadlines Insertion schedules cancelable only by written notice when received 10 days prior to the closing date of advertising forms. If the new ad is not received by the material due date, OpenSystems Media reserves the right to repeat the previous advertisement.

2-Page spread 2-page spreads are available please contact your sales rep for pricing. Positioning Covers 2, 3, or 4, and center spreads are available for an extra charge. Rates include up to 4-color process. Commission 15% commission to recognized advertising agencies on display advertising; net 30 days. No commission allowed on tipping-in or other production charges. Invoiced date of issue. Content Submissions White Papers, New Products, News Releases, and posting Trade Show/Events. Submit here: http://mil-embedded.com/submit/

1/16th – Product SpotlightPrint Spotlight – 6 bullet points, logo,and photo $700 – No Frequency

Print & Web Spotlight – 6 bullet points, logo, photo, web banner of your spotlight / 2,000 impressions $850 – No Frequency

Full-Page Advertorial – $1,750 – No frequency Half-Page Advertorial – $1,050 – No frequency 1 photo and 600 words 1 photo and 300 words

Size Publication 1x 2-3x 4-5x 6-9x 10+Full page Military Embedded Systems $4,950 $4,455 $4,010 $3,610 $3,250

SFF, VITA Technologies, PICMG $4,000 $3,600 $3,240 $2,850 $2,625

1/2 page

Military Embedded Systems $2,600 $2,340 $2,125 $1,975 $1,875

SFF, VITA, PICMG $2,275 $2,050 $1,845 $1,660 $1,495

1/3 page

Military Embedded Systems $1,825 $1,750 $1,675 $1,575 $1,500

SFF, VITA, PICMG $1,700 $1,530 $1,450 $1,375 $1,250

1/4 page Military Embedded Systems $1,500 $1,450 $1,400 $1,350 $1,300

SFF, VITA, PICMG $1,375 $1,275 $1,200 $1,150 $1,100

Resource Guide Product profile 1x 2-3x 4-5xFull-page

Available for all publications$1,400 $1,375 $1,350

Half-page $900 $850 $825

Application Sponsorship

Premium Application Guide Product

Cover Photo with Application Guide Product

Company name, logo, product model, photo, 250-word description, product link, and company website link (Limit 1 per category).

1/6th-page includes company name, product photo, product/link, and 90-word description.

Available for: PICMG, PC/104 and Small Form Factors, and VITA Technologies (Only 4 spots available per cover)

1/6th page ad – 6 bullet points, logo and photo; product focused-ad will be included on email blast featuring the digital issue for Military Embedded Systems.

Application Guide from Buyer’s Guide, PICMG Systems & Technology, PC/104 and Small Form Factors, and VITA Technologies

Resource Guide Product Profile 1x 2-3x 4-5x

Innovative Product Marketplace

$1,200 – No frequency

$650 – No frequency

$2,400 – No frequency

$1,000

6

2020 Print Advertisement Options

2018MediaKit

mil-embedded.com


@mariana_iriarte





$2,000Native Ads/Sponsored Online Content - Native ads featured across Military Embedded Systems sites, E-newsletter, plus Facebook and Twitter and Google Ad Words promotion. Suggest 400-700 words, photo and link. 15,000 impressions included. Analytics provided: Impressions, clicks, interactions.

(all sizes below in pixels) *Combine several banner ad sizes for maximum exposure and best pricing *Ad retargeting is available, contact [email protected]

7

2020 Banner Rates

2018MediaKit

mil-embedded.com


@mariana_iriarte





Super Leaderboard 1920 x 200 $2,500 per week

p

Leaderboard 728 x 90 $150 CPM Medium Square 300 x 250 $100 CPM

Half Page 300 x 600 $150 CPM

Live Vendor Specific Events And other Face-to-Face Engagements

. Need to secure-long term client loyalty or new clients to grow your market share? • Struggling to maintain invaluable personal relationship in an increasingly electronic age?

