quarterly marketing report q2, 2019 · online marketing: impressions. the number of times the...
TRANSCRIPT
Quarterly Marketing ReportQ2, 2019
2
SUMMARY
TOTAL ACTIVE SITES
122
TOTAL ACTIVE BUILDINGS
498
BUILDING HITS increase
13.4%Over Q1
SITE HITS
INCREASE50.9%
OVER Q1
Numbers only reflect active properties through the quarter. Properties are active for nine-months and can be reactivated.
3
Website: PageviewsTotal number of pages viewed. Repeated views of a single page are counted.
390273
433
117146
1973 2003
1110
1508
0
500
1000
1500
2000
2500
Q1 Q2 Q3 Q4
Num
ber o
f Pag
evie
ws
Nevada Site Locator
2017 2018 2019
4
Website: Bounce RateThe percentage of single-page visits, where a person left your site from the entrance page. Bounce rate should decrease as it is the percentage of people who arrive at the site and leave without visiting a second page.
83.4 85.3
77.77574.5
0
76.1
20.117.920.3
0
10
20
30
40
50
60
70
80
90
Q1 Q2 Q3 Q4
Percentage of Bounce Rate
2017 2018 2019
Average time of NSL page visits were 12 minutes.
5
Website: Most Viewed BuildingsStatistics on buildings that were active the entire quarter.
ADDRESS CITY SQUARE FT Q2 20191381 Capital Blvd. Reno 126,268 973930 W Windmill Ln., Bldg. 6 Las Vegas 322,560 80270 N Hwy 95A Wabuska 54,000 763528 S Maryland Pkwy Las Vegas 67,716 76Desert Inn Rd and Valley View Blvd Las Vegas 153,320 762548 W Desert Inn Las Vegas 112,663 751185 S. Rock Blvd. Reno 52,972 741550 West Craig Road Las Vegas 18,000 749085 Moya Blvd. Reno 96,000 74550 Boxington Way Sparks 271,152 738730 Military Road Reno 181,060 733930 W Windmill Ln., Bldg. 10 Las Vegas 457,184 728880 Double Diamond Pkwy. Reno 57,600 725840 Donovan Way Las Vegas 95,513 71W. Cheyenne Ave. & Simmons St. North Las Vegas 86,920 703930 West Windmill Lane Las Vegas, NV 201,600 68800 Stillwell Rd Reno 58,200 68
6
Website: Active Building HitsTotal number of times any active building page was loaded and viewed. Statistics on buildings that were active the entire quarter.
16,854
21,881 21,135
11,850
14,749
16652
-
5,000
10,000
15,000
20,000
25,000
Q1 Q2 Q3 Q4
Num
ber o
f Hits
2018 2019
7
Website: Most Viewed SitesStatistics on sites that were active the entire quarter.
ADDRESS CITY ACRES Q2 20192355 Peru Dr. McCarran 10 79London Drive McCarran 5.58 4512055 Moya Blvd. Reno 15.47 416605 Grand Montecito Parkway Las Vegas 0.19 410 Arrowhead Drive Carson City 2 400 Double Diamond Parkway Reno 2.5 400 Thomas Creek Road & Foothill Road Reno 50.01 39Apex Power Pkwy. & US 93 North Las Vegas 106.41 39Mt. Limbo Reno 11.2 360 Nowlin Road Minden 38.36 352151 E. Sunset Rd. Las Vegas 2.46 35Post Rd. & Quarterhorse Ln. Las Vegas 5 352195 Mill Street Reno 17.21 34350 Boomtown Garson Road Reno 10.71 34553 Overmyer Rd. Sparks 2.56 34E. Centennial Pkwy & Shatz St. Las Vegas 13.92 34Ion Drive & Los Altos Parkway Sparks 1.82 34
8
Website: Active Site HitsTotal number of times any active site page was loaded and viewed. Statistics on sites that were active the entire quarter.
798
1,517
1,948
1,338
2,065
3,116
-
500
1,000
1,500
2,000
2,500
3,000
3,500
Q1 Q2 Q3 Q4
Num
ber o
f Hits
2018 2019
9
Online Marketing: ImpressionsThe number of times the Nevada Site Locator ad was viewed by a user or displayed on a web page.
16,244
9,021 9,303
16,086
7,502 8,033
-
2,000
4,000
6,000
8,000
10,000
12,000
14,000
16,000
18,000
Q1 Q2 Q3 Q4
Num
ber o
f Im
pres
sion
s
Quarterly ad Impressions
2018 2019
10
Social Media: Facebook | Total ReachThe number of people who were served any activity from your page.
171
469
58 54
221 213
-
50
100
150
200
250
300
350
400
450
500
Q1 Q2 Q3 Q4
Num
ber o
f Peo
ple
Reac
hed
2018 2019
11
Social Media: Twitter | ImpressionsThe number of times users saw the tweet on Twitter.
2,919
16,014
10,126
5,040
9,967
7518
-
2,000
4,000
6,000
8,000
10,000
12,000
14,000
16,000
18,000
Q1 Q2 Q3 Q4
Num
ber o
f Im
pres
sions
2,018 2019
12
Nevada Site Locator: Login
NV Energy’s Economic Development Team is proud to provide Nevada Site Locator as an economic development tool to help current and future customers, site consultants and real estate firms identify the perfect location for their business. As our partner, we are happy to provide you the opportunity to list your Nevada industrial, commercial and office properties at no charge.
Nevada Site Locator has 83 different Commercial Real Estate firms and over 360 CRE professionals using the system. I would be happy to provide you with your login information if you would like to add photos, include more details, add additional properties or manage your expired properties.
Prepared for Nevada Real Estate Partners by Melissa Schoenbachler | [email protected]