preserving the american dream: building strong communities
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A report of the Homeownership Preservation FoundationTRANSCRIPT
PRESERVING THE AMERICAN DREAM:Building Strong CommunitiesA Report of the Homeownership Preservation Foundation
OUR MISSION
The Homeownership Preservation Foundation (HPF)
is an independent national nonprofit
dedicated toguiding consumers onto thepath of sustainable homeownership and improving their overall
financial health.
There’s a difference between a house and a home. The former is property. The latter
is the sense of safety, serenity and family. HPF is here to support and become an
ally to anyone that has a place they call home. In 2004, we were created because
there was a crisis in the U.S. that had not been seen before. We were put in place for
homeowners in the grip of foreclosure.
As the economy and housing market make a crawling recovery, challenges and
obstacles are still prevailing. With the evolving economy, our consumers’ needs have
evolved and so have we. Communities and the people in them are still struggling.
There are homeowners who did not lose their homes to foreclosure but are still
struggling with their finances. There are homeowners who are current on their mortgage but still struggling to pay
their bills. There are new homeowners who want to understand the risks and responsibilities of homeownership.
There are those who rent who want financial education and who may become future homeowners. These are the
people HPF serve.
By educating clients, through our coaching and counseling sessions, we help paint the whole healthy financial
pictures for families and individuals. That means higher credit scores, lower debt and more savings. Every day, we
give the best we have to offer to guide homeowners, renters and buyers alike to bright financially healthy futures
and their personalized vision of the ‘American Dream’.
A home isn’t just property. It’s where we make our fondest memories, a place of privacy and security. Our personal
haven. Everyone deserves to have a place where they can lay their head at night. Whether that is your first home
or your fifth, the Homeownership Preservation Foundation is here to help people feel comfortable in the place they
call home and to build sustainable communities. HPF was there in the past to help distressed homeowners. Today
and in the future, we continue to be here to offer help, options and hope to all our consumers.
Sincerely,
David Berenbaum Chief Executive Officer
A Message from Our CEO
Who We Are: An Independent, National, Trusted Resource
The Homeownership Preservation Foundation (HPF) is an
independent nonprofit organization dedicated to guiding
consumers onto the path of sustainable homeownership
and improving their financial health.
Since its founding in 2004, HPF has served over 8
million homeowners who depend on us as a trusted,
neutral source of information and assistance.
Working one-on-one with homeowners, we provide
free, confidential and comprehensive financial and
foreclosure prevention education through our national
Homeowner’s HOPE™ Hotline—888-995-HOPE™—
which is staffed and ready to assist homeowners every
day around the clock.
Although we are an independent organization, we work
closely with private and government entities to find
sustainable housing solutions. We are recognized as
a trusted resource for homeowners across the country
and serve as the national call to action for Making
Home Affordable, the federal program that is designed
to help homeowners avoid foreclosure, stabilize the
country’s housing market, and improve the nation’s
economy. We also work closely with other government
agencies, including the U.S. Department of Housing
and Urban Development and the Consumer Financial
Protection Bureau, major banks, real estate providers
and a myriad of diverse organizations who are on the
frontlines of the country’s housing market.
For many families, the Homeowner’s HOPE Hotline is often a first
stop in the process to resolving their housing crisis issue. Calls to
the Homeowner’s HOPE™ Hotline average about 11,000 per week.
Michael had been flying high in his career as a space flight systems
analyst, but the death of his wife and a subsequent permanent
disability grounded him almost immediately. “I was going under
fast due to financial issues,” the Florida resident recalls.
Wanting to keep his house, Michael searched the Internet for help
and stumbled upon HPF.
“They told me what to expect and how long things would take. I
knew as long as I had something in the works,” says Michael, “I
had hopes of a good outcome.”
Our dedicated, trusted and caring counselors worked with Michael
to assess his family’s financial situation and guided him – as we
have more than 8 million families over the years – on a path to
avoiding foreclosure and staying in his home.
Michael found the counselor to be very helpful as they worked
with him to fill out paperwork, forwarded information to the bank
on his behalf and continued to offer assistance even after he had
worked out an arrangement with the bank. “I could still call them
and they would answer what they could. I felt that was awesome,”
he says.
