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Year 1 Annual Report – PEEP 1
PUNJAB ENABLING ENVIRONMENT PROJECT (PEEP)
ANNUAL REPORT
March 14, 2014 – March 31, 2015
Contract Number: AID-391-C-14-00002
78 A, Block B-3, Gulberg III Lahore, Pakistan Phone +92 (42) 35752168-9 Email: [email protected]
The author’s views expressed in this publication do not necessarily reflect the views of the United States Agency for International Development or the United States Government
Year 1 Annual Report – PEEP 2
CONTENTS
ACRONYMS ...................................................................................................................................................... 3
A. EXECUTIVE SUMMARY ............................................................................................................................ 4
B. OVERVIEW OF THE PROJECT ................................................................................................................... 6
PROJECT BACKGROUND ..................................................................................................................................... 6 PROGRAM DESCRIPTION .................................................................................................................................... 6
C. KEY ACHIEVEMENTS (MARCH 2014 TO MARCH 2015) ............................................................................. 8
COMPONENT 1: PRIVATE SECTOR LED ADVOCACY FOR POLICY REFORM .......................................................... 8 Core Advocacy Groups .................................................................................................................................. 8 Roundtable Meetings .................................................................................................................................. 11 Reform Implementation .............................................................................................................................. 12
COMPONENT 2: SUPPORT INSTITUTIONAL CAPACITY BUILDING ..................................................................... 13 Center for Applied Policy Research in Livestock (CAPRIL) ............................................................................ 13 National Livestock Vision 2025.................................................................................................................... 13 Partnership with Department of Agriculture, GoPb .................................................................................... 13 Capacity Building of Policy Communities through Grants and Technical Assistance .................................. 14 Capacity Need Assessment of Organizations through Grants under Contract ............................................ 14 Collaboration with Punjab Halal Development Agency (PHDA) .................................................................. 15
COMPONENT 3: MOBILIZE MAJOR PRIVATE SECTOR INVESTMENT ................................................................. 15 Transaction Advisory Services (TAS) program ............................................................................................. 15 Matching Grants Program .......................................................................................................................... 16 PEEP Bulletin ............................................................................................................................................... 16 Investment Seminars ................................................................................................................................... 16
D. PERFORMANCE MANAGEMENT ............................................................................................................ 19
ANNUAL PROJECT INDICATORS UPDATE .......................................................................................................... 19 YEAR 1 WORK PLAN STATUS ............................................................................................................................. 20 DEVIATIONS IN YEAR 1 WORK PLAN ................................................................................................................. 22
E. BUDGET EXECUTION ............................................................................................................................. 23
FINANCIAL REPORT AND YEAR 2-5 ESTIMATED COSTS ................................................................................... 23
F. ADMINISTRATION AND PROJECT MANAGEMENT ................................................................................. 24
G. PROBLEMS & OBSTACLES ..................................................................................................................... 26
ANNEX – A: LIST OF SUCCESS STORIES ........................................................................................................... 27
ANNEX – B: LIST OF COMPLETED DELIVERABLES (CONTRACTUAL) AND MAIN ACTIVITIES ............................. 32
Year 1 Annual Report – PEEP 3
ACRONYMS
BEE Business Enabling Environment
CAG Core advocacy groups
CAPRIL Center for Applied Policy Research in Livestock
CMMC Cattle Mandi Management Company
COP Chief of Party
COR Contracting Officer’s Representative
GDP Gross Domestic Product
GoPb Government of Punjab
HICD Human & Institutional Capacity Development
HRC Halal Research Council
IQS Indefinite Quantity Sub-contract
L&DD Livestock and Dairy Development Department
M&E Monitoring & Evaluation
MoU Memorandum of Understanding
PBIT Punjab Board of Investment & Trade
PEEP Punjab Enabling Environment Project
PHDA Punjab Halal Development Agency
PLDDB Punjab Livestock and Dairy Development Board
PSU Policy and Strategy Unit
R&D Research and Development
RFA Request for Application
RFP Request for proposal
SBP State Bank of Pakistan
SMEDA Small and Medium Enterprise Development Authority
TAS Transaction Advisory Services
TEC Technical Evaluation Committee
USAID United States Agency for International Development
UVAS University of Veterinary and Animal Sciences
Year 1 Annual Report – PEEP 4
A. EXECUTIVE SUMMARY The USAID Punjab Enabling Environment Project (PEEP) implemented by Chemonics International
is a five-year collaborative effort with the public and private sector to 1) support policy and regulatory
reforms, 2) foster institutional capacity development for their implementation, and 3) spur investment
and create employment in the agricultural sector in Punjab. To achieve its objectives, PEEP works in
partnership with the Government of Punjab (GoPb), private sector associations, civil society
organizations, and academia to create an environment that is more conducive to the growth in the
targeted sub-sectors: horticulture, dairy, and livestock.
PEEP completed its first year of implementation in March 2015. This annual report presents its
accomplishments in the three program components. During the year, the project took off, geared up its
activities and made significant progress towards accomplishment of several of the key project
activities.
Within the business enabling environment component, the project initiated Core Advocacy Groups
(CAGs) each sub-sector comprised of leaders from the private sector, GoPb officials, academia,
research institutes and civil society to help meet the mandate of promoting private sector-led
advocacy in Punjab. The CAGs were entrusted the task to identify areas for reform and to accelerate
advocacy for early adoption and implementation of legislative reforms in the targeted sub-sectors.
Some of the reform initiatives taken up by these CAGs include the Punjab Pasteurized Milk Act, the
Punjab Quality Meat and Slaughter Regulation Act, the Livestock Market Rules, and the Punjab
Agricultural Produce Marketing Act. The Punjab Livestock Breeding Authority was approached to
jointly work on formulating standards and regulations to improve breeding services. These initiatives
will be taken forward into year-2 to push them to the next stage.
In addition, to identify private sector priorities, PEEP organized three roundtables for the targeted
sub-sectors during the first year in collaboration with the University of Veterinary and Animal
Sciences (UVAS), with stakeholders including meat farmers, processors, exporters and technical
services providers. These roundtables led to the development of concept notes with consultation of
stakeholders on prioritized issues hindering sector investment that were submitted to the secretary of
the Livestock and Dairy Development Department (L&DD) for consideration.
To sustain reforms and advocacy, PEEP devoted efforts towards strengthening the institutional
capacity of public and private sector organizations. Taking the first step, PEEP signed a memorandum
of understanding (MoU) with the Department of Agriculture, GoPb, to set up a “Policy and Strategy
Unit” (PSU) in the department with the objective of developing policy recommendations for
improving rules, regulations and by-laws essential for a conducive business enabling environment.
