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Agritech in IndiaMaxing India Farm Output
June 2018
2Foreword
The NASSCOM Research report titled “Agritech in India: Maxing India Farm Output”aims to highlight the current Agritech scenario in India. We have tried to bring outhow Indian Agritech sector has shaped up in the past and what are the driving forcestaking it forward. We have also tried to showcase the work done by various start-upsworking in this area. Hope you enjoy reading the insights.
Debjani GhoshPresident, NASSCOM
This report has been developed by NASSCOM through a comprehensive study to understand the impact oftechnology on Agriculture in India.
The preparation of this report has been possible with information assistance from various information sourcesincluding institutions, enterprises, and start-ups in India who have extended great help to the research team.We wish to sincerely thank all of them for their valuable contributions without which this report would not havebeen possible.
Acknowledgement
NASSCOMRakesh KumarDirector - Research
NASSCOMAshish GuptaManager - Research
3
Table of Content
Objective of the Report
Research Methodology
Executive Summary
Agritech in India
Government Support / Investors/ Incubators & Accelerators
Agritech Case Studies
Appendix
4
5
6
7
21
29
39
4
To develop an understanding about impact of technology on agriculture in India
Identifying support and hurdles in the growth path
Investment scenario and funding status
Case studies highlighting innovative Agritech solutions
Objective of the Report
What is driving Agritech in India
Technology penetration in the agricultural value chain
5Research Methodology
Start-up Case studies
Investors
Expert Interviews
Public Sources
NASSCOMAnalysis
6
Executive Summary
• Training and skill development sessions for the farmers
• Financial support for the start-ups
• Setting up more incubators to nurture early stage start-ups
• Large agribusiness companies to focus more on technology
• Collaboration between Agritech start-ups and large Agri companies
Recommendations
Agritech has a long way to go before scaling up due to issues like
landholding size, return for investors, talent, etc.
Issues & Challenges
Big Data analytics, Farming as a service, Market linkage models and
IoT are the key target segments of majority of Agritech start-ups
Focus Areas
Indian Agritech start-ups are innovating across the agricultural value chain from weather
prediction and sowing advisories to farm output through web portals
High Agritech Penetration
Government and academia continue to provide nurturing environments in the form of incubators by offering mentoring, incentives , event participation opportunities, etc. Key incubators include CIIE, NAARM , iHub etc.
Supporting Incubators
225+ new Agritech start-ups incorporated between 2015 and 2016. While no. of new start-ups have moderated since then, but annual investments have gone up 25 times demonstrating investor focus on mature Agritech start-ups.
Start-ups and Investors
Agritech start-ups raised $313 mn in2016. Funding deals seen in 2017 / 2018primarily focused on IoT and marketlinkage platforms
Deals & Funding
Agritech in India continuously attracting interest from investors and
start-ups
7
What is Agritech?Agritech is defined as a segment of companies usingtechnology in the field of agriculture leading to increasein productivity, efficiency and output. Agritech can beapplied across the agricultural value chain and can be inthe form of a product, a service or an application.
With Prime Minister’s aim of doubling farmers income by 2022, agriculture technology could be a major driving force to achieve this aim.
8
Inputs / Knowledge Harvesting and Transport
Processing & Storage Distribution, Packaging & Handling
• Getting agriculture inputs directly on phone
• Weather forecast through weather apps
• Decision support solution for farmers like selling crops at appropriate rates
• Pest Management Solution and Nutritional Management Solution
• AI based sowing advisories
• GSM Mobile controlled motor
• Hi tech irrigation systems like drip, sprinkler etc.
• Auto Steering Tractors powered by GPS
• Crop Counting Machines
• Machine-learning algorithms to differentiate between weeds and crops
• Machine based ImageIN technology to sort based on color, size, type etc.
