Project CurioseatyExploring Europe’s Maritime Heritage

through Nautical Sports

August 1st, 2015 – January 31st, 2016

1_ Project background.

2_ What is Curioseaty? Vision, objectives and Partners.

3_ Project outline: Expected project results, actions, deliverables & timeline.

4_ Stakeholder Workshop (Dunkerque, France).

5_ Contact.

_ INDEX | PROJECT CURIOSEATY

EUROPEAN FEDERATION OF NAUTICAL TOURISM DESTINATIONS

A Public-Private partnership to promote European nautical tourism destinations.

Triggering competitiveness, innovationand sustainability in the nautical tourism sector.

Through a powerful network: 20 European regions 58 nautical stations 300 municipalities 3000 local businesses

1_ PROJECT BACKGROUND: FEDETON

BUILDING ON OUR COMPETITIVE ADVANTAGES:

Quality & Diversity: A bouquet of high-quality nautical tourism destinations.

Sustainability: Extraordinary landscapes in a well preserved, lively marine environment.

Maritime Culture & Heritage: Using our maritime heritage to transform products into experiences.

Current Route Partners

Asociación Española de

Estaciones Náuticas – AEEN

(Spain)

France Station Nautique - FSN

(France)

Travelecoology (Spain)

Servicios Turísticos de Ceuta

(Spain)

Secretaria Regional da Cultura,

Turismo e Transportes do Region

do Madeira (Portugal)

City of Sibenik (Croatia)

Camera di Commercio, Industria,

Artigianato e Agricoltura di

Sassari (Italy).

A European Nautical Tourism Route that revolves around

the extraordinary history and cultural heritage of ancient

and modern European maritime civilizations and societies.

2_ WHAT IS CURIOSEATY? | VISION

_ Core Project objectives

To develop a trans-national Nautical Tourism Route around the theme of European Nautical and Sub-Aquatic Cultural Heritage, building on the existing structures, expertise and strengths of European nautical destinations with a rich past of maritime history & culture.

To contribute to the diversification and competitiveness of the European tourism offer, strengthening the position of Europe as a "first-choice" destination for nautical and water sports in the internal and international tourism markets.

_ What will it offer Tourists and Visitors?

Information regarding destinations, sites of interest and experiences (available offer of Tourism products, including supporting services – hotels, hostels, restaurants, etc.) that will allow them to practice nautical sports while while thriving in Europe’s rich and diverse maritime culture and heritage.

_ What will it do for European Tourism Destinations?

Give visibility to the rich maritime heritage that can be experienced in Europe’s nautical tourism destinations.

Facilitate the development of new nautical tourism experiences that attract new visitors to European coastal tourism Destinations.

Build a strong business case for co-operation amongst nautical tourism destinations.

2_ WHAT IS CURIOSEATY?| PROJECT OBJECTIVES

2_ WHAT IS CURIOSEATY?| PARTNERS

The Curioseaty Map of Europe.

A summary map of the Route’s main points of interest & anchor points.

www.curioseaty.eu

A website with extensive information on the Route’s main points of interest, anchor points & nautical experiences.

Business Plan & Marketing Strategy 2016-2018

A strategic document outlining the Route’s Business Plan & Marketing Strategy for its first 3 years of existence.

A committed, long-term Public-Private Collaborative Platform through FEDETON

A public-private collaborative platform to further foster co-operation amongst European nautical tourism destinations.

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3_ PROJECT OUTLINE| EXPECTED RESULTS

Kick-off Meeting in Ceuta (Spain). WP1:

Mapping of Route Resources.

AEEN, Servicios Turísticos de Ceuta: Spain.FSN: France.Region of Madeira: Madeira (Portugal).CCIAA SS: Sardinia (Italy).City of Sibenik: Sibenik (Croatia).

Reports, video footage & images: To be delivered to AEEN by partners by January 15th, 2014.

The Curioseaty map of Europe: to be produced by AEEN by March 31st, 2015.

WP2:

Workshop “Bringing Maritime Heritage to Life in European Nautical Tourism Destinations”.To be organized by FSN and held in France, in June 2015.

WP3:

Promotional materials for the RouteAEEN: web, video, brochure, stickers by October 2015.FSN, Madeira, CCIAA SS, Sibenik: posters in local language by November 2015.

WP5:

Business Plan & Marketing Strategy for the RouteTo be developed by Travelecoology by September 2015.

WP4:

Route outreach in relevant Tourism fairsAEEN + partner: 3 tourism fairs (to be selected).City of Sibenik: Closure meeting in Sibenik (Croatia) in January 2016.

WP6:

3_ PROJECT OUTLINE| ACTIONS

Kick-off Meeting in Ceuta (Spain). WP1:

Mapping of Route Resources.

AEEN, Servicios Turísticos de Ceuta: Spain.FSN: France.Region of Madeira: Madeira (Portugal).CCIAA SS: Sardinia (Italy).City of Sibenik: Sibenik (Croatia).

Reports, video footage & images: To be delivered to AEEN by partners by January 15th, 2014.

The Curioseaty map of Europe: to be produced by AEEN by March 31st, 2015.

WP2:

Workshop “Bringing Maritime Heritage to Life in European Nautical Tourism Destinations”.To be organized by FSN and held in France, in June 2015.

WP3:

Promotional materials for the RouteAEEN: web, video, brochure, stickers by October 2015.FSN, Madeira, CCIAA SS, Sibenik: posters in local language by November 2015.

WP5:

Business Plan & Marketing Strategy for the RouteTo be developed by Travelecoology by September 2015.

WP4:

Route outreach in relevant Tourism fairsAEEN + partner: 3 tourism fairs (to be selected).City of Sibenik: Closure meeting in Sibenik (Croatia) in January 2016.

WP6:

4_ STAKEHOLDER WORKSHOP| DUNKERQUE, FRANCE (JUNE 2015)

Workshop objectives:

• To reflect on the value of Maritime Heritage as a strategic resource for nautical destinations.

• To present Project Curioseaty to relevant stakeholders and exchange information on the opportunities, challenges and future dynamics of the Route.

• To gather ideas and feedback from key stakeholders for consideration on the future Business & Management Plan and on the Marketing Strategy of the Route.

• To share ideas, identify synergies and develop connections with other European Tourism thematic routes.

• To present the future Route to the media, providing them with a graphic summary of its initial itinerary, content and components.

• When: June 24th and 25th

• Where: Dunkerque (France)

• Host: France Station Nautique

• Expected attendants: 80 representatives from public authorities, institutions, businesses and professionals linked to nautical tourism.

4_ STAKEHOLDER WORKSHOP| DUNKERQUE, FRANCE (JUNE 2015)

5_ CONTACT| FEDETON

www.nautical-tourism.eu

Alain AUTON

Directeur

France Station Nautique

alain.auton@station-nautique.com

www.station-nautique.com

+33 609 96 72 93

17, rue Henri Bocquillon

75015 Paris (France)

Rafael MORENO SANCHEZ

Gerente

Asociación Española de Estaciones Náuticas

gerente@estacionesnauticas.info

www.estacionesnauticas.info

+34 627 480 593 / + 34 977 395531

C/ Joanot Martorell, 15

43480 Vila-Seca, Tarragona (Spain)

Project CurioseatyExploring Europe’s Maritime Heritage

through Nautical Sports

August 1st, 2015 – January 31st, 2016