r. s. market research solutions private limited, new delhi, focus group discussions

4
We specialize in providing customized quantitative and qualitative market research services. Our team of experienced staff ensures complete authenticity of the researched data being offered to the clients Bangalore : No-113, 15th Cross, 6th Main Vayalikaval, Bangalore - 560003, India Mumbai : 303, B-Wing, Samarth Complex, Jawahar Nagar Road-, Goregaon(W), Mumbai-400062 India United Kingdom : RSMRS 64, Forum House, Empire Way, Wembley Park Middlesex, Ha9 0AB United Kingdom [email protected] Singapore : 1A, Stanly Street, Singapore - 068720 [email protected] UAE : PO Box 450079, Dubai, UAE [email protected] USA : 605, Jamerson Road, Cary North Carolina Pin 27519, USA [email protected] Lucknow : 22 A, New Civil Line Balda Road, Nisadganj Luchnow - 226007, India Ahmedabad : 417, Abhishek Plaza, B/H- Navgujrat Collage Usmanpura, Ahmedabad - 380014, India Chennai : No. 20/1 Iind floor, 2nd Main Road, Nandanam, CIT Nagar Chennai - 600035, India Kolkata : 28/10 Dhakuria Station Road, Kolkata 700031, India Hyderabad : 1-9-129/16/1/B/3/A, Ram nagar, Opp.Mother School, E Seva, Opp.SIT Lane, Hyderabad-500020 Branch Offices International Offices Indore: 58/4, Pardeshi Pura, 4th floor, Near Ram Mandir, Indore-452007 Ludhiana: J.S.Jhass, No-168, Road No-6, Dharampura, Ludhiana-141008

Upload: indiamart-intermesh-limited

Post on 14-Apr-2017

1.274 views

Category:

Business


1 download

TRANSCRIPT

Page 1: R. S. Market Research Solutions Private Limited, New Delhi, Focus Group Discussions

We specialize in providing customized quantitative and qualitative market research services. Our team of experienced staff ensures complete authenticity of the researched data being offered to the clients

Bangalore :No-113, 15th Cross, 6th Main Vayalikaval,Bangalore - 560003, India

Mumbai :303, B-Wing, Samarth Complex, Jawahar Nagar Road-, Goregaon(W), Mumbai-400062 India

United Kingdom :RSMRS 64, Forum House, Empire Way,Wembley Park Middlesex,Ha9 0AB United [email protected]

Singapore :1A, Stanly Street,Singapore - [email protected]

UAE :PO Box 450079, Dubai, [email protected]

USA :605, Jamerson Road,Cary North CarolinaPin 27519, [email protected]

Lucknow :22 A, New Civil Line Balda Road,Nisadganj Luchnow - 226007, India

Ahmedabad :417, Abhishek Plaza,B/H- Navgujrat Collage Usmanpura,Ahmedabad - 380014, India

Chennai :No. 20/1 Iind floor, 2nd Main Road,Nandanam, CIT Nagar Chennai - 600035, India

Kolkata :28/10 Dhakuria Station Road,Kolkata 700031, India

Hyderabad :1-9-129/16/1/B/3/A, Ram nagar,Opp.Mother School, E Seva,Opp.SIT Lane,Hyderabad-500020

Branch Offices

International Offices

Indore: 58/4, Pardeshi Pura, 4th floor, Near Ram Mandir, Indore-452007

Ludhiana: J.S.Jhass, No-168, Road No-6, Dharampura, Ludhiana-141008

Page 2: R. S. Market Research Solutions Private Limited, New Delhi, Focus Group Discussions

We redefine challenges into opportunities to foster growth in the global arena leveraging our strength and expertise.

Vision

MissionAt RSMRS we are committed to provide dependable and quality research solutions to all industry verticals. We shall endeavor to provide our services in a comprehensive and cost-competitive manner ensuring our Clients get superior returns on their investments.

About UsEstablished in the year 2002, we are one of the leading and reliable name in the marketing research services industry.

Headquartered in Delhi, with offices in 10 strategic cities of India and presence in other 35 cities through our business affiliates, we provide pan India reach to our Clients.