• Wireless sensor to monitor crops connected with smartphone
• Measuring grains moisture content
• Web and mobile applications to sell directly farm products
• Price forecasting model to prevent inflation
• Dynamic product pricing
• Online marketplace for grain
• Using data to track a supply chain
Source: BCG AgFunderReport 2016, AgFunderAgTech Investing Report, Inc42 Agtech Investing Report 2016, Nasscom
Technology today impacts every aspect of agricultural value chain…
We have technology solutions for most issues in Agriculture, the challenge is for these solutions to scale to reach every farmer
9
2016 global investments consists of 580 deals, 680 unique investors,
highest deal amount went up to $200mn
Agritech Global Investment ($3.23bn)1
Major global Agritech categories consists of Ag Biotechnology, online farm -2- consumer, farm management software, sensing & IoT, robotics,
mechanization equipment, novel farming systems, food safety & traceability etc.
India continues to be among top 6 countries globally with most deals in Agritech, other top countries are US, Canada, UK, Israel and France
Agritech India Investment ($313mn)2
• 53 Indian start-ups raised $313mn
• Supply Chain (like e-distributor, marketplace), farm data & analytics, farm infrastructure (like hydroponics) are major categories in Indian Agritech sector
$2.91 Bn
$313 Mn
$3.23 Bn
Investments in Indian Agritech firms around 10% of global investments…
Agritech Total Global Investment (2016)
Source: 1 AgFunder Agtech Investing Report 2016; 2 Inc42 Indian Agritech Report, 2017 figures are still not available
Note: Figures dont not include Foodtech and Grocery delivery that is not directly from farms
10
• E- Distributor
• Listing Platform
• Marketplace
Supply Chain• Payments
• Revenue Sharing
• Lending
Finance
• Information Dissemination
Information Platform
• Growing Systems & Components
• Aquaponics
• Hydroponics
• Drip Irrigation
Infrastructure • Integrated Platform
• Remote Sensing
• Software Platforms
• Farm mapping
• Farm Management Solution
• Field Operations
Farm Data and Analytics
With 350+ active Agritech start-ups, India ranks 6th
globally in this space…
Agritech focus areas in IndiaAgritech firms started in India (2013-17)1350+
$313 Mn
Indian Agritech start-up funding (2016)2
No. of start-ups raising the total funding (2016) 2
India’s rank globally based on no. of Agritech start-ups
Top6
53
Source:1Tracxn Data (excluding BioTech firms), 2AgFunder Agtech Investing Report; Inc42 Indian Agritech Report, Deloitte IOT Supply Chain Report
11
More than 50% of the start-ups in the last 5 years got started in year 2015 and 2016
Start-up scenario in India Agritech (2013 - 2017) #
0.0 0.7 1.8
15.8
43.6
0
10
20
30
40
50
2013 2014 2015 2016 2017
USD
Mill
ion
Start-up Funding1# (2013-2017)
4359
117 109
38
020406080
100120140
2013 2014 2015 2016 2017
Seed Stage59%
Early Stage32%
Growth Stage9%
Seed Stage Early Stage Growth Stage
Start-ups funding have seen a high rise from 2015 onwards
Many Agritech start-ups are targeting breakeven due to continued interest from investors for further rounds of funding
Investor Funding Rounds1 * (2013-2017)
* Seed Stage <$1 Mn, Early Stage $1-5 Mn, Growth Stage $5-20 Mn
# Funding analysis is done for only 366 start-ups based on Tracxn funding data from 2013-17
90%+ of all funding focused on seed stage and early stage start-ups; increased focus on quality and scale-up
Number of Start-ups1 (2013-2017)
Source: 1Tracxn Data
12
Key Indian states focusing on Agritech Start-ups1 (2013-2017) State wise Funding1 (2013-2017)
Start-up scenario in India Agritech (2013 - 2017)#
Karnataka27%
Maharashtra22%
NCT9%
Haryana9%
Tamil Nadu8%
Telangana7%
Gujarat7%
Others11%
Karnataka67%
NCR11%
Maharashtra7%
Telangana7%
Others8%
Karnataka and Maharashtra together account for almost 50% of the total Agritech start-ups opened in past 5 years
Karnataka accounts for two-third of total funding received by start-ups in past 5 years
Source: 1Tracxn Data
13
Start-up scenario in India Agritech (2013 - 2017)#
Supply Chain, 230
Farm & Data Analytics, 65
Infrastructure, 36
Information Platform, 30 Finance, 5
Start-ups by segment1 (2013-17)
Farm & Data Analytics (integrated platforms, remote sensing, software platforms,
farm mapping , etc. )AND
Infrastructure (growing system & components, Aquaponics, etc.)
