presentation to · expert advisory group design & research resources creating knowledge leaving...

Presentation to

Vincent Murray – 16th May 2012

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Introduction Why choose Limerick? - The Key Themes of our Proposal

Resources

Introduction

The Mobility Project

Limerick as a Smarter Travel Area – 4 Hubs

Limerick Today

Community Engagement & Marketing

Planning &

Commitment

Political

Buy-in Regeneration

Connectivity

& Social

Inclusion

Innovation Partnership/

Mobility

Project Timing

Theme Description

Innovation We want to build on the current best practice in smarter travel and add to it where possible – stretching new boundaries to encourage modal shift.

University of Limerick Our strong foundation for this bid is based on the City, County and the University working together.

Timing With major infrastructure enhancements in the area, the time is ideal for taking forward smarter travel.

Planning & Commitment Smarter travel is being embedded in local and regional policy to fully reflect and take forward the national goals.

Political buy-in There is no question that political support is crucial. We have that at the highest levels.

Regeneration Southill within our study area is a focus of regeneration in Limerick.

Connectivity & Social Inclusion Smarter travel should – and will here in Limerick – engage with all sectors of the community.

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Introduction Why Limerick for Smarter Travel? - The Key Themes of Limerick Smarter Travel

Resources

Introduction



Limerick Today


Planning &

Commitment

Political

Buy-in Regeneration

Connectivity

& Social

Inclusion

Innovation Partnership/

Mobility

Project Timing

Theme Description

Innovation We want to build on the current best practice in smarter travel and add to it where possible – stretching new boundaries to encourage modal shift.

University of Limerick Our strong foundation for this bid is based on the City, County and the University working together.

Timing With major infrastructure enhancements in the area, the time is ideal for taking forward smarter travel.

Planning & Commitment Smarter travel is being embedded in local and regional policy to fully reflect and take forward the national goals.

Political buy-in There is no question that political support is crucial. We have that at the highest levels.

Regeneration Southill within our study area is a focus of regeneration in Limerick.

Connectivity & Social Inclusion Smarter travel should – and will here in Limerick – engage with all sectors of the community.

City & County Council

Amalgamating to form one

larger Authority

Limerick Today Resources

Introduction



Limerick Today


Limerick Metropolitan Population -

+100,000 persons

A Changing City

Compact City Centre Resources

Introduction


Limerick as a Smarter Travel Area – 4

Hubs

Limerick Today


Flat Topography Resources

Introduction


Limerick as a Smarter Travel Area – 4

Hubs

Limerick Today


Bedford Row/Little Catherine Street

Clancy Strand Boardwalk

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Limerick as a Smarter Travel Area

Resources

Introduction



Limerick Today


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Smarter Travel Limerick Resources

Introduction



Limerick Today


FOUR HUBS

The study area stretches from

Limerick City Centre in the west to

the Castletroy area which includes

the University of Limerick and the

National Technology Park. It also

encompasses Corbally to the north

and the regeneration areas of

Southill, Singland and Ballysimon

to the south

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Design laboratory for smarter travel implementation

Strategic Management

Expert Advisory Group

Design & Research Resources

Creating Knowledge

Leaving a persistent Footprint

Links with

the

professional

Community

Resources

Introduction



Limerick Today


In order that Smarter Travel become ‘the way’

to move about in Limerick, we need to help

society re-think mobility. The University will

establish The Mobility Project, a design

laboratory for smarter travel implementation.

Through the Mobility Project, the University will

lead the effort to build knowledge and

intelligence to support a sustainable and long

term commitment to Smarter Travel, and

embed Smarter Travel within the processes that

drive society.

