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© RapidValue Solutions Enabling Mobility For Your Success In Digital Retail World

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Page 1: RapidValue Retail Mobility Offering

© RapidValue Solutions

Enabling Mobility For Your Success In

Digital Retail World

Page 2: RapidValue Retail Mobility Offering

© RapidValue Solutions 2

Corporate Overview – About RapidValue

Digital and Mobility Trends in Retail

RapidValue Mobility Service Portfolio

RapidValue Solutions

Case Studies

Table of Contents

Page 3: RapidValue Retail Mobility Offering

© RapidValue Solutions 3

Corporate Overview

Page 4: RapidValue Retail Mobility Offering

© RapidValue Solutions

Armed with an Award Winning Team

300+ STRONG MOBILITY

CONSULTING AND DEVELOPMENT

TEAM

400+ MOBILITY PROJECTS

EXPERIENCE

LARGE SCALE & COMPLEX

SYSTEM INTEGRATION EXPERTISE

Awarded the best IT/ITES

Businesses of the Year 2012

in India. Selected by

consortium of media firms:

Recognized as the 2013 Top

100 Red Herring Global

Finalist.

Awarded TOP 15 Emerging

Companies in the Field of

Innovation. Won the

prestigious NASSCOM

emerge 50 award in 2011.

HELION INVESTS IN RAPIDVALUE

SERIES A FUNDING

Helion is a leading venture

fund, with over $600 million

under management, based out

of Mauritius.

4

Page 5: RapidValue Retail Mobility Offering

© RapidValue Solutions

A Global Team with Comprehensive Set of Skills

HEADQUARTERS

PLEASANTON, CA,

USA

GLOBAL DELIVERY

CENTERS IN BANGALORE

& KOCHI, INDIA

Corporate Headquarters

Pleasanton, CA

Delivery Office

India (Located in Infopark

Kochi with world-class

infrastructure)

Operations Across…

USA | Canada | Nordics | India

5 © RapidValue Solutions

IRVINE, CA, USA

JERSEY CITY, NJ, USA

© RapidValue Solutions

UI/UX

20

30

20

65

30

60 iOS

Oracle, SAP .Net,

Windows

Phone

QA

60

Server Side

Resources

HTML5

50

Android, BlackBerry

Cross-Mobile

Cassandra/ Hadoop

20

Page 6: RapidValue Retail Mobility Offering

© RapidValue Solutions

Along with our partners

6

Key partners

We are Proud to Work with the World's Largest Enterprises to Emerging

Innovative Firms

Page 7: RapidValue Retail Mobility Offering

© RapidValue Solutions 7

Digital & Mobility Trends in Retail

Page 8: RapidValue Retail Mobility Offering

© RapidValue Solutions 8

When combined with social, cloud, and big data, mobile becomes a central component of a digital business strategy.

Mobile technology is a means for organizations to deliver enhanced customer experiences, Increase Revenue and decrease cost

Digital has Changed the Way You Operate

Your customers are digital

Your competitors are digital

Your channels are digital

Your insights are digital

Your products are digital

Your employees are digital

Page 9: RapidValue Retail Mobility Offering

© RapidValue Solutions 9

Source: 1. Goldman Sachs, 2011 2. Google Shopper Marketing

Report 2013. 2. Google’s Mobile path to purchase 2013 3. Mobile

Shopper NRF

Mobile has Disrupted the Way You Operate

Customer, Competition, Products, Process, Employees, Partners

81% Of mobile phone users in US

will have smartphones by 2015

.1

84% Of consumers use mobile

devices to help them shop in

stores. 2

55% Of Purchase- related

conversions occur within

1 hour of initial mobile search. 2

51% Of consumers likely to

purchase from retailers who

have mobile website 3

Note: Include products of services ordered using the internet via mobile devices, regardless of the method of payment Or fulfillment; excludes travel and the event tickets; includes sales on tablets. Source: eMarketer, Sep 2014

