pump up the volume! strategies to increase your sales
DESCRIPTION
Are you making the most of your Coffee Shop Manager technology? In this informative class, coffee industry insiders Andrew and Kim will give insight into ways you can drive customer loyalty with built-in CSM features and Granbury’s loyalty rewards, marketing, online & mobile ordering tools.TRANSCRIPT
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Pump Up the Volume
Strategies to Increase Your Sales
![Page 2: Pump Up the Volume! Strategies to Increase Your Sales](https://reader033.vdocuments.site/reader033/viewer/2022052907/559439f01a28ab1e7c8b46d1/html5/thumbnails/2.jpg)
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• Discount
Opportunities
• Benefits of
Membership
• Expanding Your
Reach
Overview
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Just the Facts
Revenue increases at a much higher rate with Loyalty!
Chance that a 1st
time customer will become a regular
30%Chance of a new customer becoming a regular if they buy 3 times quickly
67%
Non-Loyalty customers that will return 3 times
4%
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• Discounts are a
great way to bring
people back!
• Have event nights?
• Special prices?
• Ladies night?
Discounts
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• Discounts are
opportunities to
spotlight menu
items.
Discounts
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Benefits of MembershipMemberships build reoccurring
revenue!
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• How do you fill
your seats?
• Why not offer them
special incentives?
Memberships
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• Ensure Success!
• Plans should not
be an after thought.
• Plans need to have
goals.
• Plans need to be
monitored.
Memberships
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• Engage customers
using media
vehicles.
Expanding
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• Online Ordering
reduces barriers.
• Online Ordering
creates
convenience.
Expanding
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• 50% of consumers
surveyed had
turned away from a
restaurant due to
long lines in the
past.
Expanding
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Bean Counting 101
Revenue increases at a much higher rate with Loyalty!
Chance that a 1st
time customer will become a regular
30%Chance of a new customer becoming a regular if they buy 3 times quickly
67%
Non-Loyalty customers that will return 3 times
4%
![Page 13: Pump Up the Volume! Strategies to Increase Your Sales](https://reader033.vdocuments.site/reader033/viewer/2022052907/559439f01a28ab1e7c8b46d1/html5/thumbnails/13.jpg)
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