Gwen Stokes, General Manager gwenstokes@clearchannel.com l 610.784.5285

Experience Airports- Innovative Advertising Solutions for a

Uniquely Affluent, Captive Audience

Traveling in Airports and Airport Advertising

Defining our Airport Audience:

Source: Scarborough 2012

Domestic Air Traveler (37% of Americans 18+) – Defined as 1+ domestic round trip per year – 87.3 million Americans 18+ are Air Travelers – Take an average of 3 domestic trips per year

Domestic Frequent Flyer (13% of Americans 18+) – Defined as 3+ domestic round trips per year – 31.8 million Americans 18+ are Frequent Flyers – Take an average of 6 domestic trips per year

Domestic Business Frequent Flyer (5% of Americans 18+) – Defined as 3+ domestic business round trips per year – 11.7 million Americans 18+ are Business Frequent Flyers – Take an average of 8 domestic trips a year

Airport Advertising provides passengers with many opportunities to be influenced by your brand:

– Capture passengers immediately upon entering the airport in arrivals, drop off, and ticketing areas.

– Influence a captive, attentive audience with unique opportunities in security check points and lines.

– Reach passengers as they walk the concourses and wait for their departure in gate areas with strategically placed, full coverage campaigns post security.

– Baggage claim and ground transportation areas remain heavily trafficked for both passengers and meeters and greeters.

Arrivals

Ticketing

Security

Concourses

Gates

Club Rooms

Baggage Claim

Ground Transportation

Over half of all Frequent Flyers are in the airport 1.5+ hours prior to departure, and 90% arrive 1+ hours prior to departure.

12%

37% 36%

15%

10%

38%

33%

19% 18%

38%

28%

16%

0 min. - 1 hr. 1 hr. - 1.5 hrs. 1.5 hrs. - 2 hrs. 2+ hrs.

Air Travelers Frequent Flyers Business Frequent Flyers

- How early passengers arrive at the airport before departure:

Source: 2011 Fall Custom Arbitron / Scarborough Airport Study

To Check, or Not to Check…

5%

21%

28% 28%

18%

Did not take apersonal trip0 Times

1 Time

2 Times

3 Times

Air Travelers still check their luggage for personal trips and vacations.

Air Travelers: - 75% have checked their luggage

at least once out of their last 3 personal trips.

- 46% have checked their luggage on the last 2 or 3 of their last 3 personal trips.

- 18% have checked their luggage on ALL of their last 3 personal trips.

- How many times Air Travelers checked their luggage on their last 3 personal trips:

Source: 2011 Fall Custom Arbitron / Scarborough Airport Study

5%

15%

17%

29%

34%

Did not take apersonal trip0 Times

1 Time

2 Times

3 Times

Frequent Flyers still check their luggage for personal trips and vacations.

Frequent Flyers:

- 80% have checked their luggage at least once out of their last 3 personal trips.

- 63% have checked their luggage on the last 2 or 3 of their last 3 personal trips.

- 34% have checked their luggage on ALL of their last 3 personal trips.

- How many times Frequent Flyers checked their luggage on their last 3 personal trips:

Source: 2011 Fall Custom Arbitron / Scarborough Airport Study

19%

17%

16%

25%

23%

Did not take apersonal trip0 Times

1 Time

2 Times

3 Times

Business Frequent Flyers still check their luggage for personal trips and vacations.

Business Frequent Flyers:

- 64% have checked their luggage at least once out of their last three personal trips.

- 48% have checked their luggage on the last 2 or 3 of their last 3 personal trips.

- 23% have checked their luggage on ALL of their last 3 personal trips.

- 28% more likely to have checked their luggage on ALL of their last 3 personal trips compared to Air Travelers.

- How many times Business Frequent Flyers checked their luggage on their last 3 personal trips:

Source: 2011 Fall Custom Arbitron / Scarborough Airport Study

8%

27%

15%

25%

25%

Did not take abusiness trip0 Times

1 Time

2 Times

3 Times

Business Frequent Flyers still check their luggage for business specific trips.

