Presentation Tips by Rodinhood!

[includes example slides after each tip!]

Alok Rodinhood KejriwalFounder – 2win group &

therodinhoods

Provide credentials(if required)

Credentials!

Q: What makes me worthy of this PPT?

A: Over the past 15 years, I’ve presented over one hundred times. This includes Harvard University, B-Schools like IIM, ISB, SP Jain; Fortune 500 Companies, ad:tech, TEDx, TechCrunch, etc.

Audiences everywhere have appreciated my presentations and that gives me the confidence to put this together for you!

If possible, present yourself humorously!

An IntroductionDisclosure:

I am not an MBAI am not an EngineerI am not a CAI am not an LLBI am not a PHDI am not ‘whatever’…

I am an Entrepreneur

If you are sharing a Company’s success story,

support the same by a credential:

We made a # 1 and # 2 app in the world

I love to use full screen images with one liners to create mental

stories and to start a discussion…

You are the CEO…

If possible ONLY use photos that you have shot. It adds a

special touch to the presentation and becomes

‘unique’…

Different sized slippers worn by a monk in the Hemis Monastery in Leh – Ladakh as shot by me

If possible, share images of your colleagues while making a

point! It feels good!

Use images that make an IMPACT:

And will very soon KILL you.

To wake up the crowd, ask an interactive question:

(Q to the audience) Can you spot the difference?

Try and use images that directly tell the story:

Humor ALWAYS works. Tease your audience, provoke them!

Consider the car you drive:

There are NO MANNERS in making PPTs (usually). Use

fonts & language that convey the message:

Revenues from advertising

SUCK

Use examples that people KNOW and have experienced

and then make your point.

(see next series of slides featuring Linkedin)

On Linkedin…

“Profile completion %” is the simplest game invented, to

make you add extraaaaaaaaaaaaaaaadetails to your profile…

Just to help Linkedin make lots of extraaaaaaaaa money…

By targeting your extraaaaaaaa completed profile to advertisers….

If possible, use simple business logic and examples to

SIMPLIFY a difficult topic:

How advertising works (follow the lines)A candy bar

sells for US$1Advertising &

Marketing = 30%

Advertising = 30 cents

Online ads = 10% of Advertising

Online ads = 3 cents

“Ad Network” takes 50%

1.5 cents remain

Gets distributed to websites

Website gets 1.5 cents of a 1$

Candy Bar

How in-app sales work!

I create a mobile game

Errr – A candy Game

Game is deep & long but free

The game requires you to

DIE or BUY

Nobody likes to DIE

So, we all BUY

“In-Game Candy” = 0.99

cents

Apple/Google gives me 70%!

I get 70 cents from MY OWN

CANDY SALE

Make fun of yourself on stage! It works!!

What I did before dot.com

Yeah, that’s me!

If you are using charts, use simple ones that make an impact and then can be

explained to the audience

2. Let the app float on ITS OWN

I always use my Company images, mascots, art assets to

convey messages

8. Don’t advertise.

• Unless you have a + ROI LTV

Use the language of the audience. If in Mumbai, talk like

Mumbai…

Achha, So, MTV Matlab?

MTV = Must Transform Vision

Ask a question to the audience, get a response and then reveal

your answer…

Do you want to make the most

of a Client Meeting?

First a question:

• Who do you think your client is?

I think that my client is:

If your presentation is technical or domain specific, clarify WHO

it is meant for and also some disclosures

Who is this meant for?• Entrepreneurs who need guidance on ESOP ideas and

policy for their Company.

• Employees who need to understand what ESOPs are, and

how they work.

• People elsewhere in the business ecosystem, who may

have questions on ESOPs and its core principles.

• Anyone interested in learning about a very interesting and

valuable capital idea that has been responsible for creating

massive wealth for employees and employers!

Disclosures:

• The principles and guidelines spoken about in this

presentation are used and adopted strictly for

the 2win group of companies that I operate/have invested

in.

• There are various alternative interpretations of ESOP

best practices that other companies and employers may

adopt.

• This document should serve as a guideline and reference

- not as a rule book!

People believe REAL STORIES. Provide a few to them.

ESOPS WORK! Ask these people

Summarize a presentation if you have shared lots of lessons and

insights

Summary• Think of Virality as

communication, and organic marketing, but not as advertising!

• Let people talk. Good, Bad or Ugly. Just let them talk.

• Snoop into the conversation ONLY when required. Don’t mess with the mess.

• Erect viral triggers, but subtly.

To extend your conversation with your audience, ask them to do something and revert to you!

Assignment

What would you DO in this case, how and why?

Mail me – alok@rodinhood.com

In a business meeting, ASK for what you want so that the

discussion can then pivot from there

Google, please give us some editorial love?

To provoke your audience, present them a ‘checklist’ – this will get them thinking and call

you back!

Checklist

• Have you:– Blogged?– Been an influencer on Quora?– Presented at ad:tech, demo, pluggd.in, IITs, IIMs?– Written for leading publications?– Trended on Twitter?– Activated Pinterest?– Conducted “Hangouts”?– Been “Slideshared”?– “Tumbl’d”?

If you are pitching, directly DETAIL what you can do

What we can do for you

• Be smart about your PR and help with the checklist

• Create content, curate and host events

• Influence digiterati and generate industry invitations

• One stop shop for making sure you develop a digital ‘halo’!

Hygiene pointers

Hygiene:

• I always use Arial and either a white or black template so that there is no distortion on large screens/SlideShare, etc.

• MS PPT is the best option for me. Prezi is too complicated and distorts on screen. Keynote is cool but it gets messed up when moving between Mac and PC.

Hygiene:

• SPEND HOURS ANIMATING each slide of your PPT and getting the impact of each point across.

• Try and create impact using 8-10 slides max.• ALWAYS TEST RUN your PPT when presenting at

events. Check screen resolutions, edges that may cut your slides, etc.

• I avoid sound files. The volume is always an issue and getting audio connections is always a challenge.

• To improve your PPTs, keep checking the Top Presentations on SlideShare every week!

How to present on stage?

‘How to present’ tips

• If possible, mike-up, carry a remote control AND MOVE ACROSS THE FLOOR. Don’t get stuck like a statue whose feet are glued to the ground.

• SPEAK LESS. Let the pictures and the headers TALK.

• Be spontaneous. If the audience is cold ask them if they need sweaters…

End with THANKS and contact points

Connect with me!

e-mail - alok@rodinhood.com

Facebook - facebook.com/rodinhood Twitter - @rodinhood

My social network for anyone enterprising! therodinhoods.com

Presentations – http:slideshare.net/rodinhood