profil perusahaan pt. arfadia-2014 (english)

Arfadia . Spark Creativity and Innovative Solutions

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Spark Creativity and Innovative Solution

Arfadia Company Profile 2014


Company Profile 2014



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Foreword

Information technology and creative industries are rapidly growing

parts of Indonesia’s economy. For more than 10 years working in

this industry, we constantly serve the needs for information systems,

applications, creative design, online marketing, and videography to

a wide variety of companies.

The growing demands encouraged us to establish a Limited Liability

Company in February 2013, which makes us even more trusted to

handle major projects from the companies/organizations/ministries

who have acknowledged the advantages of our services compared

to the competitors.

We are aware that in this industry it is important to continue to

develop ourselves, keep up with technology and create new

technologies through capacity building, always be creative and

innovative, and implement high discipline to serve the needs of

technology in the future.

We also believe, through our corporate vision “To be the best service

provider of multimedia creation and innovation of information

technology in Indonesia “ and the values we have invested in the

company to achieve the vision, our active participation in this

industry will lead to noble purpose: creates jobs and contributes to

the improvement of social welfare and economic growth in

Indonesia.

Tessar NapitupuluManaging Director



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“The small companythat delivers big results.”

About Us

Arfadia was founded in Indonesia, Jakarta, in May

2010. It is a business entity engaged in the field of

Information Technology and Multimedia. Arfadia was

established in 2013 as a Limited Liability Company

[or PT/Perseroan Terbatas]

Arfadia’s initial service offerings included any

information technology related service. However, in

recent years, Arfadia has carved out a niche

specifically in web site design and development, SEO

(Search Engine Optimization) and SEM (Search Engine

Marketing), web hosting, web / desktop based

software development, and multimedia services.

In addition to the services offered, Arfadia also has

superior products that have been quality tested and

used by our great clients. Some of its products are

Portal Intranet Arfadia (Employee Portal / Enterprise

Social Network) and E-Recruitment.

Arfadia knows the value of time, better service, quality

product and the customers. The concern looks after its

customer’s current and future requirements and

provides same importance to all levels of customers

with our innovative cutting edge solutions.



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MisionVision

1. Build and manage projects in a timely

manner;

2. Provide the benefits of our value chain of

products to stakeholders;

3. Build a strong team cooperation to achieve the

desired and stated goal.

To be the best service provider in the multimedia

and information technology innovation

in Indonesia.



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Responsiveness

Achievement

Activeness

Focus

Accuracy

Development

Innovation

Values

AchievementWe reach the goal successfully with effort, courage and skill.

ResponsivenessWe are responsive to our customers and develop strong and

cooperative relationships to give the results that meet their needs.

Focus We are oriented to results.

AccuracyWe create products with high accuracy through our Quality

Control team.

DevelopmentWe give personal development training, soft skill, and

behavioural trainings to our employees.

InnovationInnovation is a driving force of our company. It enables us to

create new products and technologies as well as processes.

ActivenessProactive in identifying and solving potential errors before

they occur.



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Product & ServicesArfadia’s web development team works with an objective to provide all

the possible services to get your business on the web with easy-to-use

facilities and software tools to upgrade your business to a new height

which your competitors can never think of.

Our services include Dynamic Web Application Development, Web

Designing, Web Optimization, Web Promotion, Link Building, Web

Maintenance, E-Commerce Solution, Multimedia, Animation, Flash,

Search Engine Submissions, Hosting, Graphic Designing and Consultancy.



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Services

Web Design & Development

Designing a clean, attractive as well as a professional website is

a very complex task and only experts can handle it. Making a design

with the help of HTML and CSS is an easy task but beautification of

that site in terms of content placing, content spacing, images used

and many more techniques is a tough job.

This is where our proficient designers step in. The main goal is

to manage the web design in such a way that it captivates the

attention of its visitors.

We have complete knowledge of the latest design techniques such

as HTML5, CSS3, and usage of Ajax and Jquery to enhance the

design. The main element that provokes a user to read the content

of our site is the images. Intelligent usage and editing of the images

as well as taking care of their placement is very important. We use

images with High Definition quality with small size such as WebP for

Images and SVG / Scalable Vector Graphics for Vector. For

animation, we use the techniques of HTML 5 that support iOS

devices (iPad and iPhone).

In order to make your website appear attractive on mobile too, we

have another team of Responsive experts that make your websites

mobile friendly.



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Web Application Development

Web based applications are the ultimate way to take advantage of

today’s technology to enhance your organizations productivity &

efficiency. Web based application gives you an opportunity to

access your business information from anywhere at any time. It also

allows you to save time & money and improve the interactivity with

your customers and partners. With a computer connected to the

Internet, a web browser and the right user name and password

you can access the systems from any location.

Arfadia can develop standalone applications or can assist you

in increasing the functionality of your existing site. Below are

specific types of web-based applications which Arfadia can

assist you in developing.

