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preparing a business plan

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Business Research in support of your business and strategic planning processes LinkedIn: www.linkedin.com/in/connellymurphy Twitter: www.twitter.com/connellymurphy Email: [email protected] Presented by: Susan Connelly Murphy

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Business plan insights including finding necessary business information.

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  • 1. Business Researchin support of your business and strategic planning processes
    LinkedIn: www.linkedin.com/in/connellymurphy
    Twitter: www.twitter.com/connellymurphy
    Email: [email protected]
    Presented by:
    Susan Connelly Murphy

2. Business Research why?
You need accurate, relevant, up-to-date info

  • Know your potential clients

3. Know your current clients 4. Know your competitors 5. Know your industry 6. Know your market placeEstablish a starting point
Monitor changes
Anticipate the future
7. Business Research why?
It is all about creating strategic advantage
Ongoing competitive intelligence
8. Business Research who?
Yourself
Information consultant

  • Lower cost

9. Modify as you go 10. Find the relevant outlying information 11. Limited information resources 12. Your valuable time 13. Vast information resources 14. Plan first, research second 15. Brings knowledge of business plan process 16. Delivers a decision-making package 17. Saves your valuable time 18. Cost 19. Miss outlying opportunities


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