based firms are also growing fast and account for more than 25%
of new start-ups
E-distributor, marketplace, listing platform etc.
together account for more than 60% of Agritech start-
ups in last 5 years
# Funding analysis is done for only 366 start-ups based on Tracxn funding data from 2013-17 Source: 1Tracxn Data
14
Big Data
Farming as a Service
IOT Enabled Technology
- Farm management solution
- Risk mitigation and forecasting solution
- CRM and Input channel solution
- Traceability & compliance
- On demand harvesting
- Digital payments
- Market pricing
- Enabling technology to reach farmers
- Agricultural machinery platform
- Agri Inputs market platforms
- Real time solution for farmers
- Updated agriculture information
- Quality, availability and price checks
- Farm to fork supply chain
- Vertical farming monitoring solution
- Hydroponic farming ecosystem to monitor humidity, air temperature etc.
- Aeroponics system for smart farming
Agritech start-ups focusing on high end solutions to support agriculture value chain…
Market Linkage Model
Using farm data to determine opportunities and key areas
Providing affordable technology solutions for efficient farming
Helping farmers to keep abreast with the market prices and scenario
Using IOT devices for remote monitoring, tracking
Source: BCG AgFunder Report; Inc42 Indian Agritech Report, Company websites, entrepreneur, NASSCOM
15
Top firms also focusing on Agritech…
• TCS has a mobile delivery based advisory platform mKrishi. It provides information system for farmers which help them access localised information and advice on agricultural issues.
• It is an easy tool to seafood growers in stocking, pond management, feed and water test management and sampling in addition to providing weather forecast and graphical records.
• Tech Mahindra enables companies to transport produce and meat grown at farm and deliver it as fresh.
• Solution highlights:
• Solution enables real time alerts/notifications on threshold violations
• Monitor storage temperature and humidity levels ensuring food quality
• Comply to food safety regulations
• It helps in connecting the dots between on-field data and business insights of the farming ecosystem to transform operations across the agriculture lifecycle.
• Infosys mobility solutions integrate geospatial imagery and data for smart agriculture, livestock management and logistics.
• It also offers precision farming solutions for site-specific crop management.
• Cognizant helped AQUATEK, a brand of Monsanto Corporation to improve there product. Cognizant prepared an intuitive interface that can be viewed across a wide range of devices. The solution involved satellite-linked, soil moisture probes to monitor water usage and crop health maps to monitor possible risks to crop health.
• Cognizant and AQUATEK have brought the labor-intensive business of agriculture into the digital fold
• Accenture offers various digital architecture services.
• Solution consists of generating vital insights for large farms.
• Improving the productivity and effectiveness of agro input company field agents.
• Accenture Connected Crop Solution connects the 3 stakeholders- field agent, agro input company and farmers.
• The e-Choupal is a unique web-based initiative of ITC Limited [a large multi business conglomerate in India] offering farmers required information, products and services they need to enhance farm productivity, improve farm-gate price realizations and cut transaction costs
• e-Choupal ensures world-class quality in delivering all these goods & services through several product / service specific partnerships.