We offer customized solutions and have wide exposure to advertising research, consumer research, industrial research, social and rural research, media research, census enumeration research, feasibility research, to name a few.

Our core strength lies in the team of experienced professionals that include consultants, researchers and ground forces who are dexterous in undertaking quantitative, qualitative and business research.

Our goal is to keep the Clients’ requirements at the focal point and strive to give consumer and market insights that facilitate effective decision making leading to fulfillment of their business objectives.

Research conducted worldwide24 X 7 coverageMultilingual capabilities (50+ language)Local ‘in-country’ knowledge sharingStrong working association

Coverage

Value-for-money pricing based on our strong associations100% customized solutionsFlexibility on country, methodology and type of projectsReduces supervision time and effort

Cost

Extensive MR experienceCentralized productivity enhancements and monitoring mechanismProfessional quality assurance processesMulti-industry / Multi-methodology experience and tie-ups

Quality and Productivity

Why RSMRS

Page 3: R. S. Market Research Solutions Private Limited, New Delhi, Focus Group Discussions

Management TeamSanjeev Sharma, Founder & Business Head

He is a post graduate in Sales & Marketing from IMT Ghaziabad with an experience of over 15 years in the marketing research industry. Supports the overall process of management and corporate decision making to ensure that the organization maximizes the short, medium and long term growth. He is a hands on leader guiding his teams in sourcing, managing and implementing business opportunities.

Harsh Pandey, Managing Director

He has over 12 years of research experience and has worked with IMRB International and Greenfield Online in the past. He is responsible for defining of annual goals and objectives. Further he looks after the implementation of operational policies, devising and implementing of strategic plans, guiding the business teams and ensuring implementation of business plans apart from managing day-to-day operations of the company.

Ruchi Sharma, Director HR

She is an MBA from AIIMA, CME with an experience of more than 13 years in management. Develop and implement policies and guidelines and ensure their compliance. Ensure effective human resources programs are developed and maintained to support the strategic goals of the company (including recruiting, performance management, employee relations, and compensation). Ensures availability of motivated and well trained staff for current and future needs.

Core Team

Gaurav Srivastava, Group Account Director

He is an MBA in Marketing from Jhansi University, UP with an overall experience of more than 13 years in Market Research, Strategic Planning, Project Management, Business Analysis and Business Development. Started career as faculty to management students; carry 10 years of rich research industry experience set-off the journey with IMRB International. Highly skilled in formulating strategies to exploit business opportunities and exposed to all facets of management consulting, he has worked with Clients from different industry verticals like Automotive, Telecom, FMCG, Retail, Healthcare & Rural research, Advertising & Promotions. Some of the prominent Client serviced are Honda Siel Cars, Ford Motors, M & M, Vodafone, Aircel, MMTC, Relaxo Footwear, National Stock Exchange, Suzuki, Cargill Foods, Reliance Retail, DTC and Voice of America.

Rajesh Kumar, Group Account Director

He is an MBA in IT and Marketing from IP University, Delhi with an experience of more than 11 years. With main forte in quantitative techniques he has worked on numerous projects related to product tests, blend tests, demand estimation studies, usage and attitude studies and customer satisfaction surveys. He has worked with companies like ACNielsen, TNS, Hansa Research and Unisys, and has gathered proficiency in data mining and analysis techniques. Handled projects for Clients in diverse industry verticals like Automotives, FMCG, Cigarette, Banking & Finance, and Pharmaceuticals. Clients list includes General Motors, Maruti Suzuki India, KFC, Pizza Hut, M & M, TVS Motors, Godfrey Phillips India, Citibank, HSBC, American Express, Ranbaxy, Novo Nordisk and Abbott, Reliance Retail and Orient Fans.

Shubha Tiwari, Research Manager

She is a MBA in Marketing from IBS, Gurgaon with an experience of more than 4 years. In the span of 4 years, she has undertaken various research projects for diverse industries like FMCG, Consumer Goods, Automotive, Pharmacy etc. She has handled projects related to Product Tests, Customer Satisfaction, Demand Estimation etc. Client list includes Akzo Nobel, HUL, Reckitt Benckiser, MNYL etc.

