put the crowd to work
DESCRIPTION
These are slides for a crowdsourcing workshop for the Daily Times in Farmington, N.M.TRANSCRIPT
Put the crowd to workCrowdsourcing for news & fun
Steve ButtryBennington Banner
March 22, 2013
Read more about it• stevebuttry.wordpress.com• slideshare.net/stevebuttry• [email protected]• @stevebuttry
What’s a story you plan to work on next week?
Why crowdsource?• It saves time• Connecting with sources has always been
one of a journalist’s most important jobs• You bring more voices to your news
reports• You engage the community
Why pets?
Set the stage• Build engaged community (follow
people, converse with them)• Use multiple platforms (Twitter,
Facebook, website, blog, newspaper, IRL)• Do the groundwork (don’t expect the
public to do your job; invite them to tell their stories)
Crowdsourcing tips• Say what you know• Say what you don’t know• Say what you want/need to know• Don’t spread rumors lightly; question• Vet sources & information• Seek niche crowdsourcing opportunities
Things to consider• Doesn’t work in every situation (what
tool or technique does?)• Is it appropriate for this story?• Match tone to the situation?
Our old process
Graphics by Meg Pickard
Digital First process
Graphics by Meg Pickard
Throughout the process• Seek story ideas & tips• Ask questions as you gather info• Share data with community• Ask public to continue the conversation
Open up interviews
Varying situations• Investigations
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Varying situations• Investigations• Breaking news
Say what you don’t know
Varying situations• Investigations• Breaking news• Annual, seasonal stories
Varying situations• Investigations• Breaking news• Annual, seasonal stories• Community info
Varying situations• Investigations• Breaking news• Annual, seasonal stories• Community info• Seek photos
Varying situations• Investigations• Breaking news• Annual, seasonal stories• Community info• Seek photos• Crowdmaps
Breaking news maps
Varying situations• Investigations• Breaking news• Annual, seasonal stories• Community info• Seek photos• Crowdmaps• Seek opinions
Your next story
Discuss crowdsourcing approaches for a story you will be working on this week.
Hashtag helps virality
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