Churches 1%

Gyms 2%

Hospitality 2%

Others 9%

Financial 15%

Service 19%

Restaurants 19%

Retail 31%

Commercial Venues where people use mobile

Big Box/Dept Stores 5% D.I.Y 4% Food and Grocery 3% Sporting Goods 3% Home Furnishings 3% Beauty 3%

Clothing 28% Convenience Stores 18% Specialty Stores 12% Electronics 9% Auto 6% Discount 6%

42.28 58.07

76.79

98.61

115.06

133.35 69.4%

37.3%

32.2% 28.4%

16.7% 15.9%

16% 19% 22% 25%

26% 27%

0.0%

10.0%

20.0%

30.0%

40.0%

50.0%

60.0%

70.0%

80.0%

0

20

40

60

80

100

120

140

160

2013 2014 2015 2016 2017 2018

Retail mCommerce Sales (Billion $)

% Change

% of retail eCommerce Sales

Source: JiWire,

Page 10: RapidValue Retail Mobility Offering

© RapidValue Solutions 10

Source: 1. Colombia Business School Study on Showrooming 2013. 2. Delliote Digital Divide 2013

Recognize the pivotal role of mobile devices and be ahead with a clear cut strategy to tackle the challenge

Use of Mobile in Purchase Process

Research Purchase Post Purchase

1. Finding location/direction

2. Finding promo offers.

3. Making price comparisons

1. Making price comparisons

2. Searching for coupons / offers

3. Searching for product info/

reviews

1. Customer loyalty/reviews

2. Fulfilment/ Delivery/ Returns

3. After Sales service/support

48% of mobile shoppers

who are under loyalty

programs are likely to

buy products in store

despite cheaper prices

online.1

19% of all in store sales is

influenced by smart

phones.2

75% of mobile shoppers are

now consistently

showrooming.1

Page 11: RapidValue Retail Mobility Offering

© RapidValue Solutions 11

• WorkForce Management (WFM)

• Task Management

• Attendance and Time Tracking

• Issue/ Support Tracking

• Checking prices and stocks

• Product Info/comparison

• Customer Purchase history

• Mobile POS

• Line Busting

• Cross selling/upselling

• Inventory Management

• Goods Shipment/ receipt

• Replenishment ordering

• Route Optimization/Tracking

• Tailor Product assortments

• Real time visibility

• Smartphone assisted shopping

(product info, availability, price

comparisons, reviews etc.)

• Loyalty Programs

• Mobile coupons

• Digital Shopping lists

• In Store Navigation

• Targeted mobile marketing

• Personalized offers

• Geo fencing alerts

• Customer Service/Post purchase

support

• Exception Management

• Real time updates • Analytics and Alerts

• Sales force Automation

Mobile Application => Corporate Business Objective

3 Improve Productivity 1 Increase Customer

Experience - Satisfaction 2 Increase Revenue 3

Corporate Solutions

Supply Chain/ Back End Solutions

Store Operation Solutions

End Customer Solutions

Page 12: RapidValue Retail Mobility Offering

© RapidValue Solutions 12

Solutions:

Loyalty Program

Page 13: RapidValue Retail Mobility Offering

© RapidValue Solutions 13

Loyalty Programs INFLUENCE the purchase behavior

Of customers modify

when and where they buy

items, to maximize the

points they receive for

purchases.

Of Customers modify what

brands they buy items, to

maximize the points they

receive for purchases.

Of customers always

read the communications

that are sent from their

Loyalty Program

Of customers feel that

the communications

they receive from their

loyalty program are

relevant to them

Of customers feel that

their loyalty program

sends them

communication too

often.

