142 OBTAINER WORLDWIDE 11/2011

Jeunesse is a relatively young company founded 2

years ago. Can you give our readers a short insight

into how Jeunesse came to life on 09/09/09 and

why you chose this date?

The Company was founded by husband and wife team Wen-

dy Lewis and Randy Ray on September 9, 2009 at 9:00 p.m.

7KH�QDPH� µ-HXQHVVH¶� LV�VLJQL¿FDQW±LW¶V�D�)UHQFK�ZRUG�WKDW�

means ‘youth.’ The date is also important because the num-

ber ‘nine’ symbolizes longevity in Chinese culture. Even

though Jeunesse is only two years old, we have already ex-

perienced a tremendous explosion of growth on a global

scale.

Your tagline is “The science of youthful aging.”

What does “youthful aging” mean to you and how

can this be accomplished?

While the concept of “youthful aging” may sound like a con-

WUDGLFWLRQ�DW�¿UVW��LW�LV�UHDOO\�D�QRYHO�DSSURDFK�WR�DQWL�DJLQJ�

that focuses on improving longevity and helping people

achieve optimal performance, leading to a higher quality of

life. “The science,” refers to the exclusive, advanced tech-

nology behind the Company and each of our products.

3UHVHQW�GD\�H[SHUWV�WHOO�XV�WKDW�ZH�FDQ�DFWXDOO\�LQÀXHQFH�WKH�

aging process from an early age by making positive lifestyle

FKRLFHV�� XVLQJ� WKH� ULJKW� SURGXFWV�� WDNLQJ� VSHFL¿F� VXSSOH-

ments, and even thinking healthy thoughts every day. It is

around this basic premise that Jeunesse aims to accomplish

“youthful aging.”

<RXU�¿UVW�ÀDJVKLS�SURGXFW�ZDV�/80,1(6&(��FHO-

lular rejuvenation serum. What is this product all

about and how did you develop it?

/80,1(6&(�� FHOOXODU� UHMXYHQDWLRQ� VHUXP� LV� WKH� ¿UVW�

anti-aging product that stimulates your body’s natural

ability to replenish, amplify, and heal your skin. Using an

exclusive patent-pending formula derived from adult stem

cells that contains over 200 key human growth factors,

LUMINESCE™ cellular rejuvenation serum gently trans-

forms your skin by replenishing natural levels of proteins

like collagen and elastin. This revolutionary serum helps

you restore life into your skin, leaving you looking younger,

healthier, and more radiant than ever before.

As you age, the production of growth factors within your

skin is reduced, intensifying the visible effects of aging. By

re-introducing these factors through the daily application of

LUMINESCE™ cellular rejuvenation serum, damaged skin

cells can be repaired and skin tissue regenerated. Part of

WKH�QDWXUDO�DJLQJ�SURFHVV�DOVR�PHDQV�WKDW�GHUPDO�¿EUREODVW�

cells become dormant, your skin loses its natural elasticity,

and circulation lessens. LUMINESCE™ cellular rejuvena-

WLRQ� VHUXP� DFWLYDWHV� GHUPDO� ¿EUREODVW� FHOOV� DQG� ZRUNV� LQ�

tandem with your body’s natural processes to stimulate the

Jeunesse may only have been established two years ago in 2009, but its

founders Wendy Lewis and Randy Ray have an incredible track record in the

network marketing industry, spanning over two decades of successful experi-

ence. Not only have they been at the forefront of the most rapid global expan-

sion in industry history, they have also created more than 15 millionaires and

paid out more than US$77 million in distributor commissions -- and also have

great expertise in creating effective support systems for distributors. With

such an impressive history, it is no wonder that Jeunesse, under the guidance

RI�:HQG\�/HZLV�DQG�5DQG\�5D\��KDV�EORVVRPHG�DQG�H[SHULHQFHG�VLJQL¿FDQW�

growth since its inception. It has become a force to watch, with its offering of

unique anti-aging products that utilize exclusive anti-aging technology and

cutting-edge stem cell research. Here, we had a chance to interview the two

founders, who talked about Jeunesse, its products, and their onward march

into an ever-expanding global presence.

JeunesseThe Science of Youthful Aging

INTERVIEW

11/2011 OBTAINER WORLDWIDE 143

144 OBTAINER WORLDWIDE 11/2011

production of more collagen, elastin, and other matrix pro-

teins that are important for renewing your skin.

LUMINESCE™ cellular rejuvenation serum reveals a more

OXPLQRXV��VPRRWK��DQG�¿UP�\RX��:LWK�D�QRWLFHDEOH�UHGXF-

WLRQ� LQ� WKH� DSSHDUDQFH� RI� ¿QH� OLQHV� DQG�ZULQNOHV�� WKLV� DG-

vanced skin care formula works around the clock to help you

UHJDLQ� \RXU� \RXWKIXO� FRQ¿GHQFH� E\� SURYLGLQJ� UHPDUNDEOH�

and safe results.

The story behind this product is actually quite amazing

and personal. A few years ago, Company Founder and CEO

Randy Ray began doing research, looking for a way to try

and alleviate some pain he was having in his right knee. It

was right around this time that many restrictions on stem

cell research were lifted in the United States, and Randy

uncovered a new procedure where adult stem cells are ex-

tracted from an adult’s own adipose tissue and used to treat

various ailments. This serious break-through involving

adult stem cell therapy is the technology around which the

/80,1(6&(�� OLQH�RI�SURGXFWV� LV�EDVHG��KHOSLQJ� UHGH¿QH�

and revolutionized skin care forever.

