preventing conflict with the right information - undp workshop
TRANSCRIPT
Preventing Conflict with Information
Anahi Ayala Iacucci – Senior Innovation Advisor
Kenya 2007/2008
Conflict Sensitive Journalism Program
A Multi-layer approach
One of Many examples
CAR: relationships in between the local community and the refugees
Ivory Coast: recovering from conflict
The new challenges
How to keep up with the conversation?
New tools, new dangers, new localized conversations
Is it big data or just too much data?
THE 1 MILLION DOLLARS QUESTIONS:
1.Where is the conversation happening?
2.How I can influence this conversation?
3.How can I hear the conversation before it becomes action?
ASKING THE RIGHT QUESTIONS
OVERVIEW OF HUMAN CENTERED DESIGN PILOT - SEPTEMBER 2012
What information do communities in FATA and KPK need to make better decisions that can improve their lives?
What are the most effective ways to get them critical information? What sources and channels are used and trusted?
How is technology changing how people access or share information? What will these behaviors look like in the next few years?
‣Uses ethnographic research approaches to better understand people
‣Help us learn about and interpret people’s needs, motivations, aspirations, and how they impact their behavior
‣Over time, process reveals the complex ecosystems in which people operate
DESIGN RESEARCH APPROACH
INTERVIEWS
OBSERVATION
SHADOWING
KEY TOOLS FOR THIS STUDY
USER DIARIES
Photo by Jan Chipchase under a Creative Commons License.
SERVICE TRIAL
SURVEYING
ARTIFACT COLLECTION
NOTE-TAKING
PHOTOGRAPHY
THEME 1: INFORMATION FLOWS
From what sources does a person get the information he or she needs? Once they get a piece of information, how do they choose who to share it with?
THEME 2: TRUST
How do people determine whether a piece of news or information is – or a source – is credible or trustworthy?
THEME 3: INFLUENCE
What is influence and reach of different information sources? How is influence determined and measured?
Impact: Design for Social Change | SVA | August 4, 2011
THEME 4: TECHNOLOGY & NEW MEDIA
How is new technology changing the ways people access, share, create, and evaluate information? What new media channels are people using, and for what purposes?
BENEFITS OF THIS APPROACH
‣NEW AND IMPROVED PROGRAMS/INITIATIVES THAT ARE:
‣ Improved, flexible, appropriate solutions
‣ Based on the actual needs of local communities
‣ Based on the actual capacities of local communities
‣ Informed by a deep understanding of the cultural and political context
‣ Sustainable, based on observed trends of information and technology behaviors into the future
‣ Higher probability of success/impact
Put people at the heart of problem-solving
Takes a systems approach to solutions
Identifies opportunities for impact
DESIGN RESEARCH
