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Presenting Tailored (Context-Aware) Information to City Visitors Keith Cheverst Lancaster University [email protected]

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Page 1: Presenting Tailored (Context-Aware) Information to City Visitors Keith Cheverst Lancaster University kc@comp.lancs.ac.uk

Presenting Tailored (Context-Aware)

Information to City Visitors

Keith CheverstLancaster [email protected]

Page 2: Presenting Tailored (Context-Aware) Information to City Visitors Keith Cheverst Lancaster University kc@comp.lancs.ac.uk

Lancaster University - DMRG

Motivation…

Mobile Computing

Wireless Communications

Context Awareness= ?

+

+

Why did we choose tourism ?

Page 3: Presenting Tailored (Context-Aware) Information to City Visitors Keith Cheverst Lancaster University kc@comp.lancs.ac.uk

Lancaster University - DMRG

GUIDE Requirements… Four main requirements

Flexibility Passive, active, control the pace of

interaction Context-aware information

Not just location based Support for dynamic information

Changes to opening times etc. Support for interactive services

Page 4: Presenting Tailored (Context-Aware) Information to City Visitors Keith Cheverst Lancaster University kc@comp.lancs.ac.uk

Lancaster University - DMRG

Communications Infrastructure Infrastructure has a dual role, broadcasting:

Dynamic information, Positioning information

Page 5: Presenting Tailored (Context-Aware) Information to City Visitors Keith Cheverst Lancaster University kc@comp.lancs.ac.uk

Lancaster University - DMRG

Infrastructure Continued…

Page 6: Presenting Tailored (Context-Aware) Information to City Visitors Keith Cheverst Lancaster University kc@comp.lancs.ac.uk

Lancaster University - DMRG

The Information Model… Represents various information types

Geographic, Hypertext and Active Components

Page 7: Presenting Tailored (Context-Aware) Information to City Visitors Keith Cheverst Lancaster University kc@comp.lancs.ac.uk

Lancaster University - DMRG

Configuring GUIDE…

Page 8: Presenting Tailored (Context-Aware) Information to City Visitors Keith Cheverst Lancaster University kc@comp.lancs.ac.uk

Lancaster University - DMRG

Welcome to GUIDE…

Page 9: Presenting Tailored (Context-Aware) Information to City Visitors Keith Cheverst Lancaster University kc@comp.lancs.ac.uk

Lancaster University - DMRG

Information Retrieval…

Page 10: Presenting Tailored (Context-Aware) Information to City Visitors Keith Cheverst Lancaster University kc@comp.lancs.ac.uk

Lancaster University - DMRG

Picking a Tour…

Page 11: Presenting Tailored (Context-Aware) Information to City Visitors Keith Cheverst Lancaster University kc@comp.lancs.ac.uk

Lancaster University - DMRG

Following a Tour (1)…

Page 12: Presenting Tailored (Context-Aware) Information to City Visitors Keith Cheverst Lancaster University kc@comp.lancs.ac.uk

Lancaster University - DMRG

Following a Tour (2)…

Page 13: Presenting Tailored (Context-Aware) Information to City Visitors Keith Cheverst Lancaster University kc@comp.lancs.ac.uk

Lancaster University - DMRG

Following a Tour (3)…

Page 14: Presenting Tailored (Context-Aware) Information to City Visitors Keith Cheverst Lancaster University kc@comp.lancs.ac.uk

Lancaster University - DMRG

Implications of Disconnection… GUIDE units can loose network

connectivity Information Model cached locally, but… Trust/reliability of information is an issue

No reception of dynamic information Information can become out-of-date

Certain functionality becomes unavailable Location Information, Messaging Service etc

Encourage an understanding for the role of connectivity

Page 15: Presenting Tailored (Context-Aware) Information to City Visitors Keith Cheverst Lancaster University kc@comp.lancs.ac.uk

Lancaster University - DMRG

Solving Location Problems: A GUIDE and Visitor Partnership

Page 16: Presenting Tailored (Context-Aware) Information to City Visitors Keith Cheverst Lancaster University kc@comp.lancs.ac.uk

Lancaster University - DMRG

Found Again…

Page 17: Presenting Tailored (Context-Aware) Information to City Visitors Keith Cheverst Lancaster University kc@comp.lancs.ac.uk