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Limerick Today

Communities not connected to the City Centre and each other

51% car modal share

Only 3% cycle modal share

Lack of safe cycling and walking infrastructure

Over 50% of car trips are less than 10km

Areas in need of regeneration & social inclusion

Resources

Introduction



Limerick Today


Population

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A Smarter Travel Community

Decreased car mode share from 51% to 37%

Decreased car driver mode share from 35% to 23%

Increased cycling mode share from 3% to 14%

5% of people will suppress one trip per week through e-working

Four hubs connected to each other & the wider study area

Limerick as a Smarter

Travel Area Resources

Introduction



Limerick Today


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A Smarter Travel Community

Decreased car mode share from 51% to 37%

Decreased car driver mode share from 35% to 23%

Increased cycling mode share from 3% to 14%

5% of people will suppress one trip per week through e-working

Four hubs connected to each other & the wider study area

Limerick as a Smarter

Travel Area Resources

Introduction



Limerick Today


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Achieving the Targets

– Over 50% of car trips in the study area are under 10km

70% in Corbally

60% in Castletroy

– Already high numbers of walking trips and good attitudes towards

active travel in Limerick

41% walking modal share in the City Centre

38% walking modal share in Southill

Importance of Permeability!

Planning Policies, Permeability Studies, Extinguishment of Rights of

Ways

Resources

Introduction



Limerick Today


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City Centre Hub

Key Infrastructure Measures

– Canal cycle & pedestrian route

– Station public transport Interface

– Create Attractive PT Interchange

– Traffic management interventions

– Cycle parking

Key Behaviour Change Measures

– Workplace travel planning & City Centre Travel Plan Network

– School travel planning

– Rail station travel plan

– Cycle hire and cycle training

– Car clubs

– Targeted Social Marketing

Walking Share is 41%, PT is 14%, Cycling 3%.

Safer for cyclists and increase cycling modal share by a factor of 5.

Resources

Introduction



Limerick Today


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Corbally Hub


– River cycle and pedestrian route

– Two-directional cycle lanes to the

City Centre

– Traffic management interventions


– Residential travel planning

– School engagement

– E-Working

– Traffic Calming

86% of Households own 1 or more

cars. 64% journeys currently by

Car.

Reduce the number of short distance car trips & encourage people to

walk & cycle these distances. Car driver mode share to be reduced from

44% to 28% in 2015.

Resources

Introduction



Limerick Today


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Castletroy Super-Hub


– River cycle & pedestrian route

– Further cycle lanes

– Junction & campus improvements

– Bike racks on buses

– Public transport


– Workplace travel planning & NTP

Travel Plan Network

– Student travel planning


– e-working

– Cycle training

Reduce the proportion of short

journey car trips

Reduce the proportion of car trips made in Castletroy & at UL. Increase

walking modal share from 14% to 30% and cycling from 1% to 11% in the

NTP.

Resources

Introduction



Limerick Today


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Regeneration Hub


– Cycle lanes connecting Southill to

the rest of the study area

– Limerick Regeneration Masterplan

– Community owned measures


– Community owned measures

Bike Repair Garage

Cycle Clubs/BMX Clubs

– Residential travel planning


Good modal share for walking at

38% and PT at 18%. Very poor for

Cycling at 1%

To dissuade people from becoming aspiring car owners and showing that

smarter travel is a cheap, comfortable and healthy alternative to the car.

74% of mode share will be sustainable modes.

Resources

Introduction



Limerick Today


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Community Engagement

Present Engagement

– Focus groups

– Online business survey

– Limerick Cycling

– Communication with schools,

sporting organisations & resident

associations, employers &

business groups.

– HSE & Sports Partnerships

Future Engagement (Examples)

– Best-practice round table

– Focus groups

– Hub walks & talks

– Events

– Travel planning

– Engagement through established

clubs and groupings

Resources

Introduction



Limerick Today


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Limerick Cycling

– Input to date

Draft user audit

ASL survey

– Continued involvement

moving forward

Cycling community input

Resources

Introduction



Limerick Today


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Marketing supporting

Behaviour Change

Warming up

Support

initiatives

Keep people

interested

Tipping point

– culture

changes

Revised

programme

Time

Aw

are

ness &

upta

ke o

f

sm

arte

r travel m

easure

s

Resources

Introduction



Limerick Today


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Marketing and

Communication Tools Resources

Introduction



Limerick Today


25

Team Resources

Introduction



Limerick Today


Wider Stakeholder

Support including

HSE

Sports Partnerships

Business Associations

Community Groups

etc.

Limerick Smarter Travel Team is up and running.

Headed day to day by Dermot Winston from new offices at The Granary

Support from other staff in LCC, LCoCo and UL

Preliminary Plans been prepared

Procurement of Service Providers

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Thank You for Listening

Any Questions ?

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