Management’s Discussion & Analysis

Rapidly deliver great mobile appsKony is the fastest growing, cloud-based enterprise mobility solutions company and an industry leader among mobile application development platform (MADP) providers. Kony empowers today’s leading organizations to compete in mobile time by rapidly delivering multi-edge mobile apps across the broadest array of devices and systems, today and in the future. Kony offers ready-to-run business mobile apps to help organizations better engage with customers and partners, as well as increase employee productivity through mobile device access to company systems and information. Powered by Kony’s industry-leading Mobility Platform, enterprises can design, build, configure, and manage mobile apps across the entire software development lifecycle, and get to market faster with a lower total of ownership. Our customers include more than 70 Fortune 500 companies and global brands. They have generated hundreds of millions of dollars through apps that perform a number of consumer and business functions.

Company Overview

Founded: 2007

Headquarters: Austin, TX

Financial Status: Privately held corporation

Employees: 1,200 employees globally

APAC & ME offices: Australia, Hong-Kong, India, Japan,

Singapore, Saudi Arabia and the UAE Associations: U.S.

Travel, NRF, Shop.org, CTIA, GSM, HNTG, MMA

Certifications: PCI and PII Certified for secure

credit card processing, FIPS 140-2 Certified

Website: www.kony.com

Leadership:

Thomas E. Hogan, Chief Executive Officer

and Chairman of the Board

John Joyce, Chief Financial Officer and Vice Chairman

David Shirk, President, Products, Strategy & Marketing

Pat Robison, Executive Vice President

of Human Resources

Neeraj Nityanand, Executive Vice President

of Global Services and Support

Blake P. Sallé, President, Field Operations

Jeffery Kendall, Sr. Vice President, Customer Success

Nate Bruce, Vice President, Corporate Development

and Operations

Company Contact

Global Headquarters:

9225 Bee Cave Road, Building A, Suite 300

Austin, TX 78733

Tel: 1.512.792.2900 Toll free: 1.888.323.9630

APAC and ME Head Office:

1 Harbour View Street, Central, Hong-Kong

Tel: + 85228248544

Management’s Discussion & Analysis

The Kony Mobility PlatformKony Mobility Platform is an open and standards-based platform that supports the entire application software development lifecycle (SDLC) and empowers businesses to quickly define, design, build, integrate, deploy, and manage mobile apps. It comprises Kony MobileFabric™ and Kony Visualizer.

Kony MobileFabric™Kony MobileFabric™ is a set of enterprise-grade mobile infrastructure services that makes it easy to build amazing apps that easily integrate and support all of your backend systems. With open, standards-based development, scalable and secure services, and exceptional agility, you’ll dramatically reduce the cost and complexity of enterprise mobility projects.

The Kony Mobility PlatformKony Mobility Platform is an open and standards-based platform that supports the entire application software development lifecycle (SDLC) and empowers businesses to quickly define, design, build, integrate, deploy, and manage mobile apps. It comprises:

• Kony VisualizerAn integrated, intuitive development environment for building fully native mobile and web applications across phones, tablets, wearables and desktops – all from a single code base. With all the capabilities of native design, native prototyping, development, and deployment in a single tool, Kony Visualizer can lower overall app development time by up to 50%.

COMPLETENESS OF VISION

CHALLENGERS LEADERS

NICHE PLAYERS VISIONARIES

As of July 2015

AB

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XEC

UTE

Appcelerator

Zebra

ClickSoftware

Embarcadero

MicroStrategy

Globo

Mendix

Pegasystems

Xamarin

Adobe

IBM

SAPSalesforce

DSI

Oracle

Microsoft

Progress Software (Telerik)

Appian

Backbase

AccoladesFor three years in a row (2013, 2014 and 2015), industry analyst firm Gartner placed Kony in the “Leaders” quadrant of the Magic Quadrant for Mobile Application Development Platforms.

Ovum, a leading European research firm, named Kony a Leader in its recent Ovum Decision Matrix: Selecting a Mobile App Development Platform Solution, 2015-16.

Kony was also named the first place winner in CTIA’s MobITs Awards in the Mobile Applications, Development & Platforms category, and included on the Inc. 500|5000 list of fastest growing private companies in America. In March 2015, Forbes magazine placed Kony as Number 1, in its report on Top 100 Cloud Based Enterprise Software Startups ranked by growth score.

In the Forrester Wave™: Mobile Infrastructure Services, Q3 2015 report, Kony is named a leader in Infrastructure Services.