- osCommerce Shopping Cart Setup, Installation, and Customization

- Electronic Hardware Integration

- Website Statistics Software

- Personalization of Web Page Content

- Dynamic Creation of Images and Graphs

- SMS messaging integration

- Online Product Database Development

- E-commerce Application Development

- Customer Relationship Management

- Online Data Collection, Analysis and Reporting

- Online Customer Support Software

- Web Content Management Software

- Secure Client Areas

- Secure Areas to allow collaboration with Business Partners

- Online Ordering System

- Email Automation, Control and Filtering Software



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Internet Marketing

Internet marketing optimization starts from the

design of a site. It takes planning to construct a

great content-rich website. A competent designer

uses online architectural design principles,

combining information delivery and techniques so

that search engines could easily find the website.

Having proper site architecture is vital to online

internet marketing in order to attract visitors.

Simply put, designing an award winning website

is not enough. Your site needs to be placed in

front of potential visitors or they will not know

you exist.

Our Internet marketing optimization services

includes the integration of focused traffic-

generation tactics that are vital to the success

of your site. Without smart marketing, any great

website will fail.

Branding & Corporate Identity

Branding is one of the key ingredients to make a

successful business. With a strong positive brand,

you will have customers that are not only loyal to

your brand, but will also recommend it to others.

And this means increase in sales.

How to make this happen?1. Sharing Idea

We listen to your ideas, what you want, what

and where you want to be in the industry.

2. Designing

We design your entire needs, communicate and

collaborate with you to achieve your goals.

3. Delivering

We create the best brand and corporate

identity for your business along with

strategies on communicating your brand to

consumers, including online and digital

marketing.

What we produce?

Company Identity Designs

- Logo

- Stationary (Business Cards, Letterhead,

Envelopes)

- ID Card

- Product Packaging & Labeling

Marketing Communication Designs

- Company Profile

- Poster

- Brochure

- Calendar

- Banner

- Goody Bag

- Print Ad

- Newsletter

- Brochure, etc.

We have a strategy that includes multiple steps

to getting potential new customers. The image

below is Our Internet Marketing Process.

Planning/Strategy1. Determine Goals

2. Research (Market Demand, Keywords,

and Competitors)

3. Determine Marketing Strategies

4. Determine Budget and Keyword

Monthly Execution1. Content Creation

2. Content Promotion and Link Building

3. Pay per click (PPC) Advertising

4. Email Marketing

5. Monitoring and Evaluation

6. Reporting/Client Review

Results1. Growing Traffic

2. Get Potential Customer



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Commercial Photography

Images convey impressions of your business at a glance. This is

the first thing seen by potential clients or customers. In Arfadia,

we create images that work for your business and help you make

a good first impression.

Why us?

- Creativity

Our photographers, work closely with our creative designers, create

unique and creative ideas to make your company stand out.

- Fast service

You will get the desired image within a day after the shooting,

even faster.

- Retouching

We provide full photo retouching (Photoshop) service.

- Advanced Technology

We use only the latest cameras, software and hardware. With a

wide range of highly specialized lenses, we offer our clients a broad

choice of technically excellent, creative and eye-catching images.

- Fine Art Quality Prints

We use our exhibition quality printing skills to create fine art prints

for your offices and meeting rooms.

- No Hidden Charges

Clear and unambiguous pricing to suit businesses of all sizes.



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Video Production

Video is the most effective way to deliver the

message widely. Combining audio, visual, and

text, video can bring message about a brand,

product and service to audience in a way that

other marketing materials cannot.

We are visual storytellers who can help you to

communicate your business concepts through

inspiring videos and animation. Our process is

designed carefully intended to ensure customer

satisfaction throughout the project cycle, while

maintaining a high level of efficiency.

Here is the process that we do from start

to publication:

1. Brainstorming At the early stages, Arfadia team will discuss

with you to understand your needs and

purpose of making the video, and combine it

with our creative ideas.

2. Script Each video has a story, and to make the story

more understandable it requires a good script.

Script helps deliver the message to the

targeted audience.

3. Documentation We make documentation of every stage of a

video making so clients know the whole

process.

4. Voiceover Voiceover with proper articulation and

pronunciation increases the effectiveness of

a video. Arfadia team has a professional

voiceover talents fluent in Indonesian, English

and local languages, with a distinctive accent.

5. Final Draft In this final stage of pre-production, the team

will make a short video and provide the

opportunity for the client to suggest new ideas

before the actual video creation begins.

6. Production process To produce a perfect video, the team will

conduct two-stage revision before finalization.

7. Editing Arfadia have experienced editors, with

creativity and expertise in assembling scenes

and combining them with special effects to

produce desired video.

8. Promotion In addition to make a video with the best

quality, we also promote your video through

online media.



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ProjectM anajement

FilesM anagement

Schedule Task /Event Calendar

Notes M anager

Wo rkspace

Wo rkgroup

VideoConference

EnterpriseSearching

Form M anagement

Announce viaSMS / Email

BusinessIntellegence

PortalPortal Intranet Arfadia

Intranet Portal is a media that unites access to all company

information, media to exchange information and communicate

among employees, as well as the media to unite in internal

enterprise applications. It is a tool that helps companies manage

data, applications, and information to make it easier.

