press release for seven tiki spiced rum

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  • 8/3/2019 Press Release for SEVEN TIKI Spiced Rum

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    FOR IMMEDIATE RELEASE

    Introducing The SEVEN TIKI Spiced Rum East Coast Surf Team

    Seven surfers tapped to lead brand expansion

    CORAL GABLES, FLA. SEPTEMBER 1, 2010 SEVEN TIKI Spiced Rum, a Fijian rum

    with spices and other natural flavors, today announced the formation of the first

    ever spirits surf team. Comprised of seven of the best surfers from the East Coast

    of the United States, the team includes Sam Hammer, Ben Bourgeois, Asher Nolan,

    Gabe Kling, Aaron Cormican, Alek Parker and Brian Toth.

    South Pacific legend tells of Polynesian navigators, known as The Great Fleet,

    who set out from their homeland of Hawaiki in search of the land of the long white

    cloud, Aotearoa. These brave navigators carved a Tiki into the helm of each of

    seven outrigger canoes (or wakas) so it should always cast a shadow to the East

    or West and keep the voyage true. These Tikis represented seven skills andqualities they would need to complete their journey across the open sea. SEVEN

    TIKI is crafted in honor of these legendary gods and intrepid navigators.

    When putting a team together, we knew we needed specific talents true to

    our brand and were pleased to have assembled a team that perfectly embodies

    SEVEN TIKI, stated Billy Melnyk, senior brand manager, SEVEN TIKI Spiced Rum.

    We know these guys are great surfers, and from contests to art gallery openings

    these guys are good friends and great brand ambassadors for the SEVEN TIKI

    lifestyle. We couldnt have asked for a more complete team.

    With the authenticity of the ingredients and the brand ethos of discovery,

    search, commitment and success in each bottle of SEVEN TIKI Spiced Rum, signing

    a team of surfers to represent the brand was a perfect opportunity. Made with

    perfectly balanced Fijian water filtered through lava rocks, the Fijian rum includes

    Indonesian sun-baked nutmeg, Madagascar vanilla, apricot, fig, and sugarcane.

    http://www.seventiki.com/http://www.seventiki.com/
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    From competitive workhorses to creative savants, these guys are going to

    bring a level of surfing credibility to our brand unlike any other spirit company

    worldwide, continued Melnyk.

    THE SEVEN TIKI SEVENS:

    Commenting on being part of the team, Ben Bourgeois from Wrightsville

    Beach, N.C., stated, Traveling has been a huge part of my life for sometime so

    when I was approached by SEVEN TIKI, I was 100 percent on board. Not only is the

    rum insane, but the ingredients speak to all the places I love to travel to and

    experience.

    St. Augustine, Fla.s Gabe Kling commented, What I love about St.

    Augustine is the energy of the city. The history. The beach. The nightlife. Theres a

    depth and richness to it. Theres soul and theres soul in the bottle of SEVEN TIKI.

    Just try it!

    Isabela, Puerto Ricos Brian Toth stated, Growing up in Puerto Rico provides

    an understanding of a range of emotions and experiences. You gotta push it and

    test boundaries and that is what SEVEN TIKI has done. Needles to say, I can find

    anything to mix with it for any situation, so its all good.

    Lavallette, N.J.s Sam Hammer stated, I love surfing in New Jersey, and I

    know SEVEN TIKI is making large investments into the surf scene here so to be part

    of the team is an honor.

    Satellite Beach, Fla.s Alek Parker commented, What SEVEN TIKI is doing to

    by combining spirits, surf and creativity is a positive force in the surfing culture. I

    look forward to representing the brand and look forward to the people Im going to

    meet along the way. Oh, and kumquats are a secret ingredient!

    Jacksonville Beach, Fla.s Asher Nolan stated, I know this brand is going to

    do great things and Im proud to be on board. Because theyre empowering us tocome to them with ideas and opportunities, knowing that we have an investment

    in the direction of the brand is awesome. Matter-of-fact when Im traveling, finding

    or having SEVEN TIKI to drink has become imperative, and then providing them

    feedback really makes being involved with SEVEN TIKI enjoyable.

    New Smyrna Beach, Fla.s Aaron Cormican commented, These guys are

    legit. The cities theyre claiming, their investment in surfers and surf communities,

    http://benbourgeois.com/http://gabekling.prosurfingmanagement.com/http://briantoth.prosurfingmanagement.com/http://alekparker.prosurfingmanagement.com/http://ashernolan.prosurfingmanagement.com/http://benbourgeois.com/http://gabekling.prosurfingmanagement.com/http://briantoth.prosurfingmanagement.com/http://alekparker.prosurfingmanagement.com/http://ashernolan.prosurfingmanagement.com/
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    and their willingness to be involved and support the brand through surfing is

    insane. I look forward to reppin the SEVEN TIKI sticker on my boards. Try it with

    anything in your fridge. Gorkin approved!

    With events being scheduled nationwide, SEVEN TIKI is joining organizations

    and companies throughout the United States to support events that embrace the

    life aquatic, adventure, travel and environmental sustainability. If youd like SEVEN

    TIKI to be involved in your event please contact Ryan Marks at [email protected].

    About SEVEN TIKISEVEN TIKI is a Fijian rum with spices and other natural flavors made from the finestPolynesian sugar cane, mellow spices and pure, untouched water to produce a full-bodied, yet smooth premium rum specialty. SEVEN TIKI is crafted and aged inhonor of brave Polynesian travelers who navigated the South Pacific guided on theirvoyages by seven Tikis carved at the helm of their canoes. For additional

    information about SEVEN TIKI visit www.SEVENTIKI.com.

    Editors Note: Logos and images and are available by contacting Ryan Marks at 407.242.8548 [email protected]; or Joe Gerbino [email protected].

    # # #

    SEVEN TIKI Contact:Joe Gerbino, SEVEN TIKI, 786.264.8421,[email protected]

    Press contact:Ryan Marks, President, Lionize PR, 407.242.8548, [email protected]

    Surfer contact:Greg Renfroe, Professional Surf Management, [email protected]

    SEVEN TIKI Spiced Rum. ENJOY RESPONSIBLY.www.SevenTiki.com2010 Seven Tiki and the Seven Tiki Logo are Trademarks and/or registered trademarks.Imported by Seven Tiki Imports, Miami, FL.Fijian Rum with Spices and Other Natural Flavors. 35% Alc by Vol.

    mailto:[email protected]://www.seventiki.com/mailto:[email protected]:[email protected]:[email protected]:[email protected]://www.seventiki.com/mailto:[email protected]:[email protected]:[email protected]