presentation to the city of cape town for relaunch of main rd and muizenberg

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End of “The Road” Paul Kahanovitz – Slow Life Proposal

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Page 1: Presentation to the City of Cape Town for relaunch of Main Rd and Muizenberg

End of “The Road”

Paul Kahanovitz – Slow Life Proposal

Page 2: Presentation to the City of Cape Town for relaunch of Main Rd and Muizenberg

“The Road” ahead

“The Road” ahead

Objective

Page 3: Presentation to the City of Cape Town for relaunch of Main Rd and Muizenberg

“The Road” ahead

To package The Southern Peninsula asTHE destination for pleasure seekers,naturalists, tourists on account of our:

Warm Indian ocean Mountain range andOur restaurants, quirky shops, night lifeOur newly upgraded roads

Committed to uplifting peoples view of Muizenberg nationally. Will benefit business and property value

Page 4: Presentation to the City of Cape Town for relaunch of Main Rd and Muizenberg

Plan AOnce off and monthly

Launch event in October Muizenberg Festival + Open StreetsMonthly events to run for 6 months through summer

“The Road” ahead

Page 5: Presentation to the City of Cape Town for relaunch of Main Rd and Muizenberg

Venues: Muizenberg - Park, Pavillion (R900 /day)St James – Community Centre Kalk Bay – Park next to Bobs Bagels, Olympia Bakery and parking lot

• Ad campaign street pole ads, radio, television and print media, online mass mailers, print mass mailers.

• Social media – Facebook etc• Name change - The Southern Riviera (Riviera Italian for

coastline often associated with the exclusive French Riviera)

Page 6: Presentation to the City of Cape Town for relaunch of Main Rd and Muizenberg

Last Thursdays Art Gallery Walks in Kalk Bay and Muizenberg, “Roadworks” Art exhibit

Host live performances at willing venues Kalk Bay Theatre, Masque Theatre, The Forge, Slow Life, Tigers Milk, Cape to Cuba, The Brass Bell etc. To be held on Friday and Saturday nights

Design Indaba Made in Muizenberg, Laugh it Off, Mystic Rose, Kalk Bay Co-OP, Anna Pattat etc etc

Plan A Ideas

“The Road” ahead

Page 7: Presentation to the City of Cape Town for relaunch of Main Rd and Muizenberg

Food specialists judge restaurants/café’s on their product ala Masterchef.

Reduce, Reuse, Recycle. Upcycling is practiced by many informal traders. Involve them as part of a charity drive

Surfing, skateboarding, football events

Day long event in Main Rd, York Rd, Beach Rd. Yoga and meditation is a staple on the peninsula

“The Road” ahead

Plan A Ideas

Page 8: Presentation to the City of Cape Town for relaunch of Main Rd and Muizenberg
Page 9: Presentation to the City of Cape Town for relaunch of Main Rd and Muizenberg

• Lookouts for whale watching in St James• Proper bicycle lanes or stops where bikes can be chained• Beach bobbies to safeguard beaches• Businesses lacking in signage on Main Rd due to

municipal bylaws develop Eco friendly signage for businesses on Main Rd, signage from Lakeside informing of The New Main Rd

“The Road” ahead

Plan BOnce off

Page 10: Presentation to the City of Cape Town for relaunch of Main Rd and Muizenberg

“The Road” ahead

Page 11: Presentation to the City of Cape Town for relaunch of Main Rd and Muizenberg

Relationships and Business Contacts

Kalk BayArtvark – Theresa Jo WesselsChartfield and Castle Hill Guest Houses – Florian BlochliggerOlympia Cafe – Kenneth McClartyKalk Bay BooksHarbor House, La Parada – Michael TownshendThe Forge – Katherine GlendayGeoff Ross – Kalk Bay AntiquesFrans Hills and Misty WittenbergBobs Bagels – Robin Pollard

St JamesCest la Vie Café – Cathy and Jo Glen – Yoga instructorOctopus Garden – Gotz ScheffelDennis and Debbie da SilvaDalebrook swimmers

MuizenbergEmpire Café – Dave Jones Johann Kotze – Yoga instructorOroboros – Jacques Liz Linsell – Zandvlei trustEpic Print – StevePot Spot – TessaStoked Backpackers – GraemeCasa Labia – IanDavid Dalton / Felicity Purchase DA ward councellors

The Road ahead 2015

Page 12: Presentation to the City of Cape Town for relaunch of Main Rd and Muizenberg

My Credentials

25 Years in my own medical equipment firm. Primarily involved in Sales and marketing Medicare Hospital Equipment

2 Years in hospitality in Muizenberg at Slow Life Café.

Page 13: Presentation to the City of Cape Town for relaunch of Main Rd and Muizenberg

Slow Life 2013 - 2015

Live Performance

Page 14: Presentation to the City of Cape Town for relaunch of Main Rd and Muizenberg

Live Performance

Hosted Shawn Phillips, Dan Patlansky, Guy Buttery, Ella Mental, Nik Rabinowitz and over 100 other musicians and bands

Page 15: Presentation to the City of Cape Town for relaunch of Main Rd and Muizenberg
Page 16: Presentation to the City of Cape Town for relaunch of Main Rd and Muizenberg

Art and Photography

Page 17: Presentation to the City of Cape Town for relaunch of Main Rd and Muizenberg

Art and PhotographyExhibitions by Annemi Conradie, Skye van der Walt, Natasha Norman, Andy Nix, Pierre van der Spuy and 10000 Drawings as well as being an official gallery for MZNBG Festival 2014.

Page 18: Presentation to the City of Cape Town for relaunch of Main Rd and Muizenberg

Film

Page 19: Presentation to the City of Cape Town for relaunch of Main Rd and Muizenberg

FilmWe collaborate with local film makers to show documentaries. We show classics on Thursday nights. Monthly we show movies at Dalebrook Pool

Page 20: Presentation to the City of Cape Town for relaunch of Main Rd and Muizenberg

Philosophy and Spirit

Page 21: Presentation to the City of Cape Town for relaunch of Main Rd and Muizenberg

Philosophy, Spirit, SocialTalks by International Buddhist speakers Chamtrul Rinpoche, Robina Courtin. Neuroscientists Bernard Shwanitz, Environmentalists from UCT

Page 22: Presentation to the City of Cape Town for relaunch of Main Rd and Muizenberg

Promotion

Page 23: Presentation to the City of Cape Town for relaunch of Main Rd and Muizenberg
Page 24: Presentation to the City of Cape Town for relaunch of Main Rd and Muizenberg

Posters

Page 25: Presentation to the City of Cape Town for relaunch of Main Rd and Muizenberg

Heart - painted on our building for Valentines Day

Page 26: Presentation to the City of Cape Town for relaunch of Main Rd and Muizenberg

Muizenberg Festival audio visual show projected onto our building

Page 27: Presentation to the City of Cape Town for relaunch of Main Rd and Muizenberg

Thank you