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WALKALINE 2019 ©®™ PROPOSAL TO PROPERTY DEVELOPERS: Unrivalled value and Unmatched competitive advantage STRICTLY PRIVATE & CONFIDENTIAL

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  • WALKALINE 2019 ©®™

    PROPOSAL TO PROPERTY DEVELOPERS: Unr iva l led va lue and Unmatched compet i t ive advantage

    STRICTLY PRIVATE & CONFIDENTIAL

  • AGENDA

    01ABOUT USShort & brief Introduction of who we are and the value we bring

    02PROPOSALA look into market research reports and trend on what’s happening and what can be done

    03OUR OFFERINGProduct & Services and brief dive into our offerings

    04Q & AOpen Q & A session

  • WE BRING VALUE TO RESIDENTIAL AND COMMERCIAL SPACE

    01HOME OWNERSSave cost, water, energy and all whilst being trendy and environmentally friendly

    02PROPERTY DEVELOPERSCapture potential property buyers early and often by offering unique proposition

    03SERVICE PROFESSIONALSGrow business and customer base in their area with our product & services

    ABOUT US

    WALKALINE was established with the aim to • Bring International standards to local market• Bridge the trend and life style gap• Enable cost and energy saving

  • PROPERTY DEVELOPERS

    Capture potential property buyers early and often by offering unique proposition

    PROPOSAL

  • 5

    • Facing challenges especially for the landed and high rise residential segment including certain commercial projects in town

    • Struggling to differentiate the value and are offering discounts as everybody else in the market

    INSIGHT

    PROPERTY DEVELOPERS WE SPOKE TO ARE

  • In 2Q 2018, total unsold residential properties increased to 166,888 units compared to 1Q 2018: 146,196 units

    Twice the average unsold units from 2004 to 2015 (71,462 units)

    Source: National Property Information Centre (NAPIC)

  • 78% of the total unsold residential units were in the price category of above

    RM250,000.

    Source: National Property Information Centre (NAPIC)

    • Total unsold residential properties = Overhang + Unsold under Construction (UUC)

    • Overhang: Unsold properties with Certificate of Completion and Compliance

    • UUC: Unsold properties under various stages of construction that have not received Certificate of Completion and Compliance

    • Figures above include Small Office/Home Office (SOHO) and Serviced Apartments

  • By state, Johor has the highest number of unsold units (31% share) in Malaysia, followed by Selangor (18%)

    and Kuala Lumpur (11%)

    Source: National Property Information Centre (NAPIC)

  • Source: National Property Information Centre (NAPIC)

    By property type, about two-thirds of total unsold units are high-rise properties such as

    apartments, condominiums and serviced apartments.

  • THE OUTCOME

    01Oversupply due to range of property options available in the market

    02Highly selective buyers not just looking for easy purchase options but also range of in house product offerings (semi-furnished/furnished home)

    03Stiff competition in home built quality & amenities offered

  • 11

    HOW ARE PROPTERY DEVELOPERS OVERCOMING THESE CHALLENGES??

  • 12

    WITHIN CHALLENGES LIES OPPORTUNITIES

    • Opportunities for those setting the TREND will capture HOME / PROPERTY BUYERS

    • And the Rest will try to play CATCHUP AND STRUGGLE

  • 13

    LET’S UNDERSTAND MORE

  • 14

    WHY PROPERTY BUYERS BY PROPERTY (S)

    Source: REDHA

  • 15

    Generational Trend of Home buyers & Tenants

  • 16

    IT’S A GENERATIONAL THING

  • 17

    HOW ARE INTERNATIONAL MARKETS COPING WITH SIMILAR CHALLENGES ??

  • 18

    By adapting to MILLENNIALS'

    expectations & PURCHASE BEHAVIOR

    They call it: “WELL Building Standard” – which aims to improve the health and well-being of building occupants, (Home buyers and Tenants) by offering latest

    and simplified technology in the areas of air, water, light, and fitness

  • 19

    HOW ARE WE COPING WITH THE GENERATIONAL TREND ??

  • 20

    Are your buildings future ready?

    • More buyers are conscious about HEALTH AND WELLNESS;

    • That awareness is now spilling over into the BUILT ENVIRONMENT

  • 21

    WHAT WOULD YOU DO TO OUT DO YOUR COMPETITION ??

  • KEY ENABLERS

    01Promote HEALTH AND WELLNESS while retrofitting existing buildings

    02Offer latest and simplified technologies in the areas of WATER AND FITNESS into the new ones

  • OUR OFFERINGUtilized by Home Owners, Businesses, Corporates, Property developers and Service Professionals

    SERVICESWe offer most of the services related to our products that a consumer may need

    PRODUCTSOur products are intelligently designed, easy to use and are environmentally friendly.

  • PRODUCTSOur choice of products are intelligently designed, easy to use and are environmentally friendly. SMART | RELIABLE | COMPACT | FUNCTIONAL

    We guarantee 50% less or no energy wasted and 50% increase in saving across our product chain

    WATER FILTRATION SYSTEMQuality water for health, wallet

    and environment

    WIRELESS ROBOT VACUUMYou come back to a clean

    home every time & anytime

    TANK LESS INSTANT WATER HEATERPerfect for residential and commercial

    hot shower needs

  • SERVICESWe offer most of the services related to our product that a consumer may need

    MAINTENANCE SERVICEAll electronic products offered by us are covered under warranty and customers can signup for maintenance service

    PRODUCT AS A SERVICEOffered to businesses and corporates as an alternative to the buy and own.

    INSTALLATION SERVICEInstallation Service available for all the complex time-consuming jobs and making sure our products are installed at the highest industry standards.

    FINANCING AND PAYMENTSFlexible and wide payment options at an affordable start for customers interested in purchasing our products

  • WHY WATER FILTRATION SYSTEM

    & WATER HEATER

    Most Residents and Home Ownerwhen first move into a new home

    Buy or look for Water Purifier and

    Water Heaters

    These appliances consume lot of energy and wastes water

  • WHY ROBOT VACUUM & WHY NEATO

    Neato makes housecleaning easy. Cleans floors hands free and returns to

    its charging station when done

    You come back to a clean home without any effort every time &

    anytime

  • NO COMPETITION OF WHAT NEATO IS CAPABLE OF

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    You can now differentiate your offering

    To potential buyers on your latest development project

    by providing built-in

    Water filtration system, Tankless Instant Water Heater

    and or Robot Vacuum

    and this will in turn be a win/win for the following reasons

  • 34

    REASON & PROPOSED BENEFITS

    01You enable your customers save cost, energy and water. (LONG TERM SAVING)

    02You lead by providing reliable, conservation and energy efficient Residential and Commercial space with PRODUCTS for any space and any budget

    03Your offer to potential buyers outweighs the cost and value. (YOU OUT DO YOUR COMPETITION)

    • Unrivaled value

    • Unmatched competitive advantage

    • Uncover millennial home buyers

  • 35

    Website:www.walkaline.biz

    Email:[email protected]

    Contact #: Malaysia: +603 7627 1004 | 017 284 2356

    https://www.walkaline.biz/mailto:[email protected]