From promotion campaigns to full event creation our event packages can include: . Moderation Services, which include conference planning, panel hosting, keynote speaking, emceeing, etc. Military Embedded System will provide the moderator. • Microsite creation and online community • Full promotion across our E-newsletters, email campaigns, and welcome banners • Logistics (location, AV, food, and beverage) • Pre- and post-event follow-up and lead nurturing • Online education components through our Embedded University Program • Videos of key executives, speakers, and product demos • Arrange keynotes and speakers • Create content including blogs and podcasts • Social media maintenance, boosts and promotions across Twitter, Facebook, LinkedIn and YouTube • Language assistance • Registration

Vendor specific events, such as DevCons, allow a vendor to engage in a personal, one-on-one relationship with existing and new clients in a way that traditional exhibitions simply can’t. However, organizing such intimate events may be beyond your core competency, and attempting to do this alone will only dilute what you’re really good at and restrict success to your own pool of engineers.

OpenSystems Media produces local and global events for vendors large and small. The events are equally scalable from single city, intimate, hands-on DevCons to global seminar events, all bringing engineers/developers together with your FAE and other technical staff. As the biggest media company in the embedded space, no other company can come close to our global reach and proven experience of successful events.

For more details, contact Tom Varcie at [email protected] or call 734-748-9660.8

2018MediaKit

mil-embedded.com


@mariana_iriarte





Trade Show Promotions

Top Things to See Email blast deployed the day the show opens. Submissions should include 25 words, logo, booth number, 125 x 125 image)

In-booth Videos from the Show Floor with promotion Videos will be featured on the home page, Youtube, Facebook and Twitter channels, plus featured in a Top Things you Missed email blast after the show. Missed email blast after the show - $1,800

$2,000

$1,600

$3,000

$1,200 $1,200

Reserve both the Top Things to See and In-Booth Videos

Social Media promotion plus boosted post on Facebook

Native ad (15,000 impressions) and Banner ad (10,000 impressions)

9

2020 Event Coverage includes: AFCEA West, Aerospace Tech Week, Sea, Air & Space, xPonential, IMS, SOFIC, NSREC, AUSA, AOC

2020 Tradeshow Promotions

2018MediaKit

mil-embedded.com


@mariana_iriarte





2020 Best in Show Awards

2018MediaKit

mil-embedded.com


@mariana_iriarte





10

Are you launching an innovative new solution at one of these industry events?

• AFCEA West 3/2-3/3 • Aerospace Tech Week 3/18-3/19 • Sea, Air, Space 4/6-4/8 • xPonential 5/4-5/7 • International Microwave Symposium 6/21-6/26 • AUSA 10/12-10/14 • AOC TBD

Awards provide an ideal complement to your product launch activities by recognizing the latest accomplishments in RF & Microwave, Signal Processing, Embedded Hardware, and Embedded Software, as well as military applications such as avionics, electronic warfare, radar, cyber, and C4ISR.

Are you launching an innovative new solution? All winners of the Best in Show Awards will be announced on the www.mil-embedded.com website, the McHale Report E-newsletter, related topical E-newsletters, and social media channels to more than 500,000 engineers, product managers, and influencers. The winners are announced on the second day of the show.

Submit your entries here: https://bestinshowaward.com/. Note: Entry fee $650.

Podcast

Featured on mil-embedded.com

Featured on Apple Podcasts, Google Podcasts, Stitcher, iHeartRadio, Tunein, Alexa, Facebook, Twitter, LinkedIn, and Ad Words

Reporting

Featured in one issue of McHale Report E-newsletter and appropriate topical E-newsletters

Custom e-mail campaign

Sponsorship Cost

McHale Report

20-30 minutes

✔

✔

Impressions, listens

$1,000 includes 10 second message

Custom Podcast

Averages 20-30 minutes

✔

✔ with 7,500 impressions

Impressions, listens

✔

Available for an additional $3,000

$2,500

Video package includes paid speaker discussing your product’s highlights, 1-2 minute presentation with product images, professional design and layout. Video will be featured on YouTube Channel, featured on web site, E-newsletter coverage and promoted on our social platforms (Facebook and Twitter).