PIA (Portal Intranet Arfadia) is a successful product we build and

develop to meet the needs of consumers in improving the

communication and delivery of information effectively and

efficiently.

Product



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Mengapa Memilih Kami?

Arfadia operates with a highly qualified team of software

experts and experienced technicians, who are constantly

exploring new ideas, innovative products, and reliable

services.

We know the value of your time and trust, therefore we are

committed to deliver the best service and high quality

products to our customers. We aim to create a good lasting

impression with our products and services.

Arfadia is a customer-focused company with comprehensive

services ranging from preliminary analysis and planning to

detailed design, development with seamless integration

capabilities for new technology to adapt with existing

systems, thus ensuring improvement in your current and

future business strategy.



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“It was really good making partners with Arfadia

because they are young, synergic, and

hardworking throughout the making of the PNMP

Mandiri Pedesaan launch video.

The work progress were very dynamic and

productive that we hope to maintain and improve

the work relationship in the future. As a result, the

Rapat Kerja Nasional PNMP Mandiri Pedesaan

2014, opened by the vice president of Indonesia,

was presented nicely.

In the most part, we would like to thank our

partners from Arfadia. We hope that our future

projects would be as good and functional, if not

better.

Drs. Benni Irwan, M.Sc

Head of Sub Directorate Participatory

Development

Directorate of Community Empowerment and

Village

Interior Affairs of Indonesian

“By looking at the experience and the well

established portfolio, we decided to choose

Arfadia. Aside from the Trimegah Securities

website, we were also entrusted to build child

company PT. Trimegah Asset Manajemen.

During the process, PT Arfadia were

communicative towards the business user, which

was helpful to improve implementation of the

work. PT Arfadia also sent responsive and

qualified web engineer to manage the requests of

PT Trimegah. Moreover, they were helpful in

giving inputs regarding the latest technology to

help analyze consumer’s web.

We would expect to work with PT. Arfadia again

in the future for other projects.”

Mohamad Djuarsa

Head of IT PT. Trimegah Securities, Tbk.

Testimonials



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“We know PT Arfadia through a thourough survey

and strict selection process. We chose this

company because they provide a complete

service for our corporate multimedia plan. PT

Arfadia provide a comprehensive and up-to-date

website we need.

One of the advantages of this website is a

Shopping Calculator application that really helps

us in our exports. I hope Arfadia can develop

applications for mobile phone.”

Mulyadi Djaja

Marketing and Sales Director PT. Jakarana Tama

(GAGA)

“I know Arfadia through public tendering held by

the ministry. Our technical team chose PT Arfadia

to be our partner in building a web-based

recruitment system for Family Hope Program

(PKH) 2014.

With a manual system we used back then, we

needed a large number of personnel, about 500

at the district level alone and it means a huge

cost. The new online system helps us to increase

productivity while reducing cost. The online

system also facilitates potential participants to

apply for PKH Program, and creates transparency

because it allows public to monitor the selection

process.

During our collaboration to build the online

system, PT Arfadia have proved that they are a

solid team, punctual, and they managed to finish

the work in a short time. Our application system

has been perfectly functioning.”

Drs. Idit Supriyadi Priatna, M.Si

Head of Sub Directorate of Selection and

Verification, Directorate of Social Security,

Indonesian Ministry of Social Affairs

“PT Tugu Pratama Indonesia is a subsidiary of

Pertamina, specializing in energy insurance. In

2013, we appointed PT Arfadia to revitalize our

website, and we were satisfied with the result.

Our website now has good features and can

be easily maintained. One of them is a report

feature in the form of statistics, which

makes reporting easier.

In our opinion, Arfadia team was a group of

creative young people that knew what we

needed, and they translated it into a website with

up-to-date and interesting design. In addition,

the Arfadia team was very cooperative and they

responded quicky to any of our complaints.”

Rudy Firmansyah

Information Technology Manajer PT Tugu

Pratama Indonesia

“PT BT Cococa is a company engage in cocoa

processing, with more than 700 employees. With

such a number of workers, we need an intranet

portal as a tool for internal communication.

Intranet provides more information to employees

and allows them to convey any suggestions.

After several meeting with intranet suppliers, we

decided to choose PT Arfadia because this

company has several advantages compared to

other companies. First, they created the software

that is easier to use and understand. Secondly,

they gave us a satisfying service and answered all

of our requests. All with reasonable price. We look

forward to continuing our partnership with

PT Arfadia.”

Mahnessa Siregar

Business Development

Manager PT Bumi Tangerang Cocoa



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Client Kami

a

Kementerian Dalam Negeri RI PT. Harum Sari Nusantara

PT. Wicaksana Overseas International, Tbk.PT. SCG Indonesia

PT. Catur Putra Guna Pratama

Good from the source

PT. Bumitangerang Mesindotama

PT. Cyberindo Aditama PT. JakaranatamaPT. Trimegah Securities, tbk.



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The City Tower (TCT)

12 floor - 1N

Jl. MH Thamrin No.81, Menteng

Jakarta Pusat 10310

Indonesia

(+62) 21 - 2955 7526

(+62) 21 - 2955 7527

[email protected]

www.arfadia.com


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