pub events media kit (click menu + fullscreen)

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Page 1: Pub Events Media Kit (click menu + fullscreen)

+

Media Kit 2010

Page 2: Pub Events Media Kit (click menu + fullscreen)

+About Pub Events

Pub Events.co.nz is the most comprehensive single online resource of what to do in in pubs, bars and clubs in NZ.

Everything from pub quiz nights and games nights, to sports viewing, live music, clubbing, pub meals and practically anything and everything to do with pubs, bars and clubs in New Zealand, is listed on the website.

Initially we started out successfully promoting Quiz Nights in New Zealand and in 2009 we developed a loyal following to our quiz night listings and our daily quiz.

In 2010 we evolved into PubEvents.co.nz and began listing all events at establishments around NZ.

Page 3: Pub Events Media Kit (click menu + fullscreen)

+Is this a Directory or Event site?

We’re both. Whilst Pub Events.co.nz is an online directory, we also specialise in providing a list of events that are run at pubs, clubs, bars, and other venues around New Zealand.

Along with a directory listing (similar to what is offered by other directories), Pub Events allows the listing of all of the events that are run at venues.

What this means is much greater exposure through search engines, which equates to greater patronage.

Our goal is to be more than a traditional directory by providing additional services and benefits that far surpass other directories.

Page 4: Pub Events Media Kit (click menu + fullscreen)

+Maximise Your Exposure

Just think about the possibilities that PubEvents.co.nz have available for your venue.

Lets say you run a quiz night, a poker night, and you have a happy hour on a Friday night.

Along with this lets also say that you have two live music gigs during the week, you screen live sport on a Friday and Saturday night, and you have a resident DJ playing two nights a week.

That is TEN events you are able to list on Pub Events.co.nz every week. Talk about maximising your exposure! 

Page 5: Pub Events Media Kit (click menu + fullscreen)

+What Do We Promote? bar jobs, clubbing, comedy, festivals, happy hours, karaoke, live

music, live sport, poker games, pub games, quiz nights, special events, festive days, strippers, daily list of all events.

Page 6: Pub Events Media Kit (click menu + fullscreen)

+What We Offer

24/7 exposure – your profile, event or advert never sleeps attract both local patrons and overseas visitors to your venue dynamic updating – add an event in minutes add all your recurring events easily low maintenance – simple log-in and maintenance facility targeted exposure – thousands of pub crawlers visit our site

every month high levels of engagement with a ranged of search facilities:

events, services, entertainment, cuisine get found – location map, web link and up to 20 keywords

Page 7: Pub Events Media Kit (click menu + fullscreen)

+What Makes Us Different?

We are 100% dedicated to the hospitality industry in NZ by promoting events in any venue where alcohol is permitted

Our marketing targets likely patrons and we are actively involved in promotions and activities with this demographic

Specific and targeted search facilities which enable patrons to find the event they are looking for in their desired location within seconds

Our relationships with hospitality suppliers in a range of different fields, keep us aware of market trends and changes, allowing us to be flexible both with our website and also with our marketing efforts

Page 8: Pub Events Media Kit (click menu + fullscreen)

+Our Audience

Gender: male 60% female 40%

Age: 18-24 14% 25-54 71% 55+ 15%

Education: left school 9.1% NCEA 18.2% some university 13.6% associate degree 2.3% bachelor’s degree 38.6% graduate degree 18.2%

Employment: fulltime 75% business 10% student 4.5% retired 4.5%

Page 9: Pub Events Media Kit (click menu + fullscreen)

+Promoting Pub Events

How many hits will I get?Currently the Pub Events website receives in excess of

5,000 hits per day and each month there are over 30,000 pages opened on our website.

In addition to this, every morning we send out "The Quizzer" which is a daily reminder to hundreds of subscribers for them to complete our daily quiz, as well as a weekly events update

Pub Events have partnered with a range of national hospitality suppliers, from quiz suppliers, to poker tournament organisers, to breweries and food suppliers

Page 10: Pub Events Media Kit (click menu + fullscreen)

+Online Rankings

Some of our current Google rankings are as follows;

pub events – page one, position one (global & NZ)quiz night – page one, position one (global & NZ)pub music – page one, position six (NZ)pub poker – page one, position nine (global & NZ)kiwi pubs – page one, position four (global & NZ)

Participating pubs are also encouraged to provide a link on their website to their page at Pub Events

For many pubs, their PubEvents events page has taken the place of their website events page

Page 11: Pub Events Media Kit (click menu + fullscreen)

+Enhanced Listing

An Enhanced Listing is simply a must have for every pub, bar, restaurant, cafe, brasserie, club or other venue.

This is your opportunity to promote your brand, advertise all your contact details, list special promotions and ultimately, drive more traffic.

An Enhanced Listing allows you to customise your venue page on our website, where you can include a full description of your pub, photos, details of the services offered, beer brands and so much more.

The more you add to your page, the greater your visibility, making it easier for searchers to find your listing.

Page 12: Pub Events Media Kit (click menu + fullscreen)

+Upgrading to Enhanced

Upgrading to an Enhanced Listing is the right choice for your business.

For as little as $40 per month +GST you immediately gain prominence over free listings.

The choice is easy - there is so much to gain by enhancing your venue profile on Pub Events!

Upgrading to an Enhanced Listing is a simple process and can be done one of two ways: Online – simply click on Upgrade to Enhanced on the footer menu of the

PubEvents website and follow the prompts Offline – please call Greg Stewart on 0210766307 to discuss upgrading

to an Enhanced Listing in person

Page 13: Pub Events Media Kit (click menu + fullscreen)

+Advertising on Pub Events

PubEvents has a range of advertising options available to suit businesses of all shapes and sizes

For as little as $500 per month +GST you can gain tremendous exposure to thousands of targeted visitors

PubEvents has available now leaderboard banners

Towers

Box ads

Tiles

Page peels

eNews advertising

Rich Media

Contact us today to negotiate a suitable rate and term that best suits your business

Page 14: Pub Events Media Kit (click menu + fullscreen)

+Contact Us

For your advertising and pub listing enquiries, please contact;

Greg Stewart – Creative Director & Website Manager

P: 0210 766 307

E: [email protected]

W: www.pubevents.co.nz