Groundwork on establishing the Center for Applied Policy Research in Livestock (CAPRIL) at UVAS
was also initiated. A MoU has been approved by UVAS and USAID for the provision of technical
assistance and an in-kind grant for setting up the policy center during year-2.
PEEP released four Request for Applications (RFAs) for capacity building of policy communities
through grants and technical assistance. The evaluation process of the applications received in
response to the advertised RFAs has been completed, and the negotiation and clarification with the
shortlisted applicants is underway, and the project aims to award the grants during the first half of
year 2
Aiming to translate benefits of policy and regulatory reforms and institutional capacities into an
enabling business environment that spurs further private sector investments, PEEP organized a set of
targeted investment-enabling activities during the first year, with the aim of spurring investment in
respective sub-sectors. The Transaction Advisory Services (TAS) program was initiated with the aim
of mobilizing investment and employment creation. Six pre-qualified firms were shortlisted to which
Year 1 Annual Report – PEEP 5
the request for proposals (RFPs) for the program had been issued by the end of year 1. To
complement the TAS, in December 2014 PEEP released an RFA for a “matching grants” (RFA-005)
for commercial and semi-commercial entities. The Technical Evaluation Committee completed its
evaluation of the grant applications received in March and now PEEP anticipates awarding the grants
during year two.
PEEP also signed a MoU with the Punjab Halal Development Agency (PHDA) to promote new
investment in the halal meat industry and open doors for new business opportunities leading to broad-
based economic growth. Moreover, PEEP engaged potential investors and financial institutions by
organizing two investment seminars and an international conference during the year. Through these
forums PEEP is identifying and developing partnerships with the key players that are driving the
agriculture sector forward.
PEEP will continue to implement in partnership with local private and public institutions, with an
emphasis on private firms and associations to ensure ownership and long-term sustainability and
enhance the business enabling environment in the targeted sub-sectors.
Year 1 Annual Report – PEEP 6
B. OVERVIEW OF THE PROJECT
PROJECT BACKGROUND
Agriculture is the key to Punjab's economic development, constituting 21 percent of GDP and 45
percent of employment. However, weak governance, power and water shortages, natural disasters,
crime, and security concerns contribute to what has been a challenging business enabling environment
(BEE). Although agriculture is clearly the driving force of Punjab's economy, outdated legislation and
public sector market dominance squeezes the private sector out of important functions and limits
investment. In Punjab, most farmers are smallholders with land holdings that are fragmented by
inheritance. Rural women typically manage the production of crops and livestock but have little
access to markets or independent access to sales proceeds.
Decentralization under the 18th Amendment to the Constitution has transferred decision-making
power to the provinces in the agricultural sector. The Planning Commission’s Framework for
Economic Growth (Grow Pakistan) is encouraging competitive markets and policy reforms that
change government’s role from manager and implementer to facilitator and regulator.
PROGRAM DESCRIPTION
PEEP Contract No. AID-391-C-14-0002 was awarded to Chemonics International on March 14, 2014.
Chemonics’ implementing partners on PEEP are J.E. Austin Associates, Semiotics Consultants and
Development Executives.
PEEP will improve the BEE by accelerating advocacy and implementation of policy, regulatory, and
institutional reforms based largely on input from the private sector. This effort will be supported
through the establishment of core advocacy groups that will involve civil society and the private
sector to collectively identify and then advocate for the drafting and implementation of initiatives to
improve the business environment. Year 1 work plan activities focused on the mobilization of private
sector investments in horticulture, livestock, and dairy and development of the Government of
Punjab’s (GoPb) capacity to respond more quickly to the needs of the private sector.
To support PEEP’s overall goal of improving the enabling environment for the horticulture, livestock
and dairy sub-sectors in Punjab, PEEP focuses interventions on three main components:
Component 1: Accelerate advocacy for policy, regulatory and institutional reforms through the
private sector, leading to early adoption and implementation of reforms;
Component 2: Support institutional capacity building to sustain enabling environment reforms;
Component 3: Mobilize major private sector investments in horticulture, livestock, and dairy sub-
sectors in support of changes in the business environment.
Expected results of the Punjab Enabling Environment Program 2014 – 2019 are to:
Leverage $180 million from private sector (external) resources
Create 15,000 direct and indirect employment opportunities in the target sectors.
Year 1 Annual Report – PEEP 8
Participants during the second meeting of the USAID-supported Livestock Core Advocacy Group
C. KEY ACHIEVEMENTS (March 2014 to March 2015)
COMPONENT 1: PRIVATE SECTOR LED ADVOCACY FOR POLICY REFORM
A key element of PEEP’s approach is to engage the GoPb to promote policy reform and the
investment agenda to ensure that the private sector’s priorities are taken into account by the GoPb.
During the first year of the project PEEP devoted extensive efforts to building rapport with potential
stakeholders which are essential for the project to achieve results for accelerating advocacy. It was
essential for PEEP to engage with the GoPb and the private sector in the targeted subsectors, namely
livestock, dairy and horticulture, to achieve its goal of initiating a constructive policy dialogue leading
to early adoption and implementation of policy reforms.
CORE ADVOCACY GROUPS PEEP has constituted three Core Advocacy Groups (CAGs) in the livestock, dairy and horticulture
subsectors to provide leadership in advocacy for promoting policy reform to create a business
enabling environment that is conducive to private sector investment. Members of the CAGs include
representatives from government, academia, sector associations, producers, processors, exporters,
service providers and public support agencies.
The CAGs held seven meetings during the first year, surpassing the work-plan target of six meetings.
Core Advocacy Group for Livestock The CAG for livestock held two meetings.
Two task team (CAG sub-committee)
meetings were also held to deliberate on
specific issues.
The first CAG meeting held in October 2014
reviewed the Punjab livestock sector and
identified potential reform agenda items to
spur investment in the sector. The second
CAG meeting held in November 2014
focused on the key challenges facing the
supply chain of meat, unavailability of
updated livestock statistics, prevalence of
livestock diseases, and illegal slaughtering of
young and female animals. The CAG
resolved that, as a next step, livestock market reforms, improving the supply chain for meat through
promoting feedlot fattening, and revising the Punjab Quality Meat and Slaughter Regulation Act-
2013, will be taken on as priority to ensure effective engagement with GoPb.
To accomplish the above objectives, task teams were constituted separately for two of the identified
areas by CAG; namely Livestock Market Reforms, and Punjab Quality Meat and Slaughter Control
Act 2013. Task teams were entrusted to carry out focused deliberations with stakeholders, GoPb and
other agencies to seek a doable way forward that would guide the CAG and PEEP in providing
assistance to spur private investment in the livestock sector. This will outline the specific actions that
the project, in collaboration with its stakeholders, can undertake to strengthen the relevant rules and
acts in order to support increased investment in the sector.