12% 53% 57%

Connected Consumers

Think that Loyalty

Programs are definitely

worth the effort of

participating

Think that Loyalty

Programs are a part of their

relationship with the

company

46% 57% 80% 70%

Loyalty program modifies Consumer Behavior

Retail Loyalty has HIGHEST

program penetration On average Consumers

are members of 1.7 Loyalty Programs

Key Component of Brand Relationship

Page 14: RapidValue Retail Mobility Offering

© RapidValue Solutions 14

RapidValue Loyalty Program (360 Customer Empowerment) Perfect Loyalty solution needs to have Consumer-Associate connect

Personalized Deals

Relevant Deals/Suggestions

Connect with Sales Associates

Latest Products Information

Inventory Details

Store Locator

Review/Feedback

Rewards

After Sales Service/Support

Customer Dashboard

Relevant Product Suggestions

Interaction Tips

Purchase History

Check Comments

Brands Bought

Products Bought

Sale/No Sale

Empowering customers

Throughout their

Purchase Journey

Customer Store Associate

Before Purchase

During Purchase

After Purchase

Page 15: RapidValue Retail Mobility Offering

© RapidValue Solutions 15

Loyalty: The New DIGITAL Consumer Purchase Cycle Empowered Customer + Proactive Associates = More Sales + Better Relationship

Lucy is an

existing

customer of xxx

and she has

installed the xxx

app

Lucy checks xxx

app to check

out the new

collection and

available deals

Lucy browses

through the xxx

catalogue using the

xxx app. She checks

price, size, deals

and shortlists few

products.

Lucy locates nearby

store having the

products, she

shortlisted.

Lucy schedules a

pick up/trial

time/session at the

nearest store

Store manager gets

a notification about

Lucy’s visits and the

products she

shortlisted. He also

gets the details

about Lucy’s

purchase history.

Lucy arrives at the

store 1 day late Store manager gets

a notification about

Lucy’s arrival. He

greets her with a

smile and asks her

is she had any

issues in finding the

store.

Store manager

quickly arranges for

the items Lucy had

shortlisted.

Lucy is very happy

with the service and

buys all the item she

had shortlisted.

Page 16: RapidValue Retail Mobility Offering

© RapidValue Solutions 16

Loyalty: In-Store DIGITAL Connect Personalized assistance for customers based on their purchase behavior

Lucy (an existing

customer) enters

into xxx store

Adam (Store

Manager) gets an

alert on his iPad.

Adam fetches

Lucy’s details and

her purchase

history using

Customer

Dashboard on his

iPad

Customer

Dashboard shows

that Lucy prefers

xxx branded fresh

arrivals.

Lucy quickly

selects a

XXX(item) and

provides her

feedback about

the shopping

experience using

the Loyalty App.

Lisa greets Lucy

with a smile and

showcases

designs that Lucy

likes.

Adam asks Lisa to

attend Lucy and

help her with the

latest collection of

xxx brand

Customer

Dashboard shows

that Lucy was

attended by Lisa

during her last

visit and she was

very happy with

her.

Page 17: RapidValue Retail Mobility Offering

© RapidValue Solutions 17

RapidValue

Mobility Offering Portfolio

Page 18: RapidValue Retail Mobility Offering

© RapidValue Solutions

We offer Enterprises Omni-Channel Product Development Experiences

18

Enterprise Mobility Consumer Mobility

Universal Applications Big Data

Addressing universal access across all

devices including desktops, mobiles and

wearable‘s And integration with your

corporate systems

Page 19: RapidValue Retail Mobility Offering

19

RapidValue’s Retail experience

RapidValue has worked across divisions within retail over the past years which gives us a unique

advantage and know how of the various functions within a Retail organization

In Store

Catlogue

Self Checkout

In Store

navigation

Mobile POS

Dashboard Inventory/Stock

fulfillment

Loyalty &

Promotions

In Store Audit

mRetailing

• In Store Catalogue App

• Store Assistant App

• In Store Navigation App

• Self Checkout App

• Loyalty Management App

• Price List App

• Location Based Marketing App

• Store Locator App

Consumer Focused

• mCommerce App – Native, Hybrid

or Web Application

• Mobile payment – NFC, Wallet

Mobile Commerce

• Store Assistant App

• Mobile POS

• Inventory App

• In Store Audit App

• Dashboard App

• HRMS App

Enterprise Focused

Copyright © RapidValue Solutions

Page 20: RapidValue Retail Mobility Offering

© RapidValue Solutions 20

Our Vision of Service Delivery - Innovation’ driven ‘Integrated’ Service Delivery

Solution/Technical Groups

Business Solutions &

Innovation Group

Invent (R&D Lab)

Build Rapid Deployment

Solutions

LOB solution development

with Industry focus

FORESEE

Market Need

PROTOTYPE

Product/Solution

BUILD

Address

Pain points

OPERATIONALISE

Ready-to-market

INNOVATE Doing the New!