Deploy an email campaign for added exposure and leads.

Product Videos

$3,500

$7,000

11

THE

2020 Podcasting, Videos

2018MediaKit

mil-embedded.com


@mariana_iriarte





McHale Report Podcast with John McHale Group Editorial Director interviews industry experts about technology and procurement trends in military electronics systems such as unmanned vehicles, avionics, radar, electronic warfare, and more on a monthly basis.

Custom Client Podcast Interested in creating a custom podcast with our editorial team and your management team? All podcasts will be featured on embedded-computing.com, the Embedded Daily E-newsletter, Facebook, Twitter, and LinkedIn.

Content Creation White Paper (2 pages)BlogsArticles, Case StudiesPress Releases

$2,500 (1500 words)

$1,200 (400 – 700 words)

Email your account manager for details

Submit here: https://opensysmedia.com/advertise

OpenSystems Media works with many of the leading vendors in the electronics space to provide the following services:. Custom Content (blogs, case studies, articles, white papers) . Web sites/portals . Custom E-newsletters (including template design and list segmentation) . Graphics (including ads, infographics, banners) . Video (including bumpers) . Podcasts . Print magazines and catalogs . Event coordination and support . Social media campaigns . Market Research . Tear Downs

12

2020 Content Creation, Marketing Services

2018MediaKit

mil-embedded.com


@mariana_iriarte





13

Sales/Marketing

PresidentPatrick [email protected]

Chief Financial OfficerRosemary Kristoff [email protected]

Sales DirectorTom Varcie [email protected]

Strategic Account Managers Rebecca Barker [email protected] 281-724-8021 Bill Barron [email protected] 516-376-9838Barbara Quinlan [email protected] 480-236-8818Glen Sundin [email protected] 973-723-9672

Regional Account Managers Len Pettek – Southern California [email protected] 805-493-8297Kathleen Wackowski – North East [email protected] 978-888-7367

Marketing ManagerEric Henry [email protected] 541-760-5361

AsiaPatty Wu – Asia-Pacific Sales [email protected]

EuropeRory Dear, Business Development – Europe [email protected] +44 (0)7921337498Steve Jameson, European Account Manager [email protected]

AccountingEmily Verhoeks [email protected]

Project ManagerKristine Jennings [email protected]

Submit Content https://opensysmedia.com/advertise

Editorial

Executive Vice Presidents/ Editorial DirectorsJohn McHale, EVP, Military Embedded Systems [email protected] Nass, EVP, Brand Manager, Embedded Computing Design [email protected] Lewis, Editor in Chief [email protected]

EditorsSally Cole, Senior Editor [email protected] Helfrich, Associate Editor [email protected] Lisa Daigle, Assistant Managing Editor [email protected] Dolan, Content Assistant [email protected] Gipper, VITA Technologies [email protected] Schwaderer, Technology Editor [email protected] Paultre, Europe Editor [email protected]

Creative & Design ServicesStephanie Sweet, Creative Director [email protected] Chris Rassiccia, Lead Designer [email protected] Toth, Contributing Designer [email protected]

Web ServicesAaron Ganschow, Senior Web Developer [email protected] Paul Nelson, Web Developer [email protected] Joy Gilmore, Broadcast Services [email protected] Vukobratovich, Video-Production/Webcast Assistant [email protected]

Headquarters/EditorialOPENSYSTEMS MEDIA, L.L.C.Scottsdale Commerce Center1505 North HaydenSuite 105Scottsdale ARIZONA 85257

Contacts

2018MediaKit

mil-embedded.com


@mariana_iriarte




2018cloud1.opensystemsmedia.com/mes+rate+card+2020.pdf · online awareness 2 online lead generation...

Documents