proposed university marketing center monitoring system

8/6/2019 Proposed University Marketing Center Monitoring System

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CHAPTER I

THE PROBLEM AND ITS BACKGROUND

Introduction

The Nueva Ecija University of Science and Technology

Marketing Center is located at the NEUST Gen. Tinio Campus. This

office offers selling of products like books, school uniforms

and other necessities both needed by employees and students.

The Marketing System flow as seen in different ways by both

employees either related or unrelated to the office, and

students who avail products can tell slight deficiencies in the

work flow.

Having a small workspace that handles a huge amount of

products ranging from uniforms, books, nursing materials and

groceries makes it hard to monitor stocks as to their

availability.

Another problem sited is the time needed to compute for the

equivalent percentages as to what amount goes to the University

IGP (Income Generating Project) and what amount goes to the

Partner Distributor.

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These problems brought idea to the researcher to propose a

computerized system for the University Marketing System’s

workflow.

This study aims to introduce computerization to the sales

and inventory system of the Marketing Center to aid them for

faster transaction handling and better productivity.

Statement of the Problem

This study seeks to find answers to the following:

1. How may the manual system be described?

2. What are the advantages and disadvantages of the manual

system?

3. What are the stages of the System Development Life Cycle?

4. How may the proposed computerized system be described in

terms of:

a. Speed

b. Accuracy

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c. Security

d. Ease of use

5. What are the advantages and disadvantages of using the

proposed computerized system?

Conceptual Framework

Independent Variables Dependent Variable

6.

7.

The framework states all the requirements that must be

obtained to create the proposed computerized system, starting

from the interview guides, to clearly define what are to be

included and what are the processes involve in the Sales,

Monitoring and Stocks Updating. The supporting documents to see

what are the expected outputs (Inventory Reports, Sales

Reports). Microsoft Visual Studio 6.0 will be used as the

programming language to create the computerized system and MS

Access 2003 will be used as the database that will hold all the

data of the system.

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Interview Guides

Supporting Materials

Microsoft Visual Studio

6.0

MS Access 2003

The Proposed University

Marketing Center

Monitoring System



Significance of the Study

The result of the study would be significant to the

following:

a. Employees of the Marketing Center – easier workloads,

faster monitoring and updating of stocks

b. Employees and Students Availing Products – faster

transaction periods and more accurate outputs

c. Marketing Administrator – faster and more accurate

computation of IGP percentages.

Scope and Delimitation

This study focuses only on creating a proposed computerized

system for the Sales, Inventory Monitoring and IGP Computation

of the University Marketing Center.

The study would not include other concerns that are still

under the main functions of the Marketing Center.

The proposed system requires a computer unit for its proper

operation thus the end users will be trained to acquire the

necessary skills in the operation of the proposed computerized

system.

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CHAPTER II

REVIEW OF RELATED LITERATURE & STUDIES

Review of Related Literature

Inventory Management

Inventory management is primarily about specifying the size

and placement of stocked goods. Inventory management is

required at different locations within a facility or within

multiple locations of a supply network to protect the

regular and planned course of production against the random

disturbance of running out of materials or goods. The scope

of inventory management also concerns the fine lines

between replenishment lead time, carrying costs of

inventory, asset management, inventory forecasting,

inventory valuation, inventory visibility, future inventory

price forecasting, physical inventory, available physical

space for inventory, quality management, replenishment,

returns and defective goods and demand forecasting.

Other definitions of inventory management from across the

web:

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Involves a retailer seeking to acquire and maintain a

proper merchandise assortment while ordering, shipping,

handling, and related costs are kept in check.

Systems and processes that identify inventory requirements,

set targets, provide replenishment techniques and report actual

and projected inventory status.

Handles all functions related to the tracking and

management of material. This would include the monitoring of

material moved into and out of stockroom locations and the

reconciling of the inventory balances. Also may include ABC

analysis, lot tracking, cycle counting support etc.

Management of the inventories, with the primary objective

of determining, controlling stock levels within the physical

distribution function to balance the need for product

availability against the need for minimizing stock holding and

handling costs.

In business management, inventory consists of a list of

goods and materials held available in stock.

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Inventory control is an important part of the best answers

from a few questions. Excellent inventory control is an

important part of keeping a business running smoothly, whether

if it is essential for checking what is recorded. Inventory is a

significant investment to most businesses, and knowing its worth

at any given time is the implementation of an inventory

investment. Inventory control is one of the key components of

Just in Time manufacturing process. Inventory control is a great

solution for warehouses, factories, offices, stock rooms, or any

place where inventory should be deployed to satisfy supply chain

management objectives. Excellent inventory control is the key to

getting a return on your investment. Inventory control is

directly related by how successful a company is in providing

high levels of inventory control is one tool than can

simultaneously enhance service levels to the customer and enable

a company in providing high levels of inventory investment.