The Anti-Aging and Wellness industry is still a big

one and growing globally, especially in the network

marketing and direct sales industry where there

are many big players. How do you set yourself apart

from your competitors?

Jeunesse made a name for itself early on, drawing upon a

long and distinguished history and a track record of suc-

cess through two decades of network marketing. The Com-

SDQ\� IXO¿OOV� D�XQLTXH�QLFKH� LQ� WKH�JOREDO�PDUNHWSODFH�DQG�

prides itself by providing exclusively formulated products

backed by innovative science and technology that capture

mass market appeal. It is staffed by experienced people

who care, including a Medical Advisory Board comprised of

%RDUG� &HUWL¿HG� GRFWRUV�� ([HFXWLYH�'LUHFWRUV�ZLWK� GHFDGHV�

of industry experience, and a panel of top leaders who pro-

vide valuable council. Because no other companies can offer

what Jeunesse does, there is no real “competition” for the

Company.

May you give us an overview of your product line

as it is at the moment? Which are your bestsellers?

Are there any further product launches planned for

the near future?

These cutting-edge, ‘next generation’ anti-aging prod-

ucts have been carefully selected for their ability to pro-

vide breathtaking results, helping you look and feel

\RXU� EHVW�� /80,1(6&(�� FHOOXODU� UHMXYHQDWLRQ� VHUXP� ��

/80,1(6&(��GDLO\�PRLVWXUL]LQJ� FRPSOH[� ��/80,1(6&(��

DGYDQFHG�QLJKW�UHSDLU���5pVHUYH��DQWLR[LGDQW�IUXLW�EOHQG���

NutriGen™ AM and PM Essentials.

All of our products are very popular with our Distributors,

WKRXJK� ULJKW�QRZ��RXU�QHZHVW� DGGLWLRQ±1XWUL*HQ��$0��

PM Essentials–are doing very well. Jeunesse has plans to

unveil additional products as early as February 2012.

$QRWKHU�ELJ�SDUW�RI�VXFFHVV�LQ�WKH�0/0�LQGXVWU\�LV�

of course the compensation plan. How would you

explain your compensation plan in 3 sentences?

The Jeunesse Financial Rewards Plan is quite lucrative–it

gives Distributors six different ways to earn income, includ-

ing Team Commissions, Leadership Bonus Pools, and up to

11/2011 OBTAINER WORLDWIDE 145

seven levels of Leadership Matching Bonuses. Based on a Bi-

nary Cycle Pay (300/600), the plan is designed to help our

Distributors generate a powerful income as they climb up the

Stairway to Success (10 ranks).

'LVWULEXWRUV�HQMR\�DGGLWLRQDO�EHQH¿WV��VXFK�DV�5HZDUG�7ULSV��

Promotions, Cash Incentives, and a Lifestyle Rewards Pro-

gram, which provides Distributors with the chance to in-

dulge in special “Destination Trips” and exotic “Lifestyle

Vacations.” In fact, the Jeunesse Financial Rewards Plan

generated nearly $60 million last year alone!

How do you support your Distributors? Which tools

and services do you provide as a company?

Jeunesse has approximately 125 staff members worldwide

and prides itself on providing our growing base of Distribu-

tors with the highest level of Customer Service available.

The Company dedicates large amounts of time, energy, and

money into creating valuable services, training tools, and

marketing materials to support our Distributors. Below are

some basic examples:

�� Services:�UHSOLFDWHG�ZHEVLWHV��%DFN�2I¿FH�&XVWRPHU�6HU-

vice support, access to “Members Only” tools, quarterly

newsletters, and Pay Card for receiving commissions

�� Training Tools: weekly conference calls, webinars,

and training sessions hosted by Corporate and top lead-

ers in several different languages; special on-site event

training

�� Marketing Materials: Books, brochures, videos,

PowerPoint presentations, product sheets, articles,

handouts, banners, clothing, and accessories

Not only does Jeunesse regularly update and make readily

available these services, training tools, and marketing mate-

rials to our Distributors, but we are always looking for ways

to improve upon and add new types of tools in an effort to

stay at the front of the learning curve.

In how many countries does Jeunesse operate at

the moment, and which countries are planned to

open up for business in the near future?

The Jeunesse Global headquarters are located in Orlando,

)ORULGD�86$��$GGLWLRQDO�LQWHUQDWLRQDO�RI¿FHV�DUH�ORFDWHG�LQ�

Korea, Mexico, Malaysia, Philippines, Taiwan (Kaoshiung

and Taipei), Thailand, and Vietnam, with Stockist Centers

in Indonesia and Hong Kong. E-commerce shipping is avail-

able to over 70 countries. We’re excited to announce that

Jeunesse has plans to expand into Singapore and Japan

in the future, as well as some strategically selected Latin

American markets.

If you needed to sum up the specialty of Jeunesse in

a few sentences to convince a new Distributor that

your company is the right choice for the next years

to come, what would you say?

The Jeunesse Global opportunity really speaks for itself:

the Financial Rewards Plan backed by exclusive worldwide

rights to some of the most important anti-aging technology

of this generation gives Jeunesse the power to continue to

excel in the global marketplace.

As a proud member of the Direct Selling Association (DSA),

Jeunesse holds integrity and ethical business practice in the

highest regards and is serious about providing quality ser-

vice to its Members.