q theory presentation without client info
TRANSCRIPT
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Building your Business.
Measurably.
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To Help You Make More Profit
Period.Our Single Mission
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Investments should deliver a return.
Marketing Budget is an investment in your Organizations Brand.
This investment is expected to Deliver a Return
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Do you have written goals?
Are your prospects defined?
Who Makes It Rain?
Are you executing a written plan?
ASKAlways share knowledge,
Always seek knowledge
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“We don’t have the resources to execute a marketing program.”
“All our Business is all by Referral.”
“Our sales team needs more leads.”
“We’ve done marketing, but we can’t tell you how we did.”What We Often Hear
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Establish Acute Clarity of your Vision
Evaluate Opportunity and Set Goals
Define Prospect Targets
Insure Proper Positioning
SWOT Analysis
Set Goals
Q Process – What we do
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Pre-Discovery Meeting Information
Opportunity Discovery Session
MAP - Marketing Action Plan
Plan Execution and Manage
Track and Monitor Results
Q Process Success Elements
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Pre Meeting Questionnaire
Your Respected Competition
Your Top Clients View
Vendors and Suppliers
Your Top Ten
Understanding the Team, Speaking with One Voice
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Where do we Want to Go?
SMARTgoals
SpecificMeasurable
AgreedResources
Time Dated
We need Purpose,We Need to Set Goals
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Accountable Action Steps
Complete Budget for Tactics
Specific and Defined Goals
Detailed Timeline for Execution
Resource Allocation
ROM Monitoring
MAPMARKETING ACTION PLAN
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Action Plans
Corporate ID & Branding
Conceptual Design
Media Buying, Planning & Placement
Interactive Marketing Campaigns
Web Development & Strategy
Execute and Manage
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1 to 1 MarketingPR & Public AppearancesTrade Shows and ExhibitsMultimedia and Interactive
Telesales and Direct Sales Reseller and Channel Programs Strategic Outdoor Advertisement
What is the Right Method For your Targets ?
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Our Services
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What You Measure, Improves
Proposals, Estimates, Quotes
Responses, Leads, Appointments
Top Line Revenue Growth
Margin Increase
Close Ratios
Measure for Success
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What You Measure, Improves
Metrics
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The Result
A business generation process that delivers Results.
Or as the Q Group calls itReturn On Marketing
Business Generation Process