Business Frequent Flyers:

- 65% have checked their luggage at least once out of their last three business trips.

- 50% have checked their luggage on the last 2 or 3 of their last 3 business trips.

- 25% have checked their luggage on ALL of their last 3 business trips.

- How many times Business Frequent Flyers checked their luggage on their last 3 business trips:

Source: 2011 Fall Custom Arbitron / Scarborough Airport Study

Philadelphia International Airport Penn State University

PHL: Baggage Claim Digital Package

- Package of (20) 70” Screens

- One :10 sec spot

PHL: Baggage Claim Digital Package

- Package of (20) 70” Screens

- One :10 sec spot

PHL: MUFIDS Package

- Package of (53) Flight Information

Display Screens

- One :10 sec spot

PHL: MUFIDS Package

- Package of (53) Flight Information

Display Screens

- One :10 sec spot

PHL: MUFIDS Package

- Package of (53) Flight Information

Display Screens

- One :10 sec spot

PHL: MUFIDS Package

- Package of (53) Flight Information

Display Screens

- One :10 sec spot

Philadelphia International Airport • PHL • Area of Detail: Terminal A2

KEY PLAN

Concourse A West

Concourse A East

AW-MGD-12

AW-MGD-11

AW-MGD-9 AW-TFD-1AW-MGD-7AE-TFD-1

PK2TFB-3-1

PK2TFB-4-1

APW-MGD-1APW-MGD-2

AE-MGD-1

AE-MGD-2

Visitor InfoCenter (pkg of 16)

AW-MGD-4AW-MGD-3AW-MGD-2AW-MGD-1

AW-MGS-1

STANDARD INVENTORY OVERVIEW KEYdioramaspectaculardigital

wrap

visitor information centertension fabric display

SECURITY SECURITY SECURITY

AIRLINESAmerican AirlinesAmerican EagleBritish AirwaysFrontierLufthansa AirlinesQatar AirlinesSpiritUS Airways

British AirwaysClub Room

Septa/TrainPlatform

A17A16A15A14

A3

A5

A7

A9

A11

A13

A12 A10

A8

A6

A4

A2

A19

A21

A23 A25 A26

A24

A22

A20

A18AW-TFD-5

Visitor InfoCenter (pkg of 16)

AW-TFD-2

AW-MGD-10

AW-MGD-8AW-TFD-3AW-TFD-4

LCD 1 & 2(pkg of 20)

LCD 3 & 4(pkg of 20)

American AirlinesAdmiral Club

US A

irway

s VIP

Roo

m

Philadelphia International Airport • PHL • Area of Detail: Terminal B & C3

KEY PLAN

Visitor Info Center(pkg of 16)

LCD 9 & 10(pkg of 20)

Ad Motion LCD 5 -8(package of 8)

BCBC-EX-3

BCBC-EX-1BCBC-MGS-3

Visitor Info Center (pkg of 16)BCBC-MGS-4 BCBC-EX-4

BCBC-TFD-2PK2TFB-10-1

PK2TFB-11-1

PK2TFB-12-1

BCBC-MGS-5BCBC-MGS-6

BCBC-MGD-5BCBC-MGD-6

BCBC-MGD-1BCBC-MGD-2

BCBC-TFD-1PK2TFB-7-1

PK2TFB-8-1

BCBC-MGS-2

BCBC-MGS-1

PK2TFB-9-1

PK3FCTFD-1-1PK3FCTFD-2-1

BB-TFD-4 BB-TFD-3

BB-MGS-1

BB-MGS-2

BB-MGD-2

BB-MGD-7BB-MGD-8

BB-MGD-1BB-EX-1

BB-MGS-3

BB-MGD-3BB-MGD-4

BB-MGD-5

Video Wall (package of 2)

CC-MGD-3CC-MGD-4CC-MGD-5

70" Branded LCD 3 (package of 5)

CC-MGS-1

CC-MGD-6CC-MGD-7

FC

FC

CC-MGS-3

CC-EX-2CC-MGD-1

CC-MGS-2

CC-MGD-2

FC FC

Video Wall (package of 2)

