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Setting Product Strategy How can companies differentiate products?

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Page 1: Product differentiation

Setting Product Strategy

How can companies differentiate products?

Page 2: Product differentiation
Page 3: Product differentiation
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Features

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Product Differentiation of Unilever

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Differentiation and Product Positioning

Product Differentiation and Market Segmentation

3) Degree of product differentiation

Product & service differentiation

PRODUCT DIFFERENTIATION & Positioning

Product Differentiation and Branding

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THE EFFECTS OF PRODUCT DIFFERENTIATION STRATEGY …internationaljournalsforresearch.com/Pdf/International Journal for... · THE EFFECTS OF PRODUCT DIFFERENTIATION STRATEGY ON CORPORATE

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Product differentiation and market structuremlovell.web.wesleyan.edu/Publications/ProduictDifferentiation.pdf · Title: Product differentiation and market structure Author: Michael

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INPUT SPECIFICITY AND PRODUCT DIFFERENTIATION