Ria Sharma, Sr. Manager Client Servicing

She has more than 8 years of research experience and has been associated with us from start of her experience in Market Research .She is responsible for project management and client interaction for the assigned studies. Have dealt with Client like Millward Brown ,IMRB ,Max New York Life Insurance, Qais Consulting , Mahindra and many more. Have experience of the both qualitative and quantitative modules .

Atul Gupta, Director Operations

He has a rich experience of 14 years of MR operations . He had a long association with IMRB International, TNS Global. He is instrumental in setting up reliable and core data collectors base in multi locations. Herein he spearheads the Operations team with the prime aim of quality data delivery within schedule , also is the pivot for training and quality control .

Anuj Mukherjee, Senior Consultant

A hard core marketer and researcher, Anuj straddles various roles. His deep insights oriented mind has helped many clients in evolving compelling marketing strategies. He has worked on the client side as well and has helped shape many a path breaking strategies. He has worked across various categories like FMCG, Finance, Insurance, Tobacco, IMFL etc. He has earlier worked for leading research agencies like Nielsen, TNS & IMRB International. In his last engagement he was the VP Marketing at Max New York Life Insurance, where he had set up the research vertical and was heading the same.

Dimple Gupta, Senior Consultant

She is a qualified qualitative researcher with overall industry experience of 16 years, of which more than 11 years’ experience is in market research. Worked with IMRB International for 5 years and for TNS, India for 4 years. Headed the International Division at TNS India and the key responsibilities included – research design and planning, client servicing, resource and team planning and managing overall sourcing and implementation of projects.

Inder S. Bisht, Director Finance

A qualified finance professional with more than 15 years of work experience in accounts, finance, treasury, auditing and planning. He is a visionary of the potential growth and identification of investment opportunities. With expertise in Financial Audits, IFRS, taxation, accounting practices in Indian GAAP and US GAAP and strategic financial planning, He has worked with companies like IMRB International, TNS, Kelly Services. He has handled & helped in setting up entire Finance & Accounts function for various organizations. He has also been responsible for finalization of books as per India GAAP as well as US GAAP along with reasonably good knowledge on tax compliances such as TDS (Including filing application u/s 197 to avail lower TDS rate), service tax, corporate tax etc. He looks after the finance, budget planning, potential investment opportunities with the additional responsibility of business development.

Page 4: R. S. Market Research Solutions Private Limited, New Delhi, Focus Group Discussions

We offer Clients a wide range of research solutions. Our specialization in providing customized qualitative and quantitative research is backed by a team of experienced staff to offer accurate and authentic results. We offer end-to-end research solutions, data collection and data tabs based on the requirements.

Qualitative research services offered by us are help our Clients to understand the world in which we live and why things are the way they are. Our expert team are competent to unravel the social aspects of our world and seeks to answer questions about particular human behaviour, how opinions and attitudes are formed, how people are influenced by the environment surrounding them and behavioural differences between social groups

We offer a wide spectrum of solutions to address specific research requirements:

Qualitative Research

New Product Development /

pre launch studies

Brand image & equity

U&A studies

Concept testing

A testing

Package testing

Product testing

Segmentation study

Ethnography

Quantitative research services offered by us are based on systematic and scientific research tools and techniques which have been developed using mathematical and statistical knowledge. Our past rich experience of data crunching and analysis facilitates the accuracy with which we derive inferences from data points and translate them into cues for formulating actionable courses towards strategic business decision making by the Clients

We offer a wide spectrum of solutions to address specific research requirements:

New Product Development /

pre launch studies

Brand image & equity

U&A studies

Customer / Vendor satisfaction

Employee Satisfaction

Concept testing

Ad testing

Package testing

Product testing

Price testing

Dealer / Retailer

Performance evaluation

Tracking studies

Demand estimation studies

Sales Forecasting studies

Mystery Audits

Automotive Clinics

Market Feasibility Study

Our ServicesOur Clients

Focus groups

Depth Interviews

Triad / Diad

Projective techniques

Observations

Quantitative Research

Face to Face Interviews

Self Completion Interviews

Web Surveys

CATI