Promote Your Seafood Restaurant

With These Amazing Ideas

Braining around looking to come up with killer ideas

for your restaurant promotion is not easy job. One

has to be creative enough to be able to think out of

the box rather than applying same old school

marketing tricks. Promoting a general restaurant

might be simple, but things get a bit tough when

your business goes more specific such as promoting

a seafood restaurant, Chinese restaurant, etc. Let’s

see some unique ideas you can use to promote your

seafood restaurant.

Restaurant Content MarketingJust by looking at the customers’ tables, your

kitchen, menu list, and staff, you can come across a

large pool of content that can be written to market

your restaurant. In addition you can define the

recipes, display your food with the most positive

reviews, also a video shoot of your chef in action

preparing a specialty dish. Sharing textual and video-

based content on interactive platforms such as

Facebook, YouTube, and Google+ is surely going to

gain you a large fan following base.

Exclusive Invitations For Loyal Customers

Businesses regardless of the industry try hard to retain their most loyal

customers, as these are the group that constitutes a large portion of revenue

in your income statement. Try to organize a special event once a month only

for your most loyal and retained customers. These type of exclusive events

gives you the opportunity to present some of your major dishes and meals to

them, in order to gain valuable feedback.

Direct Restaurant MarketingNo doubt billboard advertising is still in use, but digital marketing and promotions are

gaining increasing popularity. People are spending more and more time on their mobile

phones that calls for a great move for direct marketing via texts and emails. But let’s

consider not all customers are easy in giving their numbers. Whereas getting emails is

relatively easier. Sending messages of special offers and discounts are the perks that temps

customers to come at your restaurant.

Create surveys or questionnaires for customers to fill. This can generate a

large database of numbers and email addresses that you can use for your

direct marketing efforts.

Make A Deal With Hotel And Tourist AgenciesIts obvious location is one of most important

influences in the promotion of any

restaurant. For example, if your seafood

restaurant is located near a hotel, then try to

establish a working relationship with it as

soon as possible. The hotel can provide you a

great deal of potential customers. You can

offer the hotel’s guests, tourists and

manager such as free meals, family coupons,

free events invitations, etc.

Participate In Food FestivalsParticipating in communities like food

festivals or restaurant weeks that normally

happen annually, is another great way to

gain a plethora of potential fan base.

Planting even a small stall is these type of

festivals is enough to spread awareness of

your business and a chance to enter into

competition with potential competitors.

Think Out Of The Box!Abiding by standard practices and procedures may work well for any

business, but there is no restriction in trying something new for your

restaurant. Try to do the following things.

See and observe your customers closely in how they go through decision

making process of selecting menu and services, what they like best and

least about the place, what additional have they always wished to be

offered, etc.

Read more about the restaurant industry and particularly about the

seafood business, in-depth study about the current and upcoming food

consumption trends, how people from different business professions could

be targeted, how you can diversify and expand menu without losing your

core specialties, etc.

Look from a different perspective that how your family and close friends

would go on to run the business, what strengths and drawbacks they see

from their point of view, how best to improve the overall brand perception,

etc.

Visit Largo Bar and Grill

Address: 401 Biscayne Blvd Miami, FL 33131

Phone: 305-374-9706

Mail: info@largobarandgrill.com

Website: www.LargoBarAndGrill.com