Source: Company Websites
16
Supply Chain and LogisticsTechnologies that optimize or enhance crop storage, packaging and shelf life, food security and traceability, asset and fleet usage
Agricultural ProcessingTechnologies here includes biofuels, bioenergy and biomaterials
Agricultural BioscienceBiologics (biopesticides and
biostimultants), seed technology
Data Enabled Agriculture
Application of sensors and connectivity, data storage and
aggregation, optimization hardware, software platforms, and big data
and analytics
Automation and RoboticsElectrified systems, autonomous
equipment, drones and robots
Top Global Investment Priorities in Agritech
Source: iamwire, AgFunder Report 2016
Investors Focus Areas• Big Data & Analytics
• Biologics
• Food Security & Traceability
• Optimization Hardware
17
2017-18 Agritech deals in India show continued interest of investors… (1/2)
Illustrative
Agricx lab that uses smartphone imaging to access the quality of agricultural produce raised $500k funding from AnkurCapital
FarmLink, an end-to-end logistics solutions provider for supplying fruits and vegetables raised $3mn from agro chemical company Sygenta
Gold Farm, an app-based platform for booking farm equipment raised $2 million in seed funding from Mahindra & Mahindra
CropIn, farm management software and apps creator raised an undisclosed amount from Singapore-based early-stage fund Beenext
EM3 Agri Services, offering on-demand farming services and machinery raised $10mn from Global Innovation Fund
AgNext, a precision agriculture start-up raised undisclosed amount form from Impact venture fund, Omnivore
Stellapps, an IOT based dairy farm solution firm has $14mn from Bill & Melinda Gates foundation and IndusAgePartners
Gobasco, agriculture supply chain technology start up raised undisclosed funding from Matrix Partners
FarmTaza, fresh produce supply management company, has raised $8mn from Hongkong based Epsilon Partners
Doodhwala, micro delivery start-up has raised $2.2 Mn in a round of Seed funding from VC firm Omnivore Partners
Licious, gourmet meat start-up has secured $10 million in a Series B round of funding led by existing investors Mayfield
Skymet, weather forecasting service provider raised an undisclosed amount from InsuResilence Investment FundSource:
VCCircle, Inc42
18
2017-18 Agritech deals in India show continued interest of investors…(2/2) Illustrative
Crofarm, start-up connecting farm and retail raised $783K from angel investorsand others
Utkal Tubers, producer and marketer of potato seeds raised $4.6mn fromCapAleph and Zephyr Peacock
Ninjacart, B2B agri marketing platform company raised $5.5mn from NandanNilekani’s NRJN Trust
NRJN Trust
Waycool, fresh produce distribution start-up raised $2.7mn from venturecapital firm Aspada investments
Farmart, renting platform for farm equipments rasied undisclosed fundingfrom Indian Angel Network
Agrostar, m-commerce start-up selling agricultural inputs to farmers raised$10mn from Accel Partners
Paalak.in, owned by VDSS Agritech raised undisclosed amount in seedfunding from angel investors
RML Agtech, company providing agrisolutions on mobile phone raised $4mnfrom IvyCap ventures
Paalak.in
Khethinext, a digital technology platform raised $5mn from Dubai based fiem
Dubai Investor
Gramophone, a digital information platform provider, raised $1mn from Infoedge India
Source: VCCircle, Inc42
19
Future of technology impact on Agriculture…(1/2)
Specialized Autonomous RobotCompletely automated and
human free crops
Farm Management PlatformTools for tracking growth, planning
nitrogen applications, and visualizing overall crop health and variability
Increased Usage of DronesCrop monitoring and spray crops with
fertilizers and pesticides
Crop Modelling SolutionWeb-based crop-modelling solution providing validated, trusted agronomic insights
Smart SprayingHelp farmers decide when to spray their fields
Planting crops using robotsRobot has its own integrated planting unit, which is driven electronically