(www.inventorymanagement.com)

Automation can dramatically impact all phases of inventory

management, including counting and monitoring of inventory

items; recording and retrieval of item storage location;

recording changes to inventory; and anticipating inventory

needs, including inventory handling requirements. This is true

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even of stand-along systems that are not integrated with other

areas of the business, but many analysts indicate that

productivity --- and hence profitability --- gains that are

garnered through use of automated systems can be increased even

more when a business integrates its inventory control systems

with other systems such as accounting and sales to better

control inventory levels. (www.answers.com)

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Review of Related Studies

The following are the studies with similar concept with the

Computerized Sales and Inventory System.

The study entitled “Luxasia Speeds up Sales Processing by

70 percent with Microsoft Dynamic NAV” by Robyn Lim, Financial

Controller, Luxasia *M) Sdn Bhd. has selected Microsoft

Dynamics™ NAV to replace their DOS-based accounting solution at

its Malaysian office. The ageing system could not cope with

business growth and many business processes were manual. It also

did not have a computerized inventory management system in

place. With Dynamics, Luxasia is able to efficiently consolidate

information between the head office and its warehouse, access

real time business information and automate inventory

management. Rolled out at the Malaysian office in September

2003, the Dynamics modules deployed included General Ledger,

Accounts Receivables, Accounts Payable, Cashbook, Inventory and

Warehouse Management System. The implementation was undertaken

by Microsoft Certified Partner Advance Infosys Sdn Bhd. Advance

Infosys handled the customization of specific reports as well as

provided training and technical support. Using the Dynamics,

sales processing speeds up to 70 percent, enhances Efficiency of

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Warehousing Processes, Improves Decision-Making and gains

competitive advantages.

A study by James J. Wadsworth entitle “Inventory Management

Strategies for Local Farm Supply Cooperatives” presents

fundamental yet important strategies for farm supply

cooperatives to use during the everyday management of the

inventory the purchase and carry for sale to patrons. Basic

elements and concepts associated with strategies are described

within the framework of a management plan. The goal is effective

inventory management. This material is intended to provide farm

supply cooperative managers and employees with information that

will enhance inventory management in their cooperatives.

A study by Cervantes et. al. stated that All organizations

have some type of inventory planning and control system.

Nowadays, inventory is one of the most expensive assets of many

companies, representing as much as 40% of total invested capital

(3). This is the reason why a good inventory management has

become a crucial decision in companies. A good inventory

management system can reduce total costs in a company, but in

the other hand this means to invest in this system. The crucial

task is to balance between inventory investment and customer

service.

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CHAPTER III

METHODS OF RESEARCH AND PROCEDURES

Method of Study

Developmental Method of Research is used as to the

researcher will be developing a computerized marketing monitory

system as replacement to the manual and existing system of the

establishment.

Instruments Used

Observation. With the help of this technique, the

researcher was able to understand the actual flow of the manual

system and help him determine the problems that the

establishment encounters from their current system through its

reliability, security and convenience.

Interview. This instrument is used to gather information

through a formal meeting with the interviewees wherein they will

be asked questions regarding the existing system.

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Questionnaire. This instrument is used to collect the

respondents’ evaluation, which will be used to compare the

manual and proposed system.

Administration of the Instruments

The target respondents of this study will be the persons

administering and working inside the Marketing Center of the

Nueva Ecija University of Science and Technology. Questions will

be based upon the observations of the researcher onto the

current workflow.

Data Gathering and Procedure

The questionnaire checklist is the tool used in this

research. A questionnaire is a list of planned written questions

related to the topic, with space provided for indicating the

responses to each question an intended for submission to a

number of persons for reply. The checklist was prepared and

finalized wherein the respondents checked the items provided

therein.

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Statistical Treatment of Data

The weighted mean of responses in each item will be

obtained by dividing the total weight frequency to the total

number of respondents that is:

Wm = twf / n

Where:

WM = weighted mean

TWF = total weighted frequency

N = number of respondents

The weighted mean was computed using the assigned values

with their corresponding verbal interpretation.

Weight Verbal Interpretation Numerical Equivalent5 Excellent 4.51 - 5.00

4 Very Good 3.41 – 4.50

3 Good 2.61 – 3.40

2 Poor 1.81 – 2.60

1 Very Poor 1.0 – 1.80

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