The eight-person task team for Livestock Market Reforms met in February 2015 to review the legal
aspects of existing cattle mandi/market governance. The activity plan of the recently established
Cattle Mandi Management Company (CMMC) Lahore was also reviewed. Future coordination of
PEEP with CMMC Lahore was identified as a potential area for providing technical assistance. For
Year 1 Annual Report – PEEP 9
Participants during the first meeting of the USAID-supported Core Advocacy Group for Dairy
this purpose, the task team recommended PEEP to stay engaged with CMMC to explore pro-
investment avenues in the model cattle markets and to extend assistance to bring reforms in the
livestock marketing to benefit both farmers and the industry.
The six person task team constituted for Punjab Quality Meat and Slaughter Control Act 2013, also
held its meeting in February 2015 and comprehensively reviewed each section of the Act. It was
identified that the document lacked overall clarity to the extent that the fundamentals of the Act were
questionable. The members suggested holding a meeting with the Punjab Food Authority and the
Local Government & Community Development department to clearly delineate overlapping functions
in the implementation of the Act. It was agreed that the Act should be revised with inputs from a legal
expert and the government the government informed for further necessary action.
The findings and assessments of the task teams will be presented in the third meeting of CAG for
livestock, planned in June 2015, for further deliberation.
Core Advocacy Group for Dairy The main objective for constituting the CAG for dairy was to institute legislative reforms on the
quality and safety of milk, and devise new standards and regulations on breed improvement with the
ultimate aim of encouraging private sector investment in the dairy sector.
The dairy CAG held two meetings during
the first year supplemented by two task
team meetings. The first dairy CAG
meeting held in October 2014 discussed
issues pertaining to the dairy sector in
Punjab including the fragmented
production base, productivity gaps,
missing market links, high input costs,
lack of animal vaccination, and animal
feed. Non-availability of reliable data and
statistics related to the dairy sector was
considered the most challenging issue
faced in the reform process. It was
resolved that as a next step the Punjab
Pasteurized Milk Act (proposed) and the
Punjab Livestock Breeding Services
Authority will be given assistance in formulating/revising standards and regulations to enable a
business conducive environment for attracting investment in the dairy sub-sector.
The second dairy CAG meeting held in December 2014 specifically discussed the above two reform
actions. Challenges in the livestock breeding of Punjab were surfaced that included the absence of
pedigree and performance recording systems, inadequate quality of bulls, availability of quality semen
and technicians, and weak regulatory regime. The CAG members were of the view that legislation to
prevent unauthorized infiltration of semen from outside the Punjab province was essential to ensure
quality breeding services.
Salient features of the draft Pasteurized Milk Act were reviewed and areas within the act were
identified for further improvement. The CAG members also suggested having a panel discussion
session with entrepreneurs engaged in pasteurization of milk and its marketing in Punjab to identify
challenges and seek industry inputs on implementation of the Act.
The CAG members formed a task team of subject experts and stakeholders to review the Livestock
Breeding Act and provide inputs to the technical committee of Punjab Livestock Breeding Authority
for formulation of standards and regulations. The CAG also constituted a task team to meet the
Year 1 Annual Report – PEEP 10
Participants during the second meeting of the USAID-supported Horticulture Core Advocacy Group
pasteurized milk processors and get their inputs as suggested above for improvement in the
Pasteurized Milk Act.
In January, two task teams meetings of the CAG for the dairy sector were held. The task team on the
Punjab Pasteurized Milk Act met in January 2015 and reviewed prevailing pasteurization standards
and the proposed implementation plan in Punjab. The draft document was revised and circulated
among leading dairy processors in Punjab. After refining, the document will be shared with the
Punjab Food Authority to seek consensus on the way forward for approval and implementation.
The task team constituted for the Punjab Livestock Breeding Act also met in January 2015. Different
dimensions of breeding services that require the setting of operational standards, rules and regulations
were discussed. It was resolved that, instead of working in parallel, PEEP will engage with the Punjab
Breeding Services Authority to work together to develop the new standards and regulations.
The findings and assessments of the task teams will be presented in the third meeting of the CAG for
dairy, planned to be held during first quarter of year 2, for further deliberation and decision on the
way forward.
Core Advocacy Group for Horticulture The CAG for the horticulture sub-sector held three meetings during the project’s first year. In
addition, two task team meetings of the group were held to further deliberate on reform related issues
in the horticulture sector. The CAG resolved to progress enactment and early adoption of the
proposed Punjab Agriculture Produce Marketing (Development and Modernization) Act and the
approval and adoption of the Horticulture Policy in Punjab.
The first CAG meeting of the horticulture sub-sector was held in October 2014 and was attended by
19 participants representing various stakeholders. The discussions focused on the assessment of the
fruit and vegetable market needs and the evaluation of fruit and vegetable markets (mandis)
established by the government. The group resolved to adopt a goal-oriented approach to identify laws
and policies that require an improved regulatory framework in the horticulture sector. The group
proposed a pilot-testing of reforms in one of the selected fruit and vegetable markets by the private
sector in Punjab in Year 2.
In November 2014, the second CAG
meeting of the horticulture sub-sector was
held at the PEEP office. A total of 22
CAG members attended the meeting.
CAG deliberations focused on the
enactment of the Punjab Agriculture
Produce Marketing (Development and
Modernization) Act and the approval and
implementation of Horticulture Policy in
Punjab. The CAG resolved to constitute a
task team of six CAG members to further
work on the proposed Punjab Agriculture
Produce Marketing (Development and
Modernization) Act and suggest
recommendations for an improved
marketing regime in the province for
horticulture produce.
In December, two task team meetings were held at the PEEP Project office as per the decision of the
second CAG meeting. The task team mandated to review the Punjab Agricultural Produce Marketing
Act, reviewed the prevailing agricultural produce marketing system in Punjab. The role of market
committees was specifically discussed as a priority area within the existing Agriculture Produce
Year 1 Annual Report – PEEP 11
1st consultative stakeholders meeting on “Punjab Livestock Breeding Act 2014”
Marketing Law. The task team decided on way forward by exploring market/business models for the
marketing of agricultural produce.
The task team constituted for horticulture policy also met in December 2014 to review the draft
horticulture policy document. The team suggested improvements to the existing draft of the
Horticulture Policy for consideration of CAG to develop follow-up actions to be undertaken.
The third CAG horticulture meeting was held in late December 2014 to deliberate on the task teams’
recommendations. The CAG resolved to develop an advocacy strategy for advancing horticulture
reforms, particularly to augment implementation of the act by developing subsidiary rules and bylaws
to enhance the functioning of fruit and vegetable markets. The CAG members resolved that to
improve functioning of the fruit and vegetable markets it was imperative to increase transparency of
auctioning in the markets, improve infrastructure and facilities available in the markets and
simultaneously adopt product, packaging and grading standards. CAG proposed that PEEP should
engage an expert to conduct a feasibility study for private sector investment in the wholesale markets
in order to enable establishment of a network of modern wholesale fruit and vegetable markets in the
province.