And it all starts with just picking up the phone. “Don’t be afraid to
call,” Michael advises. “There is hope!”
MICHAEL’S STORY: “THERE IS HOPE”
HPF manages a network of HUD-approved
nonprofit housing and credit counseling
agencies which includes: CCCS Greater
Dallas, Clearpoint Credit Counseling
Solutions, Greenpath Debt Solutions,
Money Management International,
Springboard and Novadebt.
“It saved me from losing my home. I am very glad
I called and had a very helpful and informative
counselor. The shame of my financial situation was
lifted from my shoulders and I was able to keep my
home with the repayment program and now I am 2
months ahead on payments
— Felicitass from New Jersey
214
What We Do: Our Programs and ServicesHPF is proud of the reputation we have built and the
customer satisfaction we have earned. With each
homeowner, we learn about who is in need and what
programs and services work best to respond to those
needs.
As a result, we have created close to a dozen programs
through our national infrastructure, which include
providing support to victims of mortgage scams to
assisting our military service members returning home
from active duty.
HPF is expanding its services to provide comprehensive,
extended financial coaching to families across the
housing continuum, we do work with folks at different
points along the housing continuum today including
non-delinquent, delinquent, post-modification.
Integrating technology-based tools, including innovative
online education platforms and financial management
programs that can be accessed from a phone, tablet
or computer, coupled with our one-on-one counseling,
HPF will continue to meet the demands of its clients.
HPF continually works to better customize its services
and partners with local agencies to provide seamless,
comprehensive solutions for improving an individual’s
financial capability.
Our customized programs include:
Anti-Loan Mortgage Scam ProgramHPF is the national call to action for homeowners who
have been victims of a loan scam. Since inception we
have responded to more than 104,000 complaints from
victims.
Military Program HPF has a dedicated team of experts to help military
service members and their families navigate financial
and housing distress. Since September 2013, HPF has
served more than 6,000 military families.
Post-modification Coaching Program Our financial coaches have worked with more than
17,000 individuals to create personalized financial
plans, with clear goals, and with regular checks-ins.
Homeowners who are Current but Concerned about DefaultMany homeowners continue to face distress but have
not yet defaulted on a mortgage payment. HPF has
provided comprehensive financial advice and support to
prevent default for more than 2.8 million homeowners.
Making Home Affordable HELP ProgramSince inception, HPF has responded to 355,000
homeowners who have questions or concerns related
to the national Making Home Affordable Program.
ROBBIN’S STORY: “THEY CALLED ME.”
“SEEK HELP.”
That’s Robbin’s straight-forward advice for families who
may be facing possible foreclosure.
Robbin speaks from experience. Faced with sudden
unemployment, the North Carolina resident tried to follow
her own advice. She immediately reached out to her bank to
modify the loans on her two properties to more affordable
payments, while she looks for another job.
Robbin, who prided herself on being a good money manager
who had modest financial obligations, acknowledges that
“being a good money manager was easy when I had an
income. But it became difficult when I didn’t.” However, she
was able to stay on top of her bills – including her mortgage
payments – with the help of savings and family.
Referred to Robbin by her bank, HPF counselors offered
information on resources in her city and state that could
help Robbin during her financially challenging times. Robbin
also participated in the HPF Post-Modification Coaching
Program.
Robbin’s advice: “I didn’t know about HPF until they called
me. Seek out such organizations before you miss that
payment. As hard as it may be, don’t run from it. Don’t hide
from it. Open the mail. Collection letters don’t disappear. It
only gets worse if you try to avoid it.”
Financial CapabilityCoaching
Homeownership Foreclosure Preventionand Beyond
DID YOU KNOW?
In 2013 alone HPF referred over 372,000 families to local HUD approved counseling agencies,
programs and services. Working closely with our community based partners remains a priority.
In 2014, we hope to expand these partnerships.
How We Help: Counseling and Coaching Through the Whole ProcessHPF is committed to being a financial coach to consumers for the life of their mortgage. We have positioned our
organization as a resource that is available to help families throughout the housing continuum – from the excitement
of buying a home, to the financial commitments of maintaining a home and the challenge of sustaining homeownership
during challenging economic times.