BUSINESS

ALIGNMENT

To client business

DELIVERY

EXCELLENCE

Standardized

OPERATIONAL

EFFICIENCY

Metrics based

CONTINUOUS

IMPROVEMENT

Business Value Add

DELIVER Business as usual!

Marketing

Enterprise Mobility Events

Joint webinars, Whitepapers etc.

People

Training

Skill Development

Partnerships

Oracle, SAP, IBM, Motorola,

Qualcomm, Citrix Partnership

3rd party services partners

Mobile (Native , Cross

Platform, Responsive Web)

Server & Big Data ( Java, .Net,

Hadoop, Cassandra)

Cloud ( Salesforce, amazon Ec2)

Enterprise ( Oracle, SAP)

Competency Groups

UI / UX Design

QA Testing

Delivery Assurance

Tools & Framework

Page 21: RapidValue Retail Mobility Offering

© RapidValue Solutions 21

Support

Mobile IGNITE-Workshop

Identify and evaluate mobile

opportunities

Mobile Goals- Objectives

Business Case in Alignment with

Corporate Strategy

Mobile Design

UI design, business concepts &

system architecture

Mobile Development & Testing

Building applications for various

platforms

Integration

Mobile Enterprise Infrastructure

Roll Out

Setup & deploy Mobile Enterprise

Solutions

Mobile Application Management

Manage existing Applications

deployment in app/enterprise

stores, updates and upgrades

Mobile Architecture

Evaluate mobile platforms,

Architecture & Infrastructure

Implementation Strategy

Requirement Analysis

Gather & structure enterprise

requirements

Consulting Driven + Domain Knowledge + Technology + People + Process

RapidValue Service Portfolio

Page 22: RapidValue Retail Mobility Offering

© RapidValue Solutions 22

Technology Capabilities

Mobile Web Server Cloud

NATIVE

CROSS MOBILE

MOBILE WEB

Page 23: RapidValue Retail Mobility Offering

© RapidValue Solutions 23

Drivers Analysis & Requirement Transform

▪ - Mobile Strategy

• -- Organization Governance & Operating Model

• -- Mobile architecture blueprint

• -- Skill Management & Talent Acquisition Strategy

• -- Monitoring Dashboard & Metrics to Measure

▪ - Mobile Roadmap

▪ - Current Mobile maturity Assessment

▪ - Quick Win Pilot

▪ - Mobile Vision

▪ - High Level Business Case

1. - Digital Landscape Overview & its

2. - Business Implications

3. - Industry adaption of Mobility

4. - Current Best Practices

5. - Developing Business Case

6. - Identifying Quick Win Pilot

▪ - Map Mobile Objectives to Business Objectives

▪ - Business Case Development

▪ - Stakeholder Collaboration

▪ - Analysis of customers segments , their needs & wants

▪ - Analysis of current people , process, org, technology and

business units objectives

▪ - Identification of functionality to develop

▪ - Project Prioritization Guidelines

▪ - Framework for Mobile Program Mgmt

RapidValue Mobility Methodology

Business Goals

and Objectives

Mobile Business

Objectives

Current and

To-Be State

Vision Analysis and Requirement Definition

Strategy & Roadmap

Roadmap Implementation

Vision Strategy & Roadmap

Activities

Deliverables

Page 24: RapidValue Retail Mobility Offering

© RapidValue Solutions

Deployment Test Development

Sprint Sprint

Prototyping Scoping Ideation

Sprint

max 1 Sprint / x week

Requirement

Analysis

Compact

definition of

scope / SoW

Application

Prototyping

Consider

findings

from Rapid

Prototyping

Remote

development at

RapidValue Office

Iterative approach, derived from

agile development methods

(SCRUM etc.). Frequent

communication with customer

24

~ xx weeks

xx weeks

mAppFactory – Ideate, Develop, Deploy

Page 25: RapidValue Retail Mobility Offering

© RapidValue Solutions

Solutions

25 © RapidValue Solutions

Page 26: RapidValue Retail Mobility Offering

© RapidValue Solutions

A solution allowing retailers to acquire customers in less than 10 minutes.