PEEP will facilitate the CAG to devise a roadmap to progress advocacy for enactment and effective
adoption of the Punjab Agricultural Produce Marketing (Development and Modernization) Act and
approval of Punjab Horticulture Policy. PEEP has created linkages with the World Bank and Asian
Development Bank to take this task further. A working group established by the Asian Development
Bank, World Bank and USAID has met twice to deliberate the proposed market mechanism and held
a joint meeting with the Agriculture Secretary to seek input from the GoPb. The Asian Development
Bank plans to finance modern wholesale market infrastructure in Rawat. The working group reviewed
the draft law and its possible implementation in phases to alleviate GoPb’s concerns about the present
system’s stakeholders. The working group will continue its work during the 2nd year of the project.
ROUNDTABLE MEETINGS Issue-specific advocacy roundtables are considered an important component of the advocacy process
that informs CAGs in performing effective advocacy. The PEEP team continued to engage with
stakeholders to energize and accelerate the advocacy process.
During the first year, PEEP made progress in advocacy and policy reforms by conducting four
roundtable meetings, three for the livestock sector and one for the dairy sector. Key stakeholders
ranging from government officials, academia, meat farmers, processors, exporters and technical
services providers attended the roundtables. (Please see ‘Event’ section for detail)
PEEP, in collaboration with the University of
Veterinary and Animal Sciences (UVAS)
organized 1st consultative stakeholders meeting
on Punjab Livestock Breeding Act 2014 in June
2014. Around 61 stakeholders, including two
women, participated in the consultative meeting.
Stakeholders ranged from meat farmers,
processors, exporters and technical services
providers. From the Government side, the
meeting was co-chaired by the Secretary
Livestock, Dr. Aamer Ahmed. All stakeholders
stressed the need of developing clear implementation procedures and a calendar of events for
finalizing rules, regulations, and standards as lay down in different sections of the breeding act.
The resoluteness achieved in due course of these meetings would contribute towards the establishment
of breeding services authority, which is in compliance with the design and plan of the reform process.
Year 1 Annual Report – PEEP 12
Participants during the USAID-supported Roundtable Meeting on Meat Exports
PEEP would remain engaged with its stakeholders and relevant government officials including the
Secretary of Livestock and Dairy Development Department and the Registrar of Authority. The
intended engagement and support in due course is expected to culminate into a functional regulatory
and implementing agency in the form of Punjab Breeding Services Authority.
Second consultative stakeholders meeting on Enhancing Meat Exports was organized in July 2014.
Around 25 stakeholders, including two women, participated in the consultative meeting. Stakeholders
ranged from meat farmers, processors, exporters and technical services providers. From the
Government side, the meeting was co-chaired by the Secretary Livestock while the Additional
Secretary (Technical) for Livestock, Director General Livestock (Extension) and (SMU) also attended
the meeting. It was collectively agreed in the meeting that PEEP will work along with stakeholders to
resolve issues related to meat production and exports. In addition, future plans were developed in this
meeting, which included the formation of core advocacy groups (CAG) to discuss policy issues
PEEP organized the third consultative
stakeholders meeting in August 2014,
in collaboration with UVAS and the
Punjab L&DD. The third iteration was
attended by 33 participants, including
2 women. As in previous meetings
stakeholders ranged from meat
farmers, associations, processors,
exporters and technical services
providers. The meeting was attended
by the Secretary Livestock, the
Additional Secretary (Technical) for
Livestock, Director General Livestock
(Extension) and representatives from
the Chief Minister’s Special Monitoring Unit (SMU). The meeting updated the new Secretary of
Livestock and Dairy Development, Mr. Naseem Sadiq, with the project’s interventions to facilitate
dialogue between private sector and government stakeholders and to provide an opportunity for
further dialogue between the GoPb and private sector stakeholders.
These interventions were kept focused to collectively identify and then advocate for drafting and
implementation of legislative reforms and other related initiatives to improve the business
environment in the targeted subsectors. These meetings provided an opportunity for dialogue between
the Government of Punjab (GoPb) and the private sector stakeholders.
REFORM IMPLEMENTATION
PEEP compiled an Annual Reforms Progress Report after reviewing reports commissioned by the
USAID FIRMS Project on policy and legal frameworks, and proposed draft laws for the livestock,
dairy and horticulture sectors. The document was compiled to report progress on activity and PEEP
understands of the context of reforms in Punjab. The report underlined the synergistic opportunities in
the targeted subsectors where PEEP achieved progress in advocating reforms.
Moreover, a Reforms Implementation Agenda was prepared which focused on taking forward the
efforts for the enactment of the proposed law and policy support package with the help of
stakeholders, particularly donor agencies and private sector companies.
During the fourth quarter of Year 1, 114 individual meetings were conducted with key stakeholders
including high level officials from GoPb line departments, academia and major private sector
stakeholders. These meetings provided an opportunity to meet the individuals that make up the CAGs,
explore synergies, and refine our approach to achieve project objectives.
Year 1 Annual Report – PEEP 14
In March, 2015 an MOU was signed between the Department of Agriculture, GoPb and PEEP to set
up a “Policy and Strategy Unit” (PSU) in the department. To strengthen the policy and strategy
formulation function, USAID PEEP has agreed to provide technical assistance with the following
objectives:
Strengthen strategy, planning, and policy formulation functions and processes of the department,
by providing institutional support.
Identify major policy challenges, and undertake evidence-based qualitative and quantitative
research, either in-house or by other partners of PEEP, to develop policy recommendations for
improving rules, regulations, by-laws, as well as pertaining standards and standard operating
procedures.
Support the Department of Agriculture in identifying priority areas where the current service
delivery and policy regime is not conducive for new investment and provide recommendations for
policy change or developing by-laws that can promote investment. PEEP will provide the
Department of Agriculture with five short-term consultants to support various functional areas of
PSU such as e-governance and e-agriculture.
With the above objectives and to promote new partnerships for broad-based economic growth;
cooperation and collaboration of USAID-PEEP and Punjab Agriculture Department on mutually
agreed interventions can create synergies and help create an internationally competitive horticulture
sector, while improving the quality and quantity of produce in the domestic and export markets.
CAPACITY BUILDING OF POLICY COMMUNITIES THROUGH GRANTS AND TECHNICAL ASSISTANCE
Due to several revisions in the grants manual, PEEP received manual approval from USAID on
February 23, 2015. PEEP is now expediting the grants program and will cover year 1 targets in year 2.