At HPF, we believe that the long-term behavioral change is achieved when consumers are “taught to fish, rather given
fish to eat”. Our networks of HUD-approved housing counselors use a “coaching” philosophy which is a client-driven
process, rather than counselor-driven. Our counselor acts as a “coaches” and encourage, motivate and holding our
clients accountable to their commitments and ultimately meet their goals. Our coaches meet with their clients often
and develop a deep, long term relationship with them. Here at HPF, we strive to focus on long term engagement rather
than short term attention.
MEET OUR COUNSELOR - MANNY’S STORY:
“IT’S NOT JUST A 9-TO-5.”
Each year the Homeownership Preservation Foundation (HPF)
recognizes one outstanding housing counselor who goes above
and beyond to help homeowners. Manny Gonzalez is a housing
counselor at Novadebt and was chosen out of the nearly 400
counselors for his commitment to consumers and his profession.
A native of San Diego, Manny graduated from San Francisco
State University with a Bachelor’s degree in Communications. He
dreamed of serving his community as a public servant, but Manny
took what he expected would be a temporary position fell in love
with housing counseling. “I didn’t know about housing, finance
or debt,” he says, “but I had a gift for understanding people’s
problems and advocating for what they need. After day one, I was
hooked.”
From helping homeowners get a mortgage modification to giving
tips on budgeting, Manny finds a way to leave customers feeling
knowledgeable and empowered. By providing real-life scenarios to
clients, Manny’s relatability and creativity help to make financial
success accessible.
One of the biggest motivations in Manny’s career is his fellow
counselors who he describes as best in class. “They motivate me
to do my best. They drive me, every day, to be the best I can be.”
“Having the burden of possible foreclosure on my home was stressful and draining both physically and emotionally.
I was at my wits end. Making contact with HPF my counselor was truly a blessing. She truly was an ANGEL!!!
— Tina from Florida
Counseling WorksA new study released by the Urban Institute indicates housing counseling is having its intended effect of helping
homeowners. The research was done for NeighborWorks America’s National Foreclosure Mitigation Counseling (NFMC)
program and is based on the analysis of nearly 240,000 homeowners. It showed that counseled homeowners were
more likely to cure a serious delinquency or foreclosure with a modification or other type cure, stay current after
obtaining a cure, and for NFMC clients who cured a serious delinquency, avoid foreclosure altogether. More than 1.8
million homeowners have been helped by the NFMC program since its creation.
HPF has been a part of the NFMC program since 2008.
Summary of Findings
» Counseling greatly increased a homeowner’s ability to cure a serious delinquency or foreclosure. Counseled
homeowners were nearly twice as likely to receive a cure for their serious delinquency or foreclosure as non-NFMC
counseled homeowners. The study points out that counselors are more adept at identifying additional options for
homeowners, and as a result, homeowners have benefited by utilizing the best cure for their particular situation.
» Counseled homeowners were about 1.5 times more likely to not have their mortgage re-enter a troubled status
after receiving a loan modification cure. Once cured, NFMC counseled homeowners are less likely to have their
loans redefault. This effect is largely attributable to services provided by counselors, such as budgeting and financial
management skills and developing an appropriate solution given the homeowner’s financial conditions. NFMC counselors
help homeowners find alternatives to foreclosure when saving the home is not an option, and are more likely to obtain a
short sale than non-counseled homeowners.
» Counseled homeowners are nearly three times as likely to receive a loan modification cure compared to non-
counseled homeowners. NFMC counseled homeowners who received a modification had their annual payment reduced by
an average of $4,980.
“The counselor was very human and gave HOPE
that whatever the outcome, it will be the best for our
family...that is how I felt after the conversation.
— Richard from Washington
BY THE NUMBERS - COUNSELING WORKS! » 70% -- The number of
homeowners more likely to avoid foreclosure after receiving nationally certified counseling 1
» 29% -- Reduction in the de-linquency rate of first-time homebuyers who received counseling 2
» 13% -- Female callers to HPF who are single-parent female heads of house-holds 3
“I am one of those that felt there was no hope and too
embarrassed to make that first step in contacting
someone for help. Hope showed me there was no
need to be embarrassed and made speaking with the
counselor easy and free flowing.