70" Branded LCD 1 & 2 (package of 5)

PK3CW-2-1 PK3CW-1-1

CC-EX-1

BB-TFD-2BB-TFD-1

STANDARD INVENTORY OVERVIEW KEYdioramaspectacular

exhibit

digital

wall wrap

visitor information center

tension fabric display

freecharge stationFC

SECURITYSECURITY

AIRLINESUS Airways

B2

B4

B6

B8

B10 B12

B14

B16

B13 B15B11

B9

B7

B5

B3

B1

C18

C20

C22

C24

C26

C28

C30C31C29

C27

C25

C23

C21

C19

C17

elevator to US Air VIP

Septa/Train Platform

Septa/Train Platform

Ad Motion LCD 1 -4(package of 8)

LCD 11 & 12(pkg of 20)

LCD 7 & 8(pkg of 20)

LCD 5 & 6(pkg of 20)

BCBC-EX-2

CC-WW-1BB-WW-1

escalator to US Air VIP

Philadelphia International Airport • PHL • Area of Detail: Terminal D & E4

KEY PLAN

70" Branded LCD 4 (package of 5)

DD-MGD-3DD-MGD-4

DD-MGD-2DD-MGD-1

FC

FC

DD-MGS-2

DD-MGS-1

PK2TFB-14-1

PK2TFB-13-1

PK2TFB-15-1

DPW-MGS-2DPW-MGS-1

DPW-MGD-2

DPW-MGD-3DPW-MGD-1

DEBC-TFD-1

DD-TFD-3

Visitor Info Center(pkg of 16)

EE-MGD-3EE-MGD-4

DD-TFD-6

STANDARD INVENTORY OVERVIEW KEYdioramaspectacular

exhibit

digital

wrap

visitor information center

tension fabric display

freecharge stationFC

D2

D4

D6

D8

D10

D12

D14

E2

E4

E6

E8

E10

E12E14E16

E17

E15

E13

E11

E9

E7

E3

E1

SECURITY

D1

D3

D5

D7

D9

D11

D13

D15

D16

AIRLINESAlaska AirlinesDeltaUnitedSouthwestVirgin AmericaAirTranJet Blue

United VIP Room

Septa

/Train

Platf

orm

Septa/Train Platform

EE-TFD-4EE-TFD-5

LCD 13-20(package of 20)

70" Branded LCD 5 (package of 5)

PK2TFB-2-1

EPW-MGD-2EPW-MGS-2

EPW-MGS-1

PK2TFB-16-1

PK2TFB-17-1PK2TFB-18-1

DEBC-TFD-2

EPW-MGD-1EPW-MGD-3

Visitor Info Center(pkg of 16)

DD-SD-1DD-TFD-4

PK2TFB-1-1

EE-SD-1EE-TFD-3

EE-EX-1

Delta Airlines VIP Room

DD-TFD-7

EE-FCW-1

FC

Philadelphia International Airport • PHL • Area of Detail: Terminal FID Layout8

KEY PLAN

STANDARD INVENTORY OVERVIEW KEYdigital

1 FIDLOCATION

IN TERMINAL AEAST

TICKETING

2 FIDLOCATIONS

IN TERMINAL B/CTICKETING

2 FIDLOCATIONS

IN TERMINAL D/ETICKETING

1 FIDLOCATION

IN TERMINAL FMEZZANINE

3 FIDLOCATIONS

IN TERMINAL AWEST

TICKETING

Terminal A WestTerminal A East

Terminal BTerminal C

Terminal D

Terminal E

Terminal F

Market / Airport Total Airport

Monthly PassengersMedia Type / Approximate Size Location / Unit # # of Units

Net 2 Week Rate PER

Unit

Additional Estimated

Installation Costs PER

Unit

Notes

Philadelphia

International 2,569,937 MUFIDS / :10 sec spot Concourses A, B, C, D, E & F pkg of 53 3,500.00$ $ -

Philadelphia

International 2,569,937 Bag Claim Digital / :10 sec spot Baggage Claim A, B, C, D, & E pkg of 20 $ 3,500.00 $ -

Gwen Stokes

2.11.15

Note: the Clear Channel Airports Booking Cycle is 4 Week. All rates are in NET MEDIA $ - NO additional agency commission applicable. All proposed inventory is subject to availability at time of booking and all creative is subject to final airport authority approval prior to

production / posting. The production, installation and removal costs are at the expense of the advertiser and/or agency. All installation costs are estimates only. Final costs are provided by installer. Advertiser/agency is responsible for all production and installation related

cost.