In December 2015 PEEP released the following four RFAs for grants under component two:
Capacity development support to Industry Associations (RFA-001)
Capacity development support to private sector policy research institutes (RFA-002)
Capacity development support to research and academic institutes for market growth analysis
(RFA-003)
Capacity development support to standard setting and implementing agencies (RFA-004)
PEEP received 30 applications from different organizations in response to component two advertised
RFAs. At the end of March 2015 the Grants’ Selection Committees reviewed each application in
detail and shortlisted applicants for the negotiation and clarifying questions phase.
CAPACITY NEED ASSESSMENT OF ORGANIZATIONS THROUGH GRANTS UNDER CONTRACT
Potential grantees of the PEEP Grants under Contract program will be sector associations,
universities, chambers of commerce, organizations involved in setting and monitoring standards, and
policy research institutes. In year 2, PEEP will work with 12 organizations for their capacity
development through grant and technical assistance.
For the capacity needs assessment of these partner organizations, a detailed customized Local
Organizational Capacity Assessment tool was developed with quantifiable scales to assess the
"current" and “project end" capacity of the partner organizations. Hence, in the first half of Year 2,
PEEP will employ a short term consultant to conduct the capacity needs assessment.
Year 1 Annual Report – PEEP 16
Deputy Mission Director USAID Lahore Jeffrey N. Bakken
delivering remarks at the project's first investment seminar held on
October 15, 2014
MATCHING GRANTS PROGRAM
In order to expand the investment base in the three targeted sub-sectors of Punjab, namely livestock,
dairy and horticulture, it is vital to lower risks associated with business models. To achieve this, PEEP
has established a matching grants program worth US$ 250,000 to facilitate private sector investments
in the targeted sub-sectors.
PEEP is offering a range of customized matching grants to all stakeholders across the targeted sub-
sectors, including input suppliers, farmers/producers’ associations, service providers, cold-chain
facilities, business development service providers, extension service providers, wholesale market
operators, retailers, exporters, etc.
PEEP released the RFA for Matching Grants (RFA-005) in December 2014. These grants will be
primarily for commercial entities. PEEP received 23 applications in response to RFA-005. The
evaluation process has been completed and it is planned that grants with a total value of US$ 100,000
will be disbursed during year 2 of the project to leverage investment in respective sub-sectors.
PEEP BULLETIN
PEEP’s Newsletter "i.Agri." was unveiled at the 4th International Halal
Conference and Exhibition in March 2015 by USAID’s Provincial Director
of Punjab, Miles Toder. The newsletter marked the first year of PEEP
efforts to advocate for policy and regulatory reforms in Punjab and
highlighted investment opportunities in the selected sub-sectors.
INVESTMENT SEMINARS
Investment Roundtable and Seminar
PEEP organized an Investment Seminar on
“Identifying challenges and opportunities
in horticulture, livestock and dairy sub-
sector” with the aim to gather
stakeholders’ inputs on identifying
challenges and opportunities in the
horticulture, livestock and dairy subsectors
for planning initiatives to mobilize
business activities in Punjab.
The seminar, which was held in October
2014, was well attended by stakeholders
including representatives from USAID,
government of Punjab, academia, and
private sector farmers, business
associations, exporters, processors, and
service providers. Mr. Jeffrey N. Bakken,
USAID Provincial Director for Punjab, honored the event with his presence. He accentuated the
United States Government’s continued support for Pakistan’s agriculture sector.
Mr. Muhammad Junaid, Chief of Party, USAID PEEP, explained the objectives and functioning of
PEEP project with emphasis on investment mobilization and commercial expansion led by the private
sector in horticulture, livestock and dairy subsectors in Punjab. COP also explained the proceeding of
the seminar and the questions which need to be discussed during the break-out sessions. The sub-
Year 1 Annual Report – PEEP 17
U.S. Consul General Zachary Harkenrider, Secretary Livestock and Dairy Development Department GoPb Nasim Sadiq, Chairman Punjab Halal Development Agency Justice (R) Khalil-ur-Rehman Khan, and Deputy Governor of the Islamic Banking Department State Bank of Pakistan Dr. Saeed Ahmed, at the seminar
USAID Provincial Director for Punjab Miles Toder with the Federal Minister for National Food Security and Research Sikandar Hayat Khan Bosan and Special Assistant to Chief Minister on Livestock & Dairy Development GoPb Ch. Muhammad Arshad Jutt at the inaugural session of the conference
group on the dairy sector, while reviewing investment opportunities, identified setting up of
processing units that would include a full range of by products, clusters having milk procurement
infrastructure at tehsil level. The horticulture group focused on opportunities to establish hot water
treatment plants for mango, multi produces processing facility to address seasonality issues. The sub-
group on livestock sector discussed opportunities in investment in feedlot farming, creating linkage
with the exporters (co-operative and corporate model farms), and meat demand for Pakistani Halal
food exports. It provided PEEP an excellent opportunity to pass on the project's mandate to
stakeholders and to establish a road map of activities in respective sectors.
Seminar on “Investment Opportunities in Feedlot Fattening Project under the Islamic Financing Model for Supply of Halal Meat” Following the recommendations by livestock sector stakeholders during PEEP Investment Roundtable
and Seminar in October 2014, a seminar on “Investment Opportunities in Feedlot Fattening Project
under the Islamic Financing Model for Supply of Halal Meat” was held in January 2015, in
collaboration with the Punjab Halal Development Agency (PHDA) and State Bank of Pakistan (SBP).
The event brought together multiple
stakeholders and provided a unique
forum for networking and
developing linkages between the
potential investors, existing feedlot
farmers, and public and private
commercial banks for offering
bankable financing schemes. The
event highlighted need of
leveraging new investments for
Punjab’s livestock sector
particularly in feedlot fattening,
which would unveil areas for
commercial expansion led by the
private sector, boosting investment
mobilization and new business
start-ups. The seminar also
highlighted investment
opportunities in the halal value
chain of meat industry and in allied components of the feedlot fattening i.e., production of
fodder, silage and vaccine. The event was organized in cooperation with Punjab Halal Development
Agency (PHDA) and State Bank of Pakistan (SBP), Islamic Banking Department.
4th International Halal Conference & Exhibition:
PEEP in collaboration with the PHDA and the Halal
Research Council (HRC), organized the “4th
International Halal Conference and Exhibition 2015”.
The aim of this conference was to provide a platform
to develop business linkages and to provide
participants an opportunity to engage and discuss the
international trade and investment potential of
Pakistan’s Halal industry.