The solution push notifies customers about the credit card as soon as they enter the store; customers can apply

to the card using their driving license, a selfie and entering basic details like SSN etc, the solution verifies the

authenticity of the DL & checks for the credit score once approved the card is readily available in the wallet for

the user to start shopping.

Account Acquisition Solution

26

Page 27: RapidValue Retail Mobility Offering

© RapidValue Solutions 27

Customers

receive targeted

coupons based on

context

awareness

In-Store

coupon

Relevant

advertising of

products using

geo-fencing

Proximity

Marketing

Engage

customers with

new product

launch videos –

Shelf space

advertisements

Product

Catalog Videos

Reminder

notifications based

on location for

store item pick up

Store

check-list

Assist in

finding the

right products

through in-

store map

navigation

In-Store

navigation

Receive

promotional

messages during

holiday seasons

Promotion/

Ad-Campaign

Easy

check-out through

contactless

payments and

loyalty cards

mPOS/

Check-out

Facilitate

communication

between sales

associates and

dispatch them

based on their area

of expertise

Smart

Store

Provides a range of features to enable continuous customer engagement, within the store.

rBeacon Mobile Solution

Page 28: RapidValue Retail Mobility Offering

© RapidValue Solutions 28

500 Users visited store

350 Received messages

250 Opened coupons

100 Used in POS

Store customer traffic

Health & Beauty

Pharmacy

Grocery

Electronics

Consumer conversion

Enables retailers, to convert customer data points – patterns, trends, store traffic, behaviors into meaningful

insights and analytics.

rBeacon Platform

Page 29: RapidValue Retail Mobility Offering

Case Studies – Retail

© RapidValue Solutions

Page 30: RapidValue Retail Mobility Offering

© RapidValue Solutions

Mobile Commerce Application

30

Page 31: RapidValue Retail Mobility Offering

© RapidValue Solutions

eBay chooses

RapidValue as their

partner of choice after

evaluation among 20

vendors across the

globe. RapidValue takes

over the eBay Fashion

and Motors Apps

Problem Statement:

1. eBay Innovations team tasked with discovering the next billion dollar idea

2. eBay was looking to provide verticalized offerings of their motors and

fashion segments as part of their Innovation agenda

3. To identify the right partner with the right blend of design, delivery and

innovation capabilities and to execute their Innovation initiatives for the

next few years

• RapidValue redesigns and

deploys design elements

• RapidValue carries out the

Redevelopment of Native

iOS and Android Apps

RapidValue identified a roadmap for eBay’s

mobility strategy across 100 countries and

multiple backend systems through:

• Consulting

• Redesign the End-to-End User Experience

• Redevelopment of the Apps while ensuring

no impact is made on the existing flow

Integration to eBay’s home grown backend

systems

• Testing services

Releases in

Phases for iOS 6

and iOS 7 followed

by Android release

Based on user feedback

and analysis of Analytics

information, RapidValue

adapts continuous

improvement methodology

Identified key long-term

strategies (2+ year

roadmap) to pursue to

ensure eBay remains

ahead of the competition

1

2

3

4

5

6

7

Results:

• Increased revenues

made via mobile

• The addition of new

innovative features into

the App

• Omni-channel

experience across

mobile, tablet, TV, Web

• Creation of a robust

framework to support

multi-app strategy of

eBay across hundreds of

countries

eBay Fashion

and Motors

31

Page 32: RapidValue Retail Mobility Offering

© RapidValue Solutions

In-Store Catalog Application

© RapidValue Solutions 32

Page 33: RapidValue Retail Mobility Offering

© RapidValue Solutions

Case Study – In-store Catalog for a Leading Luxury Retailer

RapidValue launched in-store catalog application to enable Brighton employees across 300 stores.

