Press release - Main Autumn 2013

Concrete JungleIt’s dynamic, it’s independent and it’s a great update of wardrobe basics. This autumn, Blend takes you on a journey through the concrete city-scapes where minimalistic architecture meets the high pulse of urban living.

Inspired by city sports like Parkour and base jumping, this collection gets you the best of sports-inspired influences, mixing classic shirts and coats with sweat pants and sneakers. Basics meet classics meet sporty in a great blend.

A new confident use of colour set a fashion statement just right for this season. Colour blocking, bright greens and reds and playful colour con-trasting really make this collection sporty and wearable. Navy, dark purple,

plum, greys and black build the classic back bone of this collection.The blend of classics updated with sporty elements is visible through the whole collection, with sporty jackets in technical yarns, chunky wool knits with quilted nylon lining, quilted twill shirts and jackets with baseball collars. The mix of sporty technical fabrics with classical wool is not only a distinct fashion statement, but also satisfies the need for more value, more substance.

Denim sees a new twist this season, coming as two coloured denim, washed herringbone in blue denim and coated denim on striped fabric.

Get ready for a new season in great colours and with so many new ways of dreaming the dream in the concrete jungle.