producing effective library podcasts
DESCRIPTION
Presented March 28, 2012 at Carnegie Library - Phoenix, Arizona Digital Production Manger Matthew Harp presents a workshop defining the concept of podcasting (or netcasts) and walks through the production process from start to finish and offering suggestions on how to fit multimedia into your marketing and outreach strategy. In this session, we will produce a short interview with participants in three steps: 1) Conceptualization and Planning 2) Recording 3) Editing and DistributionTRANSCRIPT
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Producing Effective Library podcasts
Podcast planning, production, storage, and distribution
Matthew HarpDigital Library Production Manager
Informatics and Cyberinfrastructure Services
as seen on
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Workshop Outline
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podcast basics
Source: en.wikipedia.org/wiki/Podcast
podcastA type of digital media consisting of an episodic series of files
(either audio or video) subscribed to and downloaded
through web syndication.
episodic
syndicationdownloaded
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click for video podcasts
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podcasts
Library Podcast Listing: libsuccess.org(some outdated)
instruction
public / community
reviews
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Ideas come from anywhere and anyoneideaseveryone can contribute
plan ahead
we make it happen
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“I hate when things are hard to understand or complicated. It needs to say what it is.”
Keep itsimple
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Try It! IdeasTry it! Take an idea and workshop it.
Come up with a topic
Choose participants
What can you discuss in ten minutes?
Planning and Scheduling can be the
hardest part
Think:
Introductions, highlights and how you
will close
You have 20 minutes!
Suggestions....
1.New Services
2.Exhibits
3.author readings
4.children's books
5.Library Instruction
6.New eBooks to read on
your Kindle or Nook
7.Events
8.Helpful Tips
9.Community Engagement
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RecordrecordFred McIlvain hosts
Faculty and Librarians Team-Up for Success:
Cancer and Heart Disease
with Katherine O’Clair
and Dr. Ken Mossman
http://lib.asu.edu/librarychannel/2008/09/26/ep82_facteam5/
Episode 82
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Try it: Recording
Try it! • Pick talent (1 – 2 people)
• Crew (rotate): 1Recording person, Mixer, Computer
• Record opening, discussion, and closing
HAVE FUN
You have 20 minutes!
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Editing
editrefine till it’s right
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Process
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Try it! Editing
Try it! Import audio
Cut Clips
Separate tracks
Adjust edit and repeat
Add Music
Remember to Save your Project
You have 40 minutes!
What you should learn…
Identify Garage Band Timelines
Timeline basics
Keyboard Shortcuts
Adjusting Trims
Fading Levels
“Ducking” background music
GarageBandDemo
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Export
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Try it! ExportTry it! •Save Project
•Export AAC
•Open iTunes
•Add Metadata
•(Transform to mp3)
You have 20 minutes!
What you should learn…
Metadata Basics
Locating exported file
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Distribute
distributeand promote
finally…
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discover share and use
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Distribution TryTry it!
• Load content to web
• Discuss distribution option
• Metadata:How would you describe?
• Talk MarketingStrategies
Basic Podcast Resources
1. Internet Archive
2. Blogger
3. Feedburner
4. iTunes Podcast Submission
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Integration
integration
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leverage resources
resource links
tags
twitter feed
descriptions/metadata
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Branding
ASU brand
library brand=
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Minute 33: ExhibitsView on YouTube
Library Minute example
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lessonsbudgetkeep it realkeep it simple
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lib.asu.edu/librarychannel
@asulibraries
questionsMatthew [email protected]
/asulibraries
sites.google.com/a/asu.edu/librarypodcasts/
Workshop Website