Year 1 Annual Report – PEEP 18
Visitors at USAID PEEP stall at the DAWN Agri Expo setup under USAID
Pavilion
The event showcased the Halal Value Chain of the country and provided an opportunity for
international presenters/speakers to help create awareness on how Pakistan could improve its status in
the global Halal trade by benchmarking the local sectors against the international best practices. It
also created business-to-business opportunities among the potential partners while convincing others
to increase investments for enhancing Halal beef production and exports. The event also helped
encouraging accreditation, certification, e-coding and international best practices for traceability in the
Halal sector.
DAWN Sarsabz Pakistan Agri Show 2015
PEEP participated in the DAWN Sarsabz Pakistan Agri Show 2015 held on March 19-20, 2015. The
event was inaugurated by U.S. Consul General in Lahore, Zachary Harkenrider and Punjab
Agriculture Minister, Dr. Farrukh Javed. PEEP showcased its activities through its stall under the
USAID pavilion.
The visitors, belonging to different
fields of agriculture, were briefed
about the project’s mandate and
services for the targeted sub-sectors.
PEEP captured visitors’ profile and
their areas of interest through
feedback forms. The information
collected through these forms will
keep us abreast on market needs,
priorities, and potential opportunities
in the targeted sub-sectors. The
information has been forwarded to
sector experts for follow up on
serious queries during various PEEP
interventions with stakeholders in
respective sectors.
The exhibition provided an
opportunity to create awareness
amongst agricultural community
about the PEEP’s mandate, which in-turn will support in advocating policy and regulatory reforms,
promotion of investments and employment generation in selected sub-sectors. In addition, it will help
the project to identify and develop partnerships with the key players that are driving the agriculture
sector forward. PEEP Communication Specialist also developed pavilions for 10 USAID projects at
the Expo Centre Lahore for the DAWN Agri Expo.
Year 1 Annual Report – PEEP 20
YEAR 1 WORK PLAN STATUS
S.# Deliverable # Target
Date Status Way forward
Component 1: Accelerate Advocacy
1.1 Action plan for engagement
with GoPb prepared 1 31-Oct-14 Completed
Implementation of
Action Plan in Yr 2
1.2
CAGs Established 3 30-Sep-14 Completed Continued Activity
in Yr 2
CAG Meetings held (02 each
CAG) 6 14-Mar-15
Completed;
7 meetings
held
Continued Activity
in Yr 2
1.3 Grants Disbursement Plan $300,000 14-Mar-15
Grant
distribution
plan not yet
developed
Development and
Implementation in Yr
2
1.4 Annual reforms progress
report according to Firms
BEE interventions 1 27-Mar-15 Submitted
Year 2 Annual
reforms progress
report according to
PEEP mandate
1.5 Reform implementation
agenda 1 14-Mar-15
Submitted
8-Apr-15 Report to be submitted
in Yr 2
1.6 Advocacy Roundtables
Conducted 8 14-Mar-15 3 Completed 10 planned in Yr 2
1.7 Public Outreach Campaign
Initiated 1 31-Dec-14 Cancelled
Cost outweighed the
benefits. The project
will continue with
other promotional
activities
Component 2: Support Institutional Capacity
Building
2.1 Capacity Building of selected
GoPb Departments
1 31-Dec-14
Implementation in Yr
2
2.2
Grants for capacity building
of academic and business
organizations (university and
Chamber of Commerce) to
undertake market growth
analysis, constraints analysis
and sector assessments
3 31-Dec-14
RFA issued
and
evaluated
Grant to be awarded in
Q1 of Y2. Capacity
building initiative is
part of Work Plan in
Yr 2
2.3
Grants for capacity building
plan for 3 industry
associations (one per sub-
sector and one for Women
Entrepreneurs)
3 31-Dec-14
RFA issued
and
evaluated
Grant to be awarded in
Q1 of Y2. Capacity
building initiative is
part of Work Plan in
Yr 2
2.4 Grant to public sector
institutions to set and monitor
standards
1
31-Dec-14 RFA issued
and
evaluated
Grant to be awarded in
Q1 of Y2. Capacity
building initiative is
part of Work Plan in
Yr 2
Year 1 Annual Report – PEEP 22
DEVIATIONS IN YEAR 1 WORK PLAN
The PEEP team endeavored to achieve all the targets and undertake all the activities planned in the
year 1 work plan. However, due to the following reasons, some of the work plan activities could not
be undertaken.
1. Grants disbursement plan worth US$ 300,000 was to be launched by the end of year one, but this
could not be executed for two reasons. First, because of delay in recruitment of the grants
manager after the original candidate for the position was unable to join; and second, because there
was a delay in the approval of the grants manual without which it was not possible to launch the
grants program. This activity will be completed in year 2.
2. The Transaction Advisory Services (TAS) Program was planned to be launched in year 1, and one
TAS was to be completed by the end of year. Initiation of this activity was delayed as the
contracting of the TAS provider took longer than expected. Initially an expression of interest was
requested and 17 firms responded. Six firms were pre-qualified and were requested to submit a
full proposal for provision of TAS services. Based on the technical evaluation and the best value
for money that it offers, a firm has been shortlisted. It is expected that the contract with the firm
will be in place within the first quarter of the project’s year 2.
3. A public outreach campaign was planned for the first year. However, after detailed in-house
deliberations it was concluded that the planned outreach campaign is not expected to have a wider
impact with limited resources available. Moreover, other stakeholders are also carrying out
awareness and outreach campaigns in the same thematic areas with much wider coverage.
Therefore, the activity was dropped with concurrence of the COR.
4. Another activity which was initially planned for the first year was the development of apps for
advocacy toolkit, in collaboration with Intel. This activity also did not mature due to lack of
interest from Intel. This was replaced with Science, Technology, Innovation & Partnerships
(STIP) activities planned for year 2. Currently work is underway to identify and implement this
activity, and it is likely to be completed within year 2.
5. Semiotics, sub-contracting firm for baseline study, completed data collection. However,
compilation and review of the report took more time than anticipated. Feasibility studies were
delayed as Investment Promotion Specialist came on aboard late in November, 2014.
Year 1 Annual Report – PEEP 24
F. ADMINISTRATION AND PROJECT MANAGEMENT
Within six months of award, PEEP concluded major start-up activities including establishment of the
project office and recruiting the majority of technical and administrative long-term staff required to
successfully implement activities under the PEEP Project.
The project office is now fully functional with necessary security, furniture and equipment, and
standby power supply in place.
The project experienced delays in recruitment due to unavailability of some the originally identified
staff members. During program implementation, program design was further improved and to
implement it, changes in key positions were made. The Private Sector Advocacy Specialist (key
position) was replaced by an Investment Promotion Specialist (non-key position). An additional
position of Human & Institutional Capacity Development Specialist was created. A revised
organization chart was approved by USAID.