Our Services

• User Experience Design

• Mobile application development and integration

services

• Mobile testing – manual

About the Customer

A popular U.S. based accessories retailer

with over 300mn$ in sales. Brighton

operates via 150 company owned stores

and over 5000 specialty stores across the

country.

Program Description

Build and implement an iPad based catalog

for all their stores.

Results

• Sales force equipped with information to

engage with customers meaningfully

• Improved training effectiveness of

employees located across 300 stores

and reduce training costs

• Saved costs on printing, shipping etc.

• There was a significant impact in loyalty

- 23.3% customers who used the app

showed high levels of customer

satisfaction

Device Platforms

iPhone, iPad

Customer Engagement

3 years + (Long-term roadmap)

33

Page 34: RapidValue Retail Mobility Offering

© RapidValue Solutions

Mobile Commerce Application

© RapidValue Solutions 34

Page 35: RapidValue Retail Mobility Offering

© RapidValue Solutions

Case Study – Mobile Commerce Application for a Leading

Luxury Retailer

RapidValue launched Mobile Commerce application for Brighton’s customers to browse product catalog

and help purchase products online via their mobile devices.

Our Services

• User Experience Design

• Mobile application development and integration

services

• Mobile testing – manual

About the Customer

A popular U.S. based accessories retailer

with over 300mn$ in sales. Brighton

operates via 150 company owned stores

and over 5000 specialty stores across the

country.

Program Description

Build a native mobile application for

consumers to view product catalog/listing,

review and purchase products using their

tablet device. Integrate with credit card

payment systems.

Results

• Increased reach and hence improved

sales through product purchases online

via mobile devices

• Easy to use application enhanced

consumer satisfaction

Device Platforms

iPhone and iPad

Customer Engagement

3 Years (Long-term roadmap)

35

Page 36: RapidValue Retail Mobility Offering

© RapidValue Solutions

Mobile Commerce Application

© RapidValue Solutions 36

Page 37: RapidValue Retail Mobility Offering

© RapidValue Solutions

Case Study – Mobile Commerce Application for a

Leading eCommerce Player in the U.S.

RapidValue launched mobile based catalog application for Karmaloop which helped them open up a new

channel for sales.

Our Services

• User Experience Design

• Mobile application development and integration

services

• Mobile testing – manual

About the Customer

A leading streetwear retailer with over

$200mn in sales. KarmaLoop sells clothes

and accessories online.

Program Description

Develop mobile commerce application for

multiple mobile devices. Results

• Added a new channel for sales and

marketing

• Improved sales with mobile purchases.30%

of revenues is through the mobile

Device Platforms

iPhone, Android

Customer Engagement

3 years + (Long-term roadmap)

37

Page 38: RapidValue Retail Mobility Offering

© RapidValue Solutions 38

Loyalty Mobile Application

Page 39: RapidValue Retail Mobility Offering

© RapidValue Solutions 39

Case Study – Consumer Loyalty Mobile Application for a

Leading Gasoline Retailer Based out of US

Brewer Oil runs convenience stores across the New

Mexico state providing gasoline (partnered with Shell

and Chevron), fresh food made to order, and a great

selection of snacks, drinks, and sodas. They offer

consumer deals at selected locations for the customers

who get into their stores for gas refill or otherwise.

About the Customer

Customer Situation

Brewer Oil was looking to partner with an experienced

enterprise mobility service provider to build an app for

its customers using which they could locate Brewer

stores. They also wanted a functionality where the app

could also flash digital coupons available in the stores

on customer's phones and the customer could then

redeem these coupons at the in-store POS.

Our Services

RapidValue executed this engagement using an

offshore development model and agile methodology.