— Sharon from Maryland
1- Gabriela Avila, Hoa Nguyen and Peter Zorn, April 2013. The Benefits of Pre-Purchase Homeownership Counseling.2- U.S. Department of Housing and Urban Development (HUD), May 2012. Foreclosure Counseling Outcome Study: Final Report Housing Counseling
Outcome Evaluation.3 - The Homeownership Preservation Foundation
“I felt that a weight had been lifted from my shoulders; counselor was professional, courteous, and sympathetic to
my situation. I felt assured that we would do everything possible to retain my home, find agreeable terms and
payments. I should’ve contacted you earlier, and saved a lot of sleepless nights.”
— John from Maine
BY THE NUMBERS - HPF!
» 8 million – Distressed homeowners who called the HOPE Hotline since 2004
» 732,783 – Families served by HPF in 2013
» 170 – Languages available to consumers when they call the HOPE Hotline 24 hours a day, 7 days a week, 365 days a year
HPF Stats
BETTIE’S STORY: “ I WAS NOT A STATISTIC.”
While our nation may be recovering from financial stress, not
every community is recovering at the same pace. In fact, over 2
million households remain in serious delinquency or foreclosure,
2.5 times higher than the pre-crisis average. HPF continues to
receive more than 2,500 calls each business day, from families
across the country, who are struggling with the legacy of the
housing crisis.
That includes Bettie.
Depressed and out of work due to a disability, Bettie was seeking
to modify her second mortgage to a lower interest rate. Her
bank had turned her down. A company had called her to offer
assistance with refinancing, but Bettie was not comfortable
sharing information over the phone with a company that was
unfamiliar to her.
Several months passed and Bettie sank deeper into debt and
depression. The Colorado resident decided to call the Homeowner’s
HOPE Hotline counselor spent time with me and broke everything
down. First, he told me not to give out information to the company
that called me. Then he went over my paperwork and explained
why I was not eligible for a modification on my second mortgage.
He told other things that I could do and even got on the phone
with me and my bank.”
Bettie admits that the conversation with the counselor didn’t
start off on a positive note. “He caught me on a bad day,” she
remembers. “I was not in the best of spirits when I first talked
to him. I was very negative.” Sensing her down mood, Bettie says
the counselor wouldn’t let her off the phone and even offered
resources to help her deal with her emotional state. “He went
way beyond the call of his practice,” says Bettie. “I felt he was
concerned about the individual. I was not a statistic. I was
impressed with his skill set, the time he took.” The counselor
helped Bettie set financial goals and encouraged her to keep in
touch.
Bettie’s advice to struggling homeowners: “Call the Homeowner’s
HOPE Hotline as many times as you need again. They are here to
help.”
“My financial coach was very helpful and gracious during my time of need. She sure helped to pull me out of
a very dark period in my life. Not much scarier than the thought of losing your home! Thanks again for all of
your help.”
— Jacqueline from Michigan
8 MILLION New millennial households in the next 5- 10 YEARS
HPF Bringing Back The American Dream
The Problem:
A staggering number of Americans have been faced with foreclosure during our country’s current economic turmoil.
Unemployment, underemployment, and other unforeseen factors have created impossible financial conditions for many
people. While the economy is recovering, time are still hard for many . Since the beginning of the crisis began, family’s
net worth has plummeted 39 percent . Many who want to be homeowners cannot due to weaknesses in their credit
and financial profiles. Minority and low to moderate income borrowers have been the hardest hit. In 2012, African-
Americans and Latinos represented only two percent and five percent, respectively, of total purchase originations.
The dream of homeownership is inching away from one of the largest segments of the U. S. populations—millennials
(26-34 years olds). Over the next five to 10 years household growth in this population will grow to eight million.
Unfortunately for many millennials homeownership will be just a dream. This age group continues to be plagued by
significant debt, most taking the form of student loans. A recent study showed that 42% of millennial say their debt
is overwhelming—that is two times what baby boomers say when asked the same question . Many millennials are also
minorities and have low to moderate incomes.