Airport Marketing Campaign

Page 1 of 1

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Thank you!

V. 08.18.14

For more information contact your sales representative or visit ClearChannelAirports.com.

Airport and Market Highlights

Philadelphia International Airport is the largest airport in the Delaware Valley Region and is located only seven miles from downtown Philadelphia. Thirty airlines offer more than 550 daily departures to 128 cities, including 40 international destinations in 20 countries throughout North and Central America, the Caribbean, Europe, and the Middle East.

The airport is the second largest hub and the primary international hub of US Airways. The airport is one of the busiest in the world and one of the fastest growing in the country. PHL has seen its passenger traffic reach record levels with the growth of Southwest Airlines and the strong presence of US Airways.

PHL has seven terminal buildings that are divided into seven lettered concourses. Terminals A East, A West, B, C, D, and E are all interconnected, making it possible to travel through all of these without re-entering security. While Terminal F is isolated, it can be reached by connecting passengers via shuttle buses.

PHL has worked on enhancing the traveler’s airport experience by offering unique programs such as the Exhibition Program, which showcases artwork from local artists, and the Hospitality Program, which provides stranded travelers refreshments and comfort items.

The Airport Revenue News awarded PHL the Airport with the Best Concession Management Team with its dedication to have one of the nation’s finest airport food, beverage, and retail programs.

Source: Airports Council International 2013, Scarborough 2013http://www.phl.org

Market Penetration: 38% of adults in the Philadelphia DMA have flown in the past year.

Passenger Breakdown:Monthly Passengers 2,542,009 Monthly Impressions 7,117,626 Annual Passengers 30,504,112Annual Impressions 85,411,514 % Domestic Travelers 85%% International Travelers 15%% Flown for Business out of PHL 31%

Primary Domestic DestinationsAtlanta, Boston, Chicago, Charlotte, Dallas-Ft. Worth, Fort Lauderdale, Las Vegas, Orlando, Phoenix

Primary Intl. DestinationsAruba, Bermuda, Cancun, Frankfurt, London, Montreal, Nassau, Paris, Rome, Toronto

Philadelphia International AirportNorth American ACI Airport Rank: 19Annual Passengers: 30,504,112

Airport Market Sheet • PHL

Phoenix

ClearChannelAirports.com

Sources: ACI 2013 V. 10.07.14

Airline by Terminal • PHLTotal Monthly Passengers: 2,542,009

Total Monthly Domestic: 2,155,624

Total Monthly International: 386,385

200,819INTERNATIONAL

TERMINAL AWestBritish AirwaysLufthansa German AirlinesQatar AirlinesUS Airways

124,558DOMESTIC

13%

119,474INTERNATIONAL

TERMINAL AEastAmerican AirlinesAmerican EagleFrontier AirlinesSpirit Airlines

167,773DOMESTIC

11%

15,252INTERNATIONAL

TERMINAL BUS Airways

444,852DOMESTIC

18%

12,710INTERNATIONAL

TERMINAL CUS Airways

500,776DOMESTIC

20%

2,542INTERNATIONAL

TERMINAL DAlaska AirlinesAir CanadaDelta Air LinesUnited AirlinesDelta ConnectionUnited Express

305,041DOMESTIC

12%N/A

INTERNATIONAL

TERMINAL EAirTran AirwaysJetBlueSouthwest AirlinesVirgin America

233,865DOMESTIC

9%35,588

INTERNATIONAL

TERMINAL FUS Airways Express

378,759DOMESTIC

17%