Our services included:

• UX/UI development

• Mobile Application Development

• Exporting the existing features in the Brewer Oil

website on to mobile. In addition, enabling coupon

generation functionality

• Mobile testing – manual and automated

Benefits

• Reduced cost by up-to 50% by off-shoring the

development

• Structured the content of the app and the backend

to support decision support flow and action

oriented consumption of content thereby assisting

future analytics

• Integration to social media network

• High Performance and highly scalable

• Provided search and selection capabilities to give

users maximum flexibility

RapidValue developed a consumer loyalty mobile application for Brewer Oil, a leading gasoline retailer in New

Mexico, USA. The app allows customers to locate Brewer stores across New Mexico, and also informs customers

about deals at stores, pushes deal coupons allowing customers to have a pleasant shopping experience.

Device Platforms

iPhone, iPad, Android Phones, Android Tablets

Page 40: RapidValue Retail Mobility Offering

© RapidValue Solutions

Mobile Commerce Application

© RapidValue Solutions 40

Page 41: RapidValue Retail Mobility Offering

© RapidValue Solutions

Case Study – Native Mobile Commerce Application for a

Leading eCommerce Player in the U.S.

RapidValue launched ‘Miss Karmaloop’ mobile application exclusively for women shoppers.

Our Services

• User Experience Design

• Mobile application development

• Back-end integrations through APIs

• Mobile testing – manual

About the Customer

A leading streetwear retailer with over

$200mn in sales. KarmaLoop sells clothes

and accessories online.

Program Description

Build Miss Karmaloop mobile application

which provides product catalog and

purchase for women only brands. Integrate

to credit card payment systems. And

PayPal integration (to be added in next

version).

Results

• Added a new channel for sales and

marketing - Reached out to large audience

with a focus to attract women shoppers

• Improved sales with mobile purchases

Device Platforms

Android (Version 2.3 and above)

Customer Engagement

3 years + (Long-term roadmap)

41

Page 42: RapidValue Retail Mobility Offering

© RapidValue Solutions

Product Catalog Application

42

Page 43: RapidValue Retail Mobility Offering

© RapidValue Solutions

Case Study - Mobile Web based Product Catalog Solution

for a Leading eCommerce Player

RapidValue launched Mobile Web service for Karmaloop to allow their consumers browse product catalog

and purchase online with their mobile devices.

Our Services

• Identify Optimum Solution (Responsive web vs.

regular mobile web)

• User Experience Design (complete solution)

• Mobile Application Development

• Backend Integration developed on .Net framework

(re-using existing client code base with alternate

mobile views to have seamless transition)

• Mobile Testing - Manual

About the Customer

A leading street wear retailer with over $200mn in

sales. Karmaloop sells clothes and accessories

online with more than 500 brands of clothing for

teenagers, and has 8 online brands.

Customer Situation

Results

• Added a new channel for sales and marketing

• Improved sales with mobile purchases

• 30% of their total revenues is through mobile

channel

And we have implemented mobility solution on

multiple device platforms and other properties of

Karmaloop.

Device Platforms

Mobile Web (Except BlackBerry)

Customer Engagement

3 years + (Long-term roadmap)

43

The client had an existing app on iOS and also

had a mobile version only for a few brands, and

wanted to extend the mobile platforms to multiple

platforms (increase reach) and multiple brands.

Page 44: RapidValue Retail Mobility Offering

© RapidValue Solutions

Mobile Commerce App

© RapidValue Solutions 44

Page 45: RapidValue Retail Mobility Offering

© RapidValue Solutions

Case Study – Mobile Commerce Application for a

Leading U.S. based Online Retailer

RapidValue launched mobile based catalog and mobile commerce application to increase their customer

base.

Our Services

• User Experience Design

• Mobile Application Development and Integration

Services

• Mobile Testing – Manual and Automated

About the Customer

A leading retailer based out of the U.S.

PLNDR sells clothes and accessories

online.