HPF’s Response – Driving Financial Capability and Homeowner Readiness:
HPF is developing a platform that responds to these communities and expands opportunity for sustainable
homeownership. In response to changes in the markets, we are expanding to include a financial coaching approach
that drives homeownership preparation and financial capability. We are combining our proven and effective coaching
model which provides online tools and education to individuals, with the support of a financial coach to drives long-
term behavioral change.
As families begin to rebuild after the economic crisis and look toward to gaining access to homeownership, we are
poised to serve them with trusted, effective, programs and services that help them navigate the path to sustainable
homeownership.
DID YOU KNOW?
Our extensive national experience echoes the findings of
independent researchers that “intensive, extended en-
gagement” monitoring and support for individuals, timed
to coincide with financial decision points, produces better financial
health. Evidence strongly suggests that the improvements in borrower performance
also produce compelling economic benefits for communities.
African-Americans and Latinos represented only 2 percent and 5 percent of total purchase originations in 2012, respectively
2% African Americans5% Latinos
Total Purchase Originations
2012
Hispanic communities saw their median wealth fall by 66 percent66%
African American families saw their wealth fall by 53 percent53%
Facts and Financials 2013
HPF by Program
6.47%Scam
1.56%Other
80.20%Comprehensive
financial counseling
11.78%Help
Households
Married with dependents 33.76%
Single adult 22.04%
Married without dependents 15.93%
Female-headed single parent household12.15%
Other 9.78%
Male-headed single parent household 3.64% Two or more
unrelated adults 2.70%
Age Range
1% .07%
7%
36%
42%
14%
Unknown Under 21 Over 6551-6536-5021-35
Reason for Default
Reduction of Income 38.18%
Unemployed13.96%
Not in Default12.44%
Illness 8.60%
Excessive Obligations 6.38%
Other 6.97%
Marital/Relationship Problems4.45%
Payment Adjustment 1.16%
Death in Family 1.52% Death of Borrower
0.84%
Business Failure 1.04%
Male43.24%
Female56.67%
Gender
of our clients are Low Income
Extremely Low (<30%)
Very Low (<50%)
Low (<80%)
Not LMI (>80%)
14.46%
21.18%
28.13%
36.23%
63.7% Race
White60.35%
Black of African American 26.92%
Other multiple race 7.81%Asian 2.86%
Other 2.05%
2014 Program Expenses
91.5%Program
8.6%Mgmt, General
and Fundraising
2013 Hispanic Indication
14.65% Yes
85.35%No
Our Partners Thank you to our philanthropic, business and nonprofit partners. Collectively we make a difference!
American General
America’s Servicing Company
BAC Home Loan Services
Bank of America, NA
Bank of America Foundation
Carrington Mortgage Services, LLC
Chase Home Finance, LLC
Citicorp Mortgage
Citifinancial Mortgage
CitiMortgage
Ditech
EMC Mortgage
Fannie Mae
Fannie Mae Foundation
First Franklin
Freddie Mac
GMAC Mortgage, Inc.
GMAC Mortgage, LLC
Home Loan Services, Inc.
Homecomings Financial Network
HomEq Servicing
Homeward
Housing Partnership Network
HSBC (Household)
IndyMac Bank
JP Morgan Chase
JP Morgan Chase Foundation
Lender Business Process Services
Met Life
MMI
National City Mortgage
National Community Reinvestment Coalition
Nationstar Mortgage LLC
NeighborWorks America
Ocwen Financial Corporation, Inc.
OneMain Financial
PNC Bank, National Association
PNC Mortgage
Select Portfolio Servicing
Seterus
Springleaf Financial
Suntrust Mortgage
Wachovia Mortgage, FSB
Washington Mutual
Wells Fargo Bank, NA
Wells Fargo Financial
Wells Fargo Home Lending
Wells Fargo Home Mortgage
Wells Fargo Housing Foundation
Wilshire Credit Corp
ThankYou!
Our Team:Our Board
Sharon Sayles Belton - Vice ChairBarrett BurnsJoe DonovanBruce A. GottschallSanjeev Handa - Chair
Chris HerbertPrue LaroccaJill Kanin LoversBruce ParadisJeff Rohr
Executive Staff
David BerenbaumChief Executive Officer
Ken DuncanChief Financial Officer
Julie SteinhagenChief Operating Officer