Year 1 Annual Report – PEEP 25
PEEP Revised Organizational Chart
Chief of Party
Provide overall leadership to theProject
Provide guidance to the operational and technical staff
Create and implement a work planfor the life of the project
Budget management for all the stakeholders
Grants Manager Serves as the main
focal point for the grants program
Oversees the entiregrant lifecycle
Ensures compliancewith USA D Chemonics policies for grants undercontract
Provides capacity building for
grantees Serves as the TEC
Finance/HR Manager Oversee and track
USAID/PEEP annual budget
Prepare and monitor the USAID/PEEP level-of-effort (LOE) budget
Ensure compliance
Supervise the finance team and Prepare monthly
expense projections
Communications Specialist
Develop & execute allcommunicationstrategies
Create PEEP’s advocacy and promotional materials,
Establish a knowledge management system
M&E Specialist Develops indicators
& targets for RFAs & APSs
Prepare reports onM&E findings
Implement M&E
methodologies
M&E Associate Supports M&E
Specialist with M&E management
BEE Specialist Identify reforms
agenda forlivestock, dairy & horticulture
Ensureimplementation of the BEE work plan
Propose a reform &advocacy plan for
reform acceptance
Investment Promotion
Specialist (I) Identify opportunities
for private sectors investments
Provide feasibilities & transaction advisory
services
Internal Auditor Verify invoicing
Ensure Compliance
Serves as amember of
TEC as needed
Livestock and Dairy Specialist
Support sub-sectoranalysis to identify interventions
Provide technicalinputs for designing, developing andimplementing work plan activities in LS & Dairy subsectors.
Horticulture Specialist
Support sub-sector analysis to identify interventions
Provide technicalinputs to design, develop andimplement WP activities in horticulture
subsector.
Human Institutional
Capacity Development
Specialist Conducts need
assessment
Develop capacity building plan
Implement IHCDPrograms for PEEP
stakeholders
Finance Officer Support day-to-day
finance and bankingoperations
Operations/Admin Manager
Adherence to regulations
Overseas grants programtransactions
Develop, maintain and update the Office Policies and Procedures Manual.
Serves as a member of TEC as needed
In kind grant procurement.
Admin Associate
Provide services associated withadministrativeresponsibilities
Program Associate
Provide assistance toCOP andprogram team
Receptionist/ Security
Assistant Monitor visitors and
issue passes
Supports security
unit when needed
Home Office Project Director
Provide overall support to the field office team from the operational, financial and technical perspective
Grants Assistant Supports Grants
Manager
Maintains files, technical
and financial reports
Communications Assistant Supports Communications
Specialists with advocacy &
promotional materials
Maintains record of project
communications
Investment Promotion Associate
Provides feasibilities andTAS technicalassistance
Assists inmanagement of TAS task orders
Year 1 Annual Report – PEEP 26
G. PROBLEMS & OBSTACLES
Problems/Obstacles/Issues Remedial Steps Taken
Hiring and recruitment of the team continued
during Year 1. Due to factors outside of PEEP’s
control, a few team members joined later than
anticipated, hence some of the work plan
activities especially under component 2 could
not be accomplished on planned schedule.
Internal auditor will be joining PEEP in May, 2015
Availability of baseline data on private sector
investment and employment in the three project
sub-sectors was a big challenge.
A mix of primary and secondary data collection
techniques was proposed and the activity assigned
to Semiotics, one of PEEP’s sub-contractors.
Frequent changes in the bureaucracy in Punjab
resulting in appointment of new Secretaries and
officials. Hence the advocacy work done with
the previous government official has to be re-
done.
Meeting with the new Secretaries and officials to
brief them about the project.
Some of the organizations, especially farmers
associations wanted to apply for RFAs, but due
to lengthy process they did not submit
application.
In future peep has decided to move forward with 2
approaches to accommodate organizations that
have less capacity to apply for such kind of
complex RFAs. PEEP decided that shorter form of
RFA can be used for initial concept paper and
once the concept paper approved then PEEP will
request only pre-qualified firms to submit detailed
applications.
Year 1 Annual Report – PEEP 27
Annex – A: List of Success Stories
Success Story Title Component Project Year Release Date Comments
Accelerating Advocacy for Better Livestock Policies Component 1 1 July 31, 2014 Included in the project’s first quarterly
report
Supporting Advocacy to Enhance Meat Exports Component 1 1 Oct 31, 2014 Included in the project’s second quarterly
report
Creating a Level Playing Field Component 1 1 Jan 31, 2015 Included in the project’s third quarterly
report
Setting Vision for Growth Component 1 1 March 31, 2015 Included in the project’s fourth quarterly
report
Year 1 Annual report – PEEP 29
Supporting Advocacy to Enhance Meat Exports
USAID supports advocacy for meat exporters to help improve business environment for increased meat exports
Photo
by U
SA
ID/P
EE
P
Secretary L&DD Nasim Sadiq and UVAS VC Prof. Dr. Talat Pasha at the consultative meeting as chief
“It is important to make a humble and informed beginning of the consultative process. I look forward to working together with the private sector and other stakeholders to remove the stumble blocks, which are causing a challenge to the exports of Pakistani meat to international markets.”
Secretary L&DD Nasim Sadiq
Meat Exporters attribute many difficulties contributing to slow growth of meat exports despite recognized potential. These difficulties emanate from the regulatory environment in Punjab. Lack of beef breeds for slaughter, extensive meat package screening at airport customs, lack of cold storage facilities, high quarantine fees for value added products, and saturation of export markets are major challenges to the business enabling environment for meat exporters. The quality of most of the meat export consignments suffers due to non- availability of large scanners for customs and narcotics checks at airports. The airport authorities usually unpack the complete lot of packed meat, which deteriorates the product packaging and quality leading to chances of the consignment being rejected by the importer. Since meat is mainly exported via air transfers, the non-availability of cold storage facility at airports breaks the cold chain affecting product quality due to its perishable nature. The Government of Punjab, however, can support the exporters by developing and implementing business friendly policies to help exporters overcome these challenges. Building on this premise, USAID, through its Punjab Enabling Environment Project (PEEP), responded to the advocacy needs of Punjab’s meat exporters by bringing all stakeholders together on one table through multiple rounds of deliberations in form of round table meetings and independent consultations with the exporters and the Punjab government representatives. USAID-facilitated series of consultations provided a discussion platform to stakeholders in the Government of Punjab including the Punjab Livestock Secretary, private sector, and industry associations including All Pakistan Meat Processors and Exporters Association (APMPEA). USAID, through PEEP, will continue to facilitate the dialogue between the meat exporters and the Punjab livestock department to help keep the consultative process alive. Convergence of the thought process of all stakeholders is the key challenge to take the dialogue one step further. The Punjab Livestock Secretary Nasim Sadiq has concurred to take necessary measures to bring the federal government entities on board, such as airport managers and customs authorities, to help remove all bottlenecks. All stakeholders part of the series of advocacy efforts have agreed on “know – diagnose – solution” approach to tackle the issues faced by the meat exporters. Meanwhile, the APMPEA is working on developing concrete recommendations for the government. “With the active support of the Punjab government to improve the business enabling environment, we can boost meat exports and raise the bar. All Pakistan Meat Processors and Exporters Association is extremely thankful to USAID for facilitating the dialogue process through the consultative meetings of all valuable stakeholders,” said Secretary General APMPEA Syed Hassan Raza. “The much needed boost in meat exports will translate into greater economic contribution leading to growth and further development of Pakistan’s agriculture economy.”
