questionnaire analysis

6
Questionnaire Analysis Age Graph As my magazine is targeted at people aged 30- 45 I wanted to tailor my questionnaire to suit their needs. Gender Graph Age 5.4 5.6 5.8 6 6.2 6.4 6.6 6.8 7 7.2 30-35 36-40 40-45 A ge R ange S eries1

Upload: harleenmullhi

Post on 11-Jun-2015

105 views

Category:

Entertainment & Humor


0 download

TRANSCRIPT

Page 1: Questionnaire analysis

Questionnaire Analysis

Age Graph

As my magazine is targeted at people aged 30-45 I wanted to tailor my questionnaire to suit their needs.

Gender GraphGender

0

2

4

6

8

10

12

Male Female

Gender

Nu

mb

er o

f P

eop

le

Series1

Age

5.4

5.6

5.8

6

6.2

6.4

6.6

6.8

7

7.2

30-35 36-40 40-45

Age Range

Series1

Page 2: Questionnaire analysis

My magazine is aimed at both male and female so a balance of both gave an unbiased opinion.

Genre of MusicWhat genre of music do you listen to?

Pop

Hip-Hop

Rap

R'n'B

Dubstep

Classical

Soul

Asking the question “What genre of music do you listen to?” was important. It gave me an understanding of what sort of music they liked which helped me base my music magazine on the right genre.

Favourite artistsWho are your favourite artists?

Rihanna

Aretha Franklin

Marvin Gaye

Tommy Emmanuel

Lady Gaga

Take That

Michael Buble

Usher

Jessie J

Barry White

Ludovico Einaudi

Beethoven

Page 3: Questionnaire analysis

There are a range of different artists from different music genres. This helped me narrow down my music magazine choices.

Do you read music magazines?Do you read music magazines?

0

2

4

6

8

10

12

14

16

No Music Classical Fm

Magazine titles

Nu

mb

er o

f P

eop

le

Series1

Although the majority didn’t read music magazines, those that did read classical magazines such as music and classical fm.

What music magazines would you consider reading?

0

1

2

3

4

5

6

7

8

9

Number of People

Soul Classical R'n'B

Music genres

What music magazines would you consider reading?

Series1

Page 4: Questionnaire analysis

Looking at this graph it is clear to see that the majority read classical music magazines. Although R’n’B and Soul did receive quite a high vote.

What would you expect to see in a music magazine?What would you expect to see in a music magazine?

0 2 4 6 8 10 12

Interviews with artists

Concert Reviews

Upcoming Events

Cd Reviews

Upcoming Artists

Competitions

Fea

ture

s

Number of People

Series1

This helped me understand what should be included within my magazine. CD reviews and information on artists would have to be included.

Would you prefer?

Page 5: Questionnaire analysis

Would you prefer?

0

2

4

6

8

10

12

More pictures to text More text to pictures A balance of both

Feature

Nu

mb

er o

f P

eop

le

Series1

The majority preferred to have a balance of both text and pictures.

Looking at my questionnaire analysis it is clear to see that my target audience prefer Soul, R’n’b and Classical music. The majority did not read music magazines but those that did read classical magazines. They read Classical Fm and music magazine. I was therefore able to look at these magazines in order to help me with my layout, images, text etc. My target audience would be both male and female aged between 35-45. The questionnaire also allowed me to see what to include in my magazine. The people who answered my questionnaire wanted a balance of both text and images. This helped me layout my magazine correctly. They also wanted articles on upcoming artists, interviews and album reviews. Therefore, I included cover lines relating to interviews, albums and new artists.