Satellite ImagerySatellite images and data can be used to help predict environmental factors,
crop acreage and yield estimation
03
0201
Source: AgFunder News; ATKearney Innovation in Agriculture Report; NITI Aayog Discussion Paper; NASSCOM
20
AI Sowing App which sendssowing advisories to participatingfarmers on the optimal date to sow
AI Technology to make a crucial impact on Agritech
Future of technology impact on Agriculture…(2/2)
Deep learning application toidentify potential defects andnutrient deficiencies in the soil
Machine learning technologyenabling farmers to reduce theuse of herbicides by spraying onlywhere weeds are present
AI for Precision Farming todevelop a crop yield predictionmodel using AI to provide realtime advisory to farmers
Source: AgFunder News; ATKearney Innovation in Agriculture Report; NITI Aayog Discussion Paper; NASSCOM
21
Government Support / Incubators / Accelerators / Investors
22
Government announced a four point strategy to support agriculture in India…
Reducing Cultivation Costs
Ensuring Profitable Prices
Processing Farm Wastes
Creating non farm source of Income
Apart from four point strategy GOI have specifically focused on support start-ups in this area through start-up India
start-up India features
Start-up India website link
STARTUP INDIA
Startup india schemeStates ranking State’s startup policiesNotificationsTax incentives FaqsContact us About us
ECOSYSTEM
StartupsMentorsInvestorsIncubators AcceleratorsGovernment bodyInternational
WHAT’S NEW
Events & CompetitionsAgriculture Grand challenge
Indo Dutch #StartUpLinkInFinIT 20 Startup India YatraOdish
Startup India YatraUttarakhandCode For The Next Billion
RESOURCES
Knowledge Bank Market Research Reports Learning & Development Government schemes Pro Bono Startup ServicesTemplates
Source: Inc42
23
Grant-in-aid are provided for projectshttp://www.nstmis-dst.org/Guideline.aspx
Aspire has been launched by the Indian government to set up a network of
technology centres, incubation centresand also to promote start-ups for
innovation and entrepreneurship in rural and agriculture-based industry
https://msme.gov.in/sites/default/files/ASPIRE_EN.pdf
The NSTEDB start-up scheme by Indian government will provide a limited, one-time,
non-recurring financial assistance, up to a maximum of INR 25 Lakhs.
http://www.newgeniedc-edii.in/
There is no upper limit (or even lower limit) for a project grant. The budget is decided based on the requirement for its successful implementation.http://serbonline.in/SERB/emr?HomePage=New
Provided support for project staff salaries,equipment, supplies and consumables,contingency expenditure, patent filingcharges, outsourcing charges, etc.http://dst.gov.in/technology-systems-development-programme-tsdp
AIM will provide a grant-in-aid of INR 10 Cr to each Atal Incubation Centre for a maximum of five years to cover the capital and operational expenditure cost in running the centre. Scheme closed for now.http://niti.gov.in/content/atal-incubation-centres-aics#
Indian Government offers multiple incentive schemes to support start-ups in agriculture and technology…
The quantum of SFAC Venture Capital Assistance will depend on the project cost
and will be the lowest of the following: >26% of the promoter’s equity and >INR 50 Lakhs. http://sfacindia.com/Procedure_For_VCA_S
cheme.aspx
Source: Inc42, NASSCOM
24
Key Agritech focused Incubators and Accelerators in India
IIM Ahmedabad has launched India’s first Food & Agri-Business accelerator for start-ups in food and agri-business sector in
partnership with agriculture research management institutes. Barrix Agro Sciences and Greenway Grameen are the
investee start-ups of CIIE
Centre For Innovation, Incubation & Entrepreneurship (CIIE)
NAARM launched a-IDEA (Association for Innovation Development of Entrepreneurship in
Agriculture) which is a Technology Business Incubator(TBI). NAARM launched Agri Udaan,
Food & Agribusiness Accelerator in partnership with Caspian Impact assessment.