Year 1 Annual report – PEEP 30
Participants during the Second Meeting of the Livestock Core Advocacy Group
“With the active support of USAID to improve the business enabling environment, we can together raise the bar. Private sector is extremely thankful to USAID for giving voice to our views by encouraging us to participate in the core advocacy group meetings.” Managing Director Farmers Associates
of Pakistan Afaaq Tiwana
Creating a Level Playing Field
USAID introduces core advocacy groups to help accelerate private sector-led advocacy for livestock, dairy and horticulture sectors in Punjab
Photo
by U
SA
ID/P
EE
P
Regulatory environment for Punjab’s livestock, dairy and horticulture subsectors needs an overhaul to help improve the investment climate, which can be made possible through effective, inclusive advocacy efforts. Active participation of the private sector is the key factor contributing to meaningful reforms, therefore, it is imperative to create a level playing field. Realizing this challenge, USAID’s Punjab Enabling Environment Project (PEEP) has effectively given voice to the private sector by establishing three separate Core Advocacy Groups (CAGs) for Punjab’s livestock, dairy and horticulture subsectors. CAGs aim to support private sector led self-sustaining advocacy efforts and introduce evidence-based policy analysis. These groups comprise of representatives from the private sector including farmers, processors, exporters, Punjab government, academia, business chambers, and farmer associations. Between October and December 2014, series of multiple CAG meetings were held to focus on required policy enhancements. PEEP is facilitating the advocacy process by making CAG discussions focused, structured and driven towards policy reforms to spur investments. The USAID-supported Core Advocacy Groups are helping to sensitize the Punjab government for meaningful, result-driven policy change. The CAG members have agreed to focus on Advocacy for enactment of Punjab Agriculture Produce Markets Act; Horticulture Policy; Livestock laws including Punjab Quality Meat and Slaughter Control Regulation Act 2013; Livestock Market Bill; and Livestock Breeding Authority Act 2014. All current draft laws need a thorough review for making them more elaborative and inclusive especially with respect to promoting investment and trade. Task teams comprising of the CAG members are reviewing the draft laws to suggest desired amendments. For example, CAG task teams are identifying weaknesses in the draft of the Punjab Agriculture Produce Market Act by including farmer and investor friendly input through extensive private sector consultations. Approval and enactment of the act will help encourage private sector investments in modern, fully functional wholesale markets. Economic gains resulting from these reforms are estimated to be around $500 million per year. Formation of the CAGs has brought multiple stakeholders together and helped bridge the gap between the Punjab government and the private sector. CAGs have provided the private sector players with a solid forum to raise their voice. Legal and policy reform process, which has been progressing at a slow pace, is now on a running vehicle with the private sector on the driving seat and making rapid progress towards more advanced reform stages. With the level playing field created through CAGs, the advocacy efforts will be more effective. This will help boost the reform process, create business friendly environment and encourage investments.
Year 1 Annual report – PEEP 31
“Livestock Vision 2025 will help set policy guidelines for improved business enabling environment, sector growth, and spurring more investments. The Ministry of Planning, Reform and Development and the University of Veterinary and Animal Sciences are extremely thankful to USAID experts for enriching the vision document with evidence based analysis, international best practices of sector development and private sector-driven approaches.”
Vice Chancellor UVAS
Prof.Dr. Tallat Naseer Pasha
.
Setting Vision for Growth
USAID helps the Government of Pakistan develop Livestock Vision 2025 to establish guidelines for improved national and provincial livestock policies
Pakistan’s livestock sector contributes about 11.8 percent to the national gross domestic product. Livestock is a source of livelihood of about 30 to 35 million rural population, while the sector’s gross value addition stands at PKR 1,172 billion. Despite this promising potential, the livestock sector in Pakistan faces a number of challenges that limit growth including inadequate use of technology, absence of progressive farming, low productivity, shortage of feed, high disease incidence, poor marketing, and limited amount of credit and restricted flow of investments in the sector. Realizing the need for sector’s overhaul, Pakistan’s Federal Ministry of Planning, Reform and Development and the University of Veterinary and Animal Sciences took on the challenge to fill livestock sector’s growth gaps through development of a clear, private sector-led national roadmap that could address all these constraints and sector challenges and capitalizing opportunities, while setting long term economic development goals of the livestock sector. In an effort to help set the right course for livestock policies, USAID’s Punjab Enabling Environment Project responded to the Government of Pakistan’s request for support, put forward through the University of Veterinary and Animal Sciences, to provide technical assistance to develop Livestock Vision 2025. Project’s technical experts took charge of beefing up the skeleton of the Livestock Vision 2025 by engaging in discussions with the private and public sector stakeholders including farmers, processors, academic, researchers, exporters and other stakeholders for concrete, private sector-led input and approach to the document. After extensive consultations with the sector stakeholders, the final draft of the vision has been submitted to the ministry for policy alignment with all provincial governments. The Livestock Vision 2025 flows out of the Federal Government’s National Vision 2025 and sets targets for the sector growth for the next 10 years with a holistic plan to achieve them. Effective implementation of the Livestock Vision 2025 will help raise the growth rate of livestock sector from current 2.9 percent to 10 percent; improve service delivery to farmers with 100 percent farmer access to quality feed, vaccine, breeding and health services; improve meat and milk productivity by 25 percent; raise public investment in livestock sector to at least 5 percent of the total public sector development expenditure at federal and provincial level and mobilize private sector investment of PKR 100 billion. Completion of the Livestock Vision 2025 is a milestone for the federal government, which will help kick-start its engagement with the provincial governments and respective livestock departments including Punjab Livestock and Dairy Development Department to achieve the set goals – creating a strong foundation for the livestock sector to be among world leading countries in the next 10 years, improving livestock policies for all provinces including Punjab for improved business enabling environment and establishing a platform for private enterprises to make more investments leading to creation of new employment opportunities particularly for the women and youth.