ServicesKony’s support services cover mobile applications, hosting, and platform, with staff available 24 hours 7 days a week for critical issues. The Kony support team can identify your problem and come up with a solution – quickly, efficiently, and cost effectively. With over 600 live apps, over 250 implementations, and over 7,000 trained and certified designers, developers, and managers, our expert enterprise mobile application consulting team members are standing by to help you realize your mobility goals.

Partner EcosystemKony’s global network of 100+ certified partners, including Accenture, IBM, HP, Capgemini, Cognizant, Wipro and more, is trained and ready to deliver and implement Kony solutions.

Management’s Discussion & Analysis

Kony VisualizerAn integrated, intuitive development environment for building fully native mobile and web applications across phones, tablets, wearables and desktops – all from a single code base. With all the capabilities of native design, native prototyping, development, and deployment in a single tool, Kony Visualizer can lower overall app development time by up to 50%.

Kony AppsKony Apps offer businesses a best-of-both-worlds mobile app solution: built-in best practices, proven business process workflows, and enterprise integrations that make it easy to get up and running fast, plus configuration options designed for cutting-edge customization. Kony Apps consist of:

Kony Retail BankingDeliver great mobile banking experiences across any device with full-featured mobility solutions. Our solution enables banks and credit unions to provide:

• Personalized, differentiated mobile banking experiences: Retain, attract and engage customers and members—anytime, anywhere

• Targeted campaigns: Drive new revenue streams with customized campaigns

• Risk mitigation and compliance: Advanced security features ensure data and transactions are safeguarded

• Ongoing speed and agility: Stay ahead of the competition with accelerated delivery cycles to deliver continuous enhancements

Kony Field ServiceThe solution has everything you need to mobilize field services by incorporating mobile apps, wearable and IoT options with multiple business scenario models such as scheduled break & fix, facility maintenance and direct consumer driven service. You can transform your Field Service organization by:

• Capturing and managing notifications, convert to work orders

• Scheduling work, allocating resources and tracking progress

• Enabling technicians in the field to execute work orders and resources

Kony HealthcareAllows members to manage their health plans, benefits, prescriptions, and research for medication, providers, plans and more from any digital channel - mobile, tablet, or desktop. That means healthcare organizations can leverage every channel in a holistic way, empowering individuals with:

• Plan management: thus increasing member satisfaction

• Research: helping grow member base for healthcare payers

• Medication adherence: helping grow member base for healthcare payers

Management’s Discussion & Analysis

Kony HRThis is a ready-to-run application that allows you to extend your HR administration systems to capture, submit, and approve employee attendance and expense submission anytime, anywhere. Whether on the road or onsite, this application accelerates key administrative processes for managers and employees. Kony HR allows companies to:

• Standardize HR processes: Improve compliance to HR procedures and speed of issue resolution

• Optimize employee experience: Simplify detail-intensive workflow and provide instant alerts and history on the spot increases effectiveness to complete work

• Drive efficiencies: Reduce effort for submitting and approving employee, time and expenses data

Over 250 million users are using over 1600+ Kony app solutions in consumer- and employee-facing scenarios. Industries currently leveraging Kony apps include banking, healthcare, travel & hospitality, automotive, government, Manufacturing, oil and gas, utilities, CPG, and more.

Kony is the fastest-growing, cloud-based enterprise mobility solutions company and an industry leader among mobile application development

platform (MADP) providers. Kony empowers today’s leading organizations to compete in mobile time by rapidly delivering multi-edge

mobile apps across the broadest array of devices and systems, today and in the future. Kony offers ready-to-run business mobile apps to help

organizations better engage with customers and partners, as well as increase employee productivity through mobile device access to company

systems and information. Powered by Kony’s industry-leading Mobility Platform, enterprises can design, build, configure, and manage mobile

apps across the entire software development lifecycle, and get to market faster with a lower total cost of ownership.

For three years in a row, Gartner has named Kony a Leader in its Magic Quadrant for Mobile Application Development Platforms. In addition,

Kony was named a “Leader” and earned the highest score in the current offering category in Mobile Infrastructure Services by independent

research firm Forrester Research, Inc., according to The Forrester Wave™: Mobile Infrastructure Services, Q3 2015 report. In addition to these

recognitions, Kony was also honored in the Mobile Star Awards for achievements in enterprise application development; named the first place

winner in CTIA’s MobITs Awards in the Mobile Applications, Development & Platforms category, and included on the Inc. 500|5000 list of fastest

growing private companies in America.

For more information, please visit www.kony.com. Connect with Kony on Twitter, Facebook, and LinkedIn.

9225 Bee Cave Road, Building A, Suite 300, Austin, TX 78733 1.888.323.9630 | info@kony.com | kony.com

© 2016 Kony, Inc. All rights reserved.