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Presentation On

KFC Supply Chain Management In Pakistan Presented By

Samina.Haider

MBA (3.5) 3rd Semester

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ORGANIZATIONAL STRUCTURE

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CURRENT OPERATIONS : KFC SUPPLY CHAINSUPPLIERS IN PAKISTAN

There are two categories of suppliers

The DRY FOOD SUPPLY.

The FROZEN FOOD SUPPLY.

For a dry food supply like a ‘burger –bun’ they have established their own warehouses .

Where as for frozen food ‘chicken’ they have agreement with K &N chicken for suppling chicken and ‘fish’ is supplied by Thailand and spices are supplied by dubai to all over restaurants in Pakistan.

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Pakistan is which is divided into two areas,

1) First is North.

2) Second is South.

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KFC STRATEGY

It’s primary objective is to take advantage of the potential growth in other countries.

To establish a strong position and to develop their image.

Key success factors are:

Continuing cost saving through R&D

Use of new technology and innovation to work efficiently Their key factors will lower the cost and increase profit industry.

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In Pakistan, KFC provides 100% Halal and Hygienic products to its customers. It offers a variety of finger-licking products,

some of which are as follows:

•Kentucky fried chicken

•Zinger burger

•Krushers

•·GameBox

•Twister

• Boxmaster

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After analyzing KFC's operation and procedures it appears to be an effective and efficiently ran restaurant. Customer relations are important assets to KFC, which builds repeat business and reinforces their reputation as the leader in the chicken industry. As far as recommendations we feel KFC needs to persevere with its already implemented procedures and continue to listen to customer needs to ensure their success as an industry leader.

conclusion

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