Lancaster University - DMRG

Generating the AH (1) Incorporation of GUIDE tags

Enables pages to query Information Model

Processed by GUIDE filter component Example

<GUIDETAG INSERT NEIGHBOURS> Filter calls ProvideDescription() and

ProvideImage() on associated location objects

Builds up page…

Page 18: Presenting Tailored (Context-Aware) Information to City Visitors Keith Cheverst Lancaster University kc@comp.lancs.ac.uk

Lancaster University - DMRG

Generating the AH (2)

Page 19: Presenting Tailored (Context-Aware) Information to City Visitors Keith Cheverst Lancaster University kc@comp.lancs.ac.uk

Lancaster University - DMRG

Generating the AH (3)<HTML><P><FONT> <GUIDETAG INSERT FULLUSERNAME> ,the following attractions are near to you at <GUIDETAG INSERT POSITION>.</P><P> Note: The list below is ordered according to closeness and whether or not they are open or closed.</P><P><BR> <GUIDETAG INSERT NEIGHBOURS></FONT></P></HTML>

Page 20: Presenting Tailored (Context-Aware) Information to City Visitors Keith Cheverst Lancaster University kc@comp.lancs.ac.uk

Lancaster University - DMRG

Updating the User Model (1) Use of GUIDE Meta Tags enable the

dynamic updating of the User Model e.g. Increasing History rating <GUIDE METATAG HISTORY>

<GUIDETAG INTEREST (HISTORY GREATER 0)> -- Additional History Text --</GUIDETAG>

Page 21: Presenting Tailored (Context-Aware) Information to City Visitors Keith Cheverst Lancaster University kc@comp.lancs.ac.uk

Lancaster University - DMRG

Updating the User Model (2)

Page 22: Presenting Tailored (Context-Aware) Information to City Visitors Keith Cheverst Lancaster University kc@comp.lancs.ac.uk

Lancaster University - DMRG

With Low History Interest…

Page 23: Presenting Tailored (Context-Aware) Information to City Visitors Keith Cheverst Lancaster University kc@comp.lancs.ac.uk

Lancaster University - DMRG

With High History Interest…

Page 24: Presenting Tailored (Context-Aware) Information to City Visitors Keith Cheverst Lancaster University kc@comp.lancs.ac.uk

Lancaster University - DMRG

The Evaluation of GUIDE… Expert Walkthrough

Highlighted a number of UI issues Field Trial - Sixty visitors over 5 weeks

What the public actually think Would users accept and trust the system? Ascertain quality of visitor’s experience

Determine the implications of our approach

Was the browser metaphor appropriate? Granularity of location information?

Page 25: Presenting Tailored (Context-Aware) Information to City Visitors Keith Cheverst Lancaster University kc@comp.lancs.ac.uk

Lancaster University - DMRG

Key Findings (1) …

In general, visitors enjoyed using the system… Visitors appreciated location-awareness

Found navigation reassuring Visitors trust of the system was dynamic

Increased when shown detailed descriptions e.g. ‘watch the step when leaving the path’

Decreased when information could not be retrieved or appeared inaccurate/incorrect

Page 26: Presenting Tailored (Context-Aware) Information to City Visitors Keith Cheverst Lancaster University kc@comp.lancs.ac.uk

Lancaster University - DMRG

Key Findings (2)… Some concern over missing information

Based on automated retrieval Majority appreciated system’s flexibility

But for some ‘Less is More’ (Information Appliance)

High acceptance for the end-system Could be lighter…

Young visitors revelled in the technology

Page 27: Presenting Tailored (Context-Aware) Information to City Visitors Keith Cheverst Lancaster University kc@comp.lancs.ac.uk

Lancaster University - DMRG

Future (1)… Cooperation

Page 28: Presenting Tailored (Context-Aware) Information to City Visitors Keith Cheverst Lancaster University kc@comp.lancs.ac.uk

Lancaster University - DMRG

Future (2) … Supplement infrastructure with

micro-cellular system, e.g. bluetooth Connectivity within buildings Obtain finer positioning granularity

Persistence of User Model Constant learning/building of user’s

profile Reduce tight-coupling with GUIDE

Further Evaluation…

Page 29: Presenting Tailored (Context-Aware) Information to City Visitors Keith Cheverst Lancaster University kc@comp.lancs.ac.uk

Lancaster University - DMRG

Concluding Remarks… Growing acceptance of technology ?

Context can simplify the visitor’s task When adapting to context designers

need to carefully consider… How to avoid over-determining the user Appropriate metaphors for interaction

Implications for User Interaction… Context and Infrastructure