product hunt toronto #7 - real estate
TRANSCRIPT
Real Estate + TechProductHuntTO
Brandon G. Donnelly@donnelly_b brandondonnelly.comNovember 26, 2015
My story
Startup Weekend #1: Dirt (thedirt.co)
Startup Weekend #2: Crowdsourced valuations
Why we failed / challenges
Opportunities (real estate lifecycle)
BSc Computer ScienceDropped Out
BA ArchitectureUniversity of Toronto
Masters in Architecture & Real Estate DevelopmentUniversity of Pennsylvania
Real Estate DevelopmentMorguard InvestmentsOffice, Retail & Rental
Apartments
MBARotman School
Innovation & Entrepreneurship
Startup Weekend #1Dirt
Quit Job
Daily BlogArchitect This City
Real Estate DevelopmentTAS
Condos
Startup Weekend #2Crowdsourced Home
Valuations
Real Estate DevelopmentCAPREIT
Rental Apartments
Design
Real Estate
Technology
Focus
“One of NYC's great strengths is the diversity of its economy – finance, real estate, media & entertainment,
retail, fashion, health care, education, and now tech. And the reason tech is growing so fast in NYC is that it
is embedding itself in all of these other industries.”
-Fred Wilson, Union Square Ventures
Only so many people who know about and can
review a building.
Not unlocking enough valuable data. (like status
certificates)
Owners have a vested interest to only provide
positive reviews.
Real estate agents only provided fluff pieces to
generate business.
Why We Failed
Very difficult to get homeowners to engage when they’re not
yet ready to sell. Problem wasn’t immediate and big enough.
We had to take photos of people’s homes otherwise we
didn’t get any. Higher barriers to entry for supply-side.
“Free market evaluation” is a common tactic used by agents
to acquire customers. Hard to break through noise.
Why We Failed
High cost Low frequency Strong barriers Supply aggregation Unique transactions
Challenges
Opportunities / Real Estate Lifecycle
Land Sales Land Use Policy Market Research
flux.ioMapYourProperty
PiinPoint
Opportunities
Design / Coordination
Project Financing Community Engagement
PlaceSpeakProjexity
flux.io (US) FundRise (US)ShareStreet
Opportunities
Initial Sales/Leasing Construction Initial Occupancy(Pre-Delivery Inspections)
Invent DevFloored (US)
BuzzBuzzHome
HonestBuildings (US)H+ME Technology
Bazinga
Opportunities
Community / Management / Operations
Resale Market / Ongoing Leasing
Data & Analytics
EvercondoNextDoor (US)
Bazinga MappedIn
Opendoor (US)Open Listings (US)
CasalovaEpigraph (Blockchain)
HomeUnion (US)
CompStak (Commercial)
Opportunities
Dramatically reduce transaction costs and friction. Peer-
to-peer marketplaces + blockchain.
Improve transparency and access to information.
Opportunities to leverage the crowd.
Democratize real estate via community engagement and
crowdfunding. Next iteration of REITs in a way.
Optimize design and production methods to improve
efficiencies and drive down costs.
Summary of Opportunities