(http://aidea.naarm.org.in/agri-udaan/)
National Academy of Agricultural ResearchManagement (NAARM)
ICRISAT launched Innovation Hub (iHub) to support agricultural tech entrepreneurs, scientists and technology experts can collaborate to innovate cutting edge ideas across the whole agriculture value chain
International Crops Research Institute for the Semi-Arid Tropics (ICRISAT)
-New Leaf Dynamic: Refrigeration System powered by Farm Waste
- Better & Boon’s Venture: Supply chain optimisation platform- Intello Labs: AI-based deep-tech solution for Crop Inspection
- Ag-Innovate Farms: Tech Platform For Rural Entrepreneurs-Vasumitra Life Energies: Agri-inputs Based On Sanjeevan System
- Inceve Electronics: Using Sonars for catching fish- Innosapiens Agro: Wearable Plant PhenomicsDevice
Indigram Labs Foundation (supporting high end start-ups)
Source: NASSCOM, Inc42
25
Other Incubators and Accelerators focused on Agritech
-IIM Calcutta Innovation Park
SIDBI Innovation & Incubation Centre
(SIIC)
Tamil Nadu Agricultural University (TNAU) / Agricultural College and Research
Institute (ACRI)
NASSCOM Centre of Excellence for IoT
UPAYA Social VenturesKalinga Institute of Industrial Technology
Business Incubator (KIIT-TBI)
start-up Oasis(Jaipur Based
Incubation Centre)
Source: NASSCOM
26
Source: Tracxn
Key Agritech Investors
27Indian Agritech ecosystem still faces á lot of challenges…
Low Landholding SizeSmall landholdings by farmers
doesn't allow mechanization of the farm to be cost effective
Return for the InvestorsAgritech is a long term business
which requires patience from investors before generating the
return
Talent RetentionAgritech start-ups and
enterprises are finding it hard to retain technical talent working in
this sector
Long Gestation PeriodFarmers will take time to develop full trust in Agritech technologies
which might affects investors interest
Technology AffordabilityFarmers income still a concern in major parts of India making hard for them to afford the agriculture
technology
Skill AdaptabilityMaking farmer adaptive of the
required skills for working on these technologies requires lot of
effort
Acquisition of Agritech Companies In India we see very less of Agritech startups being acquired by
large businesses which are hindering them in scaling up their levels. Global success stories like Blue River and Climate Corp.
got acquired by John Deere and Monsanto respectively
Source: Inc42, NASSCOM
28
Recommendations…
Globally Agritech has come a long way both in terms of investment and
technology. Increased and timely support to early stage start-ups will
boost the sector further in India.
Funding in the Indian Agritech sector is 10% of Global funding but start-ups
struggle to scale up. There is a need for large companies to effectively
collaborate with start-ups.
Key Indian states like Maharashtra, NCR, UP, Tamilnadu, etc. have to come up
with favorable policies to attract start-ups and investors similar to Karnataka
(home to 70% of Agritech startups)
More than 25% of farmers in India today have access to smartphones. There is a need to create mobile trainings to educate the farmers and help them adapt and adopt to new technological advancements.
Only 9% of all funding in last 5 years was focused on growth stage start-ups. This emphasizes the need for Corporate and Government accelerators to help Agritech start-ups grow to the next level.
There is a need for Government to help set up Agritech focused incubators and grants. Also academia should encourage more entrepreneurs to focus on this growing sector.
With 350+ startup and over $300mn funding in 2016, Indian Agritech sector is witnessing sustained growth. Digital technologies and startups in the field of supply chain, farm data analytics, infrastructure and information platforms are favorite among investors. AI based smart solutions, advanced farm analytics, and increased usage of new technologies like drones would define the next growth phase of the industry.
29
Agritech India Case Studies
30
Agricx provides a quick, accurate, portable and easy-to-use qualityassessment tool.
The solution currently involves imaging of produce using a standardsmartphone and assessment using state-of-the-art deep learningand computer vision-based algorithms, making it extremely quick,portable and scalable.
AgricxLab
Product Description
How it Works
To remove subjectivity out of the quality assessment process and make it reliable and easy-to-use, in order to enable a standardized and fair value (grades, price etc.) to different kinds of produces.
Objective
Active Regions
North India (UP, Delhi-NCR etc.)
Product Name Agricx
Technology Used ML/AI, SaaS (Software-as-a-service)
Source: NASSCOM Community
Inputs / Knowledge Harvesting and Transport
Processing and Storage
Distribution, Packaging and Handling
31
It provides wide choice of quality inputs to farmers at theirdoorstep. It brings accessibility of quality agricultural products andpersonalized advisory by leveraging its technology offering forfarmer empowerment. Timely supply of advisory and quality inputsis a key enabler to reduce overall cost of cultivation and improvingyields
BigHaat Agro
Product Description
How it Works
To remove huge insufficiencies into the overall supply chain as supply chainin India is a fragmented due to which farmers are not able to access toquality inputs, information and technology, thus limiting their choices
Objective
Active RegionsPAN India platform serving across all geographies including Jammu Kashmir, Andaman Nicobar etc.
