pulse 2013 - how to run a successful byod initiative
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© 2013 IBM Corporation
How to run a successful ”Bring Your Own Device Initiative”Chris Pepin, IBM Mobile Enterprise Executive
MME-1175
@chrispepin
1
Agenda
What is Bring Your Own Device?
What are the risks and how can they be mitigated?
Successful BYOD deployments
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What is “Bring Your Own Device” or BYOD?
The use of personally owned devices, including
smartphones, tablets and laptops for business purposes
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BYOD today and predictions for the future
30% of enterprises embrace BYOD
15% block it
8% ignore it
In the next three years
60% of enterprises will embrace BYOD
3% block it
0% ignore it
Source: Gartner
4
BYOD benefits
Attract and retain top talent
Increased employee productivity
Increased employee
responsiveness
Increased flexibility and work-life
balance
5
BYOD myths
Passing fad
Can be stopped
Cost-saving initiative
Every device is supported
Mobile devices can’t be secured
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BYOD challenges
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Four pronged approach to BYOD
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Technology
Mobile Device Management (MDM), Mobile Application
Management (MAM), Mobile Enterprise Management
(MEM)
Data Loss Prevention
Containerization
Network access
Anti-malware
Mobile application platform
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BYOD case study: IBM
435,000 employees
worldwide; 50% mobile
BYOD isn’t new at IBM
and includes smartphone,
tablets as well as laptops
120,000 employees
leveraging smartphones
and tablets; 80,000 BYOD
IBM's BYOD program
"really is about supporting
employees in the way they
want to work. They will
find the most appropriate
tool to get their job done. I
want to make sure I can
enable them to do that, but
in a way that safeguards
the integrity of our
business.“
- IBM CIO Jeanette Horan
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Successful BYOD deployments
Large retail and commercial bank with headquarters in Europe
Need: BYOD for 16,000 bank employees (Domino email, web) leveraging Apple iOSand Google Android devices with high security requirements
What: Managed mobility services from IBM Global Technology Services leveraging Good Technologies
Carolina HealthCare: Full spectrum of healthcare and wellness programs throughout North and South Carolina.
Need: Managed and secure 38,000 PCs, smartphones and tablets both company and corporate owned
What: IBM Endpoint Manager
North American transportation company
Need: BYOD for 6,000 knowledge workers leveraging Apple iOS, Google Android and BlackBerry.
What: Managed mobility services leveraging MobileIron and BlackBerry Enterprise Server
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Key messages
No one size-fits-all mobile
solutions
Don’t try to boil the ocean –
walk before you run
Mobile technologies
continues to evolve – be
flexible and embrace
change
Reach out for help from
mobile experts
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The Broadest
Portfolio of
Mobile
Solutions
The Deepest
Set of
Services
Expertise
New Industry
Partnerships
and
Resources
for
Developers
Industry’s most comprehensive mobile portfolio
13
Questions?
Chris Pepin
Mobile Enterprise Executive
IBM Global Technology Services
@chrispepin
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Acknowledgements and Disclaimers:
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