Program Description

Build a catalog and mobile commerce

solution. Results

• Built an end-to-end mobile commerce solution

integrated with their existing backend system

• Added a new channel for sales and marketing

• Improved sales with mobile purchases

Device Platforms

iPhone, Android

Customer Engagement

3 years+ (Long-term roadmap)

45

Page 46: RapidValue Retail Mobility Offering

© RapidValue Solutions

Quoting Mobile Application

46

Page 47: RapidValue Retail Mobility Offering

© RapidValue Solutions

Case Study - Quoting Mobile Application for a Leading

Home Service Business Provider

RapidValue developed a quoting application for iOS platform.

Our Services

• User Experience Design

• Mobile Application Development

• Mobile Testing – manual

About the Customer

Well-known home service business

provider - a startup, which got acquired by

one of the largest retailers in the U.S.

(Acquired by Home Depot).

Program Description

Develop an application that helps

consumers get competitive screened and

genuine quotes from different vendors for

home service.

Results

• Access to monitored and genuine

providers

• Competitive quotes available from

different vendors

Device Platforms

iPad, iPhone

Duration

3 months

47

Page 48: RapidValue Retail Mobility Offering

© RapidValue Solutions 48

Real-Estate Sales Mobile App

Page 49: RapidValue Retail Mobility Offering

© RapidValue Solutions

Case Study – Native iOS and Android Apps for a Leading

Real-Estate firm based in India

RapidValue has developed and implemented a Real Estate Sales Mobile App for 99 acres.com which helps in

searching properties on the move.

Our Services

• User Experience Design (Complete

solution)

• Mobile Application development and

back-end Integrations with Google Maps

• Mobile Testing - Manual

About the Customer

99acres.com is India's leading Real Estate

online portal to buy/ sell/ rent properties.

Customer Situation

Results

• Provided an additional source of

revenue generation

• The integration with Google maps

increased use of the App to search

for real-estate on mobile

• Enhanced customer satisfaction

Device Platforms

Native iOS and Android

Customer Engagement

1 year + (Long-term roadmap)

49

The client wanted to supplement their

existing website real estate services. They

were looking for ways to enhance

consumer experience through rich UI and

integration with Google maps to find

properties on the go.

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Job Search on Mobile

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© RapidValue Solutions

Case Study – Native iOS and Android Applications for

India’s no.1 Online Job Portal

RapidValue has implemented a job portal mobile app for Naukri.com. The application allows users to

check your Naukri Inbox, search latest job openings, apply to jobs and save jobs. It also provides analytics

on the candidates’ profile performance.

Our Services

• User Experience Design (complete

solution)

• Mobile Application development and back-

end Integrations with Facebook, Google

Drive, Drop Box, Mobile Tracking system

(MAT), Google Analytics

• Mobile Testing – Manual and Automated

About the Customer

Naukri.com is India’s largest Internet

Company. Naukri is the no.1 job site in the

country employing about 900 people in 40

offices across 28 cities and an overseas

office in Dubai catering to the Middle East.

Customer Situation Results

• Added an additional channel for

users to access jobs on the go

• Greater user satisfaction since the

user can access their resumes, track

their applications etc. at anytime

• Uploading resumes from mobile

gives users the convenience to

perform tasks quickly

• Implemented innovative features

such as photo uploads in the App to

create a better impression to the

recruiter, Naukri dashboard features

etc.

Device Platforms

Native iOS and Android

Customer Engagement

1 year + (Long-term roadmap)

51

The client wanted a new channel to reach

out to large audience. They wanted an app

which allows users to access jobs on the go.

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Thank You

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About RapidValue

RapidValue is a leading provider of end-to-end mobility solutions to enterprises worldwide. Armed with a

large team of experts in mobility consulting and mobile engineering, along with experience delivering

global projects, we offer a range of mobility services and solutions across industry verticals. RapidValue

delivers its services to the world’s top brands and Fortune 1000 companies, and has offices in the United

States and India.

www.rapidvaluesolutions.com www.rapidvaluesolutions.com/blog

+1 925.400.6301 [email protected]

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