Product Name BigHaat.com
Technology Used eCommerce platform, Mobile platform
All agricultural inputs are offered at one places
Inputs / Knowledge Harvesting and Transport
Processing and Storage
Distribution, Packaging and Handling
Source: NASSCOM Community
32
Flexible farm management solution which enables completedigitization of farms, empowers data-driven decision-making, andprovides complete visibility of people, processes and performanceon the field.
It ensures management of standard package of practices,adherence to compliance and certification, pest and crop healthmanagement.
Cropin Technology
Product Description
How it Works
The project aims to empower farmers to adopt climate resilient practices andadapt to the climatic changes and unpredictability
Objective
Active RegionsSuccessfully implemented in four districts of Bihar and Madhya Pradesh
Product Name Smart Farm
Technology Used Big Data Analytics, Machine learning, Satellite monitoring, Weather analysis
Inputs / Knowledge Harvesting and Transport
Processing and Storage
Distribution, Packaging and Handling
Farm Management Solution
Risk Mitigation and Forecasting Solutions
Packhouse Solution and Traceability
CRM and Input Channel Management
Source: NASSCOM Community
33
IBM technology is based on the “data fusion” approach, where data from TheWeather Company, an IBM Business (termed as Remote sensing data), satellites aswell as data from the field using IOT sensors (termed as local sensing data) are fusedtogether using AI technology to provide timely, localized and actionable AgriAdvisory to farmers.
IBM
Product Description
How it Works
• Provide highly affordable and scalable Farmer Advisory Services bycombining remote sensing, Weather Data and local sensing via IoT
• Provide fundamental parameters like crop health (NDVI), soil moisture atthe best possible resolution
Objective
Active RegionsIndian States
Product Name Farmer Advisory Services
Technology Used Artificial Intelligence (AI) and Machine Learning (ML)
Inputs / Knowledge Harvesting and Transport
Processing and Storage
Distribution, Packaging and Handling
Source: NASSCOM Community
34
MyCrop is sustainable data driven, scalable, intelligent, self learning, real timecollaborative Agri-food system which serves as a farm as well as farmer managementsolution, predictive analytics and monitoring tool, decision support system andagriculture (buy/sales side) e-commerce platform.
It helps farmers in taking and executing optimum decisions by providing Geo-mapping, Crop Planning, Individual Farm Plans and Farm Automation customized foreach farmer based on weather, soil, pest, crop data on near real time basis.
MyCrop Technologies
Product Description
How it Works
It aims to ‘Change the World, One Farmer at a Time’ leading to thebetterment of the smallholder farmers’ life by providing them access to allthey need for agriculture
Objective
Active RegionsIndonesia and Gujarat
Product Name MyCrop Platform
Technology Used Angular JS, PHP, MySQL, MongoDB, Android Native
Tech enabled platform to provide a single link for all the farmers need
Inputs / Knowledge Harvesting and Transport
Processing and Storage
Distribution, Packaging and Handling
Source: NASSCOM Community
35
It offers Smart Agriculture ERP platform for farm, farmer, procurement, processing, supply chain, financial management and data driven analytics (Big Data and Predictive analysis)
FarmERP is a multi-user, multi-location, multi-cropping, integrated software platform for all sorts of agribusinesses. It possesses inbuilt powerful capabilities of any ERP solution covering all business functions.
Shivrai Technologies
Product Description
How it Works
To provide a specialized, smart and comprehensive ERP platform for small to medium to large sized farms and agribusinesses to improve on productivity and profitability
Objective
Active RegionsImplemented in countries like India, Turkey, Thailand, Oman, Azerbaijan, South Africa, Sri Lanka, Iran, Zambia, Nigeria, Congo
Product Name FarmERP
Technology Used Microsoft , Android
Inputs / Knowledge Harvesting and Transport
Processing and Storage
Distribution, Packaging and Handling
Source: NASSCOM Community
36
Aerial spraying platform provides pesticides spraying through automated solution which allows uniform spraying with minimal wastage.
It helps in input reduction, yield improvement, soil health improvement and reduced pesticide residue levels
Thanos Technologies
Product Description
How it Works
To solve the major problems involved in human component of spraying likelabour shortage, inefficient spraying and health issue
Objective
Active RegionsProduct is in Pre Revenue stage and currently demonstrated to some districts in UP
Product Name Agricultural Aerial Spraying Platform
Technology Used Aerial Robotics
Inputs / Knowledge Harvesting and Transport
Processing and Storage
Distribution, Packaging and Handling
Source: NASSCOM Community
37
Using sensors well owners and groundwater professionals can see:• Current water level• Water level over time• When pumping occurs, how much water is pumped out• Data comparison with previous periods
Sensor takes groundwater level readings from inside of a open/bore well and passes thesereadings to Cloud via GPRS, telephony network
Using predictive analysis the well owner can see the future behavior of the well
Urdhvam Environmental Technologies
Product Description
How it Works
Demystification and Visualization of invisible and unpredictable resource of groundwater for using affordable sensors which would predict groundwater behavior and aid as decision support system for the end users
Objective
Active Regions
Prototyped Product undergoing field tests in Maharashtra
Product Name Groundwater Monitoring Sensors Network
Technology Used Internet of Things ( IoT)
Inputs / Knowledge Harvesting and Transport
Processing and Storage
Distribution, Packaging and Handling
Source: NASSCOM Community
38
Version 1: It contains multiple battery powered wireless sensor nodes with a central gateway suited for Multiple chambers Cold Storages or Warehouse
Version 2: Cryo Sense is a single devices suited for deep freezers, CO2 Incubators with temperature ranges from -200 to +250 Degree available with GPRS/ Wifi and Ethernet options
Yuktix Technologies
Product Description
How it Works
Providing hardware to farmers to reduce the post harvest losses by measuring indoor environment of Cold Storages and warehouse
Objective
Active RegionsTelangana, Tamil Nadu, Karnataka and UP
Product Name Cold Sense
Technology Used IoT and Wireless Sensing
Inputs / Knowledge Harvesting and Transport
Processing and Storage
Distribution, Packaging and Handling
Source: NASSCOM Community
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Appendix
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Internet of Things(IoT)
Artificial Intelligence
(AI)
Glossary
Field of agriculture that uses technology for data collection, analytics and automation in farming activities
Artificial Intelligence (AI) is basically creation of machines that work or reacts like human
Science of growing plant without using soil, but feeding them with
mineral nutrients dissolved in water
It’s the combination of aquaculture and hydroponics
that grows fish and plants together in one system
Hydroponics Aeroponics
Aquaponics Precision Agriculture
It’s an indoor gardening practice in which plants are grown and nourished
by suspending their roots in air and regularly spraying them with nutrient
and water solution
Internet of Things (IoT) is an ecosystem of computing devices that are accessible through the internet
Key Contributors
HEMENDRA MATHURBharat Innovations
RITU VERMAAnkur Capital
SRINIVAS RAMANUJAMVillgro
KRISHNA KUMARCropin
HIMANSHU GOYALIBM
RAJEEV JHAYuktix
SANTOSH SHINDEFarmERP
PRADEEP PALELLIThanos
DEEPAK PAREEKMycrop
RAHUL BAKAREUrdhvam
OM ROUTRAYNASSCOM
SACHIN NANDWANABigHaat
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About
NASSCOM is the industry association for the IT-BPM sector in India. A not-for-profit organization funded by the industry, its objective is to build agrowth led and sustainable technology and business services sector in the country. Established in 1988, NASSCOM’s membership has grown overthe years and currently stands at over 2,500. These companies represent 95 percent of industry revenues and have enabled the association tospearhead initiatives and programs to build the sector in the country and globally. NASSCOM members are active participants in the new globaleconomy and are admired for their innovative business practices, social initiatives